| 1 | 0 | 3 | 4 | 3 | 4 |
Jeep Wrangler vs. Toyota 4Runner Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Jeep Wrangler vs. Toyota 4Runner Invoice Comparison
Lowest Total Price: $36,150 Jeep Wrangler Unlimited Sahara | ||||
| Difference: $1,253 | ||||
Lowest Total Invoice: $33,942 Jeep Wrangler Unlimited Sahara | ||||
| Difference: $228 | ||||
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| Model Year | 2012 | 2012 | 2012 | 2012 |
| Model | Wrangler | Wrangler | 4Runner | 4Runner |
| Trim | Unlimited Sahara | Unlimited Rubicon | SR5 | Limited |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $30,745 | $33,570 | $31,090 | $38,595 |
| Base Invoice | $29,028 | $31,599 | $28,603 | $35,508 |
| Media Center 730N | 1,845 | 1,845 | ||
| Class II trailer hitch | 295 | 320 | ||
| Automatic climate control, front | 155 | 155 | ||
| Leather seating surfaces | 900 | 900 | ||
| Remote start | 495 | 495 | 529 | 529 |
| Front side airbags | 495 | 495 | ||
| Limited-slip rear differential | 295 | |||
| Premium Package | 4,775 | |||
| Floor mats | 199 | 199 | ||
| Media Center 730N | 1,642 | 1,642 | ||
| Class II trailer hitch | 263 | 285 | ||
| Automatic climate control, front | 138 | 138 | ||
| Leather seating surfaces | 801 | 801 | ||
| Remote start | 441 | 441 | 380 | 380 |
| Front side airbags | 441 | 441 | ||
| Limited-slip rear differential | 263 | |||
| Premium Package | 4,251 | |||
| Floor mats | 126 | 126 | ||
| Options (change) | 4,480 | 4,210 | 5,503 | 728 |
| Options (change) | 3,989 | 3,748 | 4,757 | 506 |
| Destination | 925 | 925 | 810 | 810 |
| Total Price | $36,150 | $38,705 | $37,403 | $40,133 |
| Total Invoice | $33,942 | $36,272 | $34,170 | $36,824 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Jeep Wrangler dealer quotes or Toyota 4Runner dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Jeep Wrangler vs. Toyota 4Runner
| Lowest Adjusted Price: Jeep Wrangler Unlimited Sahara | ||||
| Lowest Adjusted Invoice: Toyota 4Runner SR5 | ||||
| TrueDelta Adjusted Price Difference: $338 | ||||
| TrueDelta Adjusted Invoice Difference: $608 | ||||
| Model Year | 2012 | 2012 | 2012 | 2012 |
| Model | Wrangler | Wrangler | 4Runner | 4Runner |
| Trim | Unlimited Sahara | Unlimited Rubicon | SR5 | Limited |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 285hp V6 | 285hp V6 | 270hp V6 | 270hp V6 |
| Transmission | M6 | M6 | T5 | T5 |
| Drivetrain | 4WD, PT w/4L | 4WD, PT w/4L | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 368, 7 | 368, 7 | ?, 8 | ?, 8 |
| Tire (rear if not all the same) | 255/70-18 | 255/75-17 | 265/70-17 | 245/60-20 |
| Total Price | $36,150 | $38,705 | $37,403 | $40,133 |
| Adjustments for Features | 0 | -300 | -915 | -2,240 |
| Feature-Adjusted Total Price | $36,150 | $38,405 | $36,488 | $37,893 |
| Cost Above Minimum | $0 | $2,255 | $0 | $1,405 |
| Total Invoice | $33,942 | $36,272 | $34,170 | $36,824 |
| Adjustments for Features | 0 | -281 | -836 | -2,055 |
| Feature-Adjusted Total Invoice | $33,942 | $35,991 | $33,334 | $34,769 |
| Cost Above Minimum | $0 | $2,049 | $0 | $1,435 |
Features Comparison: Jeep Wrangler vs. Toyota 4Runner
| Model Year | 2012 | 2012 | 2012 | 2012 |
| Model | Wrangler | Wrangler | 4Runner | 4Runner |
| Trim | Unlimited Sahara | Unlimited Rubicon | SR5 | Limited |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | ||||
| 6-speed manual | $150 | $150 | ||
| 5-speed manually-shiftable automatic | $1000 | $1000 | ||
| 4WD, part-time w/low range | $1700 | $1700 | ||
| RWD | $0 | $0 | ||
| Accessories | ||||
| Power retractable rear window | $350 | $350 | ||
| Proximity key | $250 | |||
| Tilt steering wheel, manual | $150 | $150 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | ||
| Universal garage door opener | $100 | $100 | ||
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Hill descent control | $250 | $250 | ||
| Knee airbag, driver | $75 | $75 | ||
| Knee airbag, passenger | $75 | $75 | ||
| Obstacle detection, rear | $250 | |||
| Rearview camera | $200 | $200 | ||
| Roll bar | $200 | $200 | ||
| Rollover sensor | $50 | $50 | ||
| Side curtain airbags | $350 | $350 | ||
| Trailer sway control | $25 | $25 | ||
| Cargo Management | ||||
| Cargo mat | $40 | $40 | ||
| Class II trailer hitch | $200 | $200 | ||
| Class III trailer hitch | $250 | $250 | ||
| Overhead sunglass holder | $25 | $25 | ||
| Roof rails | $250 | $250 | ||
| Trailering equipment (4 wire) | $125 | $125 | ||
| Trailering equipment (7 wire) | $150 | $150 | ||
| Climate Control | ||||
| Automatic climate control, front | $200 | $200 | $200 | |
| Dual-zone climate control | $125 | |||
| Interior air filter | $0 | $0 | ||
| Rear air vents | $100 | $100 | ||
| Rear defrost | $200 | $200 | ||
| Rear wiper | $175 | $175 | ||
| Drivetrain | ||||
| Heavy-duty front axle (optional) | $0 | |||
| Lockable front differential | $150 | |||
| Lockable rear differential | $150 | |||
| Exterior | ||||
| Externally-mounted spare | $0 | $0 | ||
| Rear bumper protector | $40 | $40 | ||
| Rear spoiler | $200 | $200 | ||
| Removable soft top | $2000 | $2000 | ||
| Sunroof | $900 | $900 | ||
| Tubular side steps | $350 | |||
| Wheel-lip moldings | $75 | $75 | ||
| Infotainment | ||||
| App support | $0 | $0 | ||
| Audio controls on steering wheel | $125 | $125 | ||
| DVD-compatible player | $0 | $0 | ||
| HD radio | $50 | $50 | ||
| Media drive | $15 | $15 | ||
| Satellite radio | $200 | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | ||
| SMS text-to-speech reader | $25 | $25 | ||
| Telematics service, such as OnStar | $200 | |||
| Voice control for external devices | $0 | $0 | ||
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming rearview mirror | $150 | |||
| Automatic headlights | $125 | |||
| Automatic-off headlights | $25 | |||
| Heated mirrors | $25 | $25 | $25 | |
| Illuminated visor mirror, driver | $50 | $50 | ||
| Illuminated visor mirror, passenger | $50 | $50 | ||
| Power mirrors | $150 | $150 | ||
| Turn signals on or near mirrors | $25 | |||
| Seats and Interior Trim | ||||
| Center armrest(s), second row | $50 | $50 | ||
| Manual height adjuster, driver seat | $50 | $50 | ||
| Manual recliner, second row seats | $75 | $75 | ||
| Power fore-aft adjuster, driver seat | $100 | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||
| Power height adjuster, driver seat | $100 | $100 | ||
| Power lumbar adjuster, driver seat | $100 | $100 | ||
| Power recliner, driver seat | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | ||
| Suspension, Wheels, and Tires | ||||
| All-terrain tires | $0 | $0 | ||
| Alloy wheels | $350 | $350 | $350 | |
| Disconnectable stabilizer bars | $350 | |||
| Hydraulically cross-linked dampers | $500 | |||
| Machined alloy wheels | $350 | |||
| Off-road suspension (upgrade) | $0 | |||
| Sport suspension (upgrade) | $0 | |||
| White-letter tires | $0 | $0 | ||
| Total Value of Features | $6,040 | $6,340 | $6,955 | $8,280 |
| Value of Feature Adjustments | $0 | $300 | $915 | $2,240 |
| Value of Feature Adjustments | 0 | -281 | -836 | -2,055 |
Specifications Comparison: Jeep Wrangler vs. Toyota 4Runner
| Model Year | 2012 | 2012 |
| Model | Wrangler | 4Runner |
| Body | 4dr SUV | 4dr SUV |
| Wheelbase | 116.0 in | 109.8 in |
| Length | 184.4 in | 189.9 in |
| Width | 73.9 in | 75.8 in |
| Height | 72.3 in | 71.5 in |
| Curb Weight | 4,076 lb. | 4,401 lb. |
| Fuel Capacity | 21.6 gal. | 24.0 gal. |
| Row 1 Headroom | 41.3 in | 39.3 in |
| Row 1 Shoulder Room | 55.8 in | 57.8 in |
| Row 1 Hip Room | 55.6 in | 56.5 in |
| Row 1 Legroom | 41.0 in | 41.7 in |
| Row 2 Headroom | 40.3 in | 38.6 in |
| Row 2 Shoulder Room | 56.8 in | 57.8 in |
| Row 2 Hip Room | 56.7 in | 55.7 in |
| Row 2 Legroom | 37.2 in | 32.9 in |
| Row 3 Headroom | 0.0 in | 34.3 in |
| Row 3 Shoulder Room | 0.0 in | 57.7 in |
| Row 3 Hip Room | 0.0 in | 43.3 in |
| Row 3 Legroom | 0.0 in | 29.3 in |
| Cargo Volume, Minimum | 46.4 ft3 | 9.0 ft3 |
| Cargo Volume, Behind R2 | 46.4 | 46.3 ft3 |
| Cargo Volume, Maximum | 82.0 ft3 | 88.8 ft3 |
Option Package Details
Jeep Wrangler Unlimited Sahara
| Media Center 730N | ||
| Feature | Value | Requested? |
| Voice control for nav and audio | 100 | Yes |
| Traffic + travel information | 25 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Voice control for external devices | 0 | No |
| USB port | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Media drive, large | 15 | No |
| Total Requested | 875 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Jeep Wrangler Unlimited Rubicon
| Media Center 730N | ||
| Feature | Value | Requested? |
| Voice control for nav and audio | 100 | Yes |
| Traffic + travel information | 25 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Voice control for external devices | 0 | No |
| USB port | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Media drive, large | 15 | No |
| Total Requested | 875 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Toyota 4Runner SR5
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Heated front seats | 200 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Rearview camera | 200 | No |
| Interior lights, additional | 0 | No |
| Sunroof | 900 | No |
| AC power outlet | 100 | Yes |
| Navigation system | 600 | Yes |
| Audio controls on steering wheel | 125 | No |
| Voice control for nav and audio | 100 | Yes |
| HD radio | 50 | No |
| SMS text-to-speech reader | 25 | No |
| Traffic + travel information | 25 | Yes |
| App support | 0 | No |
| Power fore-aft adjuster, driver seat | 100 | No |
| Power height adjuster, driver seat | 50 | No |
| Power tilt adjuster, driver seat | 100 | No |
| Power recliner, driver seat | 100 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Total Requested | 2075 | 53% |
| Total Not Requested | 1850 | 47% |
Option Package Details
Toyota 4Runner Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
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See TrueDelta's information for all SUVs
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