Jeep Wrangler Jeep Wrangler 2012 Toyota Prius Toyota Prius 2011

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Jeep Wrangler vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Toyota Prius Invoice Comparison

Lowest Total Price: $31,189

Toyota Prius Four   
Difference: $4,371

Lowest Total Invoice: $28,837

Toyota Prius Four   
Difference: $4,579

Calculate Payments

  Down Payment Interest Rate Term
Model Year2012201220112011
ModelWranglerWranglerPriusPrius
TrimUnlimited SaharaUnlimited RubiconFourFive
Body4dr SUV4dr SUV4dr Hatch4dr Hatch
Base Price $30,745 $33,570 $27,320 $28,790
Base Invoice $29,028 $31,599 $25,431 $26,801
Media Center 730N 1,845 1,845    
Leather seating surfaces 900 900    
Remote start 495 495 529 529
Automatic climate control, front 155 155    
Front side airbags 495 495    
Navigation Package     2,380 2,380
Floor mats     200 200
Media Center 730N 1,642 1,642    
Leather seating surfaces 801 801    
Remote start 441 441 380 380
Automatic climate control, front 138 138    
Front side airbags 441 441    
Navigation Package     2,139 2,139
Floor mats     127 127
Options (change) 3,890 3,890 3,109 3,109
Options (change) 3,463 3,463 2,646 2,646
Destination 925 925 760 760
Total Price $35,560 $38,385 $31,189 $32,659
Total Invoice $33,416 $35,987 $28,837 $30,207

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Jeep Wrangler dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Jeep Wrangler vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $3,046
TrueDelta Adjusted Invoice Difference: $3,334
Model Year2012201220112011
ModelWranglerWranglerPriusPrius
TrimUnlimited SaharaUnlimited RubiconFourFive
Body4dr SUV4dr SUV4dr Hatch4dr Hatch
Engine285hp V6285hp V698hp I4 H98hp I4 H
TransmissionM6M6CVTCVT
Drivetrain4WD, PT w/4L4WD, PT w/4LFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7368, 7?, 8?, 8
Tire (rear if not all the same)255/70-18255/75-17195/65-15215/45-17
Total Price$35,560$38,385$31,189$32,659
Adjustments for Features-1,325-1,9250-1,175
Feature-Adjusted Total Price$34,235$36,460$31,189$31,484
Cost Above Minimum$0$2,225$0$295
Total Invoice$33,416$35,987$28,837$30,207
Adjustments for Features-1,245-1,8050-1,087
Feature-Adjusted Total Invoice$32,171$34,182$28,837$29,120
Cost Above Minimum$0$2,011$0$283

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Features Comparison: Jeep Wrangler vs. Toyota Prius

Model Year2012201220112011
ModelWranglerWranglerPriusPrius
TrimUnlimited SaharaUnlimited RubiconFourFive
Body4dr SUV4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manual$150$150  
CVT  $1000$1000
4WD, part-time w/low range$1700$1700  
FWD  $0$0
Accessories 
AC power outlet$100$100  
Proximity key  $250$250
Tilt steering wheel, manual$150$150  
Tilt/telescoping steering wheel, manual  $250$250
Universal garage door opener  $100$100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0$0
Full-size spare tire$225$225  
Hill descent control$250$250  
Knee airbag, driver  $75$75
Rearview camera  $200$200
Roll bar$200$200  
Side curtain airbags  $350$350
Temporary spare tire  $150$150
Cargo Management 
Cargo cover  $75$75
Cargo mat  $40$40
Overhead sunglass holder  $25$25
Climate Control 
Interior air filter  $0$0
Ionizing air filtration  $50$50
Rear defrost  $200$200
Rear wiper  $175$175
Water-repellent front-door glass  $15$15
Drivetrain 
Heavy-duty front axle (optional) $0  
Limited-slip rear differential $300  
Lockable front differential $150  
Lockable rear differential $150  
Exterior 
Deep-tinted rear windows$275$275  
Externally-mounted spare$0$0  
Rear spoiler  $200$200
Removable soft top$2000$2000  
Skid plates$150$150  
Tow hook(s), front$40$40  
Tow hook(s), rear$25$25  
Tubular side steps$350   
Infotainment 
Audio controls on steering wheel  $125$125
CD changer, in-dash  $325$325
CD player$125$125  
DVD-compatible player$0$0  
Media drive$15$15  
Satellite radio  $200$200
Satellite radio - one year subscription$250$250  
Telematics service, such as OnStar  $200$200
Traffic + travel information$25$25  
Traffic information  $25$25
USB port$25$25  
Voice control for external devices$0$0  
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror  $150$150
Automatic headlights  $125$125
Compass$0$0  
Digital instruments  $0$0
Fog lights$125$125 $125
Headlight washers   $50
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Large energy flow and fuel economy display  $25$25
LED headlights   $1000
Power mirrors  $150$150
Tachometer$75$75  
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Power lumbar adjuster, driver seat  $100$100
Suspension, Wheels, and Tires 
All-terrain tires$0$0  
Alloy wheels$350 $350$350
Disconnectable stabilizer bars $350  
Electronic systems calibration selector  $200$200
Machined alloy wheels $350  
Off-road suspension (upgrade) $0  
White-letter tires$0$0  
Total Value of Features$6,605$7,205$5,280$6,455
Value of Feature Adjustments$1,325$1,925$0$1,175
Value of Feature Adjustments-1,245-1,8050-1,087

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Specifications Comparison: Jeep Wrangler vs. Toyota Prius

Model Year20122011
ModelWranglerPrius
Body4dr SUV4dr Hatch
Wheelbase116.0 in106.3 in
Length184.4 in175.6 in
Width73.9 in68.7 in
Height72.3 in58.7 in
Curb Weight4,076 lb.3,043 lb.
Fuel Capacity21.6 gal.11.9 gal.
Row 1 Headroom41.3 in38.6 in
Row 1 Shoulder Room55.8 in54.9 in
Row 1 Hip Room55.6 in52.7 in
Row 1 Legroom41.0 in42.5 in
Row 2 Headroom40.3 in37.6 in
Row 2 Shoulder Room56.8 in53.1 in
Row 2 Hip Room56.7 in51.2 in
Row 2 Legroom37.2 in36.0 in
Cargo Volume,
Minimum
46.4 ft321.6 ft3
Cargo Volume,
Maximum
82.0 ft339.6 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25No
Bluetooth cell phone link100Yes
Voice control for external devices0No
USB port25No
Bluetooth audio streaming25Yes
Navigation system600Yes
DVD-compatible player0No
Media drive, large15No
Total Requested82593%
Total Not Requested657%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25No
Bluetooth cell phone link100Yes
Voice control for external devices0No
USB port25No
Bluetooth audio streaming25Yes
Navigation system600Yes
DVD-compatible player0No
Media drive, large15No
Total Requested82593%
Total Not Requested657%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Rearview camera200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Navigation system600Yes
Total Requested75065%
Total Not Requested40035%

Option Package Details
Toyota Prius Five

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Rearview camera200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Navigation system600Yes
Total Requested75065%
Total Not Requested40035%

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