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The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,900 Kia Optima EX | |||||
Difference: $3,645 | |||||
Lowest Total Invoice: $25,060 Kia Optima EX | |||||
Difference: $3,628 | |||||
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Model Year | 2012 | 2012 | 2012 | 2012 | 2007 |
Model | Optima | Optima | Optima | Optima | Entourage |
Trim | EX | EX Turbo | SX | Hybrid | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Minivan, ext. |
Base Price | $23,200 | $25,100 | $26,500 | $25,700 | $28,895 |
Base Invoice | $21,675 | $23,455 | $24,760 | $24,020 | $27,123 |
Premium Package | 2,950 | 2,950 | 2,950 | ||
Premium Technology Package | 5,350 | ||||
Sunroof | 950 | ||||
Premium Package | 2,635 | 2,635 | 2,635 | ||
Premium Technology Package | 4,780 | ||||
Sunroof | 865 | ||||
Options (change) | 2,950 | 2,950 | 2,950 | 5,350 | 950 |
Options (change) | 2,635 | 2,635 | 2,635 | 4,780 | 865 |
Destination | 750 | 750 | 750 | 750 | 700 |
Total Price | $26,900 | $28,800 | $30,200 | $31,800 | $30,545 |
Total Invoice | $25,060 | $26,840 | $28,145 | $29,550 | $28,688 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||||
TrueDelta Adjusted Price Difference: $2,625 | |||||
TrueDelta Adjusted Invoice Difference: $2,670 | |||||
Model Year | 2012 | 2012 | 2012 | 2012 | 2007 |
Model | Optima | Optima | Optima | Optima | Entourage |
Trim | EX | EX Turbo | SX | Hybrid | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Minivan, ext. |
Engine | 200hp I4 | 274hp I4 | 274hp I4 | 166hp I4 H | 242hp V6 |
Transmission | T6 | T6 | T6 | T6 | T5 |
Drivetrain | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | 550, 12 | 172, 6 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 225/45-18 | 215/55-17 | 235/60-17 |
Total Price | $26,900 | $28,800 | $30,200 | $31,800 | $30,545 |
Adjustments for Features | 0 | 0 | -550 | -1,520 | -1,020 |
Feature-Adjusted Total Price | $26,900 | $28,800 | $29,650 | $30,280 | $29,525 |
Cost Above Minimum | $0 | $1,900 | $2,750 | $3,380 | $0 |
Total Invoice | $25,060 | $26,840 | $28,145 | $29,550 | $28,688 |
Adjustments for Features | 0 | 0 | -513 | -1,412 | -958 |
Feature-Adjusted Total Invoice | $25,060 | $26,840 | $27,632 | $28,138 | $27,730 |
Cost Above Minimum | $0 | $1,780 | $2,572 | $3,078 | $0 |
Model Year | 2012 | 2012 | 2012 | 2012 | 2007 |
Model | Optima | Optima | Optima | Optima | Entourage |
Trim | EX | EX Turbo | SX | Hybrid | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Minivan, ext. |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | |
5-speed manually-shiftable automatic | $1000 | ||||
FWD | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||
Dual power sliding doors | $800 | ||||
Heated steering wheel | $100 | $100 | $100 | ||
Power flip-out rear side windows | $125 | ||||
Power liftgate | $350 | ||||
Proximity key | $250 | $250 | $250 | $250 | |
Tilt steering wheel, manual | $150 | ||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | |
Brakes, Airbags, and Other Safety | |||||
Rearview camera | $200 | $200 | $200 | $200 | |
Side curtain airbags | $350 | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | ||||
Cargo Management | |||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | |
Console with shifter | $150 | $150 | $150 | $150 | |
Rear seat pass-through | $100 | ||||
Roof rails | $250 | ||||
Climate Control | |||||
Rear air vents | $100 | $100 | $100 | $100 | |
Rear air vents with manual controls | $150 | ||||
Rear HVAC unit | $400 | ||||
Rear wiper | $175 | ||||
Wiper de-icer | $25 | ||||
Engine / Motor | |||||
Automatic start / stop | $150 | ||||
Exterior | |||||
Body kit | $0 | $0 | |||
Bodyside moldings | $75 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | ||
Deep-tinted rear windows | $275 | ||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | ||
Sunroof | $900 | ||||
Infotainment | |||||
Aux input | $50 | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | |
HD radio | $50 | $50 | $50 | $50 | |
Media drive, small | $5 | $5 | $5 | ||
MP3-compatible player | $50 | $50 | $50 | $50 | |
Navigation system | $600 | ||||
Satellite radio | $200 | $200 | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | $25 | ||
Voice control for external devices | $0 | $0 | $0 | ||
Instruments, Lights, and Mirrors | |||||
Conversation mirror | $25 | ||||
Detailed driving style feedback | $100 | ||||
Large energy flow and fuel economy display | $25 | ||||
Mirror tilt-down in reverse | $25 | ||||
Power-folding mirrors | $50 | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | $100 | |
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | |
Xenon HID headlights | $500 | $500 | |||
Seats and Interior Trim | |||||
Aluminum trim | $100 | ||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | |
Foldaway tray table, front row | $75 | ||||
Folding second row seats | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | |||
Leather seating surfaces | $900 | $900 | $900 | $900 | |
Manual fore-aft adjuster, second row seats | $75 | ||||
Manual recliner, second row seats | $75 | ||||
Manual recliner, third row seats | $125 | ||||
Memory system, driver seat | $200 | $200 | $200 | $200 | |
Partial leather seating sufaces | $450 | ||||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | $100 | |
Removable second row seats | $0 | ||||
Stowable third row seats | $600 | ||||
Suspension, Wheels, and Tires | |||||
Sport suspension (upgrade) | $0 | ||||
Transmission | |||||
Steering-wheel-mounted transmission controls | $100 | ||||
Total Value of Features | $6,555 | $6,555 | $7,105 | $8,075 | $7,575 |
Value of Feature Adjustments | $0 | $0 | $550 | $1,520 | $1,020 |
Value of Feature Adjustments | 0 | 0 | -513 | -1,412 | -958 |
Model Year | 2012 | 2007 |
Model | Optima | Entourage |
Body | 4dr Sedan | 4dr Minivan, ext. |
Wheelbase | 110.0 in | 118.9 in |
Length | 190.7 in | 202.0 in |
Width | 72.1 in | 78.1 in |
Height | 57.3 in | 71.5 in |
Curb Weight | 3,207 lb. | 4,401 lb. |
Fuel Capacity | 18.5 gal. | 21.1 gal. |
Row 1 Headroom | 40.0 in | 41.0 in |
Row 1 Shoulder Room | 57.2 in | 63.2 in |
Row 1 Hip Room | 54.7 in | 59.2 in |
Row 1 Legroom | 45.5 in | 41.7 in |
Row 2 Headroom | 37.6 in | 39.8 in |
Row 2 Shoulder Room | 55.7 in | 65.4 in |
Row 2 Hip Room | 54.5 in | 65.9 in |
Row 2 Legroom | 34.7 in | 40.9 in |
Row 3 Headroom | 0.0 in | 38.3 in |
Row 3 Shoulder Room | 0.0 in | 60.5 in |
Row 3 Hip Room | 0.0 in | 50.1 in |
Row 3 Legroom | 0.0 in | 34.0 in |
Cargo Volume, Minimum | 15.4 ft3 | 32.2 ft3 |
Cargo Volume, Behind R2 | 15.4 | 80.2 ft3 |
Cargo Volume, Maximum | 15.4 | 141.5 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 200 | 6% |
Total Not Requested | 2905 | 94% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 200 | 6% |
Total Not Requested | 2905 | 94% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 200 | 7% |
Total Not Requested | 2805 | 93% |
Premium Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | No |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Xenon HID headlights | 500 | No |
Heated steering wheel | 100 | No |
Compass | 0 | Yes |
215/55HR17 tires | 400 | No |
Interior ambient lighting | 150 | No |
Illuminated door sill trim plates | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 1700 | 26% |
Total Not Requested | 4755 | 74% |