The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,460 Kia Optima SX | |||
Difference: $18,390 | |||
Lowest Total Invoice: $33,826 Kia Optima SX | |||
Difference: $17,784 | |||
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Model Year | 2017 | 2017 | 2010 |
Model | Optima | Optima | S80 |
Trim | SX | SX Limited | T6 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,855 | $36,090 | $42,950 |
Base Invoice | $25,023 | $33,481 | $40,373 |
Technology Package | 4,800 | 1,700 | |
SX Base Package | 3,085 | ||
Universal garage door opener | 350 | 350 | |
Cargo net | 50 | 50 | |
Remote start | 425 | 425 | |
Personal Car Communicator | 550 | ||
Climate Package | 800 | ||
Executive Package | 2,950 | ||
Xenon HID headlights | 800 | ||
Multimedia Package | 2,500 | ||
Blind spot warning system | 700 | ||
Metallic paint (extra cost) | 550 | ||
Obstacle detection, rear | 500 | ||
Technology Package | 4,380 | 1,598 | |
SX Base Package | 2,842 | ||
Universal garage door opener | 291 | 291 | |
Cargo net | 42 | 42 | |
Remote start | 353 | 353 | |
Personal Car Communicator | 517 | ||
Climate Package | 752 | ||
Executive Package | 2,773 | ||
Xenon HID headlights | 752 | ||
Multimedia Package | 2,350 | ||
Blind spot warning system | 658 | ||
Metallic paint (extra cost) | 517 | ||
Obstacle detection, rear | 470 | ||
Options (change) | 8,710 | 825 | 11,050 |
Options (change) | 7,908 | 686 | 10,387 |
Destination | 895 | 895 | 850 |
Total Price | $36,460 | $37,810 | $54,850 |
Total Invoice | $33,826 | $35,062 | $51,610 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||
TrueDelta Adjusted Price Difference: $18,065 | |||
TrueDelta Adjusted Invoice Difference: $17,478 | |||
Model Year | 2017 | 2017 | 2010 |
Model | Optima | Optima | S80 |
Trim | SX | SX Limited | T6 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 245hp I4 | 245hp I4 | 281hp I6 |
Transmission | T6 | T6 | T6 |
Drivetrain | FWD | FWD | AWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 22/31 MPG | 16/24 MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | 650, 12 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 245/40-18 |
Total Price | $36,460 | $37,810 | $54,850 |
Adjustments for Features | 0 | -875 | -325 |
Feature-Adjusted Total Price | $36,460 | $36,935 | $54,525 |
Cost Above Minimum | $0 | $475 | $0 |
Total Invoice | $33,826 | $35,062 | $51,610 |
Adjustments for Features | 0 | -811 | -306 |
Feature-Adjusted Total Invoice | $33,826 | $34,251 | $51,304 |
Cost Above Minimum | $0 | $425 | $0 |
Model Year | 2017 | 2017 | 2010 |
Model | Optima | Optima | S80 |
Trim | SX | SX Limited | T6 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 |
FWD | $0 | $0 | |
AWD | $1700 | ||
Accessories | |||
Adaptive cruise control | $600 | ||
Adaptive cruise control, all-speed | $850 | $850 | |
Heated steering wheel | $100 | $100 | |
Proximity trunk or liftgate opener | $125 | $125 | |
Sunshades, second row | $125 | $125 | |
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Around view cameras | $500 | ||
Cross-traffic warning, rear | $100 | $100 | |
Driver drowsiness monitor | $150 | ||
Heartbeat monitor | $0 | ||
Knee airbag, driver | $75 | $75 | |
Obstacle detection, front | $150 | ||
Radar- or camera-based collision preparation system | $0 | ||
Rearview camera | $200 | ||
Rollover sensor | $50 | $50 | |
Security status communicator | $50 | ||
Vehicle health reports | $0 | $0 | |
Cargo Management | |||
Cargo mat | $40 | $40 | |
Overhead sunglass holder | $25 | $25 | |
Rear seat pass-through | $100 | ||
Climate Control | |||
Automatic air recirculation | $100 | ||
Heated windshield washer nozzles | $15 | ||
Rain-sensing wipers | $175 | ||
Residual heat | $50 | ||
Variable intermittent wipers | $75 | $75 | |
Exterior | |||
Body kit | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | $0 | |
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
App support | $0 | $0 | |
Apple CarPlay support | $100 | $100 | |
Bluetooth audio streaming | $25 | $25 | |
CD changer, in-dash | $325 | ||
MP3-compatible player | $50 | ||
Rear seat audio controls | $25 | ||
SMS text-to-speech reader | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | |
Wireless charging station | $75 | ||
Instruments, Lights, and Mirrors | |||
Analog clock | $25 | ||
Approach detection | $25 | $25 | |
Auto-dimming headlights | $200 | $200 | |
Fog light, rear | $100 | ||
Fog lights | $125 | ||
Headlight washers | $50 | ||
Interior ambient lighting | $150 | $150 | |
LED headlights | $1000 | $1000 | |
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Folding passenger seat | $150 | ||
Leather-wrapped steering wheel | $150 | $150 | |
Massage, driver seat | $100 | ||
Massage, passenger seat | $100 | ||
Metal pedals | $75 | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
Power lumbar adjuster, driver seat | $100 | ||
Power-folding headrests, second row seats | $50 | ||
Wood trim | $300 | ||
Wood/leather-wrapped steering wheel | $150 | ||
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | ||
Chrome-plated alloy wheels | $850 | ||
Electronic systems calibration selector | $200 | $200 | |
Machined alloy wheels | $350 | ||
Performance steering system (optional) | $0 | $0 | |
Sport suspension (upgrade) | $0 | $0 | |
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $7,265 | $8,140 | $7,590 |
Value of Feature Adjustments | $0 | $875 | $325 |
Value of Feature Adjustments | 0 | -811 | -306 |
Model Year | 2017 | 2010 |
Model | Optima | S80 |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 111.6 in |
Length | 191.1 in | 191.0 in |
Width | 73.2 in | 73.3 in |
Height | 57.7 in | 58.8 in |
Curb Weight | 3,494 lb. | 4,041 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 39.8 in | 38.8 in |
Row 1 Shoulder Room | 58.1 in | 57.4 in |
Row 1 Hip Room | 56.0 in | 54.8 in |
Row 1 Legroom | 45.5 in | 41.9 in |
Row 2 Headroom | 37.8 in | 38.3 in |
Row 2 Shoulder Room | 56.4 in | 56.3 in |
Row 2 Hip Room | 56.0 in | 54.7 in |
Row 2 Legroom | 35.6 in | 35.0 in |
Cargo Volume | 15.9 ft3 | 14.9 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Heated second row seats | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | Yes |
Power tilt adjuster, passenger seat | 100 | Yes |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | No |
Total Requested | 2450 | 48% |
Total Not Requested | 2700 | 52% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | Yes |
Door sill trim plates | 100 | Yes |
LED headlights | 1000 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Proximity key | 250 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 1325 | 51% |
Total Not Requested | 1275 | 49% |
Xenon HID headlights | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | Yes |
Steering-linked headlights | 150 | Yes |
Total Requested | 650 | 100% |
Total Not Requested | 0 | 0% |
Blind spot warning system | ||
Feature | Value | Requested? |
Blind spot warning system | 200 | Yes |
Power-folding mirrors | 50 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Obstacle detection, rear | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Obstacle detection, front | 150 | No |
Total Requested | 250 | 63% |
Total Not Requested | 150 | 37% |
Personal Car Communicator | ||
Feature | Value | Requested? |
Remote start | 150 | Yes |
Proximity key | 250 | Yes |
Heartbeat monitor | 0 | No |
Security status communicator | 50 | No |
Total Requested | 400 | 89% |
Total Not Requested | 50 | 11% |
Technology Package | ||
Feature | Value | Requested? |
Adaptive cruise control | 450 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Driver drowsiness monitor | 150 | No |
Automatic braking, high-speed | 200 | Yes |
Forward collision alert | 200 | Yes |
Total Requested | 1250 | 89% |
Total Not Requested | 150 | 11% |
Climate Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Headlight washers | 50 | No |
Heated windshield washer nozzles | 15 | No |
Automatic air recirculation | 100 | No |
Total Requested | 400 | 71% |
Total Not Requested | 165 | 29% |
Executive Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Leather upholstery, extended coverage | 0 | No |
Heated front seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Power lumbar adjuster, driver seat | 50 | Yes |
Power lumbar adjuster, passenger seat | 50 | Yes |
Rain-sensing wipers | 100 | No |
Wood/leather-wrapped steering wheel | 0 | No |
Massage, driver seat | 100 | No |
Massage, passenger seat | 100 | No |
Analog clock | 25 | No |
245/40VR18 tires | 400 | No |
Total Requested | 600 | 45% |
Total Not Requested | 725 | 55% |
Multimedia Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Satellite radio | 200 | Yes |
Surround sound | 250 | Yes |
Rear seat audio controls | 25 | No |
Traffic information | 25 | Yes |
Dynaudio, 650W, 12 speakers | 350 | No |
Total Requested | 1075 | 74% |
Total Not Requested | 375 | 26% |