Kia Soul Kia Soul 2021 Jeep Wrangler Jeep Wrangler 2018

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Kia Soul vs. Jeep Wrangler Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Jeep Wrangler Invoice Comparison

Lowest Total Price: $29,080

Kia Soul Turbo   
Difference: $16,230

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  Down Payment Interest Rate Term
Model Year202120182018
ModelSoulWranglerWrangler
TrimTurboUnlimited SaharaUnlimited Rubicon
Body4dr Hatch4dr SUV4dr SUV
Base Price $27,650 $37,345 $40,495
Floor mats 135    
Cargo mat 120    
Trail Rail Cargo Management Group   195 195
Cold Weather Group   895 895
Active Safety Group   795 795
Electronic Infotainment System Group   1,495 1,495
Proximity key   495 495
LED headlights   895 895
8-speed shiftable automatic   2,000 2,000
Floor mats 0    
Cargo mat 0    
Trail Rail Cargo Management Group   174 174
Cold Weather Group   797 797
Active Safety Group   708 708
Electronic Infotainment System Group   1,331 1,331
Proximity key   441 441
LED headlights   797 797
8-speed shiftable automatic   1,780 1,780
Options (change) 255 6,770 6,770
Options (change) 0 6,028 6,028
Destination 1,175 1,195 1,195
Total Price $29,080 $45,310 $48,460

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Soul dealer quotes or Jeep Wrangler dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Soul vs. Jeep Wrangler

Lowest Adjusted Price and Invoice: Kia Soul Turbo
TrueDelta Adjusted Price Difference: $15,280
TrueDelta Adjusted Invoice Difference: $40,796
Model Year202120182018
ModelSoulWranglerWrangler
TrimTurboUnlimited SaharaUnlimited Rubicon
Body4dr Hatch4dr SUV4dr SUV
Engine201hp I4285hp V6285hp V6
TransmissionS7T8T8
DrivetrainFWD4WD, PT w/4L4WD, PT w/4L
EPA Fuel Economy (city/highway)27/32 MPG18/23 MPG18/23 MPG
Audio (watts, speakers)640, 10?, 8?, 8
Tire (rear if not all the same)235/45-18255/70-18285/70-17
Total Price$29,080$45,310$48,460
Adjustments for Features0-950-1,750
Feature-Adjusted Total Price$29,080$44,360$46,710
Cost Above Minimum$0$0$2,350

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Features Comparison: Kia Soul vs. Jeep Wrangler

Model Year202120182018
ModelSoulWranglerWrangler
TrimTurboUnlimited SaharaUnlimited Rubicon
Body4dr Hatch4dr SUV4dr SUV
Transmission and Drivetrain 
7-speed automated manual$1200  
8-speed manually-shiftable automatic $1300$1300
FWD$0  
4WD, part-time w/low range $1700$1700
Accessories 
AC power outlet $100$100
Adaptive cruise control$600  
Cruise control $150$150
Remote climate control$25  
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
911 assist$25  
Automatic braking, high-speed or partial$200  
Automatic braking, low-speed$200  
Cross-traffic collision intervention, rear$100  
Cross-traffic warning, rear$100  
Driver drowsiness monitor$150  
Forward collision warning$200  
Full-size spare tire $225$225
Hill descent control $250$250
Lane departure warning$200  
Lane keeping assist$400  
Obstacle detection, rear $250$250
Pedestrian detection$50  
Roll bar $200$200
Rollover sensor$50  
Side curtain airbags$350  
Temporary spare tire$150  
Trailer sway control $25$25
Vehicle health reports$0  
Cargo Management 
Cargo area rails w/tie downs $50$50
Cargo cover$75  
Overhead sunglass holder$25  
Climate Control 
Interior air filter $0$0
Ionizing air filtration$50  
Rear defrost$200  
Rear wiper$175  
Drivetrain 
Heavy-duty front axle (optional)  $0
Limited-slip rear differential  $300
Lockable front differential  $150
Lockable rear differential  $150
Engine / Motor 
Engine-block heater $35$35
Exterior 
Bright-finished exhaust tip(s)$25  
Externally-mounted spare $0$0
Removable soft top $2000$2000
Rock rails  $200
Skid plates $150$150
Sunroof$900  
Tow hook(s), front $40$40
Tow hook(s), rear $25$25
Tubular side steps $350 
Infotainment 
App support $0$0
Aux input $50$50
Bluetooth audio streaming $25$25
Larger infotainment display $0$0
Satellite radio$200  
Satellite radio - one year subscription $250$250
SMS text-to-speech reader $25$25
Telematics service, such as OnStar $200$200
Traffic + travel information $25$25
Wireless charging station$75  
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200  
Auto-dimming rearview mirror $150$150
Boost gauge$75  
Head-up display (HUD)$350  
Interior ambient lighting $150$150
Large color reconfigurable instrument cluster display $250$250
Speaker lights$100  
Turn signals on or near mirrors$25  
Seats and Interior Trim 
Center armrest(s), second row$50  
Manual height adjuster, driver seat $50$50
Manual lumbar adjuster, driver seat $50$50
Power fore-aft adjuster, driver seat$100  
Power height adjuster, driver seat$100  
Power lumbar adjuster, driver seat$100  
Power recliner, driver seat$100  
Power tilt adjuster, driver seat$100  
Suspension, Wheels, and Tires 
All-terrain tires $0$0
Alloy wheels$350$350 
Disconnectable stabilizer bars  $350
Electronic systems calibration selector$200  
Off-road suspension (upgrade)  $0
Polished alloy wheels  $350
Sport suspension (upgrade)$0  
White-letter tires $0 
Total Value of Features$7,575$8,525$9,325
Value of Feature Adjustments$0$950$1,750
Value of Feature Adjustments0-899-1,653

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Specifications Comparison: Kia Soul vs. Jeep Wrangler

Model Year20212018
ModelSoulWrangler
Body4dr Hatch4dr SUV
Wheelbase102.4 in118.4 in
Length165.2 in188.4 in
Width70.9 in73.8 in
Height63.0 in73.6 in
Curb Weight3,036 lb.4,200 lb.
Fuel Capacity14.3 gal.21.5 gal.
Row 1 Headroom39.4 in42.6 in
Row 1 Shoulder Room55.5 in55.7 in
Row 1 Hip Room0.0 in53.9 in
Row 1 Legroom41.1 in41.2 in
Row 2 Headroom39.5 in41.7 in
Row 2 Shoulder Room54.7 in55.7 in
Row 2 Hip Room0.0 in56.7 in
Row 2 Legroom38.8 in38.3 in
Cargo Volume,
Minimum
24.2 ft331.7 ft3
Cargo Volume,
Maximum
62.1 ft372.4 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

LED headlights
FeatureValueRequested?
LED headlights1000Yes
LED tail lights0No
Total Requested1000100%
Total Not Requested00%
8-speed manually-shiftable automatic
FeatureValueRequested?
8-speed manually-shiftable automatic0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Trail Rail Cargo Management Group
FeatureValueRequested?
Cargo mat40Yes
Cargo area rails w/tie downs50No
Total Requested4044%
Total Not Requested5056%
Cold Weather Group
FeatureValueRequested?
Heated front seats200Yes
Heated steering wheel100Yes
Remote start150Yes
Engine-block heater35No
Total Requested45093%
Total Not Requested357%
Active Safety Group
FeatureValueRequested?
Obstacle detection, rear250No
Blind spot warning system200Yes
LED tail lights0No
Total Requested20044%
Total Not Requested25056%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150No
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25No
App support0No
Larger infotainment display0No
Total Requested75067%
Total Not Requested37533%

Option Package Details
Jeep Wrangler Unlimited Rubicon

LED headlights
FeatureValueRequested?
LED headlights1000Yes
LED tail lights0No
Total Requested1000100%
Total Not Requested00%
8-speed manually-shiftable automatic
FeatureValueRequested?
8-speed manually-shiftable automatic0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Trail Rail Cargo Management Group
FeatureValueRequested?
Cargo mat40Yes
Cargo area rails w/tie downs50No
Total Requested4044%
Total Not Requested5056%
Cold Weather Group
FeatureValueRequested?
Heated front seats200Yes
Heated steering wheel100Yes
Remote start150Yes
Engine-block heater35No
Total Requested45093%
Total Not Requested357%
Active Safety Group
FeatureValueRequested?
Obstacle detection, rear250No
Blind spot warning system200Yes
LED tail lights0No
Total Requested20044%
Total Not Requested25056%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150No
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25No
App support0No
Larger infotainment display0No
Total Requested75067%
Total Not Requested37533%

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