Kia Soul Kia Soul 2014 Toyota Prius Toyota Prius 2012

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Kia Soul vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Toyota Prius Invoice Comparison

Lowest Total Price: $25,230

Kia Soul !   
Difference: $8,365

Lowest Total Invoice: $23,800

Kia Soul !   
Difference: $7,204

Calculate Payments

  Down Payment Interest Rate Term
Model Year201420142012
ModelSoulSoulPrius
Trim+!Four
Body4dr Hatch4dr Hatch4dr Hatch
Base Price $18,400 $20,500 $28,235
Base Invoice $17,523 $19,521 $26,284
Audio Package 1,400    
UVO e-Services Package 500    
Primo Package 3,000    
Universal garage door opener 350 350  
Rear spoiler 395 395  
Cargo net 50 50 51
Floor mats 115 115 200
Remote start 425 425 529
Sun & Sound Package   2,600  
Solar Roof Package     3,820
Audio Package 1,292    
UVO e-Services Package 465    
Primo Package 2,740    
Universal garage door opener 291 291  
Rear spoiler 327 327  
Cargo net 42 42 35
Floor mats 93 93 127
Remote start 353 353 380
Sun & Sound Package   2,378  
Solar Roof Package     3,418
Options (change) 6,235 3,935 4,600
Options (change) 5,603 3,484 3,960
Destination 795 795 760
Total Price $25,430 $25,230 $33,595
Total Invoice $23,921 $23,800 $31,004

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Soul dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Soul vs. Toyota Prius

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $9,525
TrueDelta Adjusted Invoice Difference: $8,371
Model Year201420142012
ModelSoulSoulPrius
Trim+!Four
Body4dr Hatch4dr Hatch4dr Hatch
Engine164hp I4164hp I498hp I4 H
TransmissionT6T6CVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)350, 10350, 10120, 8
Tire (rear if not all the same)215/55-17235/45-18195/65-15
Total Price$25,430$25,230$33,595
Adjustments for Features-1,8500-490
Feature-Adjusted Total Price$23,580$25,230$33,105
Cost Above Minimum$0$1,650$0
Total Invoice$23,921$23,800$31,004
Adjustments for Features-1,7400-452
Feature-Adjusted Total Invoice$22,181$23,800$30,552
Cost Above Minimum$0$1,619$0

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Features Comparison: Kia Soul vs. Toyota Prius

Model Year201420142012
ModelSoulSoulPrius
Trim+!Four
Body4dr Hatch4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
CVT  $1000
FWD$0$0$0
Accessories 
Heated steering wheel$100  
Proximity key$250 $250
Remote climate control  $25
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Active or whiplash-reducing head restraints, front seats  $0
Knee airbag, driver  $75
Rollover sensor$50$50 
Temporary spare tire  $150
Vehicle health reports$0$0 
Cargo Management 
Air-conditioned storage compartment $50 
Cargo mat  $40
Climate Control 
Interior air filter  $0
Ionizing air filtration$50$50 
Engine / Motor 
Automatic start / stop  $150
Exterior 
Deep-tinted rear windows$275$275 
Panoramic sunroof$1200$1200 
Solar panel  $300
Sunroof  $900
Infotainment 
DVD-compatible player  $0
Telematics service, such as OnStar  $200
Traffic + travel information  $25
Traffic information$25$25 
Voice control for external devices$0$0 
Instruments, Lights, and Mirrors 
Compass$0$0 
Digital instruments  $0
Fog lights$125$125 
Head-up display (HUD)  $350
Large energy flow and fuel economy display  $25
Power-folding mirrors $50 
Speaker lights$100$100 
Tachometer$75$75 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Cooled or ventilated front seats$300  
Heated front seats$200 $200
Heated second row seats$200  
Leather seating surfaces$900  
Synthetic leather seating surfaces  $0
Upholstered instrument cluster hood$50$50 
Total Value of Features$5,050$3,200$3,690
Value of Feature Adjustments$1,850$0$490
Value of Feature Adjustments-1,7400-452

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Specifications Comparison: Kia Soul vs. Toyota Prius

Model Year20142012
ModelSoulPrius
Body4dr Hatch4dr Hatch
Wheelbase101.2 in106.3 in
Length163.0 in176.4 in
Width70.9 in68.7 in
Height63.0 in58.7 in
Curb Weight2,715 lb.3,043 lb.
Fuel Capacity14.2 gal.11.9 gal.
Row 1 Headroom39.6 in38.6 in
Row 1 Shoulder Room55.5 in54.9 in
Row 1 Hip Room53.2 in52.7 in
Row 1 Legroom40.9 in42.5 in
Row 2 Headroom39.5 in37.6 in
Row 2 Shoulder Room54.7 in53.1 in
Row 2 Hip Room49.3 in51.2 in
Row 2 Legroom39.1 in36.0 in
Cargo Volume,
Minimum
24.2 ft321.6 ft3
Cargo Volume,
Maximum
61.3 ft339.6 ft3

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Option Package Details
Kia Soul +

Audio Package
FeatureValueRequested?
Navigation system600Yes
Automatic climate control, front200Yes
Leather-wrapped steering wheel150Yes
Voice control for nav and audio100Yes
Special interior trim0No
Traffic information25Yes
HD radio50Yes
Upholstered instrument cluster hood50No
Ionizing air filtration50No
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Total Requested112567%
Total Not Requested55033%
UVO e-Services Package
FeatureValueRequested?
Automatic headlights100Yes
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25Yes
Vehicle health reports0No
911 assist25Yes
Bluetooth audio streaming25Yes
App support0Yes
Total Requested375100%
Total Not Requested00%
Primo Package
FeatureValueRequested?
Fog lights125No
Panoramic sunroof1200No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Leather seating surfaces900No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Heated steering wheel100No
Proximity key250Yes
Engine immobilizer (optional)0No
Total Requested90024%
Total Not Requested282576%

Option Package Details
Kia Soul !

Sun & Sound Package
FeatureValueRequested?
Panoramic sunroof1200No
Navigation system600Yes
Automatic climate control, front200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Ionizing air filtration50No
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Total Requested97536%
Total Not Requested170064%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Solar Roof Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Head-up display (HUD)350No
DVD-compatible player0No
Sunroof900Yes
Solar panel300No
Remote air conditioning25No
Total Requested90051%
Total Not Requested87549%

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