Toyota Prius Toyota Prius 2006 BMW 7-Series BMW 7-Series 2013

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Toyota Prius vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $26,229

Toyota Prius   
Difference: $58,996

Lowest Total Invoice: $23,168

Toyota Prius   
Difference: $55,492

Calculate Payments

  Down Payment Interest Rate Term
Model Year20062013
ModelPrius7-Series
TrimBaseActiveHybrid 7
Body4dr Hatch4dr Sedan, ext.
Base Price $21,725 $84,300
Base Invoice $20,006 $77,735
Package 8 6,890  
Floor mats 184  
Package 8 5,620  
Floor mats 112  
Options (change) 7,074 0
Options (change) 5,732 0
Destination 580 925
Gas Tax -3,150 0
Total Price $26,229 $85,225
Total Invoice $23,168 $78,660

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $51,616
TrueDelta Adjusted Invoice Difference: $48,680
Model Year20062013
ModelPrius7-Series
TrimBaseActiveHybrid 7
Body4dr Hatch4dr Sedan, ext.
Engine76hp I4 H350hp I6 H
TransmissionCVTT8
DrivetrainFWDRWD
EPA Fuel Economy (city/highway)60/51 MPG22/30 MPG
Audio (watts, speakers)?, 9205, 12
Tire (rear if not all the same)185/65-15245/50-18
Total Price$26,229$85,225
Adjustments for Features0-7,380
Feature-Adjusted Total Price$26,229$77,845
Total Invoice$23,168$78,660
Adjustments for Features0-6,812
Feature-Adjusted Total Invoice$23,168$71,848

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Features Comparison: Toyota Prius vs. BMW 7-Series

Model Year20062013
ModelPrius7-Series
TrimBaseActiveHybrid 7
Body4dr Hatch4dr Sedan, ext.
Transmission and Drivetrain 
CVT$1000 
8-speed manually-shiftable automatic $1300
FWD$0 
RWD $0
Accessories 
Hands-free trunk or liftgate $100
Remote app $25
Remote window/roof operation $15
Tilt steering wheel, manual$150 
Tilt/telescoping steering wheel, power $350
Brakes, Airbags, and Other Safety 
4-wheel disc brakes $150
Active or whiplash-reducing head restraints, front seats $0
Driver drowsiness monitor $150
Knee airbag, driver $75
Knee airbag, passenger $75
Obstacle detection, front $150
Obstacle detection, rear $250
Radar- or camera-based collision preparation system $0
Tires, run-flat $150
Cargo Management 
Air-conditioned storage compartment $50
Cargo cover$75 
Cargo mat$40 
Console with shifter $150
Console without shifter$150 
Overhead sunglass holder$25 
Rear seat pass-through $100
Ski sack $50
Climate Control 
Dual-zone climate control $125
Heated windshield washer nozzles $15
Rain-sensing wipers $175
Rear air vents with automatic controls $250
Rear dual-zone climate control $125
Rear wiper$175 
Residual heat $50
Variable intermittent wipers$75 
Wiper de-icer $25
Engine / Motor 
Automatic start / stop $150
Regenerative braking $0
Exterior 
Bright-finished exhaust tip(s) $25
Rear spoiler$200 
Sunroof $900
Infotainment 
Bluetooth audio streaming $25
CD changer, in-dash$325 
CD player $125
HD radio $50
Media drive $15
Satellite radio $200
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Text dictation $50
Traffic information $25
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75
Auto-dimming passenger-side mirror $75
Automatic headlights $125
Compass $0
Cornering lights $50
Digital instruments$0 
Headlight washers $50
Illuminated vanity mirrors, rear seat $100
Interior ambient lighting, configurable $150
Mirror tilt-down in reverse $25
Power-folding mirrors $50
Steering-linked headlights $150
Tachometer $75
Turn signals on or near mirrors $25
Seats and Interior Trim 
Folding second row seats$300 
Heated front seats $200
Memory system, driver seat $200
Power 4-way lumbar adjuster, driver seat $150
Power 4-way lumbar adjuster, passenger seat $150
Power fore-aft adjuster, driver seat $100
Power fore-aft adjuster, passenger seat $100
Power headrest height adjuster, driver seat $50
Power headrest height adjuster, passenger seat $50
Power height adjuster, driver seat $100
Power height adjuster, passenger seat $100
Power recliner, driver seat $100
Power recliner, passenger seat $100
Power tilt adjuster, driver seat $100
Power tilt adjuster, passenger seat $100
Upholstered instrument panel $300
Wood trim $300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical $500
Electronic systems calibration selector $200
Rear air springs, auto-leveling $350
Total Value of Features$2,515$9,895
Value of Feature Adjustments$0$7,380
Value of Feature Adjustments0-6,812

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Specifications Comparison: Toyota Prius vs. BMW 7-Series

Model Year20062013
ModelPrius7-Series
Body4dr Hatch4dr Sedan, ext.
Wheelbase106.3 in126.4 in
Length175.0 in205.3 in
Width67.9 in74.9 in
Height58.1 in58.7 in
Curb Weight2,890 lb.4,680 lb.
Fuel Capacity11.9 gal.21.7 gal.
Row 1 Headroom39.1 in40.8 in
Row 1 Shoulder Room55.3 in59.2 in
Row 1 Hip Room51.0 in0.0 in
Row 1 Legroom41.9 in41.2 in
Row 2 Headroom37.1 in38.9 in
Row 2 Shoulder Room53.0 in57.6 in
Row 2 Hip Room51.6 in0.0 in
Row 2 Legroom38.6 in44.3 in
Cargo Volume16.1 ft317.7 ft3

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Option Package Details
Toyota Prius

Package 8
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125Yes
Xenon HID headlights500Yes
CD changer, in-dash200No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Front side airbags350Yes
Side curtain airbags350Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested437587%
Total Not Requested65013%

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