Toyota Prius Toyota Prius 2012 BMW 7-Series BMW 7-Series 2009

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Toyota Prius vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $35,085

Toyota Prius Five   
Difference: $55,985

Lowest Total Invoice: $32,494

Toyota Prius Five   
Difference: $51,426

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220122009
ModelPriusPrius7-Series
TrimFivePlug-in Hybrid Advanced750Li
Body4dr Hatch4dr Hatch4dr Sedan, ext.
Base Price $29,805 $39,525 $84,200
Base Invoice $27,744 $37,945 $77,645
Advanced Technology Package 4,320    
Floor mats 200 200  
Head-up display (HUD)     1,300
Adaptive cruise control, all-speed     2,400
Satellite radio - one year subscription     595
Around view cameras     750
Advanced Technology Package 3,863    
Floor mats 127 127  
Head-up display (HUD)     1,090
Adaptive cruise control, all-speed     2,135
Satellite radio - one year subscription     540
Around view cameras     685
Options (change) 4,520 200 5,045
Options (change) 3,990 127 4,450
Destination 760 760 825
Gas Tax 0 -2,500 1,000
Total Price $35,085 $37,985 $91,070
Total Invoice $32,494 $36,332 $83,920

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $49,880
TrueDelta Adjusted Invoice Difference: $45,803
Model Year201220122009
ModelPriusPrius7-Series
TrimFivePlug-in Hybrid Advanced750Li
Body4dr Hatch4dr Hatch4dr Sedan, ext.
Engine98hp I4 H98hp I4 PiH400hp V8
TransmissionCVTCVTT6
DrivetrainFWDFWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 8120, 8205, 10
Tire (rear if not all the same)215/45-17195/65-15245/50-18
Total Price$35,085$37,985$91,070
Adjustments for Features-4500-6,555
Feature-Adjusted Total Price$34,635$37,985$84,515
Cost Above Minimum$0$3,350$0
Total Invoice$32,494$36,332$83,920
Adjustments for Features-4170-6,040
Feature-Adjusted Total Invoice$32,077$36,332$77,880
Cost Above Minimum$0$4,255$0

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Features Comparison: Toyota Prius vs. BMW 7-Series

Model Year201220122009
ModelPriusPrius7-Series
TrimFivePlug-in Hybrid Advanced750Li
Body4dr Hatch4dr Hatch4dr Sedan, ext.
Transmission and Drivetrain 
CVT$1000$1000 
6-speed manually-shiftable automatic  $1100
FWD$0$0 
RWD  $0
Accessories 
Adaptive cruise control$600$600 
Adaptive cruise control, all-speed  $850
Proximity key$250$250 
Remote app $25 
Remote climate control $25 
Remote window/roof operation  $15
Tilt/telescoping steering wheel, manual$250$250 
Tilt/telescoping steering wheel, power  $350
Brakes, Airbags, and Other Safety 
Around view cameras  $500
Knee airbag, passenger  $75
Lane departure prevention$150  
Lane departure warning$200  
Obstacle detection, front  $150
Obstacle detection, rear  $250
Radar- or camera-based collision preparation system$0$0 
Rearview camera$200$200 
Temporary spare tire$150  
Tires, run-flat  $150
Cargo Management 
Air-conditioned storage compartment  $50
Cargo cover$75$75 
Cargo mat$40$40 
Overhead sunglass holder$25$25 
Climate Control 
Automatic air recirculation  $100
Dual-zone climate control  $125
Heated windshield washer nozzles  $15
Rain-sensing wipers  $175
Rear air vents with automatic controls  $250
Rear dual-zone climate control  $125
Rear wiper$175$175 
Residual heat  $50
Variable intermittent wipers$75$75 
Wiper de-icer  $25
Engine / Motor 
4 kWh battery pack $0 
Automatic start / stop$150$150 
Exterior 
Bright-finished exhaust tip(s)  $25
Rear spoiler$200$200 
Sunroof  $900
Infotainment 
App support$0$0 
Bluetooth audio streaming$25$25 
DVD-compatible player$0$0 
Media drive  $15
MP3-compatible player$50$50 
Satellite radio$200$200 
Satellite radio - one year subscription  $250
SMS text-to-speech reader$25$25 
Traffic + travel information$25$25 
Traffic information  $25
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming passenger-side mirror  $75
Compass  $0
Cornering lights  $50
Digital instruments$0$0 
Illuminated vanity mirrors, rear seat  $100
Interior ambient lighting  $150
Large energy flow and fuel economy display$25$25 
LED headlights$1000$1000 
Mirror tilt-down in reverse  $25
Power-folding mirrors  $50
Steering-linked headlights  $150
Tachometer  $75
Turn signals on or near mirrors  $25
Xenon HID headlights  $500
Seats and Interior Trim 
Door sill trim plates  $100
Folding second row seats$300$300 
Leather door panel trim  $250
Leather seating surfaces  $900
Memory system, driver seat  $200
Memory system, passenger seat  $150
Power 4-way lumbar adjuster, driver seat  $150
Power 4-way lumbar adjuster, passenger seat  $150
Power fore-aft adjuster, passenger seat  $100
Power headrest height adjuster, driver seat  $50
Power headrest height adjuster, passenger seat  $50
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100$100 
Power recliner, passenger seat  $100
Power seatback bolsters, driver seat  $100
Power seatback bolsters, passenger seat  $100
Power thigh support length adjuster, driver seat  $100
Power thigh support length adjuster, passenger seat  $100
Power tilt adjuster, passenger seat  $100
Power upper seatback recliner, driver seat  $100
Power upper seatback recliner, passenger seat  $100
Synthetic leather seating surfaces$0$0 
Upholstered instrument panel  $300
Wood trim  $300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical  $500
Rear air springs, auto-leveling  $350
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$5,290$4,840$11,395
Value of Feature Adjustments$450$0$6,555
Value of Feature Adjustments-4170-6,040

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Specifications Comparison: Toyota Prius vs. BMW 7-Series

Model Year20122009
ModelPrius7-Series
Body4dr Hatch4dr Sedan, ext.
Wheelbase106.3 in126.4 in
Length176.4 in205.3 in
Width68.7 in74.9 in
Height58.7 in58.7 in
Curb Weight3,043 lb.4,641 lb.
Fuel Capacity11.9 gal.21.7 gal.
Row 1 Headroom38.6 in40.8 in
Row 1 Shoulder Room54.9 in59.2 in
Row 1 Hip Room52.7 in0.0 in
Row 1 Legroom42.5 in41.2 in
Row 2 Headroom37.6 in38.9 in
Row 2 Shoulder Room53.1 in57.6 in
Row 2 Hip Room51.2 in0.0 in
Row 2 Legroom36.0 in44.3 in
Cargo Volume,
Minimum
21.6 ft317.7 ft3
Cargo Volume,
Maximum
39.6 ft317.7 ft3

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Option Package Details
Toyota Prius Five

Advanced Technology Package
FeatureValueRequested?
Lane departure warning system200No
Lane departure prevention system150No
Adaptive cruise control450Yes
Telematics service, such as OnStar200Yes
Head-up display (HUD)350Yes
DVD-compatible player0No
Radar- or camera-based collision preparation system0No
Total Requested100074%
Total Not Requested35026%

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