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Toyota Prius vs. Kia Forte Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Kia Forte Invoice Comparison

Lowest Total Price: $23,900

Kia Forte SX   
Difference: $4,940

Lowest Total Invoice: $22,515

Kia Forte SX   
Difference: $3,965

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102012
ModelPriusForte
TrimIVSX
Body4dr Hatch4dr Hatch
Base Price $23,800 $19,600
Base Invoice $22,156 $18,670
Solar Roof Package 1,800  
Navigation Package 2,480  
Technology Package   1,800
Sunroof   750
Leather Package   1,000
Solar Roof Package 1,440  
Navigation Package 2,124  
Technology Package   1,570
Sunroof   655
Leather Package   870
Options (change) 4,280 3,550
Options (change) 3,564 3,095
Destination 760 750
Total Price $28,840 $23,900
Total Invoice $26,480 $22,515

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Prius dealer quotes or Kia Forte dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Prius vs. Kia Forte

Lowest Adjusted Price and Invoice: Kia Forte SX
TrueDelta Adjusted Price Difference: $4,300
TrueDelta Adjusted Invoice Difference: $3,377
Model Year20102012
ModelPriusForte
TrimIVSX
Body4dr Hatch4dr Hatch
Engine98hp I4 H173hp I4
TransmissionCVTT6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 8?, 6
Tire (rear if not all the same)195/65-15215/45-17
Total Price$28,840$23,900
Adjustments for Features-6400
Feature-Adjusted Total Price$28,200$23,900
Total Invoice$26,480$22,515
Adjustments for Features-5880
Feature-Adjusted Total Invoice$25,892$22,515

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Features Comparison: Toyota Prius vs. Kia Forte

Model Year20102012
ModelPriusForte
TrimIVSX
Body4dr Hatch4dr Hatch
Transmission and Drivetrain 
CVT$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Remote climate control$25 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
Knee airbag, driver$75 
Climate Control 
Water-repellent front-door glass$15 
Wiper de-icer $25
Exterior 
Bright-finished exhaust tip(s) $25
Solar panel$300 
Infotainment 
Bluetooth audio streaming$25 
CD changer, in-dash$325 
CD player $125
Telematics service, such as OnStar$200 
USB port $25
Instruments, Lights, and Mirrors 
Automatic headlights $125
Automatic-off headlights$25 
Digital instruments$0 
Fog lights $125
Heated mirrors$25 
Large energy flow and fuel economy display$25 
Tachometer $75
Turn signals on or near mirrors $25
Seats and Interior Trim 
Floor mats $75
Metal pedals $75
Power lumbar adjuster, driver seat$100 
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200 
Sport suspension (upgrade) $0
Total Value of Features$2,440$1,800
Value of Feature Adjustments$640$0
Value of Feature Adjustments-5880

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See a complete comparison of Toyota Prius vs. Kia Forte features.

Specifications Comparison: Toyota Prius vs. Kia Forte

Model Year20102012
ModelPriusForte
Body4dr Hatch4dr Hatch
Wheelbase106.3 in104.3 in
Length175.6 in170.9 in
Width68.7 in69.9 in
Height58.7 in57.5 in
Curb Weight3,043 lb.2,782 lb.
Fuel Capacity11.9 gal.13.7 gal.
Row 1 Headroom38.6 in40.0 in
Row 1 Shoulder Room54.9 in55.7 in
Row 1 Hip Room52.7 in53.0 in
Row 1 Legroom42.5 in43.3 in
Row 2 Headroom37.6 in38.4 in
Row 2 Shoulder Room53.1 in54.7 in
Row 2 Hip Room51.2 in53.3 in
Row 2 Legroom36.0 in35.0 in
Cargo Volume,
Minimum		21.6 ft319.4 ft3
Cargo Volume,
Maximum		39.6 ft30.0 ft3

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See a complete comparison of Toyota Prius vs. Kia Forte specs.

Option Package Details
Toyota Prius IV

Solar Roof Package
FeatureValueRequested?
Sunroof900Yes
Solar panel300No
Remote air conditioning25No
Total Requested90073%
Total Not Requested32527%
Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25No
Navigation system600Yes
Rearview camera200Yes
Total Requested92580%
Total Not Requested22520%

Option Package Details
Kia Forte SX

Technology Package
FeatureValueRequested?
Rearview camera200Yes
Ionizing air filtration50Yes
Navigation system600Yes
Automatic climate control, front200Yes
Additional chrome trim0No
Proximity key250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested1425100%
Total Not Requested00%
Leather Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Auto-dimming rearview mirror150Yes
Wiper de-icer25No
Total Requested125098%
Total Not Requested252%

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