Toyota Prius Toyota Prius 2018 Lincoln Continental Lincoln Continental 2017

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Toyota Prius vs. Lincoln Continental Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Lincoln Continental Invoice Comparison

Lowest Total Price: $32,603

Toyota Prius Four   
Difference: $29,667

Lowest Total Invoice: $30,191

Toyota Prius Four   
Difference: $28,452

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  Down Payment Interest Rate Term
Model Year201820172017
ModelPriusContinentalContinental
TrimFourReserveBlack Label
Body4dr Hatch4dr Sedan4dr Sedan
Base Price $29,685 $54,075 $63,075
Base Invoice $27,634 $51,101 $59,291
Advanced Technology Package 1,350    
Cargo net 49    
Floor mats 225    
All-weather floor mats 100 120 120
Illuminated door sill trim plates 299    
CD player, remote   335  
Climate Package   850 500
Technology Package   4,215 4,215
Panoramic sunroof   1,750 1,750
Advanced Technology Package 1,202    
Cargo net 35    
Floor mats 140    
All-weather floor mats 60 109 109
Illuminated door sill trim plates 225    
CD player, remote   305  
Climate Package   774 455
Technology Package   3,836 3,836
Panoramic sunroof   1,593 1,593
Options (change) 2,023 7,270 6,585
Options (change) 1,662 6,617 5,993
Destination 895 925 925
Total Price $32,603 $62,270 $70,585
Total Invoice $30,191 $58,643 $66,209

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Prius vs. Lincoln Continental

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $19,912
TrueDelta Adjusted Invoice Difference: $19,265
Model Year201820172017
ModelPriusContinentalContinental
TrimFourReserveBlack Label
Body4dr Hatch4dr Sedan4dr Sedan
Engine95hp I4 H335hp V6335hp V6
TransmissionCVTT6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 10?, 19
Tire (rear if not all the same)195/65-15255/45-19245/40-20
Total Price$32,603$62,270$70,585
Adjustments for Features0-9,755-11,305
Feature-Adjusted Total Price$32,603$52,515$59,280
Cost Above Minimum$0$0$6,765
Total Invoice$30,191$58,643$66,209
Adjustments for Features0-9,187-10,604
Feature-Adjusted Total Invoice$30,191$49,456$55,605
Cost Above Minimum$0$0$6,149

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Features Comparison: Toyota Prius vs. Lincoln Continental

Model Year201820172017
ModelPriusContinentalContinental
TrimFourReserveBlack Label
Body4dr Hatch4dr Sedan4dr Sedan
Transmission and Drivetrain 
CVT$1000  
6-speed manually-shiftable automatic $1100$1100
FWD$0$0$0
Accessories 
AC power outlet $100$100
Active noise reduction $0$0
Hands-free trunk or liftgate $100$100
Heated steering wheel $100$100
Keyless entry keypad $50$50
Power door closers $300$300
Power trunk closer $350$350
Remote app $25$25
Remote climate control $25$25
Remote start $150$150
Remote window/roof operation $15$15
Semi-automated parking system $500$500
Sunshade, rear, power $225$225
Tilt/telescoping steering wheel, manual$250  
Tilt/telescoping steering wheel, power $350$350
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active glove box $100$100
Active or whiplash-reducing head restraints, front seats$0  
Around view cameras $500$500
Inflatable rear seat belts  $200
Obstacle detection, front $150$150
Obstacle detection, rear $250$250
Rearview camera$200  
Safety key $5$5
Seat cushion airbag, passenger$75  
Temporary spare tire $150$150
Vehicle health reports $0$0
Wide-view front camera $150$150
Wide-view rear camera $0$0
Cargo Management 
Cargo cover$75  
Cargo mat$40  
Rear seat pass-through $100$100
Climate Control 
Dual-zone climate control $125$125
Rear air vents with automatic controls $250$250
Rear wiper$175  
Wiper de-icer $25$25
Engine / Motor 
Automatic start / stop$150  
Exterior 
Bright-finished exhaust tip(s) $25$25
Laminated front side windows $200$200
Laminated rear side windows $100$100
Panoramic sunroof $1200$1200
Sunroof$900  
Infotainment 
Android Auto support $100$100
Apple CarPlay support $100$100
Aux input$50  
CD player$125  
CD player, remote $100$100
Concierge Services - 4 year subscription  $200
DVD-compatible player$0  
HD radio$50 $50
Siri Eyes Free support$0  
Surround sound  $250
Voice control for external devices $0$0
Wireless charging station$75  
Instruments, Lights, and Mirrors 
Approach detection $25$25
Auto-dimming driver-side mirror $75$75
Boost gauge $75$75
Compass $0$0
Detailed driving style feedback$100  
Digital instruments$0  
Interior ambient lighting, configurable $150$150
Large color reconfigurable instrument cluster display $250$250
Large energy flow and fuel economy display$25  
LED headlights  $1000
LED headlights, single projector or low beam only$750  
Power-folding mirrors $50$50
Steering-linked headlights $150$150
Tachometer $75$75
Xenon HID headlights $500 
Seats and Interior Trim 
Cooled or ventilated front seats $300 
Heated second row seats $200$200
Leather door panel trim  $250
Leather seating surfaces $900$900
Leather-wrapped steering wheel $150$150
Memory system, driver seat $200$200
Memory system, passenger seat $150 
Power 4-way lumbar adjuster, driver seat $150 
Power 4-way lumbar adjuster, passenger seat $150 
Power fore-aft adjuster, passenger seat $100$100
Power headrest fore-aft adjuster, driver seat $50 
Power headrest fore-aft adjuster, passenger seat $50 
Power headrest height adjuster, driver seat $50 
Power headrest height adjuster, passenger seat $50 
Power height adjuster, passenger seat $100$100
Power lumbar adjuster, driver seat$100 $100
Power lumbar adjuster, passenger seat  $100
Power recliner, passenger seat $100$100
Power seatback bolsters, driver seat $100 
Power seatback bolsters, passenger seat $100 
Power thigh bolsters, driver seat $100 
Power thigh bolsters, passenger seat $100 
Power thigh support length adjuster, driver seat $100 
Power thigh support length adjuster, passenger seat $100 
Power tilt adjuster, passenger seat $100$100
Power upper seatback recliner, driver seat $100 
Power upper seatback recliner, passenger seat $100 
Synthetic leather seating surfaces$0  
Synthetic suede headliner  $650
Upgraded floor mats  $0
Upholstered instrument panel, leather  $1000
Wood trim $300 
Wood trim, alternative type  $300
Suspension, Wheels, and Tires 
Active steering $1000$1000
Adaptive dampers - electrical $500$500
Alloy wheels$350  
Polished alloy wheels $350$350
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$4,490$14,245$15,795
Value of Feature Adjustments$0$9,755$11,305
Value of Feature Adjustments0-9,187-10,604

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Specifications Comparison: Toyota Prius vs. Lincoln Continental

Model Year20182017
ModelPriusContinental
Body4dr Hatch4dr Sedan
Wheelbase106.3 in117.9 in
Length178.7 in201.4 in
Width69.3 in75.3 in
Height58.1 in58.5 in
Curb Weight3,076 lb.4,225 lb.
Fuel Capacity11.3 gal.18.0 gal.
Row 1 Headroom39.4 in39.3 in
Row 1 Shoulder Room55.0 in58.3 in
Row 1 Hip Room53.4 in55.9 in
Row 1 Legroom43.2 in42.3 in
Row 2 Headroom37.4 in37.7 in
Row 2 Shoulder Room53.0 in55.9 in
Row 2 Hip Room51.9 in54.8 in
Row 2 Legroom33.4 in41.3 in
Cargo Volume,
Minimum
24.6 ft316.7 ft3
Cargo Volume,
Maximum
62.7 ft316.7 ft3

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Option Package Details
Toyota Prius Four

Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350Yes
Total Requested1250100%
Total Not Requested00%

Option Package Details
Lincoln Continental Reserve

CD player, remote
FeatureValueRequested?
CD player, remote100Yes
MP3-compatible player50Yes
Total Requested150100%
Total Not Requested00%
Climate Package
FeatureValueRequested?
Heated second row seats200No
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Heated steering wheel100No
Wiper de-icer25No
Auto-dimming headlights200Yes
Total Requested45058%
Total Not Requested32542%
Technology Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Head-up display (HUD)350Yes
Wiper de-icer25No
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Semi-automated parking system500No
Around view cameras300No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Wide-view front camera150No
Wide-view rear camera0No
Lane departure prevention system, steering-based200Yes
Pedestrian detection50Yes
Total Requested235071%
Total Not Requested97529%

Option Package Details
Lincoln Continental Black Label

Climate Package
FeatureValueRequested?
Heated second row seats200No
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Heated steering wheel100No
Wiper de-icer25No
Auto-dimming headlights200Yes
Total Requested45058%
Total Not Requested32542%
Technology Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Head-up display (HUD)350Yes
Wiper de-icer25No
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Semi-automated parking system500No
Around view cameras300No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Wide-view front camera150No
Wide-view rear camera0No
Lane departure prevention system, steering-based200Yes
Pedestrian detection50Yes
Total Requested235071%
Total Not Requested97529%

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