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2008 Toyota Prius vs. 2010 Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

2008 Toyota Prius vs. 2010 Toyota Prius Invoice Comparison

Lowest Total Price: $24,995

2008 Toyota Prius   
Difference: $6,315

Lowest Total Invoice: $22,729

2008 Toyota Prius   
Difference: $6,284

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820082010
ModelPriusPriusPrius
TrimBaseTouringV
Body4dr Hatch4dr Hatch4dr Hatch
Base Price $22,875 $23,770 $28,070
Base Invoice $21,064 $21,816 $26,129
Package 6 4,550 4,175  
Navigation Package     2,480
Package 6 4,095 3,758  
Navigation Package     2,124
Options (change) 4,550 4,175 2,480
Options (change) 4,095 3,758 2,124
Destination 720 720 760
Gas Tax -3,150 -3,150 0
Total Price $24,995 $25,515 $31,310
Total Invoice $22,729 $23,144 $29,013

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation 2008 Toyota Prius dealer quotes or 2010 Toyota Prius dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: 2008 Toyota Prius vs. 2010 Toyota Prius

Lowest Adjusted Price and Invoice: 2008 Toyota Prius
TrueDelta Adjusted Price Difference: $4,350
TrueDelta Adjusted Invoice Difference: $4,463
Model Year200820082010
ModelPriusPriusPrius
TrimBaseTouringV
Body4dr Hatch4dr Hatch4dr Hatch
Engine76hp I4 H76hp I4 H98hp I4 H
TransmissionCVTCVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)48/45 MPG48/45 MPG51/48 MPG
Audio (watts, speakers)?, 9?, 9?, 8
Tire (rear if not all the same)185/65-15195/55-16215/45-17
Total Price$24,995$25,515$31,310
Adjustments for Features00-1,965
Feature-Adjusted Total Price$24,995$25,515$29,345
Cost Above Minimum$0$520$0
Total Invoice$22,729$23,144$29,013
Adjustments for Features00-1,821
Feature-Adjusted Total Invoice$22,729$23,144$27,192
Cost Above Minimum$0$415$0

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Features Comparison: 2008 Toyota Prius vs. 2010 Toyota Prius

Model Year200820082010
ModelPriusPriusPrius
TrimBaseTouringV
Body4dr Hatch4dr Hatch4dr Hatch
Transmission and Drivetrain 
CVT$1000$1000$1000
FWD$0$0$0
Accessories 
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, manual  $250
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
Active or whiplash-reducing head restraints, front seats  $0
Knee airbag, driver  $75
Cargo Management 
Console with shifter  $150
Console without shifter$150$150 
Climate Control 
Ionizing air filtration  $50
Water-repellent front-door glass  $15
Exterior 
Larger rear spoiler $200 
Rear spoiler$200 $200
Infotainment 
Bluetooth audio streaming  $25
Satellite radio  $200
Telematics service, such as OnStar  $200
Traffic information  $25
Instruments, Lights, and Mirrors 
Automatic-off headlights  $25
Headlight washers  $50
LED headlights  $1000
Xenon HID headlights$500$500 
Seats and Interior Trim 
Heated front seats  $200
Manual height adjuster, driver seat  $50
Power lumbar adjuster, driver seat  $100
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200
Sport suspension (upgrade) $0 
Total Value of Features$2,000$2,000$3,965
Value of Feature Adjustments$0$0$1,965
Value of Feature Adjustments00-1,821

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See a complete comparison of 2008 Toyota Prius vs. 2010 Toyota Prius features.

Specifications Comparison: 2008 Toyota Prius vs. 2010 Toyota Prius

Model Year20082010
ModelPriusPrius
Body4dr Hatch4dr Hatch
Wheelbase106.3 in106.3 in
Length175.0 in175.6 in
Width67.9 in68.7 in
Height58.1 in58.7 in
Curb Weight2,890 lb.3,042 lb.
Fuel Capacity11.9 gal.11.9 gal.
Row 1 Headroom39.1 in38.6 in
Row 1 Shoulder Room55.3 in54.9 in
Row 1 Hip Room51.0 in52.7 in
Row 1 Legroom41.9 in42.5 in
Row 2 Headroom37.1 in37.6 in
Row 2 Shoulder Room53.0 in53.1 in
Row 2 Hip Room51.6 in51.2 in
Row 2 Legroom38.6 in36.0 in
Cargo Volume,
Minimum		14.4 ft321.6 ft3
Cargo Volume,
Maximum		14.439.6 ft3

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See a complete comparison of 2008 Toyota Prius vs. 2010 Toyota Prius specs.

Option Package Details
2008 Toyota Prius

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125Yes
Xenon HID headlights500Yes
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested387590%
Total Not Requested45010%

Option Package Details
2008 Toyota Prius Touring

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested325088%
Total Not Requested45012%

Option Package Details
2010 Toyota Prius V

Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25No
Bluetooth audio streaming25No
Total Requested90078%
Total Not Requested25022%

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