Toyota Prius Toyota Prius 2010 Volkswagen Touareg Volkswagen Touareg 2016

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Toyota Prius vs. Volkswagen Touareg Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Volkswagen Touareg Invoice Comparison

Lowest Total Price: $34,010

Toyota Prius V   
Difference: $20,850

Lowest Total Invoice: $31,266

Toyota Prius V   
Difference: $20,724

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  Down Payment Interest Rate Term
Model Year20102016201620162016
ModelPriusTouaregTouaregTouaregTouareg
TrimVV6 LuxTDI LuxV6 ExecutiveTDI Executive
Body4dr Hatch4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $28,070 $53,950 $57,450 $60,185 $63,685
Base Invoice $26,129 $51,080 $54,408 $57,196 $60,524
Advanced Technology Package 5,180        
Advanced Technology Package 4,377        
Options (change) 5,180 0 0 0 0
Options (change) 4,377 0 0 0 0
Destination 760 910 910 910 910
Total Price $34,010 $54,860 $58,360 $61,095 $64,595
Total Invoice $31,266 $51,990 $55,318 $58,106 $61,434

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Prius vs. Volkswagen Touareg

Lowest Adjusted Price and Invoice: Toyota Prius V
TrueDelta Adjusted Price Difference: $13,020
TrueDelta Adjusted Invoice Difference: $13,304
Model Year20102016201620162016
ModelPriusTouaregTouaregTouaregTouareg
TrimVV6 LuxTDI LuxV6 ExecutiveTDI Executive
Body4dr Hatch4dr SUV4dr SUV4dr SUV4dr SUV
Engine98hp I4 H280hp V6240hp V6 D280hp V6240hp V6 D
TransmissionCVTT8T8T8T8
DrivetrainFWDAWDAWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8?, 8620, 10620, 10
Tire (rear if not all the same)215/45-17265/50-19265/50-19275/40-21275/40-21
Total Price$34,010$54,860$58,360$61,095$64,595
Adjustments for Features0-7,830-7,830-9,130-9,130
Feature-Adjusted Total Price$34,010$47,030$50,530$51,965$55,465
Cost Above Minimum$0$0$3,500$4,935$8,435
Total Invoice$31,266$51,990$55,318$58,106$61,434
Adjustments for Features0-7,420-7,422-8,683-8,683
Feature-Adjusted Total Invoice$31,266$44,570$47,896$49,423$52,751
Cost Above Minimum$0$0$3,326$4,853$8,181

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Features Comparison: Toyota Prius vs. Volkswagen Touareg

Model Year20102016201620162016
ModelPriusTouaregTouaregTouaregTouareg
TrimVV6 LuxTDI LuxV6 ExecutiveTDI Executive
Body4dr Hatch4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
CVT$1000    
8-speed manually-shiftable automatic $1300$1300$1300$1300
FWD$0    
AWD $1700$1700$1700$1700
Accessories 
AC power outlet $100$100$100$100
Adaptive cruise control$600    
Adaptive cruise control, all-speed $850$850$850$850
Hands-free trunk or liftgate $100$100$100$100
Heated steering wheel $100$100$100$100
Power liftgate $350$350$350$350
Semi-automated parking system$500    
Sunshades, second row   $125$125
Tilt/telescoping steering wheel, manual$250$250$250  
Tilt/telescoping steering wheel, power   $350$350
Brakes, Airbags, and Other Safety 
Around view cameras   $500$500
Automatic braking, low-speed $200$200$200$200
Blind spot warning system $200$200$200$200
Forward collision warning $200$200$200$200
Hill descent control $250$250$250$250
Knee airbag, driver$75    
Lane departure prevention$150    
Obstacle detection, front $150$150$150$150
Obstacle detection, rear $250$250$250$250
Radar- or camera-based collision preparation system$0    
Rearview camera$200$200$200  
Rollover sensor $50$50$50$50
Secondary collision brake assist $25$25$25$25
Wide-view front camera   $150$150
Cargo Management 
Air-conditioned storage compartment $50$50$50$50
Class III trailer hitch $250$250$250$250
Overhead sunglass holder$25    
Rear seat pass-through $100$100$100$100
Roof rails $250$250$250$250
Storage compartment under front seat(s) $50$50$50$50
Trailering equipment (7 wire) $150$150$150$150
Climate Control 
Automatic air recirculation $100$100$100$100
Dual-zone climate control $125$125$125$125
Heated windshield washer nozzles $15$15$15$15
Ionizing air filtration$50    
Rain-sensing wipers $175$175$175$175
Rear air vents $100$100$100$100
Residual heat $50$50$50$50
Variable intermittent wipers$75    
Water-repellent front-door glass$15    
Exterior 
Bright-finished exhaust tip(s) $25$25$25$25
Deep-tinted rear windows $275$275$275$275
Panoramic sunroof $1200$1200$1200$1200
Rear bumper protector $40$40$40$40
Infotainment 
Aux input$50    
CD changer, in-dash$325    
CD player $125$125$125$125
DVD-compatible player $0$0$0$0
HD radio $50$50$50$50
iPod integration $100$100$100$100
Media drive $15$15$15$15
SD Card slot $25$25$25$25
Surround sound   $250$250
Telematics service, such as OnStar$200    
Instruments, Lights, and Mirrors 
Automatic headlights $125$125$125$125
Automatic-off headlights$25    
Compass $0$0$0$0
Cornering lights $50$50$50$50
Digital instruments$0    
Headlight washers$50    
Interior ambient lighting $150$150$150$150
Large energy flow and fuel economy display$25    
LED headlights$1000    
Steering-linked headlights $150$150$150$150
Tachometer $75$75$75$75
Turn signals on or near mirrors $25$25$25$25
Xenon HID headlights $500$500$500$500
Seats and Interior Trim 
Cooled or ventilated front seats $300$300$300$300
Door sill trim plates   $100$100
Floor mats $75$75$75$75
Heated second row seats   $200$200
Manual fore-aft adjuster, second row seats $75$75$75$75
Manual height adjuster, driver seat$50    
Manual recliner, second row seats $75$75$75$75
Memory system, driver seat $200$200$200$200
Metal pedals   $75$75
Power 4-way lumbar adjuster, driver seat $150$150$150$150
Power 4-way lumbar adjuster, passenger seat $150$150$150$150
Power fore-aft adjuster, driver seat $100$100$100$100
Power fore-aft adjuster, passenger seat $100$100$100$100
Power height adjuster, driver seat $100$100$100$100
Power height adjuster, passenger seat $100$100$100$100
Power lumbar adjuster, driver seat$100    
Power recliner, driver seat $100$100$100$100
Power recliner, passenger seat $100$100$100$100
Power release, second row seats $50$50$50$50
Power tilt adjuster, driver seat $100$100$100$100
Power tilt adjuster, passenger seat $100$100$100$100
Wood trim $300$300$300$300
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200    
Total Value of Features$4,965$12,795$12,795$14,095$14,095
Value of Feature Adjustments$0$7,830$7,830$9,130$9,130
Value of Feature Adjustments0-7,420-7,422-8,683-8,683

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Specifications Comparison: Toyota Prius vs. Volkswagen Touareg

Model Year20102016
ModelPriusTouareg
Body4dr Hatch4dr SUV
Wheelbase106.3 in113.9 in
Length175.6 in188.8 in
Width68.7 in76.4 in
Height58.7 in68.2 in
Curb Weight3,043 lb.4,697 lb.
Fuel Capacity11.9 gal.22.5 gal.
Row 1 Headroom38.6 in39.6 in
Row 1 Shoulder Room54.9 in59.8 in
Row 1 Hip Room52.7 in0.0 in
Row 1 Legroom42.5 in41.4 in
Row 2 Headroom37.6 in38.9 in
Row 2 Shoulder Room53.1 in56.7 in
Row 2 Hip Room51.2 in0.0 in
Row 2 Legroom36.0 in34.9 in
Cargo Volume,
Minimum
21.6 ft332.1 ft3
Cargo Volume,
Maximum
39.6 ft370.9 ft3

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Option Package Details
Toyota Prius V

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Parking guidance system - active500No
Lane departure prevention system150No
Telematics service, such as OnStar200No
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Total Requested160065%
Total Not Requested85035%

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