The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,740 Ford Focus SEL | ||||
Difference: $34,160 | ||||
Lowest Total Invoice: $23,775 Ford Focus SEL | ||||
Difference: $32,259 | ||||
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Model Year | 2012 | 2012 | 2012 | 2012 |
Model | Equus | Equus | Focus | Focus |
Trim | Signature | Ultimate | SEL | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $59,000 | $66,000 | $20,105 | $21,805 |
Base Invoice | $55,134 | $61,644 | $18,766 | $20,313 |
Premium Package | 1,395 | 1,295 | ||
Winter Package | 470 | 470 | ||
Navigation system | 795 | 795 | ||
MyFord Touch and Sony Package | 995 | |||
Door sill trim plates | 95 | 95 | ||
Polished alloy wheels | 295 | 295 | ||
Sunroof | 795 | 795 | ||
Premium Package | 1,214 | 1,127 | ||
Winter Package | 409 | 409 | ||
Navigation system | 692 | 692 | ||
MyFord Touch and Sony Package | 866 | |||
Door sill trim plates | 83 | 83 | ||
Polished alloy wheels | 258 | 258 | ||
Sunroof | 692 | 692 | ||
Options (change) | 0 | 0 | 4,840 | 3,745 |
Options (change) | 0 | 0 | 4,214 | 3,261 |
Destination | 900 | 900 | 795 | 795 |
Total Price | $59,900 | $66,900 | $25,740 | $26,345 |
Total Invoice | $56,034 | $62,544 | $23,775 | $24,369 |
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Lowest Adjusted Price and Invoice: Ford Focus SEL | ||||
TrueDelta Adjusted Price Difference: $24,355 | ||||
TrueDelta Adjusted Invoice Difference: $23,079 | ||||
Model Year | 2012 | 2012 | 2012 | 2012 |
Model | Equus | Equus | Focus | Focus |
Trim | Signature | Ultimate | SEL | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 429hp V8 | 429hp V8 | 160hp I4 | 160hp I4 |
Transmission | T8 | T8 | S6 | M5 |
Drivetrain | RWD | RWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 608, 17 | 608, 17 | 355, 10 | 355, 10 |
Tire (rear if not all the same) | 245/45-19 | 245/45-19 | 215/50-17 | 215/50-17 |
Total Price | $59,900 | $66,900 | $25,740 | $26,345 |
Adjustments for Features | -10,455 | -13,705 | -650 | 0 |
Feature-Adjusted Total Price | $49,445 | $53,195 | $25,090 | $26,345 |
Cost Above Minimum | $0 | $3,750 | $0 | $1,255 |
Total Invoice | $56,034 | $62,544 | $23,775 | $24,369 |
Adjustments for Features | -9,780 | -12,813 | -600 | 0 |
Feature-Adjusted Total Invoice | $46,254 | $49,731 | $23,175 | $24,369 |
Cost Above Minimum | $0 | $3,477 | $0 | $1,194 |
Model Year | 2012 | 2012 | 2012 | 2012 |
Model | Equus | Equus | Focus | Focus |
Trim | Signature | Ultimate | SEL | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
8-speed manually-shiftable automatic | $1300 | $1300 | ||
6-speed automated manual | $1100 | |||
5-speed manual | $0 | |||
RWD | $0 | $0 | ||
FWD | $0 | $0 | ||
Accessories | ||||
Adaptive cruise control | $600 | $600 | ||
Cruise control | $150 | $150 | ||
Heated steering wheel | $100 | $100 | ||
Power trunk closer | $350 | |||
Proximity key | $250 | $250 | $250 | |
Sunshade, rear, power | $225 | $225 | ||
Sunshades, second row, power | $225 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | ||
Tilt/telescoping steering wheel, power | $350 | $350 | ||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | ||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
Knee airbag, driver | $75 | $75 | ||
Lane departure warning | $200 | $200 | ||
Obstacle detection, front | $150 | $150 | ||
Radar- or camera-based collision preparation system | $0 | $0 | ||
Rear side airbags | $300 | $300 | ||
Rearview camera | $200 | $200 | ||
Safety key | $5 | $5 | ||
Torque vectoring, brake-based | $100 | $100 | ||
Vehicle health reports | $0 | $0 | ||
Wide-view front camera | $150 | |||
Cargo Management | ||||
Cargo mat | $40 | $40 | ||
Cargo net | $40 | $40 | ||
Rear seat pass-through | $100 | |||
Refrigerated storage compartment | $250 | |||
Second-row high console | $250 | |||
Climate Control | ||||
Automatic air recirculation | $100 | $100 | ||
Heated windshield washer nozzles | $15 | $15 | ||
Ionizing air filtration | $50 | $50 | ||
Rear air vents with manual controls | $150 | $150 | ||
Water-repellent front-door glass | $15 | $15 | ||
Wiper de-icer | $25 | $25 | ||
Exterior | ||||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Laminated front side windows | $200 | $200 | ||
Rear spoiler | $200 | |||
Infotainment | ||||
CD changer, in-dash | $325 | $325 | ||
CD player | $125 | $125 | ||
DVD-compatible player | $0 | $0 | ||
Entertainment system, console-mounted | $1000 | |||
HD radio | $50 | $50 | ||
iPod integration | $100 | $100 | ||
Navigation, turn-by-turn | $25 | $25 | ||
SD Card slot | $25 | $25 | ||
SMS text-to-speech reader | $25 | $25 | ||
Surround sound | $250 | $250 | ||
Traffic + travel information | $25 | $25 | ||
Traffic information | $25 | $25 | ||
USB port | $25 | $25 | ||
Voice control for external devices | $0 | $0 | ||
Wi-Fi hotspot capability | $0 | $0 | ||
Instruments, Lights, and Mirrors | ||||
Analog clock | $25 | $25 | ||
Auto-dimming driver-side mirror | $75 | $75 | ||
Auto-dimming passenger-side mirror | $75 | $75 | ||
Illuminated vanity mirrors, rear seat | $100 | |||
Mirror tilt-down in reverse | $25 | $25 | ||
Power-folding mirrors | $50 | $50 | ||
Spotter mirror(s) | $50 | $50 | ||
Steering-linked headlights | $150 | $150 | ||
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
All-weather floor mats | $75 | $75 | ||
Cooled or ventilated front seats | $300 | $300 | ||
Cooled or ventilated second row seats | $200 | |||
Door sill trim plates | $100 | $100 | ||
Folding second row seats | $300 | $300 | ||
Heated second row seats | $200 | $200 | ||
Illuminated door sill trim plates | $200 | $200 | ||
Leather door panel trim | $250 | $250 | ||
Leather-wrapped steering wheel | $150 | $150 | ||
Manual lumbar adjuster, driver seat | $50 | $50 | ||
Massage, driver seat | $100 | $100 | ||
Massage, right second row seat | $100 | |||
Memory system, driver seat | $200 | $200 | ||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | ||
Power 4-way lumbar adjuster, right second row seat | $150 | |||
Power fore-aft adjuster, passenger seat | $100 | $100 | ||
Power headrest height adjuster, driver seat | $50 | $50 | ||
Power headrest height adjuster, passenger seat | $50 | $50 | ||
Power headrest height adjuster, second row seats | $75 | |||
Power height adjuster, passenger seat | $100 | $100 | ||
Power legrest, right second row seat | $500 | |||
Power recliner, passenger seat | $100 | $100 | ||
Power recliner, second row seats | $150 | $150 | ||
Power thigh support length adjuster, driver seat | $100 | $100 | ||
Power tilt adjuster, driver seat | $100 | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | ||
Synthetic suede headliner | $650 | $650 | ||
Upholstered instrument panel, leather | $1000 | $1000 | ||
Wood trim | $300 | $300 | ||
Wood/leather-wrapped steering wheel | $150 | $150 | ||
Suspension, Wheels, and Tires | ||||
Adaptive dampers - electrical | $500 | $500 | ||
Air suspension, auto-leveling and height adjustable | $1000 | $1000 | ||
Chrome-plated alloy wheels | $850 | $850 | ||
Polished alloy wheels | $350 | $350 | ||
Touring suspension (upgrade) | $0 | |||
Total Value of Features | $12,810 | $16,060 | $3,005 | $2,355 |
Value of Feature Adjustments | $10,455 | $13,705 | $650 | $0 |
Value of Feature Adjustments | -9,780 | -12,813 | -600 | 0 |
Model Year | 2012 | 2012 |
Model | Equus | Focus |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 119.9 in | 104.3 in |
Length | 203.1 in | 178.5 in |
Width | 74.4 in | 71.8 in |
Height | 58.7 in | 57.7 in |
Curb Weight | 4,450 lb. | 2,908 lb. |
Fuel Capacity | 20.3 gal. | 12.4 gal. |
Row 1 Headroom | 38.7 in | 38.3 in |
Row 1 Shoulder Room | 59.1 in | 55.6 in |
Row 1 Hip Room | 55.5 in | 53.9 in |
Row 1 Legroom | 45.1 in | 41.9 in |
Row 2 Headroom | 38.1 in | 38.0 in |
Row 2 Shoulder Room | 58.0 in | 53.7 in |
Row 2 Hip Room | 55.1 in | 52.7 in |
Row 2 Legroom | 38.9 in | 33.2 in |
Cargo Volume | 16.7 ft3 | 13.2 ft3 |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Total Requested | 675 | 100% |
Total Not Requested | 0 | 0% |
Polished alloy wheels | ||
Feature | Value | Requested? |
Polished alloy wheels | 350 | Yes |
215/50HR17 tires | 400 | No |
Total Requested | 350 | 47% |
Total Not Requested | 400 | 53% |
Premium Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, rear | 250 | Yes |
215/50HR17 tires | 400 | No |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Center armrest(s), second row | 50 | Yes |
Total Requested | 1750 | 81% |
Total Not Requested | 400 | 19% |
Winter Package | ||
Feature | Value | Requested? |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
All-weather floor mats | 75 | No |
Perimeter approach lighting | 25 | No |
Total Requested | 225 | 69% |
Total Not Requested | 100 | 31% |
MyFord Touch and Sony Package | ||
Feature | Value | Requested? |
Satellite radio | 200 | Yes |
HD radio | 50 | No |
Sony, 355W, 10 speakers (with subwoofer) | 350 | No |
A/V input jacks | 25 | No |
SD Card slot | 25 | No |
Wi-Fi hotspot capability | 0 | No |
Total Requested | 200 | 31% |
Total Not Requested | 450 | 69% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Total Requested | 675 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, rear | 250 | Yes |
215/50HR17 tires | 400 | No |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Center armrest(s), second row | 50 | Yes |
Total Requested | 1750 | 81% |
Total Not Requested | 400 | 19% |
Winter Package | ||
Feature | Value | Requested? |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
All-weather floor mats | 75 | No |
Perimeter approach lighting | 25 | No |
Total Requested | 225 | 69% |
Total Not Requested | 100 | 31% |