Audi A6 / S6 Audi A6 / S6 2007 BMW 7-Series BMW 7-Series 2018

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Audi A6 / S6 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $57,585

Audi A6 / S6 A6 3.2   
Difference: $31,850

Lowest Total Invoice: $52,884

Audi A6 / S6 A6 3.2   
Difference: $30,991

Calculate Payments

  Down Payment Interest Rate Term
Model Year2007200720182018201820182018201820182018
ModelA6 / S6A6 / S67-Series7-Series7-Series7-Series7-Series7-Series7-Series7-Series
TrimA6 3.2A6 4.2740i740i M Sport740e iPerformance740e iPerformance M Sport750i750i M SportM760iAlpina B7
Body4dr Sedan4dr Sedan4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Base Price $41,950 $55,300 $83,100 $86,500 $90,700 $94,100 $96,400 $99,400 $156,700 $138,800
Base Invoice $38,600 $50,951 $77,965 $81,095 $85,030 $88,160 $90,330 $93,090 $146,410 $129,765
Convenience Package 2,750                  
Sunroof 1,450                  
Bose 330W 13 speakers 0                  
Cold Weather Package 550 550 400 400 400 400 400 400    
Technology Package 4,000 4,000                
Wood/leather-wrapped steering wheel 690 690 690   690   690      
Air suspension, auto-leveling and height adjustable 2,300 2,300                
Front sport buckets 500 500                
Upgraded leather upholstery 1,000                  
Sunshade, rear, power 400 400                
Upholstered instrument cluster hood, leather 1,275 1,275                
Executive Package     4,100 4,100 4,100 4,100 3,200 3,200    
Temporary spare tire     150 150   150 150      
Convenience Package 2,503                  
Sunroof 1,320                  
Bose 330W 13 speakers 0                  
Cold Weather Package 501 501 370 370 370 370 370 370    
Technology Package 3,640 3,640                
Wood/leather-wrapped steering wheel 628 628 635   635   635      
Air suspension, auto-leveling and height adjustable 2,093 2,093                
Front sport buckets 445 445                
Upgraded leather upholstery 910                  
Sunshade, rear, power 364 364                
Upholstered instrument cluster hood, leather 1,160 1,160                
Executive Package     3,770 3,770 3,770 3,770 2,945 2,945    
Temporary spare tire     140 140   140 140      
Options (change) 14,915 9,715 5,340 4,650 5,190 4,650 4,440 3,600 0 0
Options (change) 13,564 8,831 4,915 4,280 4,775 4,280 4,090 3,315 0 0
Destination 720 720 995 995 995 995 995 995 995 995
Gas Tax 0 0 0 0 -4,668 -4,668 0 0 1,700 0
Total Price $57,585 $65,735 $89,435 $92,145 $92,217 $95,077 $101,835 $103,995 $159,395 $139,795
Total Invoice $52,884 $60,502 $83,875 $86,370 $86,132 $88,767 $95,415 $97,400 $149,105 $130,760

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Audi A6 / S6 A6 3.2
TrueDelta Adjusted Price Difference: $25,710
TrueDelta Adjusted Invoice Difference: $25,233
Model Year2007200720182018201820182018201820182018
ModelA6 / S6A6 / S67-Series7-Series7-Series7-Series7-Series7-Series7-Series7-Series
TrimA6 3.2A6 4.2740i740i M Sport740e iPerformance740e iPerformance M Sport750i750i M SportM760iAlpina B7
Body4dr Sedan4dr Sedan4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Engine255hp V6350hp V8320hp I6320hp I6255hp I4 PiH255hp I4 PiH445hp V8445hp V8601hp V12600hp V8
TransmissionCVT-7T6T8T8T8T8T8T8T8T8
DrivetrainFWDAWDRWDRWDAWDAWDRWDRWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)330, 13330, 13600, 16600, 16600, 16600, 16600, 16600, 16600, 16600, 16
Tire (rear if not all the same)225/55-16245/45-17245/50-18245/45-19245/50-18245/45-19245/45-19245/45-19245/40-20255/40-20
Total Price$57,585$65,735$89,435$92,145$92,217$95,077$101,835$103,995$159,395$139,795
Adjustments for Features0-1,700-6,140-6,115-8,040-8,115-6,340-6,315-15,915-12,140
Feature-Adjusted Total Price$57,585$64,035$83,295$86,030$84,177$86,962$95,495$97,680$143,480$127,655
Cost Above Minimum$0$6,450$0$2,735$882$3,667$12,200$14,385$60,185$44,360
Total Invoice$52,884$60,502$83,875$86,370$86,132$88,767$95,415$97,400$149,105$130,760
Adjustments for Features0-1,565-5,758-5,732-7,509-7,576-5,940-5,915-14,888-11,355
Feature-Adjusted Total Invoice$52,884$58,937$78,117$80,638$78,623$81,191$89,475$91,485$134,217$119,405
Cost Above Minimum$0$6,053$0$2,521$506$3,074$11,358$13,368$56,100$41,288

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Features Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year2007200720182018201820182018201820182018
ModelA6 / S6A6 / S67-Series7-Series7-Series7-Series7-Series7-Series7-Series7-Series
TrimA6 3.2A6 4.2740i740i M Sport740e iPerformance740e iPerformance M Sport750i750i M SportM760iAlpina B7
Body4dr Sedan4dr Sedan4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
7-speed manually-shiftable CVT$1100         
6-speed manually-shiftable automatic $1100        
8-speed manually-shiftable automatic  $1300$1300$1300$1300$1300$1300$1300$1300
FWD$0         
AWD $1700  $1700$1700  $1700$1700
RWD  $0$0  $0$0  
Accessories 
Display key  $50$50$50$50$50$50$50$50
Hands-free trunk or liftgate  $100$100$100$100$100$100$100$100
Heated steering wheel  $100$100$100$100$100$100$100$100
Power door closers  $300$300$300$300$300$300$300$300
Power trunk closer  $350$350$350$350$350$350$350$350
Remote app  $25$25$25$25$25$25$25$25
Remote climate control    $25$25    
Remote window/roof operation  $15$15$15$15$15$15$15$15
Semi-automated parking system        $500 
Sunshades, second row$125$125        
Sunshades, second row, power  $225$225$225$225$225$225$225$225
Brakes, Airbags, and Other Safety 
Around view cameras        $500 
Automatic braking, low-speed        $200 
Blind spot warning system        $200 
Brake- or yaw-sensor-initiated collision preparation system  $0$0$0$0$0$0$0$0
Cross-traffic warning, rear        $100 
Driver drowsiness monitor  $150$150$150$150$150$150$150$150
Forward collision warning        $200 
Hill descent control    $250$250  $250$250
Knee airbag, driver  $75$75$75$75$75$75$75$75
Knee airbag, passenger  $75$75$75$75$75$75$75$75
Lane departure warning        $200 
Obstacle detection, front  $150$150$150$150$150$150$150$150
Pedestrian detection        $50 
Rearview camera$200$200$200$200$200$200$200$200 $200
Rollover sensor  $50$50$50$50$50$50$50$50
Tires, run-flat  $150$150$150$150$150$150$150 
Wide-view front camera        $150 
Cargo Management 
Air-conditioned storage compartment  $50$50$50$50$50$50$50$50
Cargo net$40$40        
Storage compartment under front seat(s)$50$50        
Climate Control 
Electric A/C (optional)    $0$0    
Electric heater (optional)    $0$0    
Rear air vents$100$100        
Rear air vents with automatic controls  $250$250$250$250$250$250$250$250
Rear dual-zone climate control  $125$125$125$125$125$125$125$125
Wiper de-icer  $25$25$25$25$25$25$25$25
Engine / Motor 
3.6 kW onboard charger    $0$0    
9 kWh battery pack    $0$0    
Automatic start / stop  $150$150$150$150$150$150$150$150
Dual-mode exhaust, switchable        $500 
Raised top speed limiter        $0$0
Regenerative braking  $0$0 $0    
Exterior 
Active grille shutters  $0$0$0$0$0$0$0$0
Black exterior trim (optional)   $0 $0 $0  
Bodyside moldings$75$75        
Laminated front side windows        $200 
Laminated rear side windows        $100 
Painted brake calipers (optional)        $0$0
Panoramic sunroof  $1200$1200$1200$1200$1200$1200$1200$1200
Rear spoiler        $200$200
Sunroof$900$900        
Infotainment 
4G LTE connectivity  $0$0$0$0$0$0$0$0
App support  $0$0$0$0$0$0$0$0
Apple CarPlay support        $100 
Aux input  $50$50$50$50$50$50$50$50
Bluetooth audio streaming  $25$25$25$25$25$25$25$25
CD changer, remote$200$200        
CD player  $125$125$125$125$125$125$125$125
Concierge Services - 3 year subscription  $150$150$150$150$150$150$150$150
DVD-compatible player  $0$0$0$0$0$0$0$0
Gesture control system  $100$100$100$100$100$100$100$100
Handwriting recognition  $200$200$200$200$200$200$200$200
HD radio  $50$50$50$50$50$50$50$50
In-vehicle Internet  $150$150$150$150$150$150$150$150
Media drive  $15$15$15$15$15$15$15$15
Navigation map updates, three years  $0$0$0$0$0$0$0$0
S Voice support  $0$0$0$0$0$0$0$0
Siri Eyes Free support  $0$0$0$0$0$0 $0
SMS text-to-speech reader  $25$25$25$25$25$25$25$25
Telematics service, such as OnStar  $200$200$200$200$200$200$200$200
Text dictation  $50$50$50$50$50$50$50$50
Traffic + travel information  $25$25$25$25$25$25$25$25
Voice control for external devices  $0$0$0$0$0$0$0$0
Wi-Fi hotspot  $50$50$50$50$50$50$50$50
Wireless charging station  $75$75$75$75$75$75$75$75
Instruments, Lights, and Mirrors 
Auto-dimming headlights  $200$200$200$200$200$200$200$200
Auto-dimming passenger-side mirror$75$75        
Cornering lights  $50$50$50$50$50$50$50$50
Fog light, rear$100$100        
Fog lights$125$125$125 $125 $125  $125
Head-up display (HUD)  $350$350$350$350$350$350$350$350
Headlight washers$50$50        
Illuminated vanity mirrors, rear seat  $100$100$100$100$100$100$100$100
Interior ambient lighting, configurable  $150$150$150$150$150$150$150$150
Large color reconfigurable instrument cluster display  $250$250$250$250$250$250$250$250
Large energy flow and fuel economy display    $25$25    
LED headlights  $1000$1000$1000$1000$1000$1000$1000$1000
Xenon HID headlights$500$500        
Seats and Interior Trim 
Ceramic controls  $0$0$0$0$0$0$0$0
Cooled or ventilated front seats  $300$300$300$300$300$300$300$300
Cooled or ventilated second row seats        $200 
Folding second row seats$300$300        
Illuminated door sill trim plates        $200$200
Leather-wrapped steering wheel   $150 $150 $150$150$150
Manual thigh support length adjuster, driver seat$50$50        
Massage, driver seat      $100$100$100$100
Massage, passenger seat      $100$100$100$100
Memory system, passenger seat  $150$150$150$150$150$150$150$150
Power 4-way lumbar adjuster, second row seats        $225 
Power headrest height adjuster, driver seat  $50$50$50$50$50$50$50$50
Power headrest height adjuster, passenger seat  $50$50$50$50$50$50$50$50
Power headrest height adjuster, second row seats        $75 
Power recliner, second row seats        $150 
Power seatback bolsters, driver seat  $100$100$100$100$100$100$100$100
Power seatback bolsters, passenger seat  $100$100$100$100$100$100$100$100
Power thigh support length adjuster, driver seat  $100$100$100$100$100$100$100$100
Power thigh support length adjuster, passenger seat  $100$100$100$100$100$100$100$100
Power tilt adjuster, second row seats        $150 
Power upper seatback recliner, driver seat  $100$100$100$100$100$100$100$100
Power upper seatback recliner, passenger seat  $100$100$100$100$100$100$100$100
Power upper seatback recliner, second row seats        $150 
Upholstered instrument cluster hood, leather$200$200        
Upholstered instrument panel, leather  $1000$1000$1000$1000$1000$1000$1000$1000
Wood/leather-wrapped steering wheel$150$150$150 $150 $150   
Suspension, Wheels, and Tires 
Active stabilizer bars        $500$500
Active steering        $1000$1000
Air suspension, auto-leveling and height adjustable$1000$1000        
Camera-linked adaptive suspension        $500$500
Electronic systems calibration selector  $200$200$200$200$200$200$200$200
Rear air springs, auto-leveling  $350$350$350$350$350$350$350$350
Rear wheel steering        $1500$1500
Sport suspension (upgrade)        $0$0
Transmission 
Launch control  $100$100 $100$100$100$100$100
Steering-wheel-mounted transmission controls$100$100 $100 $100 $100$100$100
Total Value of Features$5,440$7,140$11,580$11,555$13,480$13,555$11,780$11,755$21,355$17,580
Value of Feature Adjustments$0$1,700$6,140$6,115$8,040$8,115$6,340$6,315$15,915$12,140
Value of Feature Adjustments0-1,565-5,758-5,732-7,509-7,576-5,940-5,915-14,888-11,355

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Specifications Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year20072018
ModelA6 / S67-Series
Body4dr Sedan4dr Sedan, ext.
Wheelbase111.9 in126.4 in
Length193.5 in206.6 in
Width73.1 in74.8 in
Height57.5 in58.2 in
Curb Weight4,013 lb.4,226 lb.
Fuel Capacity21.1 gal.20.6 gal.
Row 1 Headroom38.7 in39.9 in
Row 1 Shoulder Room57.1 in61.2 in
Row 1 Legroom41.3 in41.4 in
Row 2 Headroom37.8 in38.9 in
Row 2 Shoulder Room55.9 in61.0 in
Row 2 Legroom36.9 in44.4 in
Cargo Volume15.9 ft318.2 ft3

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Option Package Details
Audi A6 / S6 A6 3.2

Convenience Package
FeatureValueRequested?
Tilt/telescoping steering wheel, power100Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Memory system, driver seat200Yes
Satellite radio200Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Surround sound250Yes
Storage compartment under front seat(s)50No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75No
Total Requested177593%
Total Not Requested1257%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100Yes
Headlight washers50No
Ski sack50Yes
Total Requested35088%
Total Not Requested5012%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1600100%
Total Not Requested00%

Option Package Details
Audi A6 / S6 A6 4.2

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100Yes
Headlight washers50No
Ski sack50Yes
Total Requested35088%
Total Not Requested5012%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%

Option Package Details
BMW 7-Series 740i

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested25071%
Total Not Requested10029%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 740i M Sport

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested25071%
Total Not Requested10029%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 740e iPerformance

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested25071%
Total Not Requested10029%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 740e iPerformance M Sport

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested25071%
Total Not Requested10029%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 750i

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested25071%
Total Not Requested10029%
Executive Package
FeatureValueRequested?
Massage, driver seat100No
Massage, passenger seat100No
Ceramic controls0No
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Upholstered instrument panel, leather700No
Total Requested00%
Total Not Requested1425100%

Option Package Details
BMW 7-Series 750i M Sport

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested25071%
Total Not Requested10029%
Executive Package
FeatureValueRequested?
Massage, driver seat100No
Massage, passenger seat100No
Ceramic controls0No
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Upholstered instrument panel, leather700No
Total Requested00%
Total Not Requested1425100%

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