Audi A6 / S6 Audi A6 / S6 2008 BMW 7-Series BMW 7-Series 2017

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Audi A6 / S6 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $56,965

Audi A6 / S6 A6 3.2   
Difference: $30,180

Lowest Total Invoice: $52,990

Audi A6 / S6 A6 3.2   
Difference: $28,760

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820082008201720172017201720172017
ModelA6 / S6A6 / S6A6 / S67-Series7-Series7-Series7-Series7-Series7-Series
TrimA6 3.2A6 4.2S6740i740i M Sport740e iPerformance M Sport750iM760iAlpina B7
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Base Price $42,950 $56,300 $72,350 $81,500 $84,900 $92,500 $94,600 $153,800 $137,000
Base Invoice $39,943 $52,361 $67,285 $76,475 $79,605 $86,675 $88,660 $143,715 $128,090
Sunshade, rear, power 400 400              
Premium Package 3,550                
S Line Package 2,000 1,000              
Sport suspension (upgrade) 500 500              
Cold Weather Package 600 600   400 400 400 400    
Technology Package 4,100 3,450 3,350            
Laminated front side windows 900 900 900            
Lane departure warning 900 900 900            
iPod integration 290 290 290            
Upholstered instrument cluster hood, leather   1,275              
Warm Weather Package     1,190            
Heated second row seats     225            
Executive Package       4,100 4,100 4,100 3,200    
Temporary spare tire       150 150 150 150    
Sunshade, rear, power 373 373              
Premium Package 3,302                
S Line Package 1,860 930              
Sport suspension (upgrade) 466 466              
Cold Weather Package 557 557   370 370 370 370    
Technology Package 3,813 3,208 3,115            
Laminated front side windows 838 838 838            
Lane departure warning 838 838 838            
iPod integration 225 225 225            
Upholstered instrument cluster hood, leather   1,185              
Warm Weather Package     1,106            
Heated second row seats     209            
Executive Package       3,770 3,770 3,770 2,945    
Temporary spare tire       140 140 140 140    
Options (change) 13,240 9,315 6,855 4,650 4,650 4,650 3,750 0 0
Options (change) 12,272 8,620 6,331 4,280 4,280 4,280 3,455 0 0
Destination 775 775 775 995 995 995 995 995 995
Gas Tax 0 0 1,300 0 0 -4,668 0 1,700 0
Total Price $56,965 $66,390 $81,280 $87,145 $90,545 $93,477 $99,345 $156,495 $137,995
Total Invoice $52,990 $61,756 $75,691 $81,750 $84,880 $87,282 $93,110 $146,410 $129,085

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Audi A6 / S6 A6 3.2
TrueDelta Adjusted Price Difference: $23,030
TrueDelta Adjusted Invoice Difference: $22,053
Model Year200820082008201720172017201720172017
ModelA6 / S6A6 / S6A6 / S67-Series7-Series7-Series7-Series7-Series7-Series
TrimA6 3.2A6 4.2S6740i740i M Sport740e iPerformance M Sport750iM760iAlpina B7
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Engine255hp V6350hp V8435hp V10320hp I6320hp I6255hp I4 PiH445hp V8601hp V12600hp V8
TransmissionCVT-7T6T6T8T8T8T8T8T8
DrivetrainFWDAWDAWDRWDRWDAWDRWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)330, 13330, 13330, 13600, 16600, 16600, 16600, 16600, 16600, 16
Tire (rear if not all the same)245/40-18245/40-18265/35-19245/50-18245/45-19245/45-19245/45-19245/40-20255/40-20
Total Price$56,965$66,390$81,280$87,145$90,545$93,477$99,345$156,495$137,995
Adjustments for Features0-1,900-2,175-7,150-7,025-9,025-7,350-16,575-12,800
Feature-Adjusted Total Price$56,965$64,490$79,105$79,995$83,520$84,452$91,995$139,920$125,195
Cost Above Minimum$0$7,525$22,140$0$3,525$4,457$12,000$59,925$45,200
Total Invoice$52,990$61,756$75,691$81,750$84,880$87,282$93,110$146,410$129,085
Adjustments for Features0-1,767-2,025-6,707-6,585-8,427-6,889-15,507-11,974
Feature-Adjusted Total Invoice$52,990$59,989$73,666$75,043$78,295$78,855$86,221$130,903$117,111
Cost Above Minimum$0$6,999$20,676$0$3,252$3,812$11,178$55,860$42,068

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Features Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year200820082008201720172017201720172017
ModelA6 / S6A6 / S6A6 / S67-Series7-Series7-Series7-Series7-Series7-Series
TrimA6 3.2A6 4.2S6740i740i M Sport740e iPerformance M Sport750iM760iAlpina B7
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
7-speed manually-shiftable CVT$1100        
6-speed manually-shiftable automatic $1100$1100      
8-speed manually-shiftable automatic   $1300$1300$1300$1300$1300$1300
FWD$0        
AWD $1700$1700  $1700 $1700$1700
RWD   $0$0 $0  
Accessories 
Display key   $50$50$50$50$50$50
Hands-free trunk or liftgate   $100$100$100$100$100$100
Heated steering wheel$100$100 $100$100$100$100$100$100
Power door closers   $300$300$300$300$300$300
Power trunk closer   $350$350$350$350$350$350
Remote app   $25$25$25$25$25$25
Remote climate control     $25   
Remote window/roof operation   $15$15$15$15$15$15
Semi-automated parking system       $500 
Sunshades, second row$125$125$125      
Sunshades, second row, power   $225$225$225$225$225$225
Brakes, Airbags, and Other Safety 
Around view cameras       $500 
Automatic braking, low-speed       $200 
Blind spot warning system       $200 
Brake- or yaw-sensor-initiated collision preparation system   $0$0$0$0$0$0
Cross-traffic warning, rear       $100 
Driver drowsiness monitor   $150$150$150$150$150$150
Forward collision warning       $200 
Full-size spare tire$225$225$225      
Hill descent control     $250 $250$250
Knee airbag, driver   $75$75$75$75$75$75
Knee airbag, passenger   $75$75$75$75$75$75
Lane departure warning$200$200$200    $200 
Obstacle detection, front   $150$150$150$150$150$150
Pedestrian detection       $50 
Rearview camera$200$200$200$200$200$200$200 $200
Rollover sensor   $50$50$50$50$50$50
Temporary spare tire   $150$150$150$150  
Tires, run-flat   $150$150$150$150$150 
Wide-view front camera       $150 
Cargo Management 
Air-conditioned storage compartment   $50$50$50$50$50$50
Cargo mat$40$40$40      
Cargo net$40$40$40      
Storage compartment under front seat(s)$50$50$50      
Climate Control 
Electric A/C (optional)     $0   
Electric heater (optional)     $0   
Rear air vents$100$100$100      
Rear air vents with automatic controls   $250$250$250$250$250$250
Rear dual-zone climate control   $125$125$125$125$125$125
Wiper de-icer   $25$25$25$25$25$25
Engine / Motor 
3.6 kW onboard charger     $0   
9 kWh battery pack     $0   
Automatic start / stop   $150$150$150$150$150$150
Dual-mode exhaust, switchable       $500 
Raised top speed limiter       $0$0
Regenerative braking   $0$0$0   
Exterior 
Active grille shutters   $0$0$0$0$0$0
Black exterior trim (optional)    $0$0   
Bodyside cladding  $350      
Bodyside moldings$75$75       
Laminated front side windows$200$200$200    $200 
Laminated rear side windows       $100 
Painted brake calipers (optional)       $0$0
Panoramic sunroof   $1200$1200$1200$1200$1200$1200
Rear spoiler       $200$200
Solar panel  $300      
Sunroof$900$900$900      
Infotainment 
4G LTE connectivity   $0$0$0$0$0$0
App support   $0$0$0$0$0$0
Apple CarPlay support       $100 
Aux input   $50$50$50$50$50$50
Bluetooth audio streaming   $25$25$25$25$25$25
CD changer, remote$200$200$200      
CD player   $125$125$125$125$125$125
Concierge Services - 3 year subscription   $150$150$150$150$150$150
DVD-compatible player   $0$0$0$0$0$0
Gesture control system   $100$100$100$100$100$100
Handwriting recognition   $200$200$200$200$200$200
HD radio   $50$50$50$50$50$50
In-vehicle Internet   $150$150$150$150$150$150
iPod integration$100$100$100      
Media drive   $15$15$15$15$15$15
Navigation map updates, three years   $0$0$0$0$0$0
S Voice support   $0$0$0$0$0$0
Satellite radio$200$200$200      
Satellite radio - one year subscription   $250$250$250$250$250$250
Siri Eyes Free support   $0$0$0$0 $0
SMS text-to-speech reader   $25$25$25$25$25$25
Telematics service, such as OnStar   $200$200$200$200$200$200
Text dictation   $50$50$50$50$50$50
Traffic + travel information   $25$25$25$25$25$25
USB port   $25$25$25$25$25$25
Voice control for external devices   $0$0$0$0$0$0
Voice recorder   $0$0$0$0$0$0
Wi-Fi hotspot   $50$50$50$50$50$50
Wireless charging station   $75$75$75$75$75$75
Instruments, Lights, and Mirrors 
Auto-dimming headlights   $200$200$200$200$200$200
Auto-dimming passenger-side mirror$75$75$75      
Cornering lights   $50$50$50$50$50$50
Fog light, rear$100$100$100      
Fog lights$125$125$125$125  $125 $125
Head-up display (HUD)   $350$350$350$350$350$350
Headlight washers$50$50$50      
Illuminated vanity mirrors, rear seat   $100$100$100$100$100$100
Interior ambient lighting$150$150$150      
Interior ambient lighting, configurable   $150$150$150$150$150$150
Large color reconfigurable instrument cluster display   $250$250$250$250$250$250
Large energy flow and fuel economy display     $25   
LED headlights   $1000$1000$1000$1000$1000$1000
Xenon HID headlights$500$500$500      
Seats and Interior Trim 
Ceramic controls   $0$0$0$0$0$0
Cooled or ventilated front seats   $300$300$300$300$300$300
Cooled or ventilated second row seats       $200 
Door sill trim plates$100$100$100$100$100$100$100  
Folding second row seats$300$300$300      
Illuminated door sill trim plates       $200$200
Manual thigh support length adjuster, driver seat$50$50$50      
Massage, driver seat      $100$100$100
Massage, passenger seat      $100$100$100
Memory system, passenger seat   $150$150$150$150$150$150
Power 4-way lumbar adjuster, second row seats       $225 
Power headrest height adjuster, driver seat   $50$50$50$50$50$50
Power headrest height adjuster, passenger seat   $50$50$50$50$50$50
Power headrest height adjuster, second row seats       $75 
Power recliner, second row seats       $150 
Power seatback bolsters, driver seat   $100$100$100$100$100$100
Power seatback bolsters, passenger seat   $100$100$100$100$100$100
Power thigh support length adjuster, driver seat   $100$100$100$100$100$100
Power thigh support length adjuster, passenger seat   $100$100$100$100$100$100
Power tilt adjuster, second row seats       $150 
Power upper seatback recliner, driver seat   $100$100$100$100$100$100
Power upper seatback recliner, passenger seat   $100$100$100$100$100$100
Power upper seatback recliner, second row seats       $150 
Upholstered instrument cluster hood, leather $200       
Upholstered instrument panel, leather   $1000$1000$1000$1000$1000$1000
Suspension, Wheels, and Tires 
Active stabilizer bars       $500$500
Active steering       $1000$1000
Adaptive dampers - electrical   $500$500$500$500$500$500
Camera-linked adaptive suspension       $500$500
Electronic systems calibration selector   $200$200$200$200$200$200
Rear air springs, auto-leveling   $350$350$350$350$350$350
Rear wheel steering       $1500$1500
Sport suspension (upgrade)$0$0$0    $0$0
Transmission 
Launch control   $100$100$100$100$100$100
Total Value of Features$5,305$7,205$7,480$12,455$12,330$14,330$12,655$21,880$18,105
Value of Feature Adjustments$0$1,900$2,175$7,150$7,025$9,025$7,350$16,575$12,800
Value of Feature Adjustments0-1,767-2,025-6,707-6,585-8,427-6,889-15,507-11,974

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Specifications Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year20082017
ModelA6 / S67-Series
Body4dr Sedan4dr Sedan, ext.
Wheelbase111.9 in126.4 in
Length193.5 in206.6 in
Width73.1 in74.8 in
Height57.5 in58.2 in
Curb Weight4,013 lb.4,226 lb.
Fuel Capacity21.1 gal.20.6 gal.
Row 1 Headroom38.7 in39.9 in
Row 1 Shoulder Room57.1 in61.2 in
Row 1 Legroom41.3 in41.4 in
Row 2 Headroom37.8 in38.9 in
Row 2 Shoulder Room55.9 in61.0 in
Row 2 Legroom36.9 in44.4 in
Cargo Volume15.9 ft318.2 ft3

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Option Package Details
Audi A6 / S6 A6 3.2

Premium Package
FeatureValueRequested?
Bose, 330W, 13 speakers (with subwoofer)350No
Heated front seats200Yes
Sunroof900Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500Yes
Memory system, driver seat200Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Surround sound250Yes
Storage compartment under front seat(s)50No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75No
Total Requested232583%
Total Not Requested47517%
S Line Package
FeatureValueRequested?
Upgraded leather upholstery0No
Leather upholstery, extended coverage0No
Manual thigh support adjuster, driver seat50Yes
Front sport buckets100Yes
Special interior trim0No
Steering-wheel-mounted transmission controls100Yes
Upholstered door panels, leather250Yes
Total Requested500100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested450100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Tilt/telescoping steering wheel, power100Yes
Universal garage door opener100Yes
Steering-linked headlights150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1750100%
Total Not Requested00%

Option Package Details
Audi A6 / S6 A6 4.2

Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested450100%
Total Not Requested00%
S Line Package
FeatureValueRequested?
Manual thigh support adjuster, driver seat50Yes
Front sport buckets100Yes
Special interior trim0No
Steering-wheel-mounted transmission controls100Yes
Total Requested250100%
Total Not Requested00%

Option Package Details
Audi A6 / S6 S6

Warm Weather Package
FeatureValueRequested?
Sunshades, second row125Yes
Sunshade, rear, power225Yes
Solar panel300No
Total Requested35054%
Total Not Requested30046%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%

Option Package Details
BMW 7-Series 740i

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested350100%
Total Not Requested00%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 740i M Sport

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested350100%
Total Not Requested00%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 740e iPerformance M Sport

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested350100%
Total Not Requested00%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700No
Ceramic controls0No
Power upper seatback recliner, driver seat100No
Power thigh support length adjuster, passenger seat100No
Power seatback bolsters, passenger seat100No
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150No
Power thigh support length adjuster, driver seat100No
Power seatback bolsters, driver seat100No
Front sport buckets100Yes
Total Requested1004%
Total Not Requested232596%

Option Package Details
BMW 7-Series 750i

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested350100%
Total Not Requested00%
Executive Package
FeatureValueRequested?
Massage, driver seat100No
Massage, passenger seat100No
Upholstered instrument panel, leather700No
Ceramic controls0No
Cooled or ventilated front seats300No
Sunshades, second row, power225No
Total Requested00%
Total Not Requested1425100%

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