Audi A6 / S6 Audi A6 / S6 2010 BMW 7-Series BMW 7-Series 2010
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Audi A6 / S6 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $78,225

Audi A6 / S6 S6   
Difference: $10,550

Lowest Total Invoice: $72,899

Audi A6 / S6 S6   
Difference: $9,061

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  Down Payment Interest Rate Term
Model Year20102010
ModelA6 / S67-Series
TrimS6750i
Body4dr Sedan4dr Sedan
Base Price $76,100 $82,000
Base Invoice $70,774 $75,620
Premium Sound Package   2,000
Cold Weather Package   800
Sunshade, rear, power   1,000
Rearview camera   750
Satellite radio - one year subscription   350
Premium Sound Package   1,820
Cold Weather Package   730
Sunshade, rear, power   910
Rearview camera   685
Satellite radio - one year subscription   320
Options (change) 0 4,900
Options (change) 0 4,465
Destination 825 875
Gas Tax 1,300 1,000
Total Price $78,225 $88,775
Total Invoice $72,899 $81,960

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Audi A6 / S6 dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Audi A6 / S6 S6
TrueDelta Adjusted Price Difference: $9,900
TrueDelta Adjusted Invoice Difference: $8,461
Model Year20102010
ModelA6 / S67-Series
TrimS6750i
Body4dr Sedan4dr Sedan
Engine435hp V10400hp V8
TransmissionT6T6
DrivetrainAWDRWD
EPA Fuel Economy (city/highway)14/19 MPG13/19 MPG
Audio (watts, speakers)255, 9600, 16
Tire (rear if not all the same)265/35-19245/50-18
Total Price$78,225$88,775
Adjustments for Features0-650
Feature-Adjusted Total Price$78,225$88,125
Total Invoice$72,899$81,960
Adjustments for Features0-600
Feature-Adjusted Total Invoice$72,899$81,360

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Features Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year20102010
ModelA6 / S67-Series
TrimS6750i
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
AWD$1700 
RWD $0
Accessories 
Heated steering wheel $100
Proximity key$250 
Remote window/roof operation $15
Sunshades, second row$125 
Sunshades, second row, power $225
Brakes, Airbags, and Other Safety 
Full-size spare tire$225 
Knee airbag, driver $75
Knee airbag, passenger $75
Obstacle detection, front $150
Obstacle detection, rear $250
Passenger side camera $200
Tires, run-flat $150
Cargo Management 
Air-conditioned storage compartment $50
Cargo net$40 
Storage compartment under front seat(s)$50 
Climate Control 
Rear air vents$100 
Rear air vents with automatic controls $250
Rear dual-zone climate control $125
Wiper de-icer $25
Engine / Motor 
Regenerative braking $0
Exterior 
Bodyside cladding$350 
Infotainment 
CD player $125
HD radio $50
iPod integration$100 
Satellite radio$200 
Satellite radio - one year subscription $250
Telematics service, such as OnStar $200
USB port $25
Instruments, Lights, and Mirrors 
Fog light, rear$100 
Illuminated vanity mirrors, rear seat $100
Power-folding mirrors $50
Seats and Interior Trim 
Folding second row seats$300 
Manual thigh support length adjuster, driver seat$50 
Memory system, passenger seat $150
Power seatback bolsters, driver seat $100
Power seatback bolsters, passenger seat $100
Power thigh support length adjuster, driver seat $100
Power thigh support length adjuster, passenger seat $100
Power upper seatback recliner, driver seat $100
Power upper seatback recliner, passenger seat $100
Upholstered instrument panel $300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical $500
Electronic systems calibration selector $200
Sport suspension (upgrade)$0 
Total Value of Features$4,690$5,340
Value of Feature Adjustments$0$650
Value of Feature Adjustments0-600

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See a complete comparison of Audi A6 / S6 vs. BMW 7-Series features.

Specifications Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year20102010
ModelA6 / S67-Series
Body4dr Sedan4dr Sedan
Wheelbase111.9 in120.9 in
Length193.5 in199.8 in
Width73.0 in74.9 in
Height57.5 in58.3 in
Curb Weight4,519 lb.4,950 lb.
Fuel Capacity21.1 gal.21.7 gal.
Row 1 Headroom38.7 in40.6 in
Row 1 Shoulder Room57.1 in59.2 in
Row 1 Legroom41.3 in41.2 in
Row 2 Headroom37.8 in38.5 in
Row 2 Shoulder Room55.9 in57.2 in
Row 2 Legroom36.9 in38.4 in
Cargo Volume15.9 ft317.7 ft3

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See a complete comparison of Audi A6 / S6 vs. BMW 7-Series specs.

Option Package Details
BMW 7-Series 750i

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row, power225No
Total Requested22550%
Total Not Requested22550%
Rearview camera
FeatureValueRequested?
Rearview camera200Yes
Passenger side camera200No
Total Requested20050%
Total Not Requested20050%
Premium Sound Package
FeatureValueRequested?
CD changer, remote200Yes
Surround sound250Yes
DVD-compatible player0Yes
Unbranded, 600W, 16 speakers (with subwoofer)350No
iPod integration100Yes
Total Requested55061%
Total Not Requested35039%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100Yes
Heated steering wheel100No
Ski sack50Yes
Total Requested35078%
Total Not Requested10022%

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