| 1 | 0 | 3 | 4 | 3 | 4 |
Audi A6 / S6 vs. BMW 7-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Audi A6 / S6 vs. BMW 7-Series Invoice Comparison
Lowest Total Price: $78,775 Audi A6 / S6 S6 | ||||||
| Difference: $6,420 | ||||||
Lowest Total Invoice: $73,415 Audi A6 / S6 S6 | ||||||
| Difference: $6,565 | ||||||
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| Model Year | 2011 | 2019 | 2019 | 2019 | 2019 | 2019 |
| Model | A6 / S6 | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | S6 | 740i | 740e iPerformance | 750i | M760i | Alpina B7 |
| Body | 4dr Sedan | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $76,100 | $83,650 | $91,250 | $96,950 | $156,700 | $139,350 |
| Base Invoice | $70,774 | $78,475 | $85,545 | $90,845 | $146,410 | $130,275 |
| Blind spot warning system | 500 | |||||
| Cold Weather Package | 400 | 400 | 400 | |||
| Temporary spare tire | 150 | 150 | ||||
| Blind spot warning system | 466 | |||||
| Cold Weather Package | 370 | 370 | 370 | |||
| Temporary spare tire | 140 | 140 | ||||
| Options (change) | 500 | 550 | 400 | 550 | 0 | 0 |
| Options (change) | 466 | 510 | 370 | 510 | 0 | 0 |
| Destination | 875 | 995 | 995 | 995 | 995 | 995 |
| Gas Tax | 1,300 | 0 | -4,668 | 0 | 1,700 | 0 |
| Total Price | $78,775 | $85,195 | $87,977 | $98,495 | $159,395 | $140,345 |
| Total Invoice | $73,415 | $79,980 | $82,242 | $92,350 | $149,105 | $131,270 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Audi A6 / S6 dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 7-Series
| Lowest Adjusted Price and Invoice: Audi A6 / S6 S6 | ||||||
| TrueDelta Adjusted Price Difference: $3,470 | ||||||
| TrueDelta Adjusted Invoice Difference: $3,796 | ||||||
| Model Year | 2011 | 2019 | 2019 | 2019 | 2019 | 2019 |
| Model | A6 / S6 | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | S6 | 740i | 740e iPerformance | 750i | M760i | Alpina B7 |
| Body | 4dr Sedan | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 435hp V10 | 320hp I6 | 255hp I4 PiH | 445hp V8 | 601hp V12 | 600hp V8 |
| Transmission | T6 | T8 | T8 | T8 | T8 | T8 |
| Drivetrain | AWD | RWD | AWD | RWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 255, 9 | 600, 16 | 600, 16 | 600, 16 | 600, 16 | 600, 16 |
| Tire (rear if not all the same) | 265/35-19 | 245/50-18 | 245/50-18 | 245/45-19 | 245/40-20 | 255/40-20 |
| Total Price | $78,775 | $85,195 | $87,977 | $98,495 | $159,395 | $140,345 |
| Adjustments for Features | 0 | -2,950 | -4,700 | -4,050 | -14,700 | -10,925 |
| Feature-Adjusted Total Price | $78,775 | $82,245 | $83,277 | $94,445 | $144,695 | $129,420 |
| Cost Above Minimum | $0 | $0 | $1,032 | $12,200 | $62,450 | $47,175 |
| Total Invoice | $73,415 | $79,980 | $82,242 | $92,350 | $149,105 | $131,270 |
| Adjustments for Features | 0 | -2,769 | -4,394 | -3,797 | -13,751 | -10,219 |
| Feature-Adjusted Total Invoice | $73,415 | $77,211 | $77,848 | $88,553 | $135,354 | $121,051 |
| Cost Above Minimum | $0 | $0 | $637 | $11,342 | $58,143 | $43,840 |
Features Comparison: Audi A6 / S6 vs. BMW 7-Series
| Model Year | 2011 | 2019 | 2019 | 2019 | 2019 | 2019 |
| Model | A6 / S6 | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | S6 | 740i | 740e iPerformance | 750i | M760i | Alpina B7 |
| Body | 4dr Sedan | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | ||||||
| 6-speed manually-shiftable automatic | $1100 | |||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 | $1300 | |
| AWD | $1700 | $1700 | $1700 | $1700 | ||
| RWD | $0 | $0 | ||||
| Accessories | ||||||
| Display key | $50 | $50 | $50 | $50 | $50 | |
| Hands-free trunk or liftgate | $100 | $100 | $100 | $100 | $100 | |
| Heated steering wheel | $100 | $100 | $100 | $100 | $100 | |
| Power door closers | $300 | $300 | $300 | $300 | $300 | |
| Power trunk closer | $350 | $350 | $350 | $350 | $350 | |
| Remote app | $25 | $25 | $25 | $25 | $25 | |
| Remote climate control | $25 | |||||
| Remote window/roof operation | $15 | $15 | $15 | $15 | $15 | |
| Semi-automated parking system | $500 | |||||
| Sunshades, second row | $125 | |||||
| Sunshades, second row, power | $225 | $225 | ||||
| Brakes, Airbags, and Other Safety | ||||||
| Around view cameras | $500 | |||||
| Automatic braking, low-speed | $200 | |||||
| Blind spot warning system | $200 | $200 | ||||
| Brake- or yaw-sensor-initiated collision preparation system | $0 | $0 | $0 | $0 | $0 | |
| Cross-traffic warning, rear | $100 | |||||
| Driver drowsiness monitor | $150 | $150 | $150 | $150 | $150 | |
| Forward collision warning | $200 | |||||
| Full-size spare tire | $225 | |||||
| Hill descent control | $250 | $250 | $250 | |||
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
| Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
| Lane departure warning | $200 | |||||
| Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | |
| Pedestrian detection | $50 | |||||
| Rearview camera | $200 | $200 | $200 | $200 | $200 | |
| Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
| Temporary spare tire | $150 | $150 | ||||
| Tires, run-flat | $150 | $150 | $150 | $150 | ||
| Wide-view front camera | $150 | |||||
| Cargo Management | ||||||
| Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
| Cargo net | $40 | |||||
| Storage compartment under front seat(s) | $50 | |||||
| Climate Control | ||||||
| Electric A/C (optional) | $0 | |||||
| Electric heater (optional) | $0 | |||||
| Rear air vents | $100 | |||||
| Rear air vents with automatic controls | $250 | $250 | $250 | $250 | $250 | |
| Rear dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
| Wiper de-icer | $25 | $25 | $25 | $25 | $25 | |
| Engine / Motor | ||||||
| 3.6 kW onboard charger | $0 | |||||
| 9 kWh battery pack | $0 | |||||
| Automatic start / stop | $150 | $150 | $150 | $150 | $150 | |
| Dual-mode exhaust, switchable | $500 | |||||
| Raised top speed limiter | $0 | $0 | ||||
| Regenerative braking | $0 | |||||
| Exterior | ||||||
| Active grille shutters | $0 | $0 | $0 | $0 | $0 | |
| Bodyside cladding | $350 | |||||
| Laminated front side windows | $200 | |||||
| Laminated rear side windows | $100 | |||||
| Painted brake calipers (optional) | $0 | $0 | ||||
| Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | |
| Rear spoiler | $200 | $200 | ||||
| Sunroof | $900 | |||||
| Infotainment | ||||||
| 4G LTE connectivity | $0 | $0 | $0 | $0 | $0 | |
| App support | $0 | $0 | $0 | $0 | $0 | |
| Apple CarPlay support | $100 | |||||
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
| CD changer, remote | $200 | |||||
| CD player | $125 | $125 | $125 | $125 | $125 | |
| Concierge Services - 3 year subscription | $150 | $150 | $150 | $150 | $150 | |
| Gesture control system | $100 | $100 | $100 | $100 | $100 | |
| Handwriting recognition | $200 | $200 | $200 | $200 | $200 | |
| In-vehicle Internet | $150 | $150 | $150 | $150 | $150 | |
| iPod integration | $100 | |||||
| Navigation map updates, three years | $0 | $0 | $0 | $0 | $0 | |
| S Voice support | $0 | $0 | $0 | $0 | $0 | |
| Satellite radio | $200 | |||||
| Satellite radio - one year subscription | $250 | $250 | $250 | $250 | $250 | |
| Siri Eyes Free support | $0 | $0 | $0 | $0 | ||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | $200 | |
| Text dictation | $50 | $50 | $50 | $50 | $50 | |
| Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
| Traffic information | $25 | |||||
| USB port | $25 | $25 | $25 | $25 | $25 | |
| Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
| Voice recorder | $0 | $0 | $0 | $0 | $0 | |
| Wi-Fi hotspot | $50 | $50 | $50 | $50 | $50 | |
| Wireless charging station | $75 | $75 | $75 | $75 | $75 | |
| Instruments, Lights, and Mirrors | ||||||
| Auto-dimming headlights | $200 | $200 | $200 | $200 | $200 | |
| Auto-dimming passenger-side mirror | $75 | |||||
| Fog light, rear | $100 | |||||
| Fog lights | $125 | $125 | $125 | $125 | $125 | |
| Head-up display (HUD) | $350 | $350 | $350 | |||
| Headlight washers | $50 | |||||
| Illuminated vanity mirrors, rear seat | $100 | $100 | $100 | $100 | $100 | |
| Interior ambient lighting | $150 | |||||
| Interior ambient lighting, configurable | $150 | $150 | $150 | $150 | $150 | |
| Large color reconfigurable instrument cluster display | $250 | $250 | $250 | $250 | $250 | |
| Large energy flow and fuel economy display | $25 | |||||
| LED headlights | $1000 | $1000 | $1000 | $1000 | $1000 | |
| Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
| Xenon HID headlights | $500 | |||||
| Seats and Interior Trim | ||||||
| Ceramic controls | $0 | $0 | ||||
| Cooled or ventilated front seats | $300 | $300 | ||||
| Cooled or ventilated second row seats | $200 | |||||
| Door sill trim plates | $100 | $100 | $100 | $100 | ||
| Folding second row seats | $300 | |||||
| Illuminated door sill trim plates | $200 | $200 | ||||
| Manual thigh support length adjuster, driver seat | $50 | |||||
| Massage, driver seat | $100 | $100 | ||||
| Massage, passenger seat | $100 | $100 | ||||
| Memory system, passenger seat | $150 | $150 | $150 | |||
| Power 4-way lumbar adjuster, second row seats | $225 | |||||
| Power headrest height adjuster, second row seats | $75 | |||||
| Power recliner, second row seats | $150 | |||||
| Power seatback bolsters, driver seat | $100 | $100 | $100 | |||
| Power seatback bolsters, passenger seat | $100 | $100 | $100 | |||
| Power thigh support length adjuster, driver seat | $100 | $100 | $100 | |||
| Power thigh support length adjuster, passenger seat | $100 | $100 | $100 | |||
| Power tilt adjuster, second row seats | $150 | |||||
| Power upper seatback recliner, driver seat | $100 | $100 | $100 | |||
| Power upper seatback recliner, passenger seat | $100 | $100 | $100 | |||
| Power upper seatback recliner, second row seats | $150 | |||||
| Upholstered instrument panel | $300 | $300 | $300 | |||
| Upholstered instrument panel, leather | $1000 | $1000 | ||||
| Suspension, Wheels, and Tires | ||||||
| Active stabilizer bars | $500 | $500 | ||||
| Active steering | $1000 | $1000 | ||||
| Adaptive dampers - electrical | $500 | $500 | $500 | $500 | $500 | |
| Camera-linked adaptive suspension | $500 | $500 | ||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |
| Rear air springs, auto-leveling | $350 | $350 | $350 | $350 | $350 | |
| Rear wheel steering | $1500 | $1500 | ||||
| Sport suspension (upgrade) | $0 | $0 | $0 | |||
| Transmission | ||||||
| Launch control | $100 | $100 | $100 | $100 | ||
| Total Value of Features | $6,965 | $9,915 | $11,665 | $11,015 | $21,665 | $17,890 |
| Value of Feature Adjustments | $0 | $2,950 | $4,700 | $4,050 | $14,700 | $10,925 |
| Value of Feature Adjustments | 0 | -2,769 | -4,394 | -3,797 | -13,751 | -10,219 |
Specifications Comparison: Audi A6 / S6 vs. BMW 7-Series
| Model Year | 2011 | 2019 |
| Model | A6 / S6 | 7-Series |
| Body | 4dr Sedan | 4dr Sedan, ext. |
| Wheelbase | 111.9 in | 126.4 in |
| Length | 193.5 in | 206.6 in |
| Width | 73.0 in | 74.8 in |
| Height | 57.5 in | 58.2 in |
| Curb Weight | 4,124 lb. | 4,226 lb. |
| Fuel Capacity | 21.1 gal. | 20.6 gal. |
| Row 1 Headroom | 38.7 in | 39.9 in |
| Row 1 Shoulder Room | 57.1 in | 61.2 in |
| Row 1 Legroom | 41.3 in | 41.4 in |
| Row 2 Headroom | 37.8 in | 38.9 in |
| Row 2 Shoulder Room | 55.9 in | 61.0 in |
| Row 2 Legroom | 36.9 in | 44.4 in |
| Cargo Volume | 15.9 ft3 | 18.2 ft3 |
Option Package Details
BMW 7-Series 740i
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Ski sack | 50 | Yes |
| Total Requested | 250 | 71% |
| Total Not Requested | 100 | 29% |
Option Package Details
BMW 7-Series 740e iPerformance
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Ski sack | 50 | Yes |
| Total Requested | 250 | 71% |
| Total Not Requested | 100 | 29% |
Option Package Details
BMW 7-Series 750i
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Ski sack | 50 | Yes |
| Total Requested | 250 | 71% |
| Total Not Requested | 100 | 29% |
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