| 1 | 0 | 3 | 4 | 3 | 4 |
Audi A8 vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Audi A8 vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $45,970 BMW 3-Series 328i | |||
| Difference: $37,005 | |||
Lowest Total Invoice: $42,450 BMW 3-Series 328i | |||
| Difference: $34,779 | |||
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| Model Year | 2011 | 2012 | 2012 |
| Model | A8 | 3-Series | 3-Series |
| Trim | A8 | 328i | 335i |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $78,050 | $34,900 | $42,400 |
| Base Invoice | $72,587 | $32,290 | $39,190 |
| Convenience Package | 2,350 | ||
| Rear air vents with automatic controls | 950 | ||
| Sunshades, second row, power | 750 | ||
| Premium Package | 3,600 | 1,900 | |
| Obstacle detection, rear | 750 | 750 | |
| Technology Package | 2,550 | 2,550 | |
| Steering-linked headlights | 900 | ||
| Sunshade, rear, power | 575 | 575 | |
| Metallic paint (extra cost) | 550 | 550 | |
| Heated front seats | 500 | 500 | |
| Rearview camera | 400 | 400 | |
| Satellite radio - one year subscription | 350 | 350 | |
| Adaptive dampers - electrical | 900 | ||
| Sport Line | 1,700 | ||
| Convenience Package | 2,185 | ||
| Rear air vents with automatic controls | 883 | ||
| Sunshades, second row, power | 699 | ||
| Premium Package | 3,275 | 1,730 | |
| Obstacle detection, rear | 685 | 685 | |
| Technology Package | 2,320 | 2,320 | |
| Steering-linked headlights | 820 | ||
| Sunshade, rear, power | 525 | 525 | |
| Metallic paint (extra cost) | 500 | 500 | |
| Heated front seats | 455 | 455 | |
| Rearview camera | 365 | 365 | |
| Satellite radio - one year subscription | 320 | 320 | |
| Adaptive dampers - electrical | 820 | ||
| Sport Line | 1,545 | ||
| Options (change) | 4,050 | 10,175 | 10,175 |
| Options (change) | 3,767 | 9,265 | 9,265 |
| Destination | 875 | 895 | 895 |
| Total Price | $82,975 | $45,970 | $53,470 |
| Total Invoice | $77,229 | $42,450 | $49,350 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Audi A8 dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Audi A8 vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | |||
| TrueDelta Adjusted Price Difference: $30,005 | |||
| TrueDelta Adjusted Invoice Difference: $28,264 | |||
| Model Year | 2011 | 2012 | 2012 |
| Model | A8 | 3-Series | 3-Series |
| Trim | A8 | 328i | 335i |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 372hp V8 | 240hp I4 | 300hp I6 |
| Transmission | T8 | M6 | M6 |
| Drivetrain | AWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 630, 14 | ?, 9 | ?, 9 |
| Tire (rear if not all the same) | 255/45-19 | 225/50-17 | 225/45-18 |
| Total Price | $82,975 | $45,970 | $53,470 |
| Adjustments for Features | -7,000 | 0 | -875 |
| Feature-Adjusted Total Price | $75,975 | $45,970 | $52,595 |
| Cost Above Minimum | $0 | $0 | $6,625 |
| Total Invoice | $77,229 | $42,450 | $49,350 |
| Adjustments for Features | -6,515 | 0 | -808 |
| Feature-Adjusted Total Invoice | $70,714 | $42,450 | $48,542 |
| Cost Above Minimum | $0 | $0 | $6,092 |
Features Comparison: Audi A8 vs. BMW 3-Series
| Model Year | 2011 | 2012 | 2012 |
| Model | A8 | 3-Series | 3-Series |
| Trim | A8 | 328i | 335i |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||
| 8-speed manually-shiftable automatic | $1300 | ||
| 6-speed manual | $150 | $150 | |
| AWD | $1700 | ||
| RWD | $0 | $0 | |
| Accessories | |||
| Hands-free trunk or liftgate | $100 | $100 | |
| Power trunk closer | $350 | ||
| Sunshades, second row | $125 | $125 | |
| Sunshades, second row, power | $225 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | |
| Tilt/telescoping steering wheel, power | $350 | ||
| Brakes, Airbags, and Other Safety | |||
| Brake- or yaw-sensor-initiated collision preparation system | $0 | ||
| Full-size spare tire | $225 | ||
| Rear side airbags | $300 | ||
| Rollover sensor | $50 | ||
| Tires, run-flat | $150 | $150 | |
| Climate Control | |||
| Rear air vents with automatic controls | $250 | ||
| Rear air vents with manual controls | $150 | $150 | |
| Rear dual-zone climate control | $125 | ||
| Engine / Motor | |||
| Automatic start / stop | $150 | $150 | |
| Regenerative braking | $0 | $0 | |
| Exterior | |||
| Bright-finished exhaust tip(s) | $25 | $25 | |
| Infotainment | |||
| Bluetooth audio streaming | $25 | ||
| DVD-compatible player | $0 | ||
| Handwriting recognition | $200 | ||
| Satellite radio | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | |
| SD Card slot | $25 | ||
| Surround sound | $250 | ||
| Voice control for external devices | $0 | $0 | |
| Instruments, Lights, and Mirrors | |||
| Analog clock | $25 | ||
| Compass | $0 | $0 | |
| Cornering lights | $50 | ||
| Fog light, rear | $100 | ||
| Head-up display (HUD) | $350 | $350 | |
| Headlight washers | $50 | ||
| Seats and Interior Trim | |||
| Door sill trim plates | $100 | $100 | |
| Manual thigh support length adjuster, driver seat | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | ||
| Memory system, passenger seat | $150 | ||
| Power headrest height adjuster, driver seat | $50 | ||
| Power headrest height adjuster, passenger seat | $50 | ||
| Power seat belt height adjusters, front row | $25 | ||
| Power seatback bolsters, driver seat | $100 | ||
| Power seatback bolsters, passenger seat | $100 | ||
| Power thigh support length adjuster, driver seat | $100 | ||
| Power thigh support length adjuster, passenger seat | $100 | ||
| Power upper seatback recliner, driver seat | $100 | ||
| Power upper seatback recliner, passenger seat | $100 | ||
| Upholstered instrument panel | $300 | ||
| Wood trim | $300 | ||
| Suspension, Wheels, and Tires | |||
| Adaptive dampers - electrical | $500 | $500 | |
| Air suspension, auto-leveling and height adjustable | $1000 | ||
| Sport suspension (upgrade) | $0 | ||
| Total Value of Features | $8,700 | $1,700 | $2,575 |
| Value of Feature Adjustments | $7,000 | $0 | $875 |
| Value of Feature Adjustments | -6,515 | 0 | -808 |
Specifications Comparison: Audi A8 vs. BMW 3-Series
| Model Year | 2011 | 2012 |
| Model | A8 | 3-Series |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 117.8 in | 110.6 in |
| Length | 202.2 in | 182.5 in |
| Width | 76.7 in | 71.3 in |
| Height | 57.5 in | 56.3 in |
| Curb Weight | 4,410 lb. | 3,407 lb. |
| Fuel Capacity | 23.8 gal. | 15.8 gal. |
| Row 1 Headroom | 37.2 in | 40.3 in |
| Row 1 Shoulder Room | 59.1 in | 55.1 in |
| Row 1 Legroom | 41.4 in | 42.0 in |
| Row 2 Headroom | 38.1 in | 37.7 in |
| Row 2 Shoulder Room | 57.8 in | 55.1 in |
| Row 2 Legroom | 38.7 in | 35.1 in |
| Cargo Volume | 13.2 ft3 | 13.0 ft3 |
Option Package Details
Audi A8 A8
| Convenience Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Rearview camera | 200 | Yes |
| Power decklid | 350 | No |
| Proximity key | 250 | Yes |
| Total Requested | 850 | 71% |
| Total Not Requested | 350 | 29% |
Option Package Details
BMW 3-Series 328i
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | Yes |
| Total Requested | 400 | 100% |
| Total Not Requested | 0 | 0% |
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | Yes |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Proximity key | 250 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Leather seating surfaces | 900 | Yes |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 100 | Yes |
| Power tilt adjuster, driver seat | 50 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 100 | Yes |
| Power tilt adjuster, passenger seat | 50 | Yes |
| Total Requested | 3700 | 97% |
| Total Not Requested | 100 | 3% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Head-up display (HUD) | 350 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | Yes |
| Total Requested | 740 | 68% |
| Total Not Requested | 350 | 32% |
Option Package Details
BMW 3-Series 335i
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | Yes |
| Total Requested | 400 | 100% |
| Total Not Requested | 0 | 0% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Head-up display (HUD) | 350 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Media drive, large | 15 | Yes |
| Total Requested | 740 | 68% |
| Total Not Requested | 350 | 32% |
| Premium Package | ||
| Feature | Value | Requested? |
| Proximity key | 250 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Total Requested | 1450 | 94% |
| Total Not Requested | 100 | 6% |
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | No |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| Door sill trim plates | 100 | Yes |
| 225/45YR18 tires | 400 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Power seatback bolsters, driver | 100 | No |
| Manual thigh support adjuster, passenger seat | 50 | Yes |
| Power seatback bolsters, passenger seat | 100 | No |
| Front sport buckets | 100 | No |
| Total Requested | 200 | 17% |
| Total Not Requested | 950 | 83% |
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See TrueDelta's information for all Sedans
See TrueDelta's information for all Audi models.
