BMW 3-Series BMW 3-Series 2018 Audi A4 / S4 / RS4 Audi A4 / S4 / RS4 2018

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BMW 3-Series vs. Audi A4 / S4 / RS4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Audi A4 / S4 / RS4 Invoice Comparison

Lowest Total Price: $48,650

Audi A4 / S4 / RS4 A4 2.0T ultra   
Difference: $6,635

Lowest Total Invoice: $45,317

Audi A4 / S4 / RS4 A4 2.0T ultra   
Difference: $6,888

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018201820182018
Model3-Series3-Series3-SeriesA4 / S4 / RS4A4 / S4 / RS4A4 / S4 / RS4
Trim328d330i340iA4 2.0T ultraA4 2.0TS4 3.0T
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $41,750 $40,250 $48,950 $36,000 $40,500 $51,400
Base Invoice $40,110 $38,115 $46,205 $33,480 $37,666 $47,802
Shadow Sport Design 600          
Obstacle detection, rear 600 600 600      
Convenience Tier 1,750 1,750        
Driving Assistance Package 500 500 500      
Premium Tier 2,900 2,900 2,900      
Executive Tier 3,100 3,100 3,100      
Adaptive cruise control, all-speed 1,200 1,200 1,200      
Blind spot warning system 500 500 500      
Heated steering wheel 190 190 190      
Heated second row seats 350 350 350      
Apple CarPlay support 300 300 300      
Metallic paint (extra cost) 550 550 550 575 575 575
Track Handling Package   2,300        
M Sport Design     0      
Adaptive dampers - electrical     700      
Prestige Package       6,300   4,400
Premium Plus Package       3,200 3,200  
Sport Package       750    
Cold Weather Package       500 500 500
Wood trim       350    
Sport Plus Package         3,400  
Navigation and Telematics Package         3,000  
Driver Assistance Package           1,800
S Sport Package           2,500
Shadow Sport Design 550          
Obstacle detection, rear 550 550 550      
Convenience Tier 1,610 1,610        
Driving Assistance Package 460 460 460      
Premium Tier 2,670 2,670 2,670      
Executive Tier 2,850 2,850 2,850      
Adaptive cruise control, all-speed 1,105 1,105 1,105      
Blind spot warning system 460 460 460      
Heated steering wheel 175 175 175      
Heated second row seats 320 320 320      
Apple CarPlay support 275 275 275      
Metallic paint (extra cost) 505 505 505 536 536 536
Track Handling Package   2,115        
M Sport Design     0      
Adaptive dampers - electrical     645      
Prestige Package       5,860   4,092
Premium Plus Package       2,976 2,976  
Sport Package       698    
Cold Weather Package       466 466 466
Wood trim       326    
Sport Plus Package         3,162  
Navigation and Telematics Package         2,790  
Driver Assistance Package           1,674
S Sport Package           2,326
Options (change) 12,540 14,240 10,890 11,675 10,675 9,775
Options (change) 11,530 13,095 10,015 10,862 9,930 9,094
Destination 995 995 995 975 975 975
Total Price $55,285 $55,485 $60,835 $48,650 $52,150 $62,150
Total Invoice $52,635 $52,205 $57,215 $45,317 $48,571 $57,871

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Audi A4 / S4 / RS4

Lowest Adjusted Price and Invoice: Audi A4 / S4 / RS4 A4 2.0T ultra
TrueDelta Adjusted Price Difference: $8,270
TrueDelta Adjusted Invoice Difference: $8,822
Model Year201820182018201820182018
Model3-Series3-Series3-SeriesA4 / S4 / RS4A4 / S4 / RS4A4 / S4 / RS4
Trim328d330i340iA4 2.0T ultraA4 2.0TS4 3.0T
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine180hp I4 D248hp I4320hp I6190hp I4252hp I4354hp V6
TransmissionT8M6T8S7S7T8
DrivetrainRWDRWDRWDFWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9600, 16755, 19755, 19755, 19
Tire (rear if not all the same)225/45-18225/45-18225/45-18245/40-18245/40-18245/40-18
Total Price$55,285$55,485$60,835$48,650$52,150$62,150
Adjustments for Features-9000-1,425-2,535-2,285-6,135
Feature-Adjusted Total Price$54,385$55,485$59,410$46,115$49,865$56,015
Cost Above Minimum$0$1,100$5,025$0$3,750$9,900
Total Invoice$52,635$52,205$57,215$45,317$48,571$57,871
Adjustments for Features-8570-1,340-2,361-2,128-5,713
Feature-Adjusted Total Invoice$51,778$52,205$55,875$42,956$46,443$52,158
Cost Above Minimum$0$427$4,097$0$3,487$9,202

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Features Comparison: BMW 3-Series vs. Audi A4 / S4 / RS4

Model Year201820182018201820182018
Model3-Series3-Series3-SeriesA4 / S4 / RS4A4 / S4 / RS4A4 / S4 / RS4
Trim328d330i340iA4 2.0T ultraA4 2.0TS4 3.0T
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 $1300  $1300
6-speed manual $150    
7-speed automated manual   $1200$1200 
RWD$0$0$0   
FWD   $0  
AWD    $1700$1700
Accessories 
Adaptive cruise control, all-speed$850$850$850   
Adaptive cruise control, all-speed, topography and road sign aware   $1100 $1100
Cruise control    $150 
Hands-free trunk or liftgate$100$100$100   
Low-speed semi-autonomous driving   $200 $200
Remote window/roof operation$15$15$15   
Semi-automated parking system$500$500$500   
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0$0   
Around view cameras$500$500$500$500 $500
Automatic braking, high-speed or partial   $200$200$200
Collision preparation system, rear   $100$100$100
Cross-traffic warning, rear   $100$100$100
Driver drowsiness monitor   $150$150$150
Evasive maneuver assist   $200 $200
Following distance indicator   $25 $25
High performance brake pads (optional) $0    
Lane departure warning$200$200$200$200 $200
Lane keeping assist   $400 $400
Radar- or camera-based collision preparation system   $100$100$100
Rearview camera    $200 
Rollover sensor   $50$50$50
Secondary collision brake assist   $25$25$25
Temporary spare tire   $150$150$150
Tires, run-flat$150 $150   
Torque vectoring, brake-based   $100$100$100
Turn assist   $25 $25
Vehicle exit assist   $25$25$25
Wide-view front camera$150$150$150$150 $150
Wide-view rear camera   $0 $0
Climate Control and Infotainment 
Android Auto support   $100$100$100
App support$100$100$100   
CD player$125$125$125   
CD player, remote   $100$100$100
Navigation map updates, three years$0$0$0   
Rear air vents with automatic controls   $250$250$250
Rear air vents with manual controls$150$150$150   
Residual heat$50$50$50   
S Voice support$0$0$0   
Satellite radio   $200$200$200
Satellite radio - one year subscription$250$250$250   
SD Card slot   $25$25$25
Surround sound  $250$250$250$250
Voice control for external devices$0$0$0   
Wi-Fi hotspot   $50$50$50
Exterior 
Black exterior trim (optional)$0 $0   
Body kit   $0$0$0
Bright-finished exhaust tip(s)   $25$25$25
Laminated front side windows   $200 $200
Painted brake calipers (optional) $0   $0
Rear spoiler     $200
Sport rocker panels (optional)  $0   
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200$200$200$200 $200
Auto-dimming passenger-side mirror   $75$75$75
Boost gauge     $75
Fog light, rear   $100$100$100
Fog lights$125$125 $125$125$125
Head-up display (HUD)$350$350$350$350 $350
Interior ambient lighting$150$150$150 $150 
Interior ambient lighting, configurable   $150 $150
Mirror tilt-down in reverse$25$25$25   
Power-folding mirrors$50$50$50$50 $50
Predictive efficiency assist   $0 $0
Road sign information   $75 $75
Steering-linked headlights$150$150$150   
Powertrain 
Active rear differential     $500
Launch control     $100
Raised top speed limiter $0    
Steering-wheel-mounted transmission controls$100  $100$100$100
Seats and Interior Trim 
Aluminum trim    $100$100
Door sill trim plates$100$100$100$100$100 
Illuminated door sill trim plates     $200
Massage, driver seat     $100
Massage, passenger seat     $100
Metal pedals    $75$75
Power seatback bolsters, driver seat$100$100$100   
Power seatback bolsters, passenger seat$100$100$100   
Synthetic suede door panel trim     $250
Synthetic suede inserts in leather seating surfaces    $0$0
Upholstered door armrests (optional)   $0$0$0
Wood trim$300$300$300$300  
Suspension, Wheels, and Tires 
Active steering    $1000 
Adaptive dampers - electrical $500$500 $500$500
Total Value of Features$6,190$5,290$6,715$7,825$7,575$11,425
Value of Feature Adjustments$900$0$1,425$2,535$2,285$6,135
Value of Feature Adjustments-8570-1,340-2,361-2,128-5,713

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Specifications Comparison: BMW 3-Series vs. Audi A4 / S4 / RS4

Model Year20182018
Model3-SeriesA4 / S4 / RS4
Body4dr Sedan4dr Sedan
Wheelbase110.6 in111.0 in
Length182.5 in186.1 in
Width71.3 in72.5 in
Height56.3 in56.2 in
Curb Weight3,502 lb.3,451 lb.
Fuel Capacity15.8 gal.16.9 gal.
Row 1 Headroom40.3 in38.9 in
Row 1 Shoulder Room55.1 in55.9 in
Row 1 Legroom42.0 in41.3 in
Row 2 Headroom37.7 in37.4 in
Row 2 Shoulder Room55.1 in54.5 in
Row 2 Legroom35.1 in35.7 in
Cargo Volume13.0 ft313.0 ft3

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Option Package Details
BMW 3-Series 328d

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145081%
Total Not Requested35019%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350Yes
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity50Yes
Navigation map updates, three years0No
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Navigation system600Yes
Traffic + travel information25Yes
Remote app25Yes
Total Requested1715100%
Total Not Requested00%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250Yes
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500No
Around view cameras300Yes
Wide-view front camera150Yes
Total Requested180073%
Total Not Requested65027%

Option Package Details
BMW 3-Series 330i

Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145081%
Total Not Requested35019%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350Yes
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity50Yes
Navigation map updates, three years0No
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Navigation system600Yes
Traffic + travel information25Yes
Remote app25Yes
Total Requested1715100%
Total Not Requested00%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250Yes
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500No
Around view cameras300Yes
Wide-view front camera150Yes
Total Requested180073%
Total Not Requested65027%
Track Handling Package
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Adaptive dampers - electrical500Yes
Performance braking system (optional)250No
Painted brake calipers (optional)0Yes
High performance brake pads (optional)0No
Variable steering ratio (optional)0No
Raised top speed limiter0No
255/40YR18 tires200No
225/45YR18 tires200No
Total Requested75054%
Total Not Requested65046%

Option Package Details
BMW 3-Series 340i

Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350Yes
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity50Yes
Navigation map updates, three years0No
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Navigation system600Yes
Traffic + travel information25Yes
Remote app25Yes
Total Requested1715100%
Total Not Requested00%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250Yes
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500No
Around view cameras300Yes
Wide-view front camera150Yes
Total Requested180073%
Total Not Requested65027%
M Sport Design
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Sport front fascia (optional)0No
Sport rocker panels (optional)0No
Black exterior trim (optional)0No
225/45VR18 tires400No
Total Requested25038%
Total Not Requested40062%

Option Package Details
Audi A4 / S4 / RS4 A4 2.0T ultra

Prestige Package
FeatureValueRequested?
Wide-view front camera150Yes
Wide-view rear camera0No
Interior ambient lighting, configurable0No
Upholstered door armrests (optional)0No
Head-up display (HUD)350Yes
Laminated front side windows200No
Power-folding mirrors50Yes
Around view cameras300Yes
Lane keeping assist400No
Following distance indicator25No
Low-speed semi-autonomous driving200No
Evasive maneuver assist200No
Predictive efficiency assist0No
Adaptive cruise control, all-speed, topography and road sign aware950No
Auto-dimming headlights200Yes
Lane departure warning200Yes
Road sign information75No
Turn assist25No
Large color reconfigurable instrument cluster display250Yes
4G LTE connectivity50Yes
Telematics service, such as OnStar200Yes
Handwriting recognition200Yes
Remote app25Yes
Traffic + travel information25Yes
In-vehicle Internet150Yes
Wi-Fi hotspot50No
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
HD radio50Yes
Media drive15Yes
Total Requested289058%
Total Not Requested212542%
Premium Plus Package
FeatureValueRequested?
Telematics service, such as OnStar200Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Surround sound250Yes
245/40HR18 tires400No
HD radio50Yes
Blind spot warning system200Yes
LED headlights500Yes
Cross-traffic warning, rear100No
Collision preparation system, rear100No
Vehicle exit assist25No
Bang & Olufsen, 755W, 19 speakers (with subwoofer)350No
Auto-dimming passenger-side mirror75No
Memory system, driver seat200Yes
Satellite radio200Yes
Auto-dimming driver-side mirror75Yes
Alarm100No
Proximity key250Yes
Total Requested232567%
Total Not Requested115033%
Sport Package
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Manual thigh support length adjuster, driver seat50Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Manual thigh support length adjuster, passenger seat50Yes
Front sport buckets100Yes
Dark-colored headliner (optional)0No
Total Requested600100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

Option Package Details
Audi A4 / S4 / RS4 A4 2.0T

Sport Plus Package
FeatureValueRequested?
Adaptive dampers - electrical500Yes
Synthetic suede inserts in leather seating surfaces0No
Active steering1000No
Metal pedals75No
245/40YR18 tires400No
Upholstered door armrests (optional)0No
Dark-colored headliner (optional)0No
Sport suspension (upgrade)250Yes
Manual thigh support length adjuster, driver seat50Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Manual thigh support length adjuster, passenger seat50Yes
Front sport buckets100Yes
Total Requested110043%
Total Not Requested147557%
Premium Plus Package
FeatureValueRequested?
Telematics service, such as OnStar200Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Surround sound250Yes
245/40HR18 tires400No
HD radio50Yes
Blind spot warning system200Yes
LED headlights500Yes
Cross-traffic warning, rear100No
Collision preparation system, rear100No
Vehicle exit assist25No
Bang & Olufsen, 755W, 19 speakers (with subwoofer)350No
Auto-dimming passenger-side mirror75No
Memory system, driver seat200Yes
Satellite radio200Yes
Auto-dimming driver-side mirror75Yes
Alarm100No
Proximity key250Yes
Total Requested232567%
Total Not Requested115033%
Navigation and Telematics Package
FeatureValueRequested?
Large color reconfigurable instrument cluster display250Yes
4G LTE connectivity50Yes
Telematics service, such as OnStar200Yes
Handwriting recognition200Yes
Remote app25Yes
Speed limit information0No
Traffic + travel information25Yes
In-vehicle Internet150Yes
Wi-Fi hotspot50No
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
HD radio50Yes
Media drive15Yes
Total Requested164097%
Total Not Requested503%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

Option Package Details
Audi A4 / S4 / RS4 S4 3.0T

Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Lane departure warning200Yes
Road sign information75No
Turn assist25No
Lane keeping assist400No
Following distance indicator25No
Low-speed semi-autonomous driving200No
Evasive maneuver assist200No
Predictive efficiency assist0No
Adaptive cruise control, all-speed, topography and road sign aware950No
Total Requested40018%
Total Not Requested187582%
Prestige Package
FeatureValueRequested?
Head-up display (HUD)350Yes
Laminated front side windows200No
Around view cameras300Yes
Wide-view front camera150Yes
Wide-view rear camera0No
Interior ambient lighting, configurable0No
Upholstered door armrests (optional)0No
Large color reconfigurable instrument cluster display250Yes
4G LTE connectivity50Yes
Handwriting recognition200Yes
Remote app25Yes
Speed limit information0No
Traffic + travel information25Yes
In-vehicle Internet150Yes
Wi-Fi hotspot50No
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
Media drive15Yes
Total Requested219090%
Total Not Requested25010%
S Sport Package
FeatureValueRequested?
Adaptive dampers - electrical500Yes
Active rear differential500No
Painted brake calipers (optional)0Yes
Total Requested50050%
Total Not Requested50050%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

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