BMW 3-Series BMW 3-Series 2012 Ford Explorer Ford Explorer 2010

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BMW 3-Series vs. Ford Explorer Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Explorer Invoice Comparison

Lowest Total Price: $38,085

Ford Explorer Eddie Bauer   
Difference: $7,010

Lowest Total Invoice: $35,251

Ford Explorer Eddie Bauer   
Difference: $6,424

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220102010
Model3-SeriesExplorerExplorer
Trim328iEddie BauerLimited
Body4dr Wagon4dr SUV4dr SUV
Base Price $37,500 $33,280 $36,280
Base Invoice $34,680 $31,044 $33,774
Premium Package 1,900    
Navigation system 2,150 1,995  
Cold Weather Package 900    
Satellite radio - one year subscription 350    
Obstacle detection, rear 750    
Metallic paint (extra cost) 550    
Roof rails 100    
Convenience Package   1,995  
Navigation and Moon Package     2,845
Premium Package 1,730    
Navigation system 1,955 1,696  
Cold Weather Package 820    
Satellite radio - one year subscription 320    
Obstacle detection, rear 685    
Metallic paint (extra cost) 500    
Roof rails 90    
Convenience Package   1,696  
Navigation and Moon Package     2,418
Options (change) 6,700 3,990 2,845
Options (change) 6,100 3,392 2,418
Destination 895 815 815
Total Price $45,095 $38,085 $39,940
Total Invoice $41,675 $35,251 $37,007

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Explorer

Lowest Adjusted Price and Invoice: Ford Explorer Eddie Bauer
TrueDelta Adjusted Price Difference: $7,160
TrueDelta Adjusted Invoice Difference: $6,563
Model Year201220102010
Model3-SeriesExplorerExplorer
Trim328iEddie BauerLimited
Body4dr Wagon4dr SUV4dr SUV
Engine230hp I6210hp V6210hp V6
TransmissionM6A5A5
DrivetrainRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)180, 8190, 7190, 7
Tire (rear if not all the same)225/45-17245/65-17235/65-18
Total Price$45,095$38,085$39,940
Adjustments for Features0-150-1,250
Feature-Adjusted Total Price$45,095$37,935$38,690
Cost Above Minimum$0$0$755
Total Invoice$41,675$35,251$37,007
Adjustments for Features0-139-1,158
Feature-Adjusted Total Invoice$41,675$35,112$35,849
Cost Above Minimum$0$0$737

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Features Comparison: BMW 3-Series vs. Ford Explorer

Model Year201220102010
Model3-SeriesExplorerExplorer
Trim328iEddie BauerLimited
Body4dr Wagon4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manual$150  
5-speed automatic $900$900
RWD$0$0$0
Accessories 
Heated steering wheel$100  
Keyless entry keypad $50$50
Power-adjustable pedals $125$125
Remote app$25  
Remote window/roof operation$15  
Tilt steering wheel, manual $150$150
Tilt/telescoping steering wheel, manual$250  
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active or whiplash-reducing head restraints, front seats$0  
Brake assist$50  
Full-size spare tire $225$225
Obstacle detection, front$150  
Rollover sensor $50$50
Safety key $5$5
Tires, run-flat$150  
Trailer sway control $25$25
Vehicle health reports $0$0
Cargo Management 
Air-conditioned storage compartment$50  
Cargo area partition net$40  
Cargo cover$75  
Class II trailer hitch $200$200
Roof rack $300$300
Roof rails$250  
Trailering equipment (4 wire) $125$125
Climate Control 
Automatic air recirculation$100  
Heated windshield washer nozzles$15  
Interior air filter$0  
Rain-sensing wipers$175  
Rear air vents $100 
Rear air vents with manual controls$150 $150
Rear HVAC unit  $400
Residual heat$50  
Variable intermittent wipers $75$75
Exterior 
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows $275$275
Panoramic sunroof$1200  
Rear bumper protector $40$40
Running boards $350$350
Sunroof $900$900
Wheel-lip moldings $75$75
Infotainment 
HD radio$50  
iPod integration$100  
Satellite radio $200$200
Satellite radio - one year subscription$250  
Telematics service, such as OnStar$200  
Traffic + travel information $25$25
Traffic information$25  
USB port $25$25
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75  
Auto-dimming passenger-side mirror$75  
Headlight washers$50  
Interior ambient lighting$150  
Mirror tilt-down in reverse$25  
Power-folding mirrors$50  
Turn signals on or near mirrors$25  
Seats and Interior Trim 
Floor mats $75$75
Folding third row seats $600 
Heated second row seats$200  
Manual lumbar adjuster, passenger seat $50$50
Manual recliner, second row seats $75$75
Power 4-way lumbar adjuster, driver seat$150  
Power 4-way lumbar adjuster, passenger seat$150  
Power lumbar adjuster, driver seat $100$100
Power recliner, passenger seat$100  
Power-folding third row seats  $1000
Wood trim$300  
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Chrome-clad alloy wheels  $600
White-letter tires $0$0
Total Value of Features$5,345$5,495$6,595
Value of Feature Adjustments$0$150$1,250
Value of Feature Adjustments0-139-1,158

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Specifications Comparison: BMW 3-Series vs. Ford Explorer

Model Year20122010
Model3-SeriesExplorer
Body4dr Wagon4dr SUV
Wheelbase108.7 in113.7 in
Length178.2 in193.4 in
Width71.5 in73.7 in
Height55.8 in72.8 in
Curb Weight3,463 lb.4,441 lb.
Fuel Capacity15.9 gal.22.5 gal.
Row 1 Headroom37.4 in39.8 in
Row 1 Shoulder Room55.4 in59.0 in
Row 1 Hip Room0.0 in55.4 in
Row 1 Legroom41.5 in42.4 in
Row 2 Headroom38.0 in38.7 in
Row 2 Shoulder Room55.1 in58.9 in
Row 2 Hip Room0.0 in55.5 in
Row 2 Legroom34.6 in36.9 in
Row 3 Headroom0.0 in37.4 in
Row 3 Shoulder Room0.0 in53.1 in
Row 3 Hip Room0.0 in45.3 in
Row 3 Legroom0.0 in34.9 in
Cargo Volume,
Minimum
24.8 ft313.6 ft3
Cargo Volume,
Behind R2
24.843.9 ft3
Cargo Volume,
Maximum
58.0 ft383.7 ft3

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Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat50Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Total Requested105064%
Total Not Requested60036%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Total Requested89080%
Total Not Requested22520%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Heated steering wheel100No
Headlight washers50No
Second-row 3-section 3-person split bench150Yes
Total Requested35050%
Total Not Requested35050%

Option Package Details
Ford Explorer Eddie Bauer

Convenience Package
FeatureValueRequested?
Automatic climate control, front200Yes
Heated mirrors25Yes
Sunroof900Yes
CD changer, in-dash200No
Power fore-aft adjuster, passenger seat100Yes
Universal garage door opener100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat100Yes
Obstacle detection, rear250Yes
Power-adjustable pedals125No
Dual-zone climate control125Yes
Unbranded, 190W, 7 speakers (with subwoofer)350No
Total Requested210076%
Total Not Requested67524%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
Media drive, large15Yes
Total Requested690100%
Total Not Requested00%

Option Package Details
Ford Explorer Limited

Navigation and Moon Package
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
Media drive, large15Yes
Total Requested690100%
Total Not Requested00%

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