BMW 3-Series BMW 3-Series 2012 Toyota Prius c Toyota Prius c 2014

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BMW 3-Series vs. Toyota Prius c Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Toyota Prius c Invoice Comparison

Lowest Total Price: $23,815

Toyota Prius c Three   
Difference: $18,880

Lowest Total Invoice: $22,176

Toyota Prius c Three   
Difference: $17,314

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220142014
Model3-SeriesPrius cPrius c
Trim328iThreeFour
Body4dr Wagon4dr Hatch4dr Hatch
Base Price $37,500 $21,765 $23,360
Base Invoice $34,680 $20,261 $21,746
Navigation system 2,150    
Metallic paint (extra cost) 550    
Proximity key 500    
App support 250    
Heated front seats 500    
Satellite radio - one year subscription 350    
Alloy wheels   390  
Sunroof   850 850
Navigation system 1,955    
Metallic paint (extra cost) 500    
Proximity key 455    
App support 230    
Heated front seats 455    
Satellite radio - one year subscription 320    
Alloy wheels   348  
Sunroof   757 757
Options (change) 4,300 1,240 850
Options (change) 3,915 1,105 757
Destination 895 810 810
Total Price $42,695 $23,815 $25,020
Total Invoice $39,490 $22,176 $23,313

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation BMW 3-Series dealer quotes or Toyota Prius c dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius c

Lowest Adjusted Price and Invoice: Toyota Prius c Three
TrueDelta Adjusted Price Difference: $16,740
TrueDelta Adjusted Invoice Difference: $15,335
Model Year201220142014
Model3-SeriesPrius cPrius c
Trim328iThreeFour
Body4dr Wagon4dr Hatch4dr Hatch
Engine230hp I673hp I4 H73hp I4 H
TransmissionM6CVTCVT
DrivetrainRWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)180, 8?, 6?, 6
Tire (rear if not all the same)225/45-17175/65-15175/65-15
Total Price$42,695$23,815$25,020
Adjustments for Features-2,1400-350
Feature-Adjusted Total Price$40,555$23,815$24,670
Cost Above Minimum$0$0$855
Total Invoice$39,490$22,176$23,313
Adjustments for Features-1,9790-326
Feature-Adjusted Total Invoice$37,511$22,176$22,987
Cost Above Minimum$0$0$811

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Features Comparison: BMW 3-Series vs. Toyota Prius c

Model Year201220142014
Model3-SeriesPrius cPrius c
Trim328iThreeFour
Body4dr Wagon4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manual$150  
CVT $1000$1000
RWD$0  
FWD $0$0
Accessories 
Remote app$25  
Remote window/roof operation$15  
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150  
Knee airbag, driver $75$75
Seat cushion airbag, driver $75$75
Seat cushion airbag, passenger $75$75
Temporary spare tire $150$150
Tires, run-flat$150  
Cargo Management 
Air-conditioned storage compartment$50  
Cargo area partition net$40  
Liftglass or two-piece tailgate$150  
Climate Control 
Automatic air recirculation$100  
Dual-zone climate control$125  
Heated windshield washer nozzles$15  
Rain-sensing wipers$175  
Rear air vents with manual controls$150  
Residual heat$50  
Variable intermittent wipers $75$75
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Bright-finished exhaust tip(s)$25  
Panoramic sunroof$1200  
Rear spoiler $200$200
Sunroof $900$900
Infotainment 
iPod integration$100  
Media drive$15  
Satellite radio $200$200
Satellite radio - one year subscription$250  
Telematics service, such as OnStar$200  
Traffic + travel information $25$25
Traffic information$25  
USB port $25$25
Voice control for external devices$0  
Instruments, Lights, and Mirrors 
Automatic headlights$125  
Detailed driving style feedback $100$100
Digital instruments $0$0
Fog lights$125 $125
Heated mirrors$25 $25
Illuminated visor mirror, driver$50  
Illuminated visor mirror, passenger$50  
Interior ambient lighting$150  
Large energy flow and fuel economy display $25$25
Mirror tilt-down in reverse$25  
Tachometer$75  
Visor mirror, driver $10$10
Visor mirror, passenger $10$10
Seats and Interior Trim 
Center armrest(s), second row$50  
Heated front seats$200 $200
Leather seating surfaces$900  
Leather-wrapped steering wheel$150  
Manual height adjuster, driver seat $50$50
Manual tilt adjuster, driver seat$50  
Manual tilt adjuster, passenger seat$50  
Synthetic leather seating surfaces  $0
Wood trim$300  
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$5,485$3,345$3,695
Value of Feature Adjustments$2,140$0$350
Value of Feature Adjustments-1,9790-326

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Specifications Comparison: BMW 3-Series vs. Toyota Prius c

Model Year20122014
Model3-SeriesPrius c
Body4dr Wagon4dr Hatch
Wheelbase108.7 in100.4 in
Length178.2 in157.3 in
Width71.5 in66.7 in
Height55.8 in56.9 in
Curb Weight3,463 lb.2,501 lb.
Fuel Capacity15.9 gal.9.5 gal.
Row 1 Headroom37.4 in38.6 in
Row 1 Shoulder Room55.4 in52.3 in
Row 1 Hip Room0.0 in51.0 in
Row 1 Legroom41.5 in41.7 in
Row 2 Headroom38.0 in37.0 in
Row 2 Shoulder Room55.1 in51.7 in
Row 2 Hip Room0.0 in50.8 in
Row 2 Legroom34.6 in35.0 in
Cargo Volume,
Minimum
24.8 ft317.1 ft3
Cargo Volume,
Maximum
58.0 ft30.0 ft3

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Option Package Details
BMW 3-Series 328i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Bluetooth cell phone link100Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Telematics service, such as OnStar200No
Total Requested87578%
Total Not Requested24022%

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