BMW 7-Series BMW 7-Series 2017 Audi A4 / S4 Audi A4 / S4 2018

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BMW 7-Series vs. Audi A4 / S4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Audi A4 / S4 Invoice Comparison

Lowest Total Price: $64,250

Audi A4 / S4 S4 3.0T   
Difference: $77,645

Lowest Total Invoice: $59,825

Audi A4 / S4 S4 3.0T   
Difference: $72,850

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172018
Model7-Series7-SeriesA4 / S4
TrimM760iAlpina B7S4 3.0T
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan
Base Price $153,800 $137,000 $51,400
Base Invoice $143,715 $128,090 $47,802
Driver Assistance Plus II 1,700 1,700  
Driver Assistance Plus   1,900  
Apple CarPlay support   300  
Driver Assistance Package     1,800
Prestige Package     4,400
Warm Weather Package     950
S Sport Package     2,500
Cold Weather Package     500
Active steering     1,150
Metallic paint (extra cost)     575
Driver Assistance Plus II 1,565 1,565  
Driver Assistance Plus   1,750  
Apple CarPlay support   275  
Driver Assistance Package     1,674
Prestige Package     4,092
Warm Weather Package     884
S Sport Package     2,326
Cold Weather Package     466
Active steering     1,070
Metallic paint (extra cost)     536
Options (change) 1,700 3,900 11,875
Options (change) 1,565 3,590 11,048
Destination 995 995 975
Gas Tax 1,700 0 0
Total Price $158,195 $141,895 $64,250
Total Invoice $147,975 $132,675 $59,825

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 7-Series vs. Audi A4 / S4

Lowest Adjusted Price and Invoice: Audi A4 / S4 S4 3.0T
TrueDelta Adjusted Price Difference: $71,030
TrueDelta Adjusted Invoice Difference: $66,665
Model Year201720172018
Model7-Series7-SeriesA4 / S4
TrimM760iAlpina B7S4 3.0T
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan
Engine601hp V12600hp V8354hp V6
TransmissionT8T8T8
DrivetrainAWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)600, 16600, 16755, 19
Tire (rear if not all the same)245/40-20255/40-20245/40-18
Total Price$158,195$141,895$64,250
Adjustments for Features-8,390-6,6150
Feature-Adjusted Total Price$149,805$135,280$64,250
Cost Above Minimum$14,525$0$0
Total Invoice$147,975$132,675$59,825
Adjustments for Features-7,848-6,1850
Feature-Adjusted Total Invoice$140,127$126,490$59,825
Cost Above Minimum$13,637$0$0

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Features Comparison: BMW 7-Series vs. Audi A4 / S4

Model Year201720172018
Model7-Series7-SeriesA4 / S4
TrimM760iAlpina B7S4 3.0T
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300
AWD$1700$1700$1700
Accessories 
Adaptive cruise control, all-speed, road sign aware$1000$1000 
Adaptive cruise control, all-speed, topography and road sign aware  $1100
Display key$50$50 
Hands-free trunk or liftgate$100$100 
Power door closers$300$300 
Power trunk closer$350$350 
Remote window/roof operation$15$15 
Semi-automated parking system$500$500 
Sunshade, rear, power$225$225 
Sunshades, second row  $125
Sunshades, second row, power$225$225 
Tilt/telescoping steering wheel, manual  $250
Tilt/telescoping steering wheel, power$350$350 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0 
Collision preparation system, rear  $100
Evasive maneuver assist  $200
Following distance indicator  $25
Hill descent control$250$250 
Secondary collision brake assist  $25
Side collision intervention$200$200 
Temporary spare tire  $150
Tires, run-flat$150  
Torque vectoring, brake-based  $100
Turn assist  $25
Vehicle exit assist  $25
Wide-view rear camera  $0
Cargo Management 
Rear seat pass-through$100$100 
Ski sack$50$50 
Climate Control 
Rear dual-zone climate control$125$125 
Residual heat$50$50 
Wiper de-icer$25$25 
Drivetrain 
Active rear differential  $500
Engine / Motor 
Dual-mode exhaust, switchable$500  
Raised top speed limiter$0$0 
Regenerative braking  $0
Exterior 
Active grille shutters$0$0 
Body kit  $0
Laminated front side windows$200 $200
Laminated rear side windows$100  
Panoramic sunroof$1200$1200 
Sunroof  $900
Infotainment 
Android Auto support  $100
App support$0$0 
CD player$125$125 
CD player, remote  $100
Concierge Services - 3 year subscription$150$150 
Gesture control system$100$100 
Navigation map updates, three years$0$0 
S Voice support$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SD Card slot  $25
SMS text-to-speech reader$25$25 
Text dictation$50$50 
Voice control for external devices$0$0 
Voice recorder$0$0 
Wireless charging station$75$75 
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror  $75
Boost gauge  $75
Cornering lights$50$50 
Fog light, rear  $100
Fog lights $125$125
Illuminated vanity mirrors, rear seat$100$100 
Mirror tilt-down in reverse$25$25 
Predictive efficiency assist  $0
Road sign information  $75
Steering-linked headlights$150$150 
Seats and Interior Trim 
Aluminum trim  $100
Ceramic controls$0$0 
Cooled or ventilated second row seats$200  
Folding second row seats  $300
Leather door panel trim$250$250 
Manual thigh support length adjuster, driver seat  $50
Manual thigh support length adjuster, passenger seat  $50
Massage, driver seat$100$100 
Massage, passenger seat$100$100 
Memory system, passenger seat$150$150 
Metal pedals  $75
Power 4-way lumbar adjuster, second row seats$225  
Power headrest height adjuster, driver seat$50$50 
Power headrest height adjuster, passenger seat$50$50 
Power headrest height adjuster, second row seats$75  
Power recliner, second row seats$150  
Power seatback bolsters, driver seat$100$100 
Power seatback bolsters, passenger seat$100$100 
Power thigh support length adjuster, driver seat$100$100 
Power thigh support length adjuster, passenger seat$100$100 
Power tilt adjuster, second row seats$150  
Power upper seatback recliner, driver seat$100$100 
Power upper seatback recliner, passenger seat$100$100 
Power upper seatback recliner, second row seats$150  
Upholstered door armrests (optional)  $0
Upholstered instrument panel, leather$1000$1000 
Wood trim$300$300 
Suspension, Wheels, and Tires 
Active stabilizer bars$500$500 
Camera-linked adaptive suspension$500$500 
Rear air springs, auto-leveling$350$350 
Rear wheel steering$1500$1500 
Total Value of Features$16,565$14,790$8,175
Value of Feature Adjustments$8,390$6,615$0
Value of Feature Adjustments-7,848-6,1850

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Specifications Comparison: BMW 7-Series vs. Audi A4 / S4

Model Year20172018
Model7-SeriesA4 / S4
Body4dr Sedan, ext.4dr Sedan
Wheelbase126.4 in111.0 in
Length206.6 in186.1 in
Width74.8 in72.5 in
Height58.2 in56.2 in
Curb Weight4,226 lb.3,451 lb.
Fuel Capacity20.6 gal.16.9 gal.
Row 1 Headroom39.9 in38.9 in
Row 1 Shoulder Room61.2 in55.9 in
Row 1 Legroom41.4 in41.3 in
Row 2 Headroom38.9 in37.4 in
Row 2 Shoulder Room61.0 in54.5 in
Row 2 Legroom44.4 in35.7 in
Cargo Volume18.2 ft313.0 ft3

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Option Package Details
BMW 7-Series M760i

Driver Assistance Plus II
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Automatic braking, high-speed or partial200Yes
Lane keeping assist system400Yes
Adaptive cruise control, all-speed and road sign aware850Yes
Low-speed semi-autonomous driving100Yes
Side collision prevention200No
Total Requested155089%
Total Not Requested20011%

Option Package Details
BMW 7-Series Alpina B7

Driver Assistance Plus
FeatureValueRequested?
Semi-automated parking system500No
Rear cross-traffic detection100Yes
Blind spot warning system200Yes
Around view cameras300Yes
Wide-view front camera150Yes
Lane departure warning system200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested140074%
Total Not Requested50026%
Driver Assistance Plus II
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Automatic braking, high-speed or partial200Yes
Lane keeping assist system400Yes
Adaptive cruise control, all-speed and road sign aware850Yes
Low-speed semi-autonomous driving100Yes
Side collision prevention200No
Total Requested155089%
Total Not Requested20011%

Option Package Details
Audi A4 / S4 S4 3.0T

Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Lane departure warning200Yes
Road sign information75No
Turn assist25No
Lane keeping assist400Yes
Following distance indicator25No
Low-speed semi-autonomous driving100Yes
Evasive maneuver assist200No
Predictive efficiency assist0No
Adaptive cruise control, all-speed, topography and road sign aware950No
Total Requested90041%
Total Not Requested127559%
Prestige Package
FeatureValueRequested?
Head-up display (HUD)350Yes
Laminated front side windows200Yes
Around view cameras300Yes
Wide-view front camera150Yes
Wide-view rear camera0No
Interior ambient lighting, configurable150Yes
Upholstered door armrests (optional)0No
Large color reconfigurable instrument cluster display250Yes
Handwriting recognition200Yes
Remote app25Yes
Speed limit information0No
4G LTE connectivity0Yes
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
Media drive15Yes
Traffic + travel information25Yes
In-vehicle Internet150Yes
Wi-Fi hotspot50Yes
Total Requested2540100%
Total Not Requested00%
Warm Weather Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row125Yes
Total Requested425100%
Total Not Requested00%
S Sport Package
FeatureValueRequested?
Adaptive dampers - electrical500Yes
Active rear differential500No
Painted brake calipers (optional)0Yes
Total Requested50050%
Total Not Requested50050%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

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