The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $23,660 Hyundai Venue SEL | ||||
Difference: $11,745 | ||||
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Model Year | 2021 | 2020 | 2020 | 2020 |
Model | Venue | Optima | Optima | Optima |
Trim | SEL | Hybrid EX | Plug-in Hybrid EX | SX |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $19,800 | $29,310 | $36,090 | $32,190 |
Premium Package | 2,350 | |||
Cargo net | 55 | 50 | 50 | 50 |
Cargo tray | 115 | 80 | 80 | 80 |
Floor mats | 155 | |||
Technology Package | 5,000 | 5,250 | 3,000 | |
Premium Package | 0 | |||
Cargo net | 0 | 42 | 42 | 42 |
Cargo tray | 0 | 67 | 67 | 67 |
Floor mats | 124 | |||
Technology Package | 4,618 | 4,831 | 2,727 | |
Options (change) | 2,675 | 5,130 | 5,380 | 3,130 |
Options (change) | 124 | 4,727 | 4,940 | 2,836 |
Destination | 1,185 | 965 | 965 | 965 |
Gas Tax | 0 | 0 | -4,919 | 0 |
Total Price | $23,660 | $35,405 | $37,516 | $36,285 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Hyundai Venue dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Hyundai Venue SEL | ||||
Lowest Adjusted Invoice: Kia Optima Plug-in Hybrid EX | ||||
TrueDelta Adjusted Price Difference: $7,370 | ||||
TrueDelta Adjusted Invoice Difference: $430 | ||||
Model Year | 2021 | 2020 | 2020 | 2020 |
Model | Venue | Optima | Optima | Optima |
Trim | SEL | Hybrid EX | Plug-in Hybrid EX | SX |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 121hp I4 | 154hp I4 H | 154hp I4 PiH | 245hp I4 |
Transmission | CVT-8 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 6 | 630, 10 | 630, 10 | 630, 10 |
Tire (rear if not all the same) | 205/55-17 | 215/55-17 | 215/55-17 | 235/45-18 |
Total Price | $23,660 | $35,405 | $37,516 | $36,285 |
Adjustments for Features | 0 | -4,375 | -4,075 | -4,640 |
Feature-Adjusted Total Price | $23,660 | $31,030 | $33,441 | $31,645 |
Cost Above Minimum | $0 | $0 | $2,411 | $615 |
Model Year | 2021 | 2020 | 2020 | 2020 |
Model | Venue | Optima | Optima | Optima |
Trim | SEL | Hybrid EX | Plug-in Hybrid EX | SX |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
8-speed manually-shiftable CVT | $1100 | |||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Adaptive cruise control, all-speed | $850 | $850 | $850 | |
Cruise control | $150 | |||
Heated steering wheel | $100 | $100 | ||
Proximity trunk or liftgate opener | $125 | $125 | $125 | |
Remote app | $25 | |||
Sunshades, second row | $125 | $125 | ||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
Driver drowsiness monitor | $150 | |||
Knee airbag, driver | $75 | $75 | $75 | |
Lane keeping assist | $400 | |||
Obstacle detection, rear | $250 | $250 | $250 | |
Pedestrian detection | $50 | |||
Temporary spare tire | $150 | $150 | ||
Cargo Management | ||||
Cargo cover | $75 | |||
Cargo mat | $40 | |||
Overhead sunglass holder | $25 | $25 | $25 | |
Roof rails | $250 | |||
Climate Control | ||||
Dual-zone climate control | $125 | $125 | $125 | |
Intermittent wipers | $0 | |||
Rear air vents | $100 | $100 | $100 | |
Rear wiper | $175 | |||
Variable intermittent wipers | $75 | $75 | $75 | |
Engine / Motor | ||||
10 kWh battery pack | $0 | |||
3.3 kW onboard charger | $0 | |||
Automatic start / stop | $150 | $150 | ||
Exterior | ||||
Active grille shutters | $0 | $0 | ||
Black exterior trim (optional) | $0 | |||
Body kit | $0 | $0 | ||
Bodyside cladding (gray/black) | $250 | |||
Bright-finished exhaust tip(s) | $25 | |||
Laminated front side windows | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | |||
Sunroof | $900 | |||
Wheel-lip moldings | $75 | |||
Infotainment | ||||
App support | $0 | $0 | $0 | |
SMS text-to-speech reader | $25 | $25 | $25 | |
Surround sound | $250 | $250 | $250 | |
Telematics service, such as OnStar, with navigation | $225 | |||
Traffic information | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||
Approach detection | $25 | $25 | $25 | |
Auto-dimming headlights | $200 | $200 | $200 | |
Auto-dimming rearview mirror | $150 | $150 | $150 | |
Detailed driving style feedback | $100 | $100 | ||
Fog lights | $125 | |||
Interior ambient lighting | $150 | $150 | $150 | |
Large energy flow and fuel economy display | $25 | $25 | ||
LED headlights | $1000 | $1000 | $1000 | |
LED headlights, single projector or low beam only | $750 | |||
Power-folding mirrors | $50 | |||
Steering-linked headlights | $150 | $150 | $150 | |
Turn signals on or near mirrors | $25 | $25 | $25 | |
Seats and Interior Trim | ||||
Center armrest(s), second row | $50 | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | $300 | |
Folding second row seats | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | ||
Leather seating surfaces | $900 | $900 | $900 | |
Manual height adjuster, driver seat | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | |
Metal pedals | $75 | |||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | |
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
Power height adjuster, driver seat | $100 | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | |
Power lumbar adjuster, passenger seat | $100 | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Electronic systems calibration selector | $200 | $200 | ||
Machined alloy wheels | $350 | |||
Performance steering system (optional) | $0 | |||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $5,625 | $10,000 | $9,700 | $10,265 |
Value of Feature Adjustments | $0 | $4,375 | $4,075 | $4,640 |
Value of Feature Adjustments | 0 | -703 | -107 | -486 |
Model Year | 2021 | 2020 |
Model | Venue | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 99.2 in | 110.4 in |
Length | 159.0 in | 191.1 in |
Width | 69.7 in | 73.2 in |
Height | 61.6 in | 57.7 in |
Curb Weight | 2,613 lb. | 3,231 lb. |
Fuel Capacity | 11.9 gal. | 18.5 gal. |
Row 1 Headroom | 39.4 in | 39.8 in |
Row 1 Shoulder Room | 53.9 in | 58.1 in |
Row 1 Hip Room | 0.0 in | 56.0 in |
Row 1 Legroom | 41.3 in | 45.5 in |
Row 2 Headroom | 38.6 in | 37.8 in |
Row 2 Shoulder Room | 53.7 in | 56.4 in |
Row 2 Hip Room | 0.0 in | 56.0 in |
Row 2 Legroom | 34.3 in | 35.6 in |
Cargo Volume, Minimum | 18.7 ft3 | 15.9 ft3 |
Cargo Volume, Maximum | 31.9 ft3 | 15.9 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
LED tail lights | 0 | No |
LED headlights, single projector or low beam only | 750 | Yes |
Navigation system | 600 | Yes |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
Satellite radio | 200 | Yes |
Map lights | 25 | No |
Proximity key | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Daytime running lights (optional) | 0 | No |
Telematics service, such as OnStar, with navigation | 225 | No |
Vehicle health reports | 0 | Yes |
Remote app | 25 | No |
Total Requested | 3025 | 92% |
Total Not Requested | 275 | 8% |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | No |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | No |
Auto-dimming headlights | 200 | No |
Blind spot warning system | 200 | Yes |
LED headlights | 1000 | No |
Cross-traffic warning, rear | 100 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 18% |
Total Not Requested | 4875 | 82% |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | No |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | No |
Auto-dimming headlights | 200 | No |
Blind spot warning system | 200 | Yes |
LED headlights | 1000 | No |
Cross-traffic warning, rear | 100 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 19% |
Total Not Requested | 4725 | 81% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
HD radio | 50 | Yes |
Total Requested | 1550 | 50% |
Total Not Requested | 1525 | 50% |