The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,010 2010 Jeep Wrangler Unlimited Rubicon | ||
Difference: $2,665 | ||
Lowest Total Invoice: $33,794 2010 Jeep Wrangler Unlimited Rubicon | ||
Difference: $2,452 | ||
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Model Year | 2010 | 2012 |
Model | Wrangler | Wrangler |
Trim | Unlimited Rubicon | Unlimited Rubicon |
Body | 4dr SUV | 4dr SUV |
Base Price | $32,050 | $33,570 |
Base Invoice | $30,186 | $31,599 |
Media Center 730N | 1,550 | 1,845 |
Class II trailer hitch | 270 | 320 |
Ashtray and lighter (optional) | 30 | 30 |
Engine-block heater | 35 | 95 |
Front side airbags | 490 | 495 |
Remote start | 185 | 495 |
Leather seating surfaces | 650 | 900 |
Media Center 730N | 1,380 | 1,642 |
Class II trailer hitch | 240 | 285 |
Ashtray and lighter (optional) | 27 | 27 |
Engine-block heater | 31 | 85 |
Front side airbags | 436 | 441 |
Remote start | 165 | 441 |
Leather seating surfaces | 579 | 801 |
Options (change) | 3,210 | 4,180 |
Options (change) | 2,858 | 3,722 |
Destination | 750 | 925 |
Total Price | $36,010 | $38,675 |
Total Invoice | $33,794 | $36,246 |
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Lowest Adjusted Price and Invoice: 2010 Jeep Wrangler Unlimited Rubicon | ||
TrueDelta Adjusted Price Difference: $1,965 | ||
TrueDelta Adjusted Invoice Difference: $1,796 | ||
Model Year | 2010 | 2012 |
Model | Wrangler | Wrangler |
Trim | Unlimited Rubicon | Unlimited Rubicon |
Body | 4dr SUV | 4dr SUV |
Engine | 202hp V6 | 285hp V6 |
Transmission | M6 | M6 |
Drivetrain | 4WD, PT w/4L | 4WD, PT w/4L |
EPA Fuel Economy (city/highway) | / MPG | / MPG |
Audio (watts, speakers) | 368, 7 | 368, 7 |
Tire (rear if not all the same) | 255/75-17 | 255/75-17 |
Total Price | $36,010 | $38,675 |
Adjustments for Features | 0 | -700 |
Feature-Adjusted Total Price | $36,010 | $37,975 |
Total Invoice | $33,794 | $36,246 |
Adjustments for Features | 0 | -656 |
Feature-Adjusted Total Invoice | $33,794 | $35,590 |
Model Year | 2010 | 2012 |
Model | Wrangler | Wrangler |
Trim | Unlimited Rubicon | Unlimited Rubicon |
Body | 4dr SUV | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manual | $150 | $150 |
4WD, part-time w/low range | $1700 | $1700 |
Accessories | ||
AC power outlet | $100 | |
Brakes, Airbags, and Other Safety | ||
Hill descent control | $250 | |
Infotainment | ||
Bluetooth audio streaming | $25 | |
Off-road navigation system | $0 | |
Traffic + travel information | $25 | |
Traffic information | $25 | |
Voice control for external devices | $0 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Heated mirrors | $25 | |
Seats and Interior Trim | ||
Heated front seats | $200 | |
Total Value of Features | $1,875 | $2,575 |
Value of Feature Adjustments | $0 | $700 |
Value of Feature Adjustments | 0 | -656 |
Model Year | 2010 | 2012 |
Model | Wrangler | Wrangler |
Body | 4dr SUV | 4dr SUV |
Wheelbase | 116.0 in | 116.0 in |
Length | 184.4 in | 184.4 in |
Width | 73.9 in | 73.9 in |
Height | 72.3 in | 72.3 in |
Curb Weight | 4,181 lb. | 4,076 lb. |
Fuel Capacity | 21.6 gal. | 21.6 gal. |
Row 1 Headroom | 41.3 in | 41.3 in |
Row 1 Shoulder Room | 55.8 in | 55.8 in |
Row 1 Hip Room | 55.6 in | 55.6 in |
Row 1 Legroom | 41.0 in | 41.0 in |
Row 2 Headroom | 40.3 in | 40.3 in |
Row 2 Shoulder Room | 56.8 in | 56.8 in |
Row 2 Hip Room | 56.7 in | 56.7 in |
Row 2 Legroom | 37.2 in | 37.2 in |
Cargo Volume, Minimum | 46.4 ft3 | 46.4 ft3 |
Cargo Volume, Maximum | 82.0 ft3 | 82.0 ft3 |
Media Center 730N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
DVD-compatible player | 0 | Yes |
Traffic information | 25 | Yes |
Off-road navigation system | 0 | No |
Media drive, large | 15 | Yes |
USB port | 25 | Yes |
Total Requested | 765 | 100% |
Total Not Requested | 0 | 0% |
Class II trailer hitch | ||
Feature | Value | Requested? |
Class II trailer hitch | 200 | Yes |
Trailering equipment (4 wire) | 125 | Yes |
Trailer sway control | 25 | Yes |
Total Requested | 350 | 100% |
Total Not Requested | 0 | 0% |
Leather seating surfaces | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Total Requested | 900 | 82% |
Total Not Requested | 200 | 18% |
Media Center 730N | ||
Feature | Value | Requested? |
Voice control for nav and audio | 100 | No |
Traffic + travel information | 0 | No |
Bluetooth cell phone link | 100 | Yes |
Voice control for external devices | 0 | No |
USB port | 25 | Yes |
Bluetooth audio streaming | 25 | No |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | Yes |
Media drive, large | 15 | Yes |
Total Requested | 740 | 86% |
Total Not Requested | 125 | 14% |