Jeep Wrangler Jeep Wrangler 2010 Lincoln Navigator Lincoln Navigator 2010

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Jeep Wrangler vs. Lincoln Navigator Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Lincoln Navigator Invoice Comparison

Lowest Total Price: $30,075

Jeep Wrangler Unlimited Sahara   
Difference: $26,145

Lowest Total Invoice: $28,424

Jeep Wrangler Unlimited Sahara   
Difference: $23,411

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  Down Payment Interest Rate Term
Model Year20102010
ModelWranglerNavigator
TrimUnlimited SaharaBase
Body4dr SUV4dr SUV
Base Price $27,730 $54,950
Base Invoice $26,254 $50,620
Class II trailer hitch 270  
3.73 axle ratio 0  
Leather seating surfaces 650  
Front side airbags 490  
Remote start 185 345
4-speed automatic 0  
RWD 0  
Class II trailer hitch 240  
3.73 axle ratio 0  
Leather seating surfaces 579  
Front side airbags 436  
Remote start 165 290
4-speed automatic 0  
RWD 0  
Options (change) 1,595 345
Options (change) 1,420 290
Destination 750 925
Total Price $30,075 $56,220
Total Invoice $28,424 $51,835

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Jeep Wrangler dealer quotes or Lincoln Navigator dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Jeep Wrangler vs. Lincoln Navigator

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $17,600
TrueDelta Adjusted Invoice Difference: $15,532
Model Year20102010
ModelWranglerNavigator
TrimUnlimited SaharaBase
Body4dr SUV4dr SUV
Engine202hp V6310hp V8
TransmissionA4A6
DrivetrainRWDRWD
EPA Fuel Economy (city/highway)15/20 MPG12/18 MPG
Audio (watts, speakers)368, 7600, 14
Tire (rear if not all the same)255/70-18255/70-18
Total Price$30,075$56,220
Adjustments for Features0-8,545
Feature-Adjusted Total Price$30,075$47,675
Total Invoice$28,424$51,835
Adjustments for Features0-7,879
Feature-Adjusted Total Invoice$28,424$43,956

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Features Comparison: Jeep Wrangler vs. Lincoln Navigator

Model Year20102010
ModelWranglerNavigator
TrimUnlimited SaharaBase
Body4dr SUV4dr SUV
Transmission and Drivetrain 
4-speed automatic$800 
6-speed automatic $1000
RWD$0$0
Accessories 
Keyless entry keypad $50
Power flip-out rear side windows $125
Power liftgate $350
Power-adjustable pedals $125
Tilt steering wheel, manual$150 
Tilt steering wheel, power $200
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
911 assist $25
Obstacle detection, front $150
Obstacle detection, rear $250
Rearview camera $200
Roll bar$200 
Rollover sensor $50
Safety key $5
Side curtain airbags, three rows $500
Vehicle health reports $0
Cargo Management 
Cargo organizer $100
Class II trailer hitch$200 
Class III trailer hitch $250
Liftglass or two-piece tailgate $150
Overhead sunglass holder $25
Roof rack $300
Second-row high console $250
Climate Control 
Automatic climate control, front $200
Dual-zone climate control $125
Rain-sensing wipers $175
Rear air vents with manual controls $150
Rear defrost $200
Rear HVAC unit $400
Rear wiper $175
Variable intermittent wipers$75 
Exterior 
Bodyside cladding $350
Bright-finished exhaust tip(s) $25
Externally-mounted spare$0 
Laminated front side windows $200
Power-deployable running boards $750
Rear bumper protector $40
Removable soft top$2000 
Tubular side steps$350 
Wheel-lip moldings $75
Infotainment 
Audio controls on steering wheel $125
Bluetooth audio streaming $25
Bluetooth cell phone link $100
CD changer, in-dash $325
CD player$125 
Rear seat audio controls $25
Satellite radio $200
Satellite radio - one year subscription$250 
SMS text-to-speech reader $25
Traffic + travel information $25
USB port $25
Voice control for audio system $25
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Analog clock $25
Auto-dimming rearview mirror $150
Automatic headlights $125
Conversation mirror $25
Heated mirrors $25
Illuminated visor mirror, driver $50
Illuminated visor mirror, passenger $50
Mirror tilt-down in reverse $25
Power mirrors $150
Power-folding mirrors $50
Turn signals on or near mirrors $25
Xenon HID headlights $500
Seats and Interior Trim 
Center armrest(s), second row $50
Cooled or ventilated front seats $300
Heated front seats $200
Heated second row seats $200
Leather door panel trim $250
Leather-wrapped steering wheel$150 
Manual height adjuster, driver seat$50 
Manual recliner, second row seats $75
Memory system, driver seat $200
Power fore-aft adjuster, driver seat $100
Power fore-aft adjuster, passenger seat $100
Power height adjuster, driver seat $100
Power height adjuster, passenger seat $100
Power lumbar adjuster, driver seat $100
Power lumbar adjuster, passenger seat $100
Power recliner, driver seat $100
Power recliner, passenger seat $100
Power tilt adjuster, driver seat $100
Power tilt adjuster, passenger seat $100
Power-folding third row seats $1000
Wood trim $300
Wood/leather-wrapped steering wheel $150
Suspension, Wheels, and Tires 
All-terrain tires$0 
Alloy wheels$350 
Machined alloy wheels $350
White-letter tires$0 
Total Value of Features$4,700$13,245
Value of Feature Adjustments$0$8,545
Value of Feature Adjustments0-7,879

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Specifications Comparison: Jeep Wrangler vs. Lincoln Navigator

Model Year20102010
ModelWranglerNavigator
Body4dr SUV4dr SUV
Wheelbase116.0 in119.0 in
Length184.4 in208.4 in
Width73.9 in78.8 in
Height72.3 in77.8 in
Curb Weight4,016 lb.5,872 lb.
Fuel Capacity21.6 gal.28.0 gal.
Row 1 Headroom41.3 in39.5 in
Row 1 Shoulder Room55.8 in63.3 in
Row 1 Hip Room55.6 in60.2 in
Row 1 Legroom41.0 in41.1 in
Row 2 Headroom40.3 in39.7 in
Row 2 Shoulder Room56.8 in63.7 in
Row 2 Hip Room56.7 in59.9 in
Row 2 Legroom37.2 in39.1 in
Row 3 Headroom0.0 in37.5 in
Row 3 Shoulder Room0.0 in51.9 in
Row 3 Hip Room0.0 in50.1 in
Row 3 Legroom0.0 in37.7 in
Cargo Volume,
Minimum
46.4 ft318.1 ft3
Cargo Volume,
Behind R2
46.454.4 ft3
Cargo Volume,
Maximum
82.0 ft3103.3 ft3

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