The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,790 Kia Optima EX | ||||||
Difference: $48,010 | ||||||
Lowest Total Invoice: $20,029 Kia Optima EX | ||||||
Difference: $44,952 | ||||||
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Model Year | 2006 | 2016 | 2016 | 2016 | 2016 | 2016 |
Model | Optima | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 |
Trim | EX | A7 3.0T | A7 3.0 TDI | S7 4.0 TFSI | RS 7 | RS 7 Performance |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch |
Base Price | $19,100 | $68,300 | $70,400 | $82,900 | $108,900 | $129,000 |
Base Invoice | $17,605 | $63,520 | $65,472 | $77,098 | $101,278 | $119,970 |
Leather Package | 1,000 | |||||
Rear spoiler | 220 | |||||
Floor mats | 85 | |||||
Antilock brakes (ABS) | 795 | |||||
Metallic paint (extra cost) | 575 | 575 | 575 | 575 | 575 | |
Leather Package | 890 | |||||
Rear spoiler | 169 | |||||
Floor mats | 65 | |||||
Antilock brakes (ABS) | 710 | |||||
Metallic paint (extra cost) | 536 | 536 | 536 | 536 | 536 | |
Options (change) | 2,100 | 575 | 575 | 575 | 575 | 575 |
Options (change) | 1,834 | 536 | 536 | 536 | 536 | 536 |
Destination | 590 | 925 | 925 | 925 | 925 | 925 |
Total Price | $21,790 | $69,800 | $71,900 | $84,400 | $110,400 | $130,500 |
Total Invoice | $20,029 | $64,981 | $66,933 | $78,559 | $102,739 | $121,431 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||||
TrueDelta Adjusted Price Difference: $37,055 | ||||||
TrueDelta Adjusted Invoice Difference: $34,753 | ||||||
Model Year | 2006 | 2016 | 2016 | 2016 | 2016 | 2016 |
Model | Optima | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 |
Trim | EX | A7 3.0T | A7 3.0 TDI | S7 4.0 TFSI | RS 7 | RS 7 Performance |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch |
Engine | 138hp I4 | 333hp V6 | 240hp V6 D | 450hp V8 | 560hp V8 | 605hp V8 |
Transmission | T4 | T8 | T8 | S7 | T8 | T8 |
Drivetrain | FWD | AWD | AWD | AWD | AWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 120, 6 | 180, 10 | 180, 10 | 630, 14 | 630, 14 | 630, 14 |
Tire (rear if not all the same) | 205/60-15 | 255/40-19 | 255/40-19 | 255/40-19 | 275/35-20 | 275/30-21 |
Total Price | $21,790 | $69,800 | $71,900 | $84,400 | $110,400 | $130,500 |
Adjustments for Features | 0 | -10,955 | -10,955 | -13,905 | -14,755 | -18,730 |
Feature-Adjusted Total Price | $21,790 | $58,845 | $60,945 | $70,495 | $95,645 | $111,770 |
Cost Above Minimum | $0 | $0 | $2,100 | $11,650 | $36,800 | $52,925 |
Total Invoice | $20,029 | $64,981 | $66,933 | $78,559 | $102,739 | $121,431 |
Adjustments for Features | 0 | -10,199 | -10,198 | -12,943 | -13,731 | -17,428 |
Feature-Adjusted Total Invoice | $20,029 | $54,782 | $56,735 | $65,616 | $89,008 | $104,003 |
Cost Above Minimum | $0 | $0 | $1,953 | $10,834 | $34,226 | $49,221 |
Model Year | 2006 | 2016 | 2016 | 2016 | 2016 | 2016 |
Model | Optima | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 | A7 / S7 / RS7 |
Trim | EX | A7 3.0T | A7 3.0 TDI | S7 4.0 TFSI | RS 7 | RS 7 Performance |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | ||||||
4-speed manually-shiftable automatic | $900 | |||||
8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 | ||
7-speed automated manual | $1200 | |||||
FWD | $0 | |||||
AWD | $1700 | $1700 | $1700 | $1700 | $1700 | |
Accessories | ||||||
Hands-free trunk or liftgate | $100 | $100 | $100 | $100 | $100 | |
Power door closers | $300 | |||||
Power liftgate | $350 | $350 | $350 | $350 | $350 | |
Proximity key | $250 | $250 | $250 | $250 | $250 | |
Tilt steering wheel, manual | $150 | |||||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | $350 | $350 | |
Brakes, Airbags, and Other Safety | ||||||
Blind spot warning system | $200 | $200 | $200 | $200 | $200 | |
Brake assist | $50 | $50 | $50 | $50 | $50 | |
Ceramic brake rotors | $4000 | |||||
Collision preparation system, rear | $100 | $100 | $100 | $100 | $100 | |
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | |
Obstacle detection, rear | $250 | $250 | $250 | $250 | $250 | |
Rearview camera | $200 | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
Secondary collision brake assist | $25 | $25 | $25 | $25 | $25 | |
Side curtain airbags | $350 | $350 | $350 | $350 | $350 | |
Stability control | $400 | $400 | $400 | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | $75 | $75 | $75 | |
Traction control | $100 | $100 | $100 | $100 | $100 | |
Cargo Management | ||||||
Cargo cover | $75 | $75 | $75 | $75 | $75 | |
Rear seat pass-through | $100 | $100 | $100 | $100 | $100 | |
Second-row low console | $100 | $100 | $100 | |||
Climate Control | ||||||
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
Heated windshield washer nozzles | $15 | $15 | $15 | $15 | $15 | |
Interior air filter | $0 | $0 | $0 | $0 | $0 | |
Rain-sensing wipers | $175 | $175 | $175 | $175 | $175 | |
Rear air vents with automatic controls | $250 | $250 | $250 | $250 | $250 | |
Rear dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
Residual heat | $50 | $50 | $50 | $50 | $50 | |
Variable intermittent wipers | $75 | |||||
Engine / Motor | ||||||
Automatic start / stop | $150 | $150 | $150 | |||
Dual-mode exhaust, switchable | $500 | $500 | $500 | |||
Raised top speed limiter | $0 | |||||
Regenerative braking | $0 | $0 | $0 | $0 | $0 | |
Exterior | ||||||
Body kit | $0 | $0 | ||||
Bodyside moldings | $75 | |||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | ||
Carbon fiber engine cover | $0 | |||||
Carbon fiber exterior trim (other) | $100 | |||||
Carbon fiber mirror housings | $100 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
Rear spoiler | $200 | |||||
Retractable rear spoiler | $400 | $400 | $400 | $400 | $400 | |
Infotainment | ||||||
4G LTE connectivity | $0 | $0 | $0 | $0 | $0 | |
Audio controls on steering wheel | $125 | $125 | $125 | $125 | $125 | |
Aux input | $50 | $50 | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |
Cassette player | $50 | |||||
DVD-compatible player | $0 | $0 | $0 | $0 | $0 | |
Handwriting recognition | $200 | $200 | $200 | $200 | $200 | |
HD radio | $50 | $50 | $50 | $50 | $50 | |
In-vehicle Internet | $150 | $150 | $150 | $150 | $150 | |
iPod integration | $100 | $100 | $100 | $100 | $100 | |
Media drive | $15 | $15 | $15 | $15 | $15 | |
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | |
Navigation system | $600 | $600 | $600 | $600 | $600 | |
Satellite radio | $200 | $200 | $200 | $200 | $200 | |
Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |
Surround sound | $250 | $250 | $250 | |||
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |
Wi-Fi hotspot | $50 | $50 | $50 | $50 | $50 | |
Instruments, Lights, and Mirrors | ||||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | $75 | |
Auto-dimming passenger-side mirror | $75 | $75 | $75 | $75 | $75 | |
Compass | $0 | $0 | $0 | $0 | $0 | |
Fog light, rear | $100 | $100 | $100 | $100 | $100 | |
Fog lights | $125 | |||||
Head-up display (HUD) | $350 | $350 | $350 | |||
LED headlights | $1000 | $1000 | $1000 | $1000 | $1000 | |
Mirror tilt-down in reverse | $25 | $25 | $25 | $25 | $25 | |
Outside temperature display | $50 | $50 | $50 | $50 | $50 | |
Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | |
Trip computer | $150 | $150 | $150 | $150 | $150 | |
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | |
Seats and Interior Trim | ||||||
Carbon fiber trim | $200 | $200 | ||||
Heated front seats | $200 | $200 | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | $200 | |||
Manual lumbar adjuster, driver seat | $50 | |||||
Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | |||
Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Wood trim | $300 | $300 | $300 | |||
Suspension, Wheels, and Tires | ||||||
Active steering | $1000 | $1000 | ||||
Adaptive dampers - electrical | $500 | $500 | ||||
Air suspension, auto-leveling and height adjustable | $1000 | $1000 | ||||
Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |
Hydraulically cross-linked dampers, multi-mode | $1000 | |||||
Sport suspension (upgrade) | $0 | $0 | ||||
Ultra-sport suspension (upgrade) | $0 | |||||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | $100 | |
Total Value of Features | $1,625 | $12,580 | $12,580 | $15,530 | $16,380 | $20,355 |
Value of Feature Adjustments | $0 | $10,955 | $10,955 | $13,905 | $14,755 | $18,730 |
Value of Feature Adjustments | 0 | -10,199 | -10,198 | -12,943 | -13,731 | -17,428 |
Model Year | 2006 | 2016 |
Model | Optima | A7 / S7 / RS7 |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 106.3 in | 114.7 in |
Length | 185.8 in | 196.2 in |
Width | 71.5 in | 75.2 in |
Height | 55.5 in | 55.9 in |
Curb Weight | 3,282 lb. | 4,289 lb. |
Fuel Capacity | 17.2 gal. | 19.8 gal. |
Row 1 Headroom | 39.0 in | 36.9 in |
Row 1 Shoulder Room | 56.9 in | 57.2 in |
Row 1 Hip Room | 55.8 in | 0.0 in |
Row 1 Legroom | 43.3 in | 41.3 in |
Row 2 Headroom | 37.6 in | 36.6 in |
Row 2 Shoulder Room | 55.7 in | 55.9 in |
Row 2 Hip Room | 54.4 in | 0.0 in |
Row 2 Legroom | 36.2 in | 37.0 in |
Cargo Volume, Minimum | 13.6 ft3 | 24.5 ft3 |
Cargo Volume, Maximum | 13.6 | 56.0 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Total Requested | 1100 | 100% |
Total Not Requested | 0 | 0% |