The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,090 Kia Optima EX | |||
Difference: $6,320 | |||
Lowest Total Invoice: $24,290 Kia Optima EX | |||
Difference: $6,717 | |||
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Model Year | 2010 | 2014 | 2014 |
Model | Optima | Regal | Regal |
Trim | EX | Base | GS |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $20,995 | $29,690 | $36,905 |
Base Invoice | $19,620 | $28,502 | $35,429 |
2.7L V6 | 1,000 | ||
Premium Package | 2,200 | ||
Navigation system | 1,200 | 795 | |
Sunroof | 1,000 | 1,000 | |
2.7L V6 | 940 | ||
Premium Package | 1,960 | ||
Navigation system | 1,075 | 700 | |
Sunroof | 880 | 880 | |
Options (change) | 4,400 | 1,795 | 1,000 |
Options (change) | 3,975 | 1,580 | 880 |
Destination | 695 | 925 | 925 |
Total Price | $26,090 | $32,410 | $38,830 |
Total Invoice | $24,290 | $31,007 | $37,234 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $5,530 | |||
TrueDelta Adjusted Invoice Difference: $5,961 | |||
Model Year | 2010 | 2014 | 2014 |
Model | Optima | Regal | Regal |
Trim | EX | Base | GS |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 194hp V6 | 259hp I4 | 259hp I4 |
Transmission | T5 | T6 | T6 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 20/28 MPG | 21/30 MPG | 21/30 MPG |
Audio (watts, speakers) | 360, 7 | ?, 7 | ?, 9 |
Tire (rear if not all the same) | 215/50-17 | 235/50-18 | 245/40-19 |
Total Price | $26,090 | $32,410 | $38,830 |
Adjustments for Features | 0 | -790 | -4,240 |
Feature-Adjusted Total Price | $26,090 | $31,620 | $34,590 |
Cost Above Minimum | $0 | $0 | $2,970 |
Total Invoice | $24,290 | $31,007 | $37,234 |
Adjustments for Features | 0 | -756 | -4,066 |
Feature-Adjusted Total Invoice | $24,290 | $30,251 | $33,168 |
Cost Above Minimum | $0 | $0 | $2,917 |
Model Year | 2010 | 2014 | 2014 |
Model | Optima | Regal | Regal |
Trim | EX | Base | GS |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
5-speed manually-shiftable automatic | $1000 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |
FWD | $0 | $0 | $0 |
Accessories | |||
AC power outlet | $100 | ||
Heated steering wheel | $100 | ||
Power-adjustable pedals | $125 | ||
Proximity key | $250 | ||
Remote start | $150 | ||
Sunshade, rear | $125 | ||
Universal garage door opener | $100 | $100 | |
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | ||
Obstacle detection, front | $150 | ||
Obstacle detection, rear | $250 | ||
Rear side airbags | $300 | ||
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | $50 | |
Temporary spare tire | $150 | $150 | |
Cargo Management | |||
Cargo net | $40 | $40 | |
Overhead sunglass holder | $25 | ||
Rear seat pass-through | $100 | $100 | |
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Rear air vents | $100 | $100 | |
Exterior | |||
Active grille shutters | $0 | $0 | |
Body kit | $0 | ||
Bodyside moldings | $75 | ||
Rear spoiler | $200 | ||
Infotainment | |||
App support | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
HD radio | $50 | $50 | |
Siri Eyes Free support | $0 | $0 | |
SMS text-to-speech reader | $25 | $25 | |
Telematics service, such as OnStar, with navigation | $225 | $225 | |
Voice control for external devices | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Fog lights | $125 | $125 | |
Large color reconfigurable instrument cluster display | $250 | ||
Performance meter | $150 | ||
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Manual lumbar adjuster, driver seat | $50 | ||
Metal pedals | $75 | ||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | ||
Power fore-aft adjuster, passenger seat | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | ||
Suspension, Wheels, and Tires | |||
Adaptive dampers - electrical | $500 | ||
Electronic systems calibration selector | $200 | ||
Sport suspension (upgrade) | $0 | ||
Total Value of Features | $1,975 | $2,765 | $6,215 |
Value of Feature Adjustments | $0 | $790 | $4,240 |
Value of Feature Adjustments | 0 | -756 | -4,066 |
Model Year | 2010 | 2014 |
Model | Optima | Regal |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 107.1 in | 107.8 in |
Length | 189.0 in | 190.2 in |
Width | 71.1 in | 73.1 in |
Height | 58.3 in | 58.4 in |
Curb Weight | 3,294 lb. | 3,692 lb. |
Fuel Capacity | 16.4 gal. | 18.0 gal. |
Row 1 Headroom | 39.8 in | 38.8 in |
Row 1 Shoulder Room | 57.1 in | 56.7 in |
Row 1 Hip Room | 54.5 in | 55.4 in |
Row 1 Legroom | 43.7 in | 42.1 in |
Row 2 Headroom | 38.0 in | 36.8 in |
Row 2 Shoulder Room | 56.3 in | 54.4 in |
Row 2 Hip Room | 54.7 in | 52.3 in |
Row 2 Legroom | 37.8 in | 37.3 in |
Cargo Volume | 15.0 ft3 | 14.2 ft3 |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
Heated front seats | 200 | Yes |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1300 | 52% |
Total Not Requested | 1200 | 48% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | No |
Speed limit information | 0 | No |
Total Requested | 600 | 89% |
Total Not Requested | 75 | 11% |