The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $28,300 Kia Optima EX | ||||
Difference: $15,330 | ||||
Lowest Total Invoice: $26,310 Kia Optima EX | ||||
Difference: $14,623 | ||||
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Model Year | 2012 | 2012 | 2012 | 2013 |
Model | Optima | Optima | Optima | Traverse |
Trim | EX | EX Turbo | SX | LTZ |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Base Price | $23,200 | $25,100 | $26,500 | $40,575 |
Base Invoice | $21,675 | $23,455 | $24,760 | $38,141 |
Premium Package | 2,950 | 2,950 | 2,950 | |
Navigation system | 1,400 | 1,400 | 1,400 | 795 |
Sunroof | 1,400 | |||
Premium Package | 2,635 | 2,635 | 2,635 | |
Navigation system | 1,250 | 1,250 | 1,250 | 700 |
Sunroof | 1,232 | |||
Options (change) | 4,350 | 4,350 | 4,350 | 2,195 |
Options (change) | 3,885 | 3,885 | 3,885 | 1,932 |
Destination | 750 | 750 | 750 | 860 |
Total Price | $28,300 | $30,200 | $31,600 | $43,630 |
Total Invoice | $26,310 | $28,090 | $29,395 | $40,933 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $11,655 | ||||
TrueDelta Adjusted Invoice Difference: $11,175 | ||||
Model Year | 2012 | 2012 | 2012 | 2013 |
Model | Optima | Optima | Optima | Traverse |
Trim | EX | EX Turbo | SX | LTZ |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Engine | 200hp I4 | 274hp I4 | 274hp I4 | 288hp V6 |
Transmission | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | ?, 10 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 225/45-18 | 255/55-20 |
Total Price | $28,300 | $30,200 | $31,600 | $43,630 |
Adjustments for Features | 0 | 0 | -625 | -3,675 |
Feature-Adjusted Total Price | $28,300 | $30,200 | $30,975 | $39,955 |
Cost Above Minimum | $0 | $1,900 | $2,675 | $0 |
Total Invoice | $26,310 | $28,090 | $29,395 | $40,933 |
Adjustments for Features | 0 | 0 | -581 | -3,448 |
Feature-Adjusted Total Invoice | $26,310 | $28,090 | $28,814 | $37,485 |
Cost Above Minimum | $0 | $1,780 | $2,504 | $0 |
Model Year | 2012 | 2012 | 2012 | 2013 |
Model | Optima | Optima | Optima | Traverse |
Trim | EX | EX Turbo | SX | LTZ |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Heated steering wheel | $100 | $100 | $100 | |
Power liftgate | $350 | |||
Proximity key | $250 | $250 | $250 | |
Remote start | $150 | |||
Brakes, Airbags, and Other Safety | ||||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
Blind spot warning system | $200 | |||
Cross-traffic warning, rear | $100 | |||
Driver inboard seat-mounted side-impact airbag | $150 | |||
Obstacle detection, rear | $250 | |||
Rollover sensor | $50 | |||
Side curtain airbags | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | |||
Temporary spare tire | $150 | $150 | ||
Trailer sway control | $25 | |||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | $25 | |
Roof rails | $250 | |||
Climate Control | ||||
Rear air vents | $100 | $100 | $100 | |
Rear air vents with manual controls | $150 | |||
Rear HVAC unit | $400 | |||
Rear wiper | $175 | |||
Exterior | ||||
Body kit | $0 | |||
Bodyside cladding (gray/black) | $250 | |||
Deep-tinted rear windows | $275 | |||
Glass roof panel(s) | $300 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | ||
Sunroof | $900 | |||
Infotainment | ||||
App support | $0 | |||
Rear seat audio controls | $25 | |||
Telematics service, such as OnStar, with navigation | $225 | |||
Voice control for external devices | $0 | |||
Instruments, Lights, and Mirrors | ||||
Auto-dimming driver-side mirror | $75 | |||
Interior ambient lighting | $150 | $150 | ||
Speaker lights | $100 | $100 | $100 | |
Xenon HID headlights | $500 | |||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Folding third row seats | $600 | |||
Heated second row seats | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | |||
Leather seating surfaces | $900 | $900 | $900 | |
Manual fore-aft adjuster, second row seats | $75 | |||
Manual recliner, second row seats | $75 | |||
Metal pedals | $75 | |||
Partial leather seating sufaces | $450 | |||
Power lumbar adjuster, passenger seat | $100 | |||
Power tilt adjuster, passenger seat | $100 | |||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Machined alloy wheels | $350 | |||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $4,875 | $4,875 | $5,500 | $8,550 |
Value of Feature Adjustments | $0 | $0 | $625 | $3,675 |
Value of Feature Adjustments | 0 | 0 | -581 | -3,448 |
Model Year | 2012 | 2013 |
Model | Optima | Traverse |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.0 in | 118.9 in |
Length | 190.7 in | 203.7 in |
Width | 72.1 in | 78.5 in |
Height | 57.3 in | 69.9 in |
Curb Weight | 3,207 lb. | 4,647 lb. |
Fuel Capacity | 18.5 gal. | 22.0 gal. |
Row 1 Headroom | 40.0 in | 40.4 in |
Row 1 Shoulder Room | 57.2 in | 61.5 in |
Row 1 Hip Room | 54.7 in | 58.0 in |
Row 1 Legroom | 45.5 in | 41.3 in |
Row 2 Headroom | 37.6 in | 39.4 in |
Row 2 Shoulder Room | 55.7 in | 61.0 in |
Row 2 Hip Room | 54.5 in | 57.8 in |
Row 2 Legroom | 34.7 in | 36.8 in |
Row 3 Headroom | 0.0 in | 37.8 in |
Row 3 Shoulder Room | 0.0 in | 57.6 in |
Row 3 Hip Room | 0.0 in | 48.3 in |
Row 3 Legroom | 0.0 in | 33.2 in |
Cargo Volume, Minimum | 15.4 ft3 | 24.4 ft3 |
Cargo Volume, Behind R2 | 15.4 | 70.3 ft3 |
Cargo Volume, Maximum | 15.4 | 116.3 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Media drive, small | 5 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 1325 | 43% |
Total Not Requested | 1780 | 57% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Media drive, small | 5 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 1325 | 43% |
Total Not Requested | 1780 | 57% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Media drive, small | 5 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Total Requested | 1225 | 41% |
Total Not Requested | 1780 | 59% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Traffic information | 25 | Yes |
Speed limit information | 0 | No |
Total Requested | 700 | 100% |
Total Not Requested | 0 | 0% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Glass roof panel(s) | 300 | No |
Total Requested | 900 | 75% |
Total Not Requested | 300 | 25% |