The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,565 Dodge Challenger SXT Plus | |||||||
Difference: $845 | |||||||
Lowest Total Invoice: $33,784 Kia Optima SX | |||||||
Difference: $711 | |||||||
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Model Year | 2017 | 2017 | 2015 | 2015 | 2015 | 2015 | 2015 |
Model | Optima | Optima | Challenger | Challenger | Challenger | Challenger | Challenger |
Trim | SX | SX Limited | SXT Plus | R/T Plus | R/T Classic | R/T Scat Pack | SRT 392 |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Base Price | $26,855 | $36,090 | $29,995 | $34,995 | $36,890 | $37,995 | $45,695 |
Base Invoice | $25,023 | $33,481 | $29,426 | $33,876 | $35,563 | $36,566 | $44,692 |
Technology Package | 4,800 | ||||||
SX Base Package | 3,085 | ||||||
Universal garage door opener | 350 | 350 | |||||
Remote start | 425 | 425 | |||||
Driver Convenience Group | 795 | 795 | 495 | 795 | |||
Uconnect 8.4N | 695 | 695 | 695 | 695 | 695 | ||
Super Track Pak | 695 | 695 | 695 | ||||
Technology Group | 1,195 | 1,195 | 1,195 | 1,195 | 1,195 | ||
Sunroof | 1,195 | 1,195 | 1,195 | 1,195 | 1,195 | ||
Leather Interior Group | 1,500 | ||||||
Technology Package | 4,380 | ||||||
SX Base Package | 2,842 | ||||||
Universal garage door opener | 291 | 291 | |||||
Remote start | 353 | 353 | |||||
Driver Convenience Group | 708 | 708 | 441 | 708 | |||
Uconnect 8.4N | 619 | 619 | 619 | 619 | 619 | ||
Super Track Pak | 619 | 619 | 619 | ||||
Technology Group | 1,064 | 1,064 | 1,064 | 1,064 | 1,064 | ||
Sunroof | 1,064 | 1,064 | 1,064 | 1,064 | 1,064 | ||
Leather Interior Group | 1,335 | ||||||
Options (change) | 8,660 | 775 | 4,575 | 4,575 | 4,275 | 5,380 | 3,085 |
Options (change) | 7,866 | 644 | 4,074 | 4,074 | 3,807 | 4,790 | 2,747 |
Destination | 895 | 895 | 995 | 995 | 995 | 995 | 995 |
Gas Tax | 0 | 0 | 0 | 0 | 0 | 1,000 | 1,000 |
Total Price | $36,410 | $37,760 | $35,565 | $40,565 | $42,160 | $45,370 | $50,775 |
Total Invoice | $33,784 | $35,020 | $34,495 | $38,945 | $40,365 | $43,351 | $49,434 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||||||
TrueDelta Adjusted Price Difference: $1,580 | |||||||
TrueDelta Adjusted Invoice Difference: $2,916 | |||||||
Model Year | 2017 | 2017 | 2015 | 2015 | 2015 | 2015 | 2015 |
Model | Optima | Optima | Challenger | Challenger | Challenger | Challenger | Challenger |
Trim | SX | SX Limited | SXT Plus | R/T Plus | R/T Classic | R/T Scat Pack | SRT 392 |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Engine | 245hp I4 | 245hp I4 | 305hp V6 | 375hp V8 | 375hp V8 | 485hp V8 | 485hp V8 |
Transmission | T6 | T6 | T8 | M6 | M6 | M6 | M6 |
Drivetrain | FWD | FWD | RWD | RWD | RWD | RWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | ?, 6 | ?, 6 | ?, 6 | ?, 6 | 900, 19 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 245/45-20 | 245/45-20 | 245/45-20 | 245/45-20 | 275/40-20 |
Total Price | $36,410 | $37,760 | $35,565 | $40,565 | $42,160 | $45,370 | $50,775 |
Adjustments for Features | -3,500 | -4,375 | -1,075 | 0 | 0 | -600 | -1,200 |
Feature-Adjusted Total Price | $32,910 | $33,385 | $34,490 | $40,565 | $42,160 | $44,770 | $49,575 |
Cost Above Minimum | $0 | $475 | $0 | $6,075 | $7,670 | $10,280 | $15,085 |
Total Invoice | $33,784 | $35,020 | $34,495 | $38,945 | $40,365 | $43,351 | $49,434 |
Adjustments for Features | -3,248 | -4,058 | -1,043 | 0 | 0 | -573 | -1,168 |
Feature-Adjusted Total Invoice | $30,536 | $30,962 | $33,452 | $38,945 | $40,365 | $42,778 | $48,266 |
Cost Above Minimum | $0 | $426 | $0 | $5,493 | $6,913 | $9,326 | $14,814 |
Model Year | 2017 | 2017 | 2015 | 2015 | 2015 | 2015 | 2015 |
Model | Optima | Optima | Challenger | Challenger | Challenger | Challenger | Challenger |
Trim | SX | SX Limited | SXT Plus | R/T Plus | R/T Classic | R/T Scat Pack | SRT 392 |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Transmission and Drivetrain | |||||||
6-speed manually-shiftable automatic | $1100 | $1100 | |||||
8-speed manually-shiftable automatic | $1300 | ||||||
6-speed manual | $150 | $150 | $150 | $150 | |||
FWD | $0 | $0 | |||||
RWD | $0 | $0 | $0 | $0 | $0 | ||
Accessories | |||||||
Power rear side windows | $200 | $200 | |||||
Proximity trunk or liftgate opener | $125 | $125 | |||||
Remote app | $25 | $25 | $25 | $25 | $25 | ||
Remote start | $150 | $150 | $150 | $150 | $150 | $150 | |
Remote window/roof operation | $15 | $15 | $15 | $15 | $15 | ||
Sunshades, second row | $125 | $125 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | |||||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | $350 | $350 | ||
Brakes, Airbags, and Other Safety | |||||||
911 assist | $25 | $25 | |||||
Around view cameras | $500 | ||||||
Automatic braking, high-speed or partial | $200 | $200 | |||||
Automatic braking, low-speed | $200 | $200 | |||||
High performance brake pads (optional) | $0 | $0 | $0 | ||||
Lane departure warning | $200 | $200 | |||||
Rearview camera | $200 | $200 | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | |||||
Temporary spare tire | $150 | $150 | $150 | $150 | $150 | ||
Cargo Management | |||||||
Cargo mat | $40 | $40 | |||||
Climate Control | |||||||
Rain-sensing wipers | $175 | $175 | $175 | $175 | $175 | ||
Variable intermittent wipers | $75 | $75 | |||||
Drivetrain | |||||||
Limited-slip rear differential | $300 | $300 | |||||
Engine / Motor | |||||||
Dual-mode exhaust | $250 | $250 | |||||
Exterior | |||||||
Bright-finished fuel door | $100 | $100 | $100 | $100 | $100 | ||
Front splitter spoiler | $200 | $200 | |||||
Hood scoop | $100 | $100 | $100 | $100 | $100 | ||
Laminated front side windows | $200 | $200 | |||||
Painted brake calipers (optional) | $0 | $0 | |||||
Panoramic sunroof | $1200 | $1200 | |||||
Sunroof | $900 | $900 | $900 | $900 | $900 | ||
Infotainment | |||||||
Android Auto support | $100 | $100 | |||||
Apple CarPlay support | $100 | $100 | |||||
Satellite radio | $200 | $200 | |||||
Satellite radio - one year subscription | $250 | $250 | $250 | $250 | $250 | ||
Surround sound | $250 | $250 | $250 | ||||
Telematics service, such as OnStar | $200 | $200 | $200 | $200 | $200 | ||
Text dictation | $50 | $50 | $50 | $50 | $50 | ||
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | ||
Traffic information | $25 | $25 | |||||
Wi-Fi hotspot | $50 | $50 | $50 | $50 | $50 | ||
Wireless charging station | $75 | ||||||
Instruments, Lights, and Mirrors | |||||||
Approach detection | $25 | $25 | |||||
Fog lights | $125 | $125 | $125 | $125 | $125 | ||
Large color reconfigurable instrument cluster display | $250 | $250 | $250 | $250 | $250 | ||
LED headlights | $1000 | $1000 | |||||
Performance meter | $150 | $150 | $150 | $150 | $150 | ||
Power-folding mirrors | $50 | $50 | |||||
Steering-linked headlights | $150 | $150 | |||||
Turn signals on or near mirrors | $25 | $25 | |||||
Xenon HID headlights | $500 | $500 | $500 | $500 | $500 | ||
Seats and Interior Trim | |||||||
Aluminum trim | $100 | $100 | $100 | $100 | $100 | ||
Door sill trim plates | $100 | $100 | |||||
Heated second row seats | $200 | $200 | |||||
Memory system, driver seat | $200 | $200 | |||||
Metal pedals | $75 | $75 | $75 | $75 | $75 | $75 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | |||||
Power height adjuster, passenger seat | $100 | $100 | |||||
Power lumbar adjuster, passenger seat | $100 | $100 | |||||
Power recliner, driver seat | $100 | $100 | |||||
Power recliner, passenger seat | $100 | $100 | |||||
Power tilt adjuster, passenger seat | $100 | $100 | |||||
Synthetic suede inserts in leather seating surfaces | $0 | $0 | $0 | ||||
Suspension, Wheels, and Tires | |||||||
Adaptive dampers - electrical | $500 | ||||||
Alloy wheels | $350 | $350 | $350 | ||||
Chrome-plated alloy wheels | $850 | ||||||
Machined alloy wheels | $350 | ||||||
Polished alloy wheels | $350 | $350 | |||||
Sport suspension (upgrade) | $0 | $0 | $0 | $0 | $0 | ||
Ultra-sport suspension (upgrade) | $0 | $0 | |||||
Wheels, dark finish | $0 | $0 | $0 | $0 | |||
Transmission | |||||||
Launch control | $100 | $100 | |||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | $100 | ||
Total Value of Features | $8,040 | $8,915 | $5,615 | $4,540 | $4,540 | $5,140 | $5,740 |
Value of Feature Adjustments | $3,500 | $4,375 | $1,075 | $0 | $0 | $600 | $1,200 |
Value of Feature Adjustments | -3,248 | -4,058 | -1,043 | 0 | 0 | -573 | -1,168 |
Model Year | 2017 | 2015 |
Model | Optima | Challenger |
Body | 4dr Sedan | 2dr Coupe |
Wheelbase | 110.4 in | 116.0 in |
Length | 191.1 in | 197.9 in |
Width | 73.2 in | 75.7 in |
Height | 57.7 in | 57.5 in |
Curb Weight | 3,220 lb. | 3,835 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 39.8 in | 39.3 in |
Row 1 Shoulder Room | 58.1 in | 58.5 in |
Row 1 Hip Room | 56.0 in | 55.3 in |
Row 1 Legroom | 45.5 in | 42.0 in |
Row 2 Headroom | 37.8 in | 37.1 in |
Row 2 Shoulder Room | 56.4 in | 53.9 in |
Row 2 Hip Room | 56.0 in | 47.8 in |
Row 2 Legroom | 35.6 in | 33.1 in |
Cargo Volume | 15.9 ft3 | 16.2 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Heated second row seats | 200 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Rear reading lights | 0 | No |
Cooled or ventilated front seats | 300 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Obstacle detection, rear | 250 | Yes |
Total Requested | 2350 | 46% |
Total Not Requested | 2800 | 54% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
Door sill trim plates | 100 | No |
LED headlights | 1000 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Navigation system | 600 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Proximity key | 250 | Yes |
Total Requested | 1175 | 45% |
Total Not Requested | 1425 | 55% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | Yes |
Remote start | 150 | Yes |
Perimeter approach lighting | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 950 | 97% |
Total Not Requested | 25 | 3% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Super Track Pak | ||
Feature | Value | Requested? |
3.07 axle ratio | No | |
High performance brake pads (optional) | 0 | No |
Wheels, dark finish | 0 | No |
Sport suspension (upgrade) | 250 | Yes |
Performance steering system (optional) | 250 | Yes |
Steering-wheel-mounted transmission controls | 100 | Yes |
Performance meter | 150 | No |
Upgraded stability control | 0 | No |
245/45ZR20 tires | 400 | No |
Total Requested | 600 | 52% |
Total Not Requested | 550 | 48% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | Yes |
Remote start | 150 | Yes |
Perimeter approach lighting | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 950 | 97% |
Total Not Requested | 25 | 3% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Super Track Pak | ||
Feature | Value | Requested? |
Sport suspension (upgrade) | 250 | Yes |
Performance steering system (optional) | 250 | Yes |
245/45ZR20 tires | 400 | No |
Steering-wheel-mounted transmission controls | 100 | Yes |
Performance meter | 150 | No |
Upgraded stability control | 0 | No |
High performance brake pads (optional) | 0 | No |
Wheels, dark finish | 0 | No |
Total Requested | 600 | 52% |
Total Not Requested | 550 | 48% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Remote start | 150 | Yes |
Perimeter approach lighting | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 450 | 95% |
Total Not Requested | 25 | 5% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Super Track Pak | ||
Feature | Value | Requested? |
Sport suspension (upgrade) | 250 | Yes |
Performance steering system (optional) | 250 | Yes |
245/45ZR20 tires | 400 | No |
Steering-wheel-mounted transmission controls | 100 | Yes |
Performance meter | 150 | No |
Upgraded stability control | 0 | No |
High performance brake pads (optional) | 0 | No |
Wheels, dark finish | 0 | No |
Total Requested | 600 | 52% |
Total Not Requested | 550 | 48% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |
Leather Interior Group | ||
Feature | Value | Requested? |
Synthetic suede inserts in leather seating surfaces | 0 | No |
Body color grille (optional) | 0 | No |
Bodyside stripes | 0 | No |
Leather seating surfaces | 900 | Yes |
Tilt/telescoping steering wheel, power | 100 | No |
Heated front seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Heated steering wheel | 100 | Yes |
Total Requested | 1500 | 94% |
Total Not Requested | 100 | 6% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Xenon HID headlights | 500 | Yes |
Remote start | 150 | Yes |
Perimeter approach lighting | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1050 | 98% |
Total Not Requested | 25 | 2% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |