The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,410 Kia Optima SX | |||||
Difference: $8,490 | |||||
Lowest Total Invoice: $33,784 Kia Optima SX | |||||
Difference: $9,381 | |||||
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Model Year | 2017 | 2017 | 2018 | 2018 | 2018 |
Model | Optima | Optima | Challenger | Challenger | Challenger |
Trim | SX | SX Limited | R/T Plus | T/A Plus | R/T Scat Pack |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Base Price | $26,855 | $36,090 | $36,995 | $40,995 | $38,995 |
Base Invoice | $25,023 | $33,481 | $36,006 | $39,566 | $37,646 |
SX Base Package | 3,085 | ||||
Technology Package | 4,800 | ||||
Universal garage door opener | 350 | 350 | |||
Remote start | 425 | 425 | |||
Uconnect 8.4N | 795 | 795 | 795 | ||
Performance Handling Group | 1,690 | 995 | |||
Technology Group | 1,195 | 1,195 | 1,195 | ||
Driver Convenience Group | 1,095 | 1,095 | 1,095 | ||
Painted brake calipers (optional) | 195 | 195 | |||
Sunroof | 1,195 | 1,195 | 1,195 | ||
Temporary spare tire | 295 | 295 | |||
Wireless charging station | 350 | 350 | 350 | ||
Leather Interior Group | 1,695 | ||||
SX Base Package | 2,842 | ||||
Technology Package | 4,380 | ||||
Universal garage door opener | 291 | 291 | |||
Remote start | 353 | 353 | |||
Uconnect 8.4N | 708 | 708 | 708 | ||
Performance Handling Group | 1,504 | 886 | |||
Technology Group | 1,064 | 1,064 | 1,064 | ||
Driver Convenience Group | 975 | 975 | 975 | ||
Painted brake calipers (optional) | 174 | 174 | |||
Sunroof | 1,064 | 1,064 | 1,064 | ||
Temporary spare tire | 263 | 263 | |||
Wireless charging station | 312 | 312 | 312 | ||
Leather Interior Group | 1,509 | ||||
Options (change) | 8,660 | 775 | 6,810 | 6,115 | 6,325 |
Options (change) | 7,866 | 644 | 6,064 | 5,446 | 5,632 |
Destination | 895 | 895 | 1,095 | 1,095 | 1,095 |
Gas Tax | 0 | 0 | 0 | 0 | 1,000 |
Total Price | $36,410 | $37,760 | $44,900 | $48,205 | $47,415 |
Total Invoice | $33,784 | $35,020 | $43,165 | $46,107 | $45,373 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||||
TrueDelta Adjusted Price Difference: $11,515 | |||||
TrueDelta Adjusted Invoice Difference: $12,185 | |||||
Model Year | 2017 | 2017 | 2018 | 2018 | 2018 |
Model | Optima | Optima | Challenger | Challenger | Challenger |
Trim | SX | SX Limited | R/T Plus | T/A Plus | R/T Scat Pack |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Engine | 245hp I4 | 245hp I4 | 375hp V8 | 375hp V8 | 485hp V8 |
Transmission | T6 | T6 | M6 | M6 | M6 |
Drivetrain | FWD | FWD | RWD | RWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | ?, 6 | 276, 6 | ?, 6 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 245/45-20 | 245/45-20 | 245/45-20 |
Total Price | $36,410 | $37,760 | $44,900 | $48,205 | $47,415 |
Adjustments for Features | -3,125 | -4,000 | -100 | 0 | -450 |
Feature-Adjusted Total Price | $33,285 | $33,760 | $44,800 | $48,205 | $46,965 |
Cost Above Minimum | $0 | $475 | $0 | $3,405 | $2,165 |
Total Invoice | $33,784 | $35,020 | $43,165 | $46,107 | $45,373 |
Adjustments for Features | -2,900 | -3,710 | -96 | 0 | -431 |
Feature-Adjusted Total Invoice | $30,884 | $31,310 | $43,069 | $46,107 | $44,942 |
Cost Above Minimum | $0 | $426 | $0 | $3,038 | $1,873 |
Model Year | 2017 | 2017 | 2018 | 2018 | 2018 |
Model | Optima | Optima | Challenger | Challenger | Challenger |
Trim | SX | SX Limited | R/T Plus | T/A Plus | R/T Scat Pack |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | |||
6-speed manual | $150 | $150 | $150 | ||
FWD | $0 | $0 | |||
RWD | $0 | $0 | $0 | ||
Accessories | |||||
Power rear side windows | $200 | $200 | |||
Proximity trunk or liftgate opener | $125 | $125 | |||
Remote app | $25 | $25 | $25 | ||
Remote window/roof operation | $15 | $15 | $15 | ||
Sunshades, second row | $125 | $125 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | |||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | ||
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | |||
Around view cameras | $500 | ||||
Automatic braking, high-speed or partial | $200 | $200 | |||
Automatic braking, low-speed | $200 | $200 | |||
Lane departure warning | $200 | $200 | |||
Rearview camera | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | |||
Temporary spare tire | $150 | $150 | $150 | $150 | |
Vehicle health reports | $0 | $0 | |||
Cargo Management | |||||
Cargo mat | $40 | $40 | |||
Climate Control | |||||
Rain-sensing wipers | $175 | $175 | $175 | ||
Variable intermittent wipers | $75 | $75 | |||
Drivetrain | |||||
Limited-slip rear differential | $300 | ||||
Engine / Motor | |||||
Dual-mode exhaust | $250 | $250 | $250 | ||
Exterior | |||||
Black hood | $0 | ||||
Bright-finished fuel door | $100 | $100 | |||
Front splitter spoiler | $200 | ||||
Hood scoop | $100 | $100 | $100 | ||
Laminated front side windows | $200 | $200 | |||
Painted brake calipers (optional) | $0 | $0 | $0 | $0 | |
Panoramic sunroof | $1200 | $1200 | |||
Sunroof | $900 | $900 | $900 | ||
Infotainment | |||||
App support | $0 | $0 | |||
Satellite radio | $200 | $200 | |||
Satellite radio - one year subscription | $250 | $250 | $250 | ||
Surround sound | $250 | $250 | |||
Telematics service, such as OnStar | $200 | $200 | $200 | ||
Text dictation | $50 | $50 | $50 | ||
Traffic + travel information | $25 | $25 | $25 | ||
Traffic information | $25 | $25 | |||
Wireless charging station | $75 | $75 | $75 | $75 | |
Instruments, Lights, and Mirrors | |||||
Approach detection | $25 | $25 | |||
Fog lights | $125 | $125 | $125 | ||
Large color reconfigurable instrument cluster display | $250 | $250 | $250 | ||
LED headlights | $1000 | $1000 | |||
Performance meter | $150 | $150 | $150 | ||
Power-folding mirrors | $50 | $50 | |||
Steering-linked headlights | $150 | $150 | |||
Turn signals on or near mirrors | $25 | $25 | |||
Xenon HID headlights | $500 | $500 | $500 | ||
Seats and Interior Trim | |||||
Aluminum trim | $100 | $100 | $100 | ||
Door sill trim plates | $100 | $100 | |||
Heated second row seats | $200 | $200 | |||
Memory system, driver seat | $200 | $200 | |||
Power fore-aft adjuster, passenger seat | $100 | $100 | |||
Power height adjuster, passenger seat | $100 | $100 | |||
Power lumbar adjuster, passenger seat | $100 | $100 | |||
Power recliner, driver seat | $100 | $100 | |||
Power recliner, passenger seat | $100 | $100 | |||
Power tilt adjuster, passenger seat | $100 | $100 | |||
Synthetic suede inserts in leather seating surfaces | $0 | $0 | $0 | ||
Suspension, Wheels, and Tires | |||||
Chrome-plated alloy wheels | $850 | ||||
Machined alloy wheels | $350 | ||||
Polished alloy wheels | $350 | $350 | $350 | ||
Sport suspension (upgrade) | $0 | $0 | $0 | $0 | |
Ultra-sport suspension (upgrade) | $0 | ||||
Wheels, dark finish | $0 | ||||
Transmission | |||||
Launch control | $100 | ||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | |
Total Value of Features | $7,615 | $8,490 | $4,590 | $4,490 | $4,940 |
Value of Feature Adjustments | $3,125 | $4,000 | $100 | $0 | $450 |
Value of Feature Adjustments | -2,900 | -3,710 | -96 | 0 | -431 |
Model Year | 2017 | 2018 |
Model | Optima | Challenger |
Body | 4dr Sedan | 2dr Coupe |
Wheelbase | 110.4 in | 116.0 in |
Length | 191.1 in | 197.9 in |
Width | 73.2 in | 75.7 in |
Height | 57.7 in | 57.5 in |
Curb Weight | 3,220 lb. | 3,866 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 39.8 in | 39.3 in |
Row 1 Shoulder Room | 58.1 in | 58.5 in |
Row 1 Hip Room | 56.0 in | 55.3 in |
Row 1 Legroom | 45.5 in | 42.0 in |
Row 2 Headroom | 37.8 in | 37.1 in |
Row 2 Shoulder Room | 56.4 in | 53.9 in |
Row 2 Hip Room | 56.0 in | 47.8 in |
Row 2 Legroom | 35.6 in | 33.1 in |
Cargo Volume | 15.9 ft3 | 16.2 ft3 |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
Door sill trim plates | 100 | No |
LED headlights | 1000 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Proximity key | 250 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 1175 | 45% |
Total Not Requested | 1425 | 55% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Heated second row seats | 200 | No |
Surround sound | 250 | No |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 2100 | 41% |
Total Not Requested | 3050 | 59% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Performance Handling Group | ||
Feature | Value | Requested? |
Polished alloy wheels | 350 | Yes |
Performance braking system (optional) | 250 | No |
Synthetic suede inserts in leather seating surfaces | 0 | No |
Front sport buckets | 100 | No |
Steering-wheel-mounted transmission controls | 100 | Yes |
Performance meter | 150 | No |
Sport suspension (upgrade) | 250 | Yes |
Performance steering system (optional) | 250 | Yes |
Upgraded stability control | 0 | No |
245/45ZR20 tires | 400 | No |
Total Requested | 950 | 51% |
Total Not Requested | 900 | 49% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Perimeter approach lighting | 25 | No |
Xenon HID headlights | 500 | Yes |
Remote start | 150 | Yes |
Blind spot warning system | 200 | Yes |
Cross-traffic warning, rear | 100 | Yes |
Total Requested | 950 | 97% |
Total Not Requested | 25 | 3% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Perimeter approach lighting | 25 | No |
Xenon HID headlights | 500 | Yes |
Remote start | 150 | Yes |
Blind spot warning system | 200 | Yes |
Cross-traffic warning, rear | 100 | Yes |
Total Requested | 950 | 97% |
Total Not Requested | 25 | 3% |
Performance Handling Group | ||
Feature | Value | Requested? |
Performance braking system (optional) | 250 | No |
Polished alloy wheels | 350 | Yes |
Steering-wheel-mounted transmission controls | 100 | Yes |
245/45ZR20 tires | 400 | No |
Total Requested | 450 | 41% |
Total Not Requested | 650 | 59% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |
Leather Interior Group | ||
Feature | Value | Requested? |
Synthetic suede inserts in leather seating surfaces | 0 | No |
Leather seating surfaces | 900 | Yes |
Tilt/telescoping steering wheel, power | 100 | No |
Heated front seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Heated steering wheel | 100 | Yes |
Total Requested | 1500 | 94% |
Total Not Requested | 100 | 6% |
Uconnect 8.4N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
HD radio | 50 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 750 | 97% |
Total Not Requested | 25 | 3% |
Driver Convenience Group | ||
Feature | Value | Requested? |
Perimeter approach lighting | 25 | No |
Universal garage door opener | 100 | Yes |
Xenon HID headlights | 500 | Yes |
Remote start | 150 | Yes |
Blind spot warning system | 200 | Yes |
Cross-traffic warning, rear | 100 | Yes |
Total Requested | 1050 | 98% |
Total Not Requested | 25 | 2% |
Technology Group | ||
Feature | Value | Requested? |
Rain-sensing wipers | 100 | No |
Auto-dimming headlights | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1100 | 92% |
Total Not Requested | 100 | 8% |