Kia Optima Kia Optima 2017 Ford Fiesta Ford Fiesta 2013

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Kia Optima vs. Ford Fiesta Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fiesta Invoice Comparison

Lowest Total Price: $19,295

Ford Fiesta Titanium   
Difference: $9,230

Lowest Total Invoice: $18,510

Ford Fiesta Titanium   
Difference: $8,052

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  Down Payment Interest Rate Term
Model Year20172017201720172013
ModelOptimaOptimaOptimaOptimaFiesta
TrimEXPlug-in Hybrid EXSXSX LimitedTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $25,440 $35,210 $26,855 $36,090 $17,200
Base Invoice $23,755 $32,743 $25,023 $33,481 $16,555
Premium Package 3,600        
Remote start 425   425 425 395
Universal garage door opener     350    
Door sill trim plates         160
Sunroof         745
Premium Package 3,283        
Remote start 353   353 353 353
Universal garage door opener     291    
Door sill trim plates         143
Sunroof         664
Options (change) 4,025 0 775 425 1,300
Options (change) 3,636 0 644 353 1,160
Destination 895 895 895 895 795
Gas Tax 0 -4,919 0 0 0
Total Price $30,360 $31,186 $28,525 $37,410 $19,295
Total Invoice $28,286 $28,719 $26,562 $34,729 $18,510

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Optima vs. Ford Fiesta

Lowest Adjusted Price and Invoice: Ford Fiesta Titanium
TrueDelta Adjusted Price Difference: $5,445
TrueDelta Adjusted Invoice Difference: $4,540
Model Year20172017201720172013
ModelOptimaOptimaOptimaOptimaFiesta
TrimEXPlug-in Hybrid EXSXSX LimitedTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine185hp I4154hp I4 PiH245hp I4245hp I4120hp I4
TransmissionT6T6T6T6M5
DrivetrainFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6630, 10?, 6630, 1080, 6
Tire (rear if not all the same)215/55-17215/55-17235/45-18235/45-18195/50-16
Total Price$30,360$31,186$28,525$37,410$19,295
Adjustments for Features-5,620-2,855-2,545-10,5450
Feature-Adjusted Total Price$24,740$28,331$25,980$26,865$19,295
Cost Above Minimum$0$3,591$1,240$2,125$0
Total Invoice$28,286$28,719$26,562$34,729$18,510
Adjustments for Features-5,236-2,629-2,370-9,7890
Feature-Adjusted Total Invoice$23,050$26,090$24,192$24,940$18,510
Cost Above Minimum$0$3,040$1,142$1,890$0

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Features Comparison: Kia Optima vs. Ford Fiesta

Model Year20172017201720172013
ModelOptimaOptimaOptimaOptimaFiesta
TrimEXPlug-in Hybrid EXSXSX LimitedTitanium
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100$1100 
5-speed manual    $0
FWD$0$0$0$0$0
Accessories 
Adaptive cruise control, all-speed   $850 
Cruise control$150$150$150 $150
Heated steering wheel$100$100$100$100 
Proximity key$250$250 $250$250
Proximity trunk or liftgate opener$125$125 $125 
Remote start$150 $150$150$150
Sunshades, second row  $125$125 
Universal garage door opener  $100  
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150$150$150$150 
Active or whiplash-reducing head restraints, front seats$0$0$0$0 
Around view cameras   $500 
Automatic braking, high-speed or partial   $200 
Automatic braking, low-speed   $200 
Blind spot warning system$200  $200 
Brake assist$50$50$50$50 
Cross-traffic warning, rear$100  $100 
Forward collision warning   $200 
Lane departure warning   $200 
Obstacle detection, rear$250  $250 
Rearview camera$200$200$200  
Temporary spare tire  $150$150$150
Cargo Management 
Cargo mat$40 $40$40 
Overhead sunglass holder$25$25$25$25 
Climate Control 
Automatic climate control, front$200$200$200$200 
Dual-zone climate control$125$125$125$125 
Rear air vents$100$100$100$100 
Engine / Motor 
10 kWh battery pack $0   
3.3 kW onboard charger $0   
Automatic start / stop $150   
Exterior 
Active grille shutters $0   
Black exterior trim (optional)  $0  
Body kit $0   
Bright-finished exhaust tip(s)$25 $25$25 
Laminated front side windows$200$200$200$200 
Painted brake calipers (optional)  $0$0 
Panoramic sunroof$1200  $1200 
Rear spoiler  $200$200$200
Sunroof    $900
Infotainment 
Android Auto support$100$100$100$100 
App support$0$0$0$0 
Apple CarPlay support$100$100$100$100 
CD player    $125
HD radio$50$50 $50 
MP3-compatible player    $50
Navigation system$600$600 $600 
Navigation, turn-by-turn    $25
Surround sound $250 $250 
Traffic + travel information    $25
Traffic information$25$25 $25 
Voice control for audio system    $25
Voice control for nav and audio$100$100 $100 
Wireless charging station   $75 
Instruments, Lights, and Mirrors 
Approach detection$25  $25 
Auto-dimming headlights   $200 
Automatic headlights$125$125$125$125 
Compass  $0  
Detailed driving style feedback $100   
Illuminated visor mirror, driver$50$50$50$50 
Illuminated visor mirror, passenger$50$50$50$50 
Interior ambient lighting$150  $150$150
Large energy flow and fuel economy display $25   
LED headlights   $1000 
Power-folding mirrors$50$50$50$50 
Spotter mirror(s)    $50
Steering-linked headlights   $150 
Visor mirror, driver    $10
Visor mirror, passenger    $10
Seats and Interior Trim 
Center armrest(s), front row$75$75$75$75 
Center armrest(s), second row$50$50$50$50 
Cooled or ventilated front seats$300  $300 
Door sill trim plates $100 $100$100
Floor mats, second row (optional)    $0
Folding second row seats$300 $300$300$300
Heated second row seats   $200 
Manual height adjuster, driver seat    $50
Manual height adjuster, passenger seat $50$50  
Memory system, driver seat$200$200$200$200 
Metal pedals  $75$75 
Power 4-way lumbar adjuster, driver seat$150$150$150$150 
Power fore-aft adjuster, driver seat$100$100$100$100 
Power fore-aft adjuster, passenger seat$100  $100 
Power height adjuster, driver seat$100$100$100$100 
Power height adjuster, passenger seat$100  $100 
Power lumbar adjuster, passenger seat$100  $100 
Power recliner, driver seat$100$100$100$100 
Power recliner, passenger seat$100  $100 
Power tilt adjuster, driver seat$100$100$100$100 
Power tilt adjuster, passenger seat$100  $100 
Suspension, Wheels, and Tires 
Alloy wheels$350$350  $350
Chrome-plated alloy wheels   $850 
Electronic systems calibration selector$200 $200$200 
Machined alloy wheels  $350  
Performance steering system (optional)  $0$0 
Sport suspension (upgrade)  $0$0 
Transmission 
Steering-wheel-mounted transmission controls  $100$100 
Total Value of Features$8,690$5,925$5,615$13,615$3,070
Value of Feature Adjustments$5,620$2,855$2,545$10,545$0
Value of Feature Adjustments-5,236-2,629-2,370-9,7890

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Specifications Comparison: Kia Optima vs. Ford Fiesta

Model Year20172013
ModelOptimaFiesta
Body4dr Sedan4dr Sedan
Wheelbase110.4 in98.0 in
Length191.1 in173.6 in
Width73.2 in66.8 in
Height57.7 in58.0 in
Curb Weight3,220 lb.2,579 lb.
Fuel Capacity18.5 gal.11.9 gal.
Row 1 Headroom39.8 in39.1 in
Row 1 Shoulder Room58.1 in52.7 in
Row 1 Hip Room56.0 in50.6 in
Row 1 Legroom45.5 in42.2 in
Row 2 Headroom37.8 in37.1 in
Row 2 Shoulder Room56.4 in49.0 in
Row 2 Hip Room56.0 in49.2 in
Row 2 Legroom35.6 in31.2 in
Cargo Volume15.9 ft312.8 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Navigation system600No
Voice control for nav and audio100No
Traffic information25Yes
HD radio50No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200No
Interior ambient lighting150Yes
Rear reading lights0No
Obstacle detection, rear250No
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested3259%
Total Not Requested325091%

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