The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,090 Kia Optima EX | ||
Difference: $7,504 | ||
Lowest Total Invoice: $23,350 Kia Optima EX | ||
Difference: $7,120 | ||
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Model Year | 2010 | 2008 |
Model | Optima | Endeavor |
Trim | EX | SE |
Body | 4dr Sedan | 4dr SUV |
Base Price | $20,995 | $29,399 |
Base Invoice | $19,620 | $27,587 |
Navigation system | 1,200 | 1,300 |
Premium Package | 2,200 | |
Sunroof Package | 1,200 | |
Navigation system | 1,075 | 1,138 |
Premium Package | 1,960 | |
Sunroof Package | 1,050 | |
Options (change) | 3,400 | 2,500 |
Options (change) | 3,035 | 2,188 |
Destination | 695 | 695 |
Total Price | $25,090 | $32,594 |
Total Invoice | $23,350 | $30,470 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Mitsubishi Endeavor dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | ||
TrueDelta Adjusted Price Difference: $8,214 | ||
TrueDelta Adjusted Invoice Difference: $7,781 | ||
Model Year | 2010 | 2008 |
Model | Optima | Endeavor |
Trim | EX | SE |
Body | 4dr Sedan | 4dr SUV |
Engine | 175hp I4 | 225hp V6 |
Transmission | T5 | T4 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/32 MPG | 15/22 MPG |
Audio (watts, speakers) | 360, 7 | 360, 7 |
Tire (rear if not all the same) | 215/50-17 | 235/65-17 |
Total Price | $25,090 | $32,594 |
Adjustments for Features | -710 | 0 |
Feature-Adjusted Total Price | $24,380 | $32,594 |
Total Invoice | $23,350 | $30,470 |
Adjustments for Features | -661 | 0 |
Feature-Adjusted Total Invoice | $22,689 | $30,470 |
Model Year | 2010 | 2008 |
Model | Optima | Endeavor |
Trim | EX | SE |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
5-speed manually-shiftable automatic | $1000 | |
4-speed manually-shiftable automatic | $900 | |
FWD | $0 | $0 |
Accessories | ||
Power-adjustable pedals | $125 | |
Sunshade, rear | $125 | |
Tilt steering wheel, manual | $150 | |
Tilt/telescoping steering wheel, manual | $250 | |
Universal garage door opener | $100 | |
Brakes, Airbags, and Other Safety | ||
Active or whiplash-reducing head restraints, front seats | $0 | |
Brake assist | $50 | |
Full-size spare tire | $225 | |
Rollover sensor | $50 | |
Temporary spare tire | $150 | |
Cargo Management | ||
Cargo cover | $75 | |
Roof rails | $250 | |
Climate Control | ||
Automatic climate control, front | $200 | |
Interior air filter | $0 | |
Rear wiper | $175 | |
Exterior | ||
Deep-tinted rear windows | $275 | |
Rear bumper protector | $40 | |
Infotainment | ||
Aux input | $50 | |
CD changer, in-dash | $325 | |
CD player | $125 | |
USB port | $25 | |
Instruments, Lights, and Mirrors | ||
Auto-dimming rearview mirror | $150 | |
Automatic headlights | $125 | |
Automatic-off headlights | $25 | |
Interior ambient lighting | $150 | |
Turn signals on or near mirrors | $25 | |
Seats and Interior Trim | ||
Door sill trim plates | $100 | |
Leather-wrapped steering wheel | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power recliner, driver seat | $100 | |
Power recliner, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Alloy wheels | $350 | |
Machined alloy wheels | $350 | |
Total Value of Features | $3,550 | $2,840 |
Value of Feature Adjustments | $710 | $0 |
Value of Feature Adjustments | -661 | 0 |
Model Year | 2010 | 2008 |
Model | Optima | Endeavor |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 107.1 in | 108.3 in |
Length | 189.0 in | 190.2 in |
Width | 71.1 in | 73.6 in |
Height | 58.3 in | 69.6 in |
Curb Weight | 3,197 lb. | 3,869 lb. |
Fuel Capacity | 16.4 gal. | 21.4 gal. |
Row 1 Headroom | 39.8 in | 39.6 in |
Row 1 Shoulder Room | 57.1 in | 59.1 in |
Row 1 Hip Room | 54.5 in | 56.7 in |
Row 1 Legroom | 43.7 in | 41.4 in |
Row 2 Headroom | 38.0 in | 38.7 in |
Row 2 Shoulder Room | 56.3 in | 58.7 in |
Row 2 Hip Room | 54.7 in | 55.9 in |
Row 2 Legroom | 37.8 in | 38.5 in |
Cargo Volume, Minimum | 15.0 ft3 | 40.7 ft3 |
Cargo Volume, Maximum | 15.0 | 76.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
Heated front seats | 200 | Yes |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Sunshade, rear | 125 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1100 | 44% |
Total Not Requested | 1400 | 56% |
Sunroof Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Fog lights | 125 | Yes |
Cargo cover | 75 | No |
Total Requested | 1025 | 93% |
Total Not Requested | 75 | 7% |