| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Subaru Impreza / WRX / STI Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Subaru Impreza / WRX / STI Invoice Comparison
Lowest Total Price: $29,404 Subaru Impreza / WRX / STI WRX Premium | ||||
| Difference: $1,786 | ||||
Lowest Total Invoice: $27,634 Subaru Impreza / WRX / STI WRX Premium | ||||
| Difference: $1,414 | ||||
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| Model Year | 2016 | 2016 | 2016 | 2008 |
| Model | Optima | Optima | Optima | Impreza / WRX / STI |
| Trim | Hybrid EX | SX | SX Limited | WRX Premium |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $32,195 | $29,940 | $36,040 | $26,450 |
| Base Invoice | $29,856 | $27,865 | $33,435 | $24,935 |
| Cargo net | 50 | 50 | 50 | 32 |
| Universal garage door opener | 350 | 350 | 85 | |
| Auto-dimming rearview mirror | 192 | |||
| Navigation system | 2,000 | |||
| Cargo net | 42 | 42 | 42 | 28 |
| Universal garage door opener | 291 | 291 | 55 | |
| Auto-dimming rearview mirror | 125 | |||
| Navigation system | 1,846 | |||
| Options (change) | 50 | 400 | 400 | 2,309 |
| Options (change) | 42 | 333 | 333 | 2,054 |
| Destination | 850 | 850 | 850 | 645 |
| Total Price | $33,095 | $31,190 | $37,290 | $29,404 |
| Total Invoice | $30,748 | $29,048 | $34,618 | $27,634 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Subaru Impreza / WRX / STI dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Subaru Impreza / WRX / STI
| Lowest Adjusted Price and Invoice: Kia Optima SX | ||||
| TrueDelta Adjusted Price Difference: $2,159 | ||||
| TrueDelta Adjusted Invoice Difference: $2,260 | ||||
| Model Year | 2016 | 2016 | 2016 | 2008 |
| Model | Optima | Optima | Optima | Impreza / WRX / STI |
| Trim | Hybrid EX | SX | SX Limited | WRX Premium |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 159hp I4 H | 245hp I4 | 245hp I4 | 224hp H4 |
| Transmission | T6 | T6 | T6 | M5 |
| Drivetrain | FWD | FWD | FWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 550, 12 | ?, 6 | 630, 10 | 100, 10 |
| Tire (rear if not all the same) | 215/55-17 | 235/45-18 | 235/45-18 | 205/50-17 |
| Total Price | $33,095 | $31,190 | $37,290 | $29,404 |
| Adjustments for Features | -4,230 | -3,945 | -8,895 | 0 |
| Feature-Adjusted Total Price | $28,865 | $27,245 | $28,395 | $29,404 |
| Cost Above Minimum | $1,620 | $0 | $1,150 | $0 |
| Total Invoice | $30,748 | $29,048 | $34,618 | $27,634 |
| Adjustments for Features | -3,930 | -3,674 | -8,258 | 0 |
| Feature-Adjusted Total Invoice | $26,818 | $25,374 | $26,360 | $27,634 |
| Cost Above Minimum | $1,444 | $0 | $986 | $0 |
Features Comparison: Kia Optima vs. Subaru Impreza / WRX / STI
| Model Year | 2016 | 2016 | 2016 | 2008 |
| Model | Optima | Optima | Optima | Impreza / WRX / STI |
| Trim | Hybrid EX | SX | SX Limited | WRX Premium |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
| 5-speed manual | $0 | |||
| FWD | $0 | $0 | $0 | |
| AWD | $1700 | |||
| Accessories | ||||
| Adaptive cruise control, all-speed | $850 | |||
| Cruise control | $150 | $150 | $150 | |
| Heated steering wheel | $100 | $100 | $100 | |
| Proximity key | $250 | $250 | $250 | |
| Proximity trunk or liftgate opener | $125 | $125 | ||
| Sunshades, second row | $125 | $125 | ||
| Brakes, Airbags, and Other Safety | ||||
| 911 assist | $25 | $25 | $25 | |
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
| Around view cameras | $500 | |||
| Automatic braking, high-speed or partial | $200 | |||
| Automatic braking, low-speed | $200 | |||
| Blind spot warning system | $200 | |||
| Cross-traffic warning, rear | $100 | |||
| Forward collision warning | $200 | |||
| Knee airbag, driver | $75 | $75 | ||
| Lane departure warning | $200 | |||
| Obstacle detection, rear | $250 | |||
| Rearview camera | $200 | $200 | ||
| Rollover sensor | $50 | $50 | $50 | |
| Temporary spare tire | $150 | $150 | $150 | |
| Vehicle health reports | $0 | $0 | $0 | |
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | |||
| Cargo mat | $40 | $40 | ||
| Overhead sunglass holder | $25 | $25 | $25 | |
| Rear seat pass-through | $100 | |||
| Climate Control | ||||
| Dual-zone climate control | $125 | $125 | $125 | |
| Rear air vents | $100 | $100 | $100 | |
| Wiper de-icer | $25 | |||
| Engine / Motor | ||||
| Automatic start / stop | $150 | |||
| Exterior | ||||
| Body kit | $0 | $0 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
| Hood scoop | $100 | |||
| Laminated front side windows | $200 | $200 | $200 | |
| Painted brake calipers (optional) | $0 | $0 | ||
| Panoramic sunroof | $1200 | |||
| Infotainment | ||||
| Android Auto support | $100 | $100 | ||
| App support | $0 | $0 | $0 | |
| Bluetooth audio streaming | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | |
| CD player | $125 | $125 | ||
| HD radio | $50 | $50 | $50 | |
| MP3-compatible player | $50 | $50 | ||
| SMS text-to-speech reader | $25 | $25 | $25 | |
| Surround sound | $250 | $250 | ||
| Traffic information | $25 | $25 | $25 | |
| USB port | $25 | $25 | $25 | |
| Voice control for external devices | $0 | $0 | $0 | |
| Voice control for nav and audio | $100 | $100 | $100 | |
| Instruments, Lights, and Mirrors | ||||
| Approach detection | $25 | $25 | ||
| Auto-dimming headlights | $200 | |||
| Automatic headlights | $125 | $125 | $125 | |
| Automatic-off headlights | $25 | |||
| Detailed driving style feedback | $100 | |||
| Fog lights | $125 | $125 | ||
| Illuminated visor mirror, driver | $50 | $50 | $50 | |
| Illuminated visor mirror, passenger | $50 | $50 | $50 | |
| Interior ambient lighting | $150 | $150 | $150 | |
| Large energy flow and fuel economy display | $25 | |||
| Power-folding mirrors | $50 | $50 | $50 | |
| Steering-linked headlights | $150 | $150 | ||
| Turn signals on or near mirrors | $25 | $25 | $25 | |
| Visor mirror, driver | $10 | |||
| Visor mirror, passenger | $10 | |||
| Xenon HID headlights | $500 | $500 | $500 | |
| Seats and Interior Trim | ||||
| Center armrest(s), second row | $50 | $50 | $50 | |
| Cooled or ventilated front seats | $300 | $300 | ||
| Door sill trim plates | $100 | $100 | ||
| Folding second row seats | $300 | $300 | $300 | |
| Heated front row armrests | $100 | $100 | ||
| Heated front seats | $200 | $200 | ||
| Heated second row seats | $200 | $200 | ||
| Illuminated door sill trim plates | $200 | |||
| Leather seating surfaces | $900 | $900 | $900 | |
| Manual height adjuster, driver seat | $50 | |||
| Manual height adjuster, passenger seat | $50 | |||
| Memory system, driver seat | $200 | $200 | $200 | |
| Metal pedals | $75 | $75 | $75 | |
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | ||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||
| Power height adjuster, driver seat | $100 | $100 | $100 | |
| Power height adjuster, passenger seat | $100 | |||
| Power lumbar adjuster, driver seat | $100 | |||
| Power lumbar adjuster, passenger seat | $100 | |||
| Power recliner, driver seat | $100 | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | |||
| Suspension, Wheels, and Tires | ||||
| Alloy wheels | $350 | $350 | ||
| Electronic systems calibration selector | $200 | $200 | ||
| Machined alloy wheels | $350 | $350 | ||
| Performance steering system (optional) | $0 | $0 | ||
| Sport suspension (upgrade) | $0 | $0 | ||
| Transmission | ||||
| Steering-wheel-mounted transmission controls | $100 | $100 | ||
| Total Value of Features | $7,700 | $7,415 | $12,365 | $3,470 |
| Value of Feature Adjustments | $4,230 | $3,945 | $8,895 | $0 |
| Value of Feature Adjustments | -3,930 | -3,674 | -8,258 | 0 |
Specifications Comparison: Kia Optima vs. Subaru Impreza / WRX / STI
| Model Year | 2016 | 2008 |
| Model | Optima | Impreza / WRX / STI |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.4 in | 103.1 in |
| Length | 191.1 in | 180.3 in |
| Width | 73.2 in | 68.5 in |
| Height | 57.7 in | 58.1 in |
| Curb Weight | 3,220 lb. | 3,017 lb. |
| Fuel Capacity | 18.5 gal. | 16.9 gal. |
| Row 1 Headroom | 39.8 in | 40.3 in |
| Row 1 Shoulder Room | 58.1 in | 54.8 in |
| Row 1 Hip Room | 56.0 in | 0.0 in |
| Row 1 Legroom | 45.5 in | 43.5 in |
| Row 2 Headroom | 37.8 in | 37.6 in |
| Row 2 Shoulder Room | 56.4 in | 53.2 in |
| Row 2 Hip Room | 56.0 in | 0.0 in |
| Row 2 Legroom | 35.6 in | 33.5 in |
| Cargo Volume | 15.9 ft3 | 11.3 ft3 |
Option Package Details
Subaru Impreza / WRX / STI WRX Premium
| Auto-dimming rearview mirror | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | Yes |
| Total Requested | 150 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Satellite radio | 200 | Yes |
| Total Requested | 800 | 100% |
| Total Not Requested | 0 | 0% |
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