The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,661 Subaru Impreza 2.0i Limited | |||
Difference: $7,699 | |||
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Model Year | 2020 | 2020 | 2015 |
Model | Optima | Optima | Impreza |
Trim | EX | SX | 2.0i Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $27,190 | $32,190 | $22,295 |
Convenience Plus Package | 3,000 | ||
Premium Package | 2,300 | ||
Universal garage door opener | 350 | 350 | 85 |
Cargo tray | 80 | 80 | 71 |
Remote start | 425 | 425 | 400 |
Cargo net | 50 | 50 | 55 |
Technology Package | 3,000 | ||
Auto-dimming rearview mirror | 165 | ||
Moonroof, navigation, keyless access, Eyesight | 2,795 | ||
Convenience Plus Package | 2,727 | ||
Premium Package | 2,088 | ||
Universal garage door opener | 291 | 291 | 56 |
Cargo tray | 67 | 67 | 46 |
Remote start | 353 | 353 | 300 |
Cargo net | 42 | 42 | 36 |
Technology Package | 2,727 | ||
Auto-dimming rearview mirror | 107 | ||
Moonroof, navigation, keyless access, Eyesight | 2,482 | ||
Options (change) | 6,205 | 3,905 | 3,571 |
Options (change) | 5,568 | 3,480 | 3,027 |
Destination | 965 | 965 | 795 |
Total Price | $34,360 | $37,060 | $26,661 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Subaru Impreza dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Subaru Impreza 2.0i Limited | |||
Lowest Adjusted Invoice: Kia Optima SX | |||
TrueDelta Adjusted Price Difference: $5,904 | |||
TrueDelta Adjusted Invoice Difference: $20,969 | |||
Model Year | 2020 | 2020 | 2015 |
Model | Optima | Optima | Impreza |
Trim | EX | SX | 2.0i Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 178hp I4 | 245hp I4 | 148hp H4 |
Transmission | S7 | T6 | CVT-6 |
Drivetrain | FWD | FWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | ?, 6 |
Tire (rear if not all the same) | 215/55-17 | 235/45-18 | 205/50-17 |
Total Price | $34,360 | $37,060 | $26,661 |
Adjustments for Features | -1,795 | -3,570 | 0 |
Feature-Adjusted Total Price | $32,565 | $33,490 | $26,661 |
Cost Above Minimum | $0 | $925 | $0 |
Model Year | 2020 | 2020 | 2015 |
Model | Optima | Optima | Impreza |
Trim | EX | SX | 2.0i Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
7-speed automated manual | $1200 | ||
6-speed manually-shiftable automatic | $1100 | ||
6-speed manually-shiftable CVT | $1100 | ||
FWD | $0 | $0 | |
AWD | $1700 | ||
Accessories | |||
Adaptive cruise control | $600 | ||
Adaptive cruise control, all-speed | $850 | $850 | |
Lead vehicle start alert | $25 | ||
Proximity trunk or liftgate opener | $125 | $125 | |
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Blind spot warning system | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | |
Lane sway warning | $25 | ||
Obstacle detection, rear | $250 | $250 | |
Pedestrian detection | $50 | ||
Radar- or camera-based collision preparation system | $0 | ||
Temporary spare tire | $150 | $150 | |
Vehicle health reports | $0 | $0 | |
Cargo Management | |||
Cargo mat | $40 | $40 | |
Overhead sunglass holder | $25 | $25 | |
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Rear air vents | $100 | $100 | |
Wiper de-icer | $25 | ||
Exterior | |||
Black exterior trim (optional) | $0 | ||
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | ||
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
Apple CarPlay support | $100 | $100 | |
CD player | $125 | ||
MP3-compatible player | $50 | ||
Surround sound | $250 | $250 | |
Traffic + travel information | $25 | ||
Traffic information | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Instruments, Lights, and Mirrors | |||
Approach detection | $25 | $25 | |
Auto-dimming headlights | $200 | ||
Illuminated visor mirror, driver | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | |
Interior ambient lighting | $150 | $150 | |
LED headlights | $1000 | ||
Power-folding mirrors | $50 | $50 | |
Steering-linked fog lights | $50 | ||
Steering-linked headlights | $150 | ||
Visor mirror, driver | $10 | ||
Visor mirror, passenger | $10 | ||
Seats and Interior Trim | |||
Cooled or ventilated front seats | $300 | $300 | |
Manual height adjuster, driver seat | $50 | ||
Memory system, driver seat | $200 | $200 | |
Metal pedals | $75 | ||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
Power fore-aft adjuster, driver seat | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | |
Power height adjuster, driver seat | $100 | $100 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, passenger seat | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | |
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | $350 | |
Electronic systems calibration selector | $200 | $200 | |
Machined alloy wheels | $350 | ||
Performance steering system (optional) | $0 | ||
Sport suspension (upgrade) | $0 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $7,340 | $9,115 | $5,545 |
Value of Feature Adjustments | $1,795 | $3,570 | $0 |
Value of Feature Adjustments | -341 | -428 | 0 |
Model Year | 2020 | 2015 |
Model | Optima | Impreza |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 104.1 in |
Length | 191.1 in | 180.3 in |
Width | 73.2 in | 68.5 in |
Height | 57.7 in | 57.6 in |
Curb Weight | 3,231 lb. | 2,912 lb. |
Fuel Capacity | 18.5 gal. | 14.6 gal. |
Row 1 Headroom | 39.8 in | 39.7 in |
Row 1 Shoulder Room | 58.1 in | 55.6 in |
Row 1 Hip Room | 56.0 in | 53.2 in |
Row 1 Legroom | 45.5 in | 43.5 in |
Row 2 Headroom | 37.8 in | 37.2 in |
Row 2 Shoulder Room | 56.4 in | 54.2 in |
Row 2 Hip Room | 56.0 in | 52.2 in |
Row 2 Legroom | 35.6 in | 35.4 in |
Cargo Volume | 15.9 ft3 | 12.0 ft3 |
Convenience Plus Package | ||
Feature | Value | Requested? |
Fog lights | 125 | Yes |
Sport front fascia (optional) | 0 | No |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 1700 | 57% |
Total Not Requested | 1300 | 43% |
Premium Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Total Requested | 150 | 7% |
Total Not Requested | 2100 | 93% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 1575 | 51% |
Total Not Requested | 1500 | 49% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
Moonroof, navigation, keyless access, Eyesight | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Sunroof | 900 | Yes |
Proximity key | 250 | Yes |
Voice control for nav and audio | 75 | Yes |
Steering-linked fog lights | 50 | No |
Traffic + travel information | 25 | No |
Automatic braking, high-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane sway warning system | 25 | No |
Lead vehicle start alert | 25 | No |
Pedestrian detection | 50 | No |
Adaptive cruise control | 450 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Total Requested | 3075 | 95% |
Total Not Requested | 175 | 5% |