Kia Soul Kia Soul 2017 Audi A4 / S4 Audi A4 / S4 2016

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Kia Soul vs. Audi A4 / S4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Audi A4 / S4 Invoice Comparison

Lowest Total Price: $27,865

Kia Soul +   
Difference: $13,935

Lowest Total Invoice: $26,185

Kia Soul +   
Difference: $12,756

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720162016
ModelSoulA4 / S4A4 / S4
Trim+A4 2.0TS4 3.0T
Body4dr Hatch4dr Sedan4dr Sedan
Base Price $19,800 $35,900 $49,200
Base Invoice $18,764 $33,388 $45,756
Primo Package 4,000    
Audio Package 2,000    
Universal garage door opener 350    
Interior ambient lighting 450    
Floor mats 120    
Illuminated door sill trim plates 250    
Technology Package   2,300 2,300
Premium Plus Package   2,100  
Metallic paint (extra cost)   575 575
Primo Package 3,711    
Audio Package 1,844    
Universal garage door opener 291    
Interior ambient lighting 374    
Floor mats 98    
Illuminated door sill trim plates 208    
Technology Package   2,138 2,138
Premium Plus Package   1,954  
Metallic paint (extra cost)   536 536
Options (change) 7,170 4,975 2,875
Options (change) 6,526 4,628 2,674
Destination 895 925 925
Total Price $27,865 $41,800 $53,000
Total Invoice $26,185 $38,941 $49,355

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Soul vs. Audi A4 / S4

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $13,730
TrueDelta Adjusted Invoice Difference: $12,565
Model Year201720162016
ModelSoulA4 / S4A4 / S4
Trim+A4 2.0TS4 3.0T
Body4dr Hatch4dr Sedan4dr Sedan
Engine161hp I4220hp I4333hp V6
TransmissionT6CVT-8M6
DrivetrainFWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)315, 8505, 14505, 14
Tire (rear if not all the same)215/55-17245/40-18245/40-18
Total Price$27,865$41,800$53,000
Adjustments for Features0-205-1,555
Feature-Adjusted Total Price$27,865$41,595$51,445
Cost Above Minimum$0$0$9,850
Total Invoice$26,185$38,941$49,355
Adjustments for Features0-191-1,448
Feature-Adjusted Total Invoice$26,185$38,750$47,907
Cost Above Minimum$0$0$9,157

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Features Comparison: Kia Soul vs. Audi A4 / S4

Model Year201720162016
ModelSoulA4 / S4A4 / S4
Trim+A4 2.0TS4 3.0T
Body4dr Hatch4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
8-speed manually-shiftable CVT $1100 
6-speed manual  $150
FWD$0$0 
AWD  $1700
Accessories 
Heated steering wheel$100  
Brakes, Airbags, and Other Safety 
911 assist$25  
Active or whiplash-reducing head restraints, front seats $0$0
Cross-traffic warning, rear$100  
Forward collision warning$200  
Lane departure warning$200  
Obstacle detection, rear $250$250
Rollover sensor$50  
Temporary spare tire $150$150
Torque vectoring, brake-based $100 
Vehicle health reports$0  
Cargo Management 
Air-conditioned storage compartment $50$50
Cargo cover$75  
Overhead sunglass holder$25  
Climate Control 
Automatic air recirculation $100$100
Dual-zone climate control $125$125
Heated windshield washer nozzles $15$15
Interior air filter $0$0
Ionizing air filtration$50  
Rain-sensing wipers $175$175
Rear air vents with automatic controls $250$250
Rear wiper$175  
Variable intermittent wipers$75  
Exterior 
Body kit $0$0
Bright-finished exhaust tip(s) $25$25
Deep-tinted rear windows$275  
Panoramic sunroof$1200  
Sunroof $900$900
Infotainment 
Android Auto support$100  
App support$0  
Apple CarPlay support$100  
DVD-compatible player $0$0
In-vehicle Internet $150$150
iPod integration $100$100
Media drive $15$15
SD Card slot $25$25
SMS text-to-speech reader$25  
Surround sound $250$250
Traffic + travel information $25$25
Traffic information$25  
USB port$25  
Voice control for external devices$0  
Wi-Fi hotspot $50$50
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Auto-dimming passenger-side mirror $75$75
Fog light, rear $100$100
Speaker lights$100  
Turn signals on or near mirrors $25$25
Xenon HID headlights $500$500
Seats and Interior Trim 
Aluminum trim $100$100
Cooled or ventilated front seats$300  
Door sill trim plates $100$100
Heated second row seats$200  
Illuminated door sill trim plates$200  
Leather door panel trim  $250
Manual thigh support length adjuster, driver seat  $50
Manual thigh support length adjuster, passenger seat  $50
Memory system, driver seat $200$200
Power 4-way lumbar adjuster, driver seat $150$150
Power 4-way lumbar adjuster, passenger seat  $150
Power lumbar adjuster, driver seat$100  
Synthetic suede inserts in leather seating surfaces  $0
Upholstered instrument cluster hood$50  
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200 $200
Sport suspension (upgrade)  $0
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$5,075$5,280$6,630
Value of Feature Adjustments$0$205$1,555
Value of Feature Adjustments0-191-1,448

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Specifications Comparison: Kia Soul vs. Audi A4 / S4

Model Year20172016
ModelSoulA4 / S4
Body4dr Hatch4dr Sedan
Wheelbase101.2 in110.6 in
Length163.0 in185.1 in
Width70.9 in71.9 in
Height63.5 in56.2 in
Curb Weight2,885 lb.3,510 lb.
Fuel Capacity14.2 gal.16.9 gal.
Row 1 Headroom39.6 in40.0 in
Row 1 Shoulder Room55.5 in55.5 in
Row 1 Hip Room53.2 in0.0 in
Row 1 Legroom40.9 in41.3 in
Row 2 Headroom39.5 in37.5 in
Row 2 Shoulder Room54.7 in54.3 in
Row 2 Hip Room49.3 in0.0 in
Row 2 Legroom39.1 in35.2 in
Cargo Volume,
Minimum
24.2 ft312.4 ft3
Cargo Volume,
Maximum
61.3 ft312.4 ft3

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Option Package Details
Kia Soul +

Primo Package
FeatureValueRequested?
Leather seating surfaces900Yes
Cooled or ventilated front seats300No
Upgraded instruments0No
Panoramic sunroof1200No
Power tilt adjuster, passenger seat100Yes
Lane departure warning system200No
Blind spot warning system200Yes
Rear cross-traffic detection100No
Forward collision warning200No
LED tail lights0No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power height adjuster, passenger seat100Yes
Heated front seats200Yes
Heated second row seats200No
Heated steering wheel100No
Total Requested215048%
Total Not Requested230052%
Audio Package
FeatureValueRequested?
HD radio50Yes
Speaker lights100No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Proximity key250Yes
Engine immobilizer (optional)0No
Special interior trim0No
Upholstered instrument cluster hood50No
Leather-wrapped steering wheel150Yes
Apple CarPlay support100No
Android Auto support100No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
App support0No
Total Requested120062%
Total Not Requested75038%

Option Package Details
Audi A4 / S4 A4 2.0T

Technology Package
FeatureValueRequested?
Obstacle detection, rear250No
Rearview camera200Yes
Surround sound250No
Blind spot warning system200Yes
Bang & Olufsen, 505W, 14 speakers (with subwoofer)350No
Voice control for nav and audio100Yes
HD radio50Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Bluetooth audio streaming25Yes
Wi-Fi hotspot50No
Navigation system600Yes
DVD-compatible player0No
Total Requested117552%
Total Not Requested109048%
Premium Plus Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Memory system, driver seat200No
Auto-dimming driver-side mirror75No
Compass0Yes
Auto-dimming passenger-side mirror75No
Steering-wheel-mounted transmission controls100No
Heated front seats200Yes
Proximity key250Yes
245/40HR18 tires400No
Total Requested60041%
Total Not Requested85059%

Option Package Details
Audi A4 / S4 S4 3.0T

Technology Package
FeatureValueRequested?
Obstacle detection, rear250No
Rearview camera200Yes
Surround sound250No
Blind spot warning system200Yes
Bang & Olufsen, 505W, 14 speakers (with subwoofer)350No
Voice control for nav and audio100Yes
HD radio50Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Bluetooth audio streaming25Yes
Wi-Fi hotspot50No
Navigation system600Yes
DVD-compatible player0No
Total Requested117552%
Total Not Requested109048%

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