| 1 | 0 | 3 | 4 | 3 | 4 |
Mercury Grand Marquis vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Mercury Grand Marquis vs. Kia Optima Invoice Comparison
Lowest Total Price: $32,100 Mercury Grand Marquis LS | ||
| Difference: $2,800 | ||
Lowest Total Invoice: $30,198 Mercury Grand Marquis LS | ||
| Difference: $2,134 | ||
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| Model Year | 2011 | 2012 |
| Model | Grand Marquis | Optima |
| Trim | LS | SX |
| Body | 4dr Sedan | 4dr Sedan |
| Base Price | $29,935 | $26,500 |
| Base Invoice | $28,200 | $24,760 |
| Wood/leather-wrapped steering wheel | 300 | |
| Heated front seats | 295 | |
| Chrome-plated alloy wheels | 695 | |
| Limited Package | 3,300 | |
| Navigation system | 1,400 | |
| Premium Package | 2,950 | |
| Wood/leather-wrapped steering wheel | 261 | |
| Heated front seats | 257 | |
| Chrome-plated alloy wheels | 605 | |
| Limited Package | 2,937 | |
| Navigation system | 1,250 | |
| Premium Package | 2,635 | |
| Options (change) | 1,290 | 7,650 |
| Options (change) | 1,123 | 6,822 |
| Destination | 875 | 750 |
| Total Price | $32,100 | $34,900 |
| Total Invoice | $30,198 | $32,332 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Mercury Grand Marquis dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Mercury Grand Marquis vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima SX | ||
| TrueDelta Adjusted Price Difference: $3,950 | ||
| TrueDelta Adjusted Invoice Difference: $4,119 | ||
| Model Year | 2011 | 2012 |
| Model | Grand Marquis | Optima |
| Trim | LS | SX |
| Body | 4dr Sedan | 4dr Sedan |
| Engine | 224hp V8 | 274hp I4 |
| Transmission | A4 | T6 |
| Drivetrain | RWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG |
| Audio (watts, speakers) | ?, 4 | 550, 12 |
| Tire (rear if not all the same) | 225/60-17 | 225/45-18 |
| Total Price | $32,100 | $34,900 |
| Adjustments for Features | 0 | -6,750 |
| Feature-Adjusted Total Price | $32,100 | $28,150 |
| Total Invoice | $30,198 | $32,332 |
| Adjustments for Features | 0 | -6,253 |
| Feature-Adjusted Total Invoice | $30,198 | $26,079 |
Features Comparison: Mercury Grand Marquis vs. Kia Optima
| Model Year | 2011 | 2012 |
| Model | Grand Marquis | Optima |
| Trim | LS | SX |
| Body | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||
| 4-speed automatic | $800 | |
| 6-speed manually-shiftable automatic | $1100 | |
| RWD | $0 | |
| FWD | $0 | |
| Accessories | ||
| Keyless entry keypad | $50 | |
| Proximity key | $250 | |
| Tilt steering wheel, manual | $150 | |
| Tilt/telescoping steering wheel, manual | $250 | |
| Universal garage door opener | $100 | |
| Brakes, Airbags, and Other Safety | ||
| Active or whiplash-reducing head restraints, front seats | $0 | |
| Rearview camera | $200 | |
| Side curtain airbags | $350 | |
| Stability control | $400 | |
| Temporary spare tire | $150 | |
| Cargo Management | ||
| Air-conditioned storage compartment | $50 | |
| Console with shifter | $150 | |
| Overhead sunglass holder | $25 | |
| Climate Control | ||
| Dual-zone climate control | $125 | |
| Rear air vents | $100 | |
| Exterior | ||
| Body kit | $0 | |
| Bodyside moldings | $75 | |
| Bright-finished exhaust tip(s) | $25 | |
| Painted brake calipers (optional) | $0 | |
| Panoramic sunroof | $1200 | |
| Rear spoiler | $200 | |
| Infotainment | ||
| Aux input | $50 | |
| Bluetooth audio streaming | $25 | |
| Bluetooth cell phone link | $100 | |
| HD radio | $50 | |
| MP3-compatible player | $50 | |
| Navigation system | $600 | |
| Satellite radio | $200 | |
| Traffic information | $25 | |
| USB port | $25 | |
| Voice control for nav and audio | $100 | |
| Instruments, Lights, and Mirrors | ||
| Cornering lights | $50 | |
| Interior ambient lighting | $150 | |
| Power-folding mirrors | $50 | |
| Speaker lights | $100 | |
| Tachometer | $75 | |
| Turn signals on or near mirrors | $25 | |
| Xenon HID headlights | $500 | |
| Seats and Interior Trim | ||
| Aluminum trim | $100 | |
| Cooled or ventilated front seats | $300 | |
| Folding second row seats | $300 | |
| Heated second row seats | $200 | |
| Illuminated door sill trim plates | $200 | |
| Leather door panel trim | $250 | |
| Memory system, driver seat | $200 | |
| Metal pedals | $75 | |
| Power height adjuster, passenger seat | $100 | |
| Power lumbar adjuster, passenger seat | $100 | |
| Power tilt adjuster, passenger seat | $100 | |
| Wood trim | $300 | |
| Suspension, Wheels, and Tires | ||
| Rear air springs, auto-leveling | $350 | |
| Sport suspension (upgrade) | $0 | |
| Whitewall tires | $0 | |
| Transmission | ||
| Steering-wheel-mounted transmission controls | $100 | |
| Total Value of Features | $1,925 | $8,675 |
| Value of Feature Adjustments | $0 | $6,750 |
| Value of Feature Adjustments | 0 | -6,253 |
Specifications Comparison: Mercury Grand Marquis vs. Kia Optima
| Model Year | 2011 | 2012 |
| Model | Grand Marquis | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 114.6 in | 110.0 in |
| Length | 212.0 in | 190.7 in |
| Width | 78.3 in | 72.1 in |
| Height | 58.3 in | 57.3 in |
| Curb Weight | 4,136 lb. | 3,207 lb. |
| Fuel Capacity | 19.0 gal. | 18.5 gal. |
| Row 1 Headroom | 39.5 in | 40.0 in |
| Row 1 Shoulder Room | 60.6 in | 57.2 in |
| Row 1 Hip Room | 57.4 in | 54.7 in |
| Row 1 Legroom | 41.6 in | 45.5 in |
| Row 2 Headroom | 37.8 in | 37.6 in |
| Row 2 Shoulder Room | 60.0 in | 55.7 in |
| Row 2 Hip Room | 56.1 in | 54.5 in |
| Row 2 Legroom | 38.0 in | 34.7 in |
| Cargo Volume | 20.6 ft3 | 15.4 ft3 |
Option Package Details
Kia Optima SX
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | No |
| Voice control for nav and audio | 100 | No |
| Traffic information | 25 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 725 | 100% |
| Limited Package | ||
| Feature | Value | Requested? |
| Upgraded leather upholstery | -450 | No |
| Wood trim | 300 | No |
| Leather seating surfaces | 450 | Yes |
| Wood/leather-wrapped steering wheel | 150 | Yes |
| Additional chrome trim | 0 | No |
| Upholstered door panels, leather | 250 | No |
| Chrome-plated alloy wheels | 500 | Yes |
| Painted brake calipers (optional) | 0 | No |
| Total Requested | 1100 | 92% |
| Total Not Requested | 100 | 8% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | No |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | No |
| Voice control for external devices | 0 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Media drive, small | 5 | No |
| Total Requested | 400 | 13% |
| Total Not Requested | 2605 | 87% |
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See TrueDelta's information for all Sedans
See TrueDelta's information for all Mercury models.
