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The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $22,520 Kia Optima EX | ||||
Difference: $3,870 | ||||
Lowest Total Invoice: $20,925 Kia Optima EX | ||||
Difference: $3,619 | ||||
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Model Year | 2010 | 2010 | 2010 | 2008 |
Model | Mariner | Mariner | Mariner | Optima |
Trim | Base | Premier | Hybrid | EX |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Base Price | $23,560 | $25,630 | $30,105 | $19,895 |
Base Invoice | $22,030 | $23,913 | $27,985 | $18,510 |
Sun and SYNC Package | 895 | |||
Leather Trim Package | 1,015 | 745 | ||
Amenities Package | 195 | 600 | ||
Moon and Tune Elite Package | 795 | |||
Sunroof | 795 | |||
Stability control | 650 | |||
Premium Package | 1,300 | |||
Sun and SYNC Package | 760 | |||
Leather Trim Package | 863 | 633 | ||
Amenities Package | 166 | 509 | ||
Moon and Tune Elite Package | 676 | |||
Sunroof | 676 | |||
Stability control | 580 | |||
Premium Package | 1,160 | |||
Options (change) | 2,105 | 1,395 | 1,540 | 1,950 |
Options (change) | 1,789 | 1,185 | 1,309 | 1,740 |
Destination | 725 | 725 | 725 | 675 |
Gas Tax | 0 | 0 | -3,000 | 0 |
Total Price | $26,390 | $27,750 | $29,370 | $22,520 |
Total Invoice | $24,544 | $25,823 | $27,019 | $20,925 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $3,575 | ||||
TrueDelta Adjusted Invoice Difference: $3,345 | ||||
Model Year | 2010 | 2010 | 2010 | 2008 |
Model | Mariner | Mariner | Mariner | Optima |
Trim | Base | Premier | Hybrid | EX |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Engine | 171hp I4 | 171hp I4 | 153hp I4 H | 162hp I4 |
Transmission | A6 | A6 | CVT | T5 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 80, 4 | 320, 7 | 80, 4 | 360, 7 |
Tire (rear if not all the same) | 235/70-16 | 235/70-16 | 235/70-16 | 205/60-16 |
Total Price | $26,390 | $27,750 | $29,370 | $22,520 |
Adjustments for Features | -295 | -1,570 | -720 | 0 |
Feature-Adjusted Total Price | $26,095 | $26,180 | $28,650 | $22,520 |
Cost Above Minimum | $0 | $85 | $2,555 | $0 |
Total Invoice | $24,544 | $25,823 | $27,019 | $20,925 |
Adjustments for Features | -274 | -1,461 | -662 | 0 |
Feature-Adjusted Total Invoice | $24,270 | $24,362 | $26,357 | $20,925 |
Cost Above Minimum | $0 | $92 | $2,087 | $0 |
Model Year | 2010 | 2010 | 2010 | 2008 |
Model | Mariner | Mariner | Mariner | Optima |
Trim | Base | Premier | Hybrid | EX |
Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed automatic | $1000 | $1000 | ||
CVT | $1000 | |||
5-speed manually-shiftable automatic | $1000 | |||
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
AC power outlet | $100 | |||
Keyless entry keypad | $50 | $50 | $50 | |
Tilt steering wheel, manual | $150 | $150 | $150 | |
Tilt/telescoping steering wheel, manual | $250 | |||
Universal garage door opener | $100 | $100 | ||
Brakes, Airbags, and Other Safety | ||||
4-wheel disc brakes | $150 | |||
911 assist | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |||
Obstacle detection, rear | $250 | |||
Rollover sensor | $50 | $50 | $50 | |
Safety key | $5 | $5 | $5 | |
Vehicle health reports | $0 | $0 | $0 | |
Cargo Management | ||||
Cargo cover | $75 | |||
Liftglass or two-piece tailgate | $150 | $150 | $150 | |
Roof rack | $300 | |||
Climate Control | ||||
Automatic climate control, front | $200 | $200 | $200 | |
Dual-zone climate control | $125 | $125 | ||
Interior air filter | $0 | |||
Rear wiper | $175 | $175 | $175 | |
Exterior | ||||
Bodyside moldings | $75 | |||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
Deep-tinted rear windows | $275 | $275 | $275 | |
Rear bumper protector | $40 | $40 | $40 | |
Infotainment | ||||
Bluetooth audio streaming | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | |
CD changer, in-dash | $325 | |||
CD player | $125 | $125 | $125 | |
Satellite radio | $200 | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | $25 | |
Traffic + travel information | $25 | $25 | $25 | |
USB port | $25 | $25 | $25 | |
Voice control for audio system | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||
Compass | $0 | $0 | $0 | |
Heated mirrors | $25 | $25 | ||
Interior ambient lighting | $150 | $150 | $150 | |
Spotter mirror(s) | $50 | $50 | $50 | |
Turn signals on or near mirrors | $25 | |||
Seats and Interior Trim | ||||
Center armrest(s), second row | $50 | |||
Door sill trim plates | $100 | |||
Heated front seats | $200 | |||
Power recliner, driver seat | $100 | |||
Synthetic suede inserts in leather seating surfaces | $0 | |||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Machined alloy wheels | $350 | |||
Total Value of Features | $3,045 | $4,320 | $3,470 | $2,750 |
Value of Feature Adjustments | $295 | $1,570 | $720 | $0 |
Value of Feature Adjustments | -274 | -1,461 | -662 | 0 |
Model Year | 2010 | 2008 |
Model | Mariner | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 103.1 in | 107.1 in |
Length | 175.2 in | 186.4 in |
Width | 71.1 in | 71.1 in |
Height | 67.7 in | 58.3 in |
Curb Weight | 3,342 lb. | 3,143 lb. |
Fuel Capacity | 16.5 gal. | 17.0 gal. |
Row 1 Headroom | 40.4 in | 39.8 in |
Row 1 Shoulder Room | 56.6 in | 57.1 in |
Row 1 Hip Room | 53.4 in | 54.5 in |
Row 1 Legroom | 41.6 in | 43.7 in |
Row 2 Headroom | 39.2 in | 38.0 in |
Row 2 Shoulder Room | 55.9 in | 56.3 in |
Row 2 Hip Room | 49.1 in | 54.7 in |
Row 2 Legroom | 35.6 in | 37.8 in |
Cargo Volume, Minimum | 29.2 ft3 | 14.8 ft3 |
Cargo Volume, Maximum | 66.3 ft3 | 14.8 ft3 |
Sun and SYNC Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Overhead sunglass holder | 25 | Yes |
USB port | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
Voice control for audio system | 25 | No |
Bluetooth cell phone link | 100 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Traffic + travel information | 25 | No |
Total Requested | 1155 | 82% |
Total Not Requested | 250 | 18% |
Leather Trim Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Interior ambient lighting | 150 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 100 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Total Requested | 1250 | 89% |
Total Not Requested | 150 | 11% |
Amenities Package | ||
Feature | Value | Requested? |
Automatic headlights | 125 | Yes |
Outside temperature display | 50 | Yes |
Compass | 0 | No |
Overhead sunglass holder | 25 | Yes |
Total Requested | 200 | 100% |
Total Not Requested | 0 | 0% |
Amenities Package | ||
Feature | Value | Requested? |
Automatic climate control, front | 200 | Yes |
Universal garage door opener | 100 | Yes |
Obstacle detection, rear | 250 | No |
Dual-zone climate control | 125 | No |
Total Requested | 300 | 44% |
Total Not Requested | 375 | 56% |
Moon and Tune Elite Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Unbranded, 320W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 72% |
Total Not Requested | 350 | 28% |
Leather Trim Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Interior ambient lighting | 150 | No |
Total Requested | 950 | 86% |
Total Not Requested | 150 | 14% |
Stability control | ||
Feature | Value | Requested? |
Stability control | 400 | Yes |
Antilock brakes (ABS) | 400 | Yes |
Traction control | 100 | Yes |
Brake assist | 50 | Yes |
Total Requested | 950 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
MP3-compatible player | 50 | Yes |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 63% |
Total Not Requested | 550 | 37% |