The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,690 Ford Focus SEL | ||||
Difference: $25,620 | ||||
Lowest Total Invoice: $24,632 Ford Focus SEL | ||||
Difference: $23,847 | ||||
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Model Year | 2017 | 2017 | 2012 | 2012 |
Model | Armada | Armada | Focus | Focus |
Trim | SL | Platinum | SEL | Titanium |
Body | 4dr SUV | 4dr SUV | 4dr Hatch | 4dr Hatch |
Base Price | $49,650 | $57,590 | $20,905 | $22,305 |
Base Invoice | $46,072 | $53,430 | $19,494 | $20,768 |
Floor mats | 300 | 300 | ||
Sunroof | 800 | 795 | 795 | |
Illuminated door sill trim plates | 365 | 365 | ||
Premium Package | 1,395 | 1,295 | ||
Winter Package | 470 | 470 | ||
Navigation system | 795 | 795 | ||
MyFord Touch and Sony Package | 995 | |||
Door sill trim plates | 95 | 95 | ||
Remote start | 445 | 445 | ||
Floor mats | 223 | 223 | ||
Sunroof | 708 | 692 | 692 | |
Illuminated door sill trim plates | 281 | 281 | ||
Premium Package | 1,214 | 1,127 | ||
Winter Package | 409 | 409 | ||
Navigation system | 692 | 692 | ||
MyFord Touch and Sony Package | 866 | |||
Door sill trim plates | 83 | 83 | ||
Remote start | 387 | 387 | ||
Options (change) | 1,465 | 665 | 4,990 | 3,895 |
Options (change) | 1,212 | 504 | 4,343 | 3,390 |
Destination | 1,195 | 1,195 | 795 | 795 |
Total Price | $52,310 | $59,450 | $26,690 | $26,995 |
Total Invoice | $48,479 | $55,129 | $24,632 | $24,953 |
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Lowest Adjusted Price and Invoice: Ford Focus SEL | ||||
TrueDelta Adjusted Price Difference: $18,355 | ||||
TrueDelta Adjusted Invoice Difference: $17,110 | ||||
Model Year | 2017 | 2017 | 2012 | 2012 |
Model | Armada | Armada | Focus | Focus |
Trim | SL | Platinum | SEL | Titanium |
Body | 4dr SUV | 4dr SUV | 4dr Hatch | 4dr Hatch |
Engine | 390hp V8 | 390hp V8 | 160hp I4 | 160hp I4 |
Transmission | T7 | T7 | S6 | M5 |
Drivetrain | RWD | RWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 13 | ?, 13 | 355, 10 | 355, 10 |
Tire (rear if not all the same) | 275/60-20 | 275/60-20 | 215/50-17 | 215/50-17 |
Total Price | $52,310 | $59,450 | $26,690 | $26,995 |
Adjustments for Features | -8,115 | -11,990 | -850 | 0 |
Feature-Adjusted Total Price | $44,195 | $47,460 | $25,840 | $26,995 |
Cost Above Minimum | $0 | $3,265 | $0 | $1,155 |
Total Invoice | $48,479 | $55,129 | $24,632 | $24,953 |
Adjustments for Features | -7,521 | -11,119 | -784 | 0 |
Feature-Adjusted Total Invoice | $40,958 | $44,010 | $23,848 | $24,953 |
Cost Above Minimum | $0 | $3,052 | $0 | $1,105 |
Model Year | 2017 | 2017 | 2012 | 2012 |
Model | Armada | Armada | Focus | Focus |
Trim | SL | Platinum | SEL | Titanium |
Body | 4dr SUV | 4dr SUV | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | ||||
7-speed manually-shiftable automatic | $1200 | $1200 | ||
6-speed automated manual | $1100 | |||
5-speed manual | $0 | |||
RWD | $0 | $0 | ||
FWD | $0 | $0 | ||
Accessories | ||||
AC power outlet | $100 | $100 | ||
Adaptive cruise control, all-speed | $850 | |||
Cruise control | $150 | $150 | $150 | |
Heated steering wheel | $100 | |||
Power liftgate | $350 | $350 | ||
Proximity key | $250 | $250 | $250 | |
Remote window/roof operation | $15 | $15 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | ||
Tilt/telescoping steering wheel, power | $350 | $350 | ||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | ||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
Around view cameras | $500 | $500 | ||
Automatic braking, high-speed or partial | $200 | |||
Backup collision intervention | $150 | |||
Blind spot collision prevention | $150 | |||
Blind spot warning system | $200 | |||
Full-size spare tire | $225 | $225 | ||
Lane departure prevention | $150 | |||
Lane departure warning | $200 | |||
Moving object detection, front | $25 | $25 | ||
Moving object detection, rear | $25 | $25 | ||
Obstacle detection, front | $150 | $150 | ||
Predictive forward collision warning | $250 | |||
Radar- or camera-based collision preparation system | $0 | |||
Rollover sensor | $50 | $50 | ||
Safety key | $5 | $5 | ||
Side curtain airbags | $350 | $350 | ||
Side curtain airbags, three rows | $500 | $500 | ||
Temporary spare tire | $150 | $150 | ||
Torque vectoring, brake-based | $100 | $100 | ||
Vehicle health reports | $0 | $0 | ||
Cargo Management | ||||
Cargo cover | $75 | $75 | ||
Cargo mat | $40 | $40 | ||
Class IV trailer hitch | $300 | $300 | ||
Roof rails | $250 | $250 | ||
Trailering equipment (7 wire) | $150 | $150 | ||
Climate Control | ||||
Rear air vents with automatic controls | $250 | $250 | ||
Rear HVAC unit | $400 | $400 | ||
Wiper de-icer | $25 | |||
Exterior | ||||
Deep-tinted rear windows | $275 | $275 | ||
Laminated front side windows | $200 | $200 | ||
Rear bumper protector | $40 | $40 | ||
Running boards | $350 | $350 | ||
Skid plate (one) | $50 | $50 | ||
Wheel-lip moldings | $75 | $75 | ||
Infotainment | ||||
Bluetooth audio streaming | $25 | $25 | $25 | |
Entertainment system with dual headrest screens | $1200 | |||
HD radio | $50 | $50 | ||
Navigation, turn-by-turn | $25 | $25 | ||
SD Card slot | $25 | $25 | ||
SMS text-to-speech reader | $25 | $25 | ||
Traffic + travel information | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | ||
Wi-Fi hotspot capability | $0 | $0 | ||
Instruments, Lights, and Mirrors | ||||
Auto-dimming driver-side mirror | $75 | $75 | ||
Auto-dimming passenger-side mirror | $75 | $75 | ||
Compass | $0 | $0 | ||
Interior ambient lighting | $150 | $150 | ||
LED headlights, single projector or low beam only | $750 | $750 | ||
Power-folding mirrors | $50 | $50 | ||
Spotter mirror(s) | $50 | $50 | ||
Transmission temperature gauge | $75 | $75 | ||
Seats and Interior Trim | ||||
All-weather floor mats | $75 | $75 | ||
Cooled or ventilated front seats | $300 | |||
Door sill trim plates | $100 | $100 | ||
Heated second row seats | $200 | |||
Illuminated door sill trim plates | $200 | $200 | ||
Leather door panel trim | $250 | $250 | ||
Manual lumbar adjuster, driver seat | $50 | $50 | ||
Manual recliner, second row seats | $75 | $75 | ||
Memory system, driver seat | $200 | $200 | ||
Power fore-aft adjuster, passenger seat | $100 | $100 | ||
Power height adjuster, passenger seat | $100 | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | ||
Power recliner, passenger seat | $100 | $100 | ||
Power recliner, third row seats | $150 | $150 | ||
Power tilt adjuster, driver seat | $100 | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | ||
Power-folding third row seats | $1000 | $1000 | ||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | ||
Auto-leveling rear shocks | $200 | $200 | ||
Machined alloy wheels | $350 | $350 | ||
Touring suspension (upgrade) | $0 | |||
Total Value of Features | $10,420 | $14,295 | $3,155 | $2,305 |
Value of Feature Adjustments | $8,115 | $11,990 | $850 | $0 |
Value of Feature Adjustments | -7,521 | -11,119 | -784 | 0 |
Model Year | 2017 | 2012 |
Model | Armada | Focus |
Body | 4dr SUV | 4dr Hatch |
Wheelbase | 121.1 in | 104.3 in |
Length | 208.9 in | 171.6 in |
Width | 79.9 in | 71.8 in |
Height | 75.8 in | 57.7 in |
Curb Weight | 5,577 lb. | 2,921 lb. |
Fuel Capacity | 26.0 gal. | 12.4 gal. |
Row 1 Headroom | 40.9 in | 38.3 in |
Row 1 Shoulder Room | 63.8 in | 55.6 in |
Row 1 Hip Room | 59.2 in | 53.9 in |
Row 1 Legroom | 41.9 in | 41.9 in |
Row 2 Headroom | 40.0 in | 37.9 in |
Row 2 Shoulder Room | 63.4 in | 53.7 in |
Row 2 Hip Room | 58.4 in | 52.7 in |
Row 2 Legroom | 41.0 in | 33.2 in |
Row 3 Headroom | 36.4 in | 0.0 in |
Row 3 Shoulder Room | 60.5 in | 0.0 in |
Row 3 Hip Room | 48.8 in | 0.0 in |
Row 3 Legroom | 28.4 in | 0.0 in |
Cargo Volume, Minimum | 16.5 ft3 | 23.8 ft3 |
Cargo Volume, Behind R2 | 49.9 ft3 | 23.8 ft3 |
Cargo Volume, Maximum | 95.4 ft3 | 44.8 ft3 |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Total Requested | 675 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, rear | 250 | Yes |
215/50HR17 tires | 400 | No |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Center armrest(s), second row | 50 | Yes |
Total Requested | 1750 | 81% |
Total Not Requested | 400 | 19% |
Winter Package | ||
Feature | Value | Requested? |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
All-weather floor mats | 75 | No |
Perimeter approach lighting | 25 | No |
Total Requested | 225 | 69% |
Total Not Requested | 100 | 31% |
MyFord Touch and Sony Package | ||
Feature | Value | Requested? |
Satellite radio | 200 | Yes |
HD radio | 50 | No |
Sony, 355W, 10 speakers (with subwoofer) | 350 | No |
A/V input jacks | 25 | No |
SD Card slot | 25 | No |
Wi-Fi hotspot capability | 0 | No |
Total Requested | 200 | 31% |
Total Not Requested | 450 | 69% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Total Requested | 675 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Rain-sensing wipers | 100 | Yes |
Obstacle detection, rear | 250 | Yes |
215/50HR17 tires | 400 | No |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Center armrest(s), second row | 50 | Yes |
Total Requested | 1750 | 81% |
Total Not Requested | 400 | 19% |
Winter Package | ||
Feature | Value | Requested? |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
All-weather floor mats | 75 | No |
Perimeter approach lighting | 25 | No |
Total Requested | 225 | 69% |
Total Not Requested | 100 | 31% |