| 1 | 0 | 3 | 4 | 3 | 4 |
Subaru Impreza / WRX vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Subaru Impreza / WRX vs. Kia Optima Invoice Comparison
Lowest Total Price: $22,335 Kia Optima EX | ||||
| Difference: $1,910 | ||||
Lowest Total Invoice: $20,720 Kia Optima EX | ||||
| Difference: $2,138 | ||||
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| Model Year | 2013 | 2013 | 2013 | 2007 |
| Model | Impreza / WRX | Impreza / WRX | Impreza / WRX | Optima |
| Trim | 2.0i Limited | WRX Limited | WRX STI Limited | EX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $21,995 | $29,295 | $37,645 | $19,395 |
| Base Invoice | $20,888 | $27,589 | $35,564 | $18,045 |
| Bodyside moldings | 230 | 230 | 230 | |
| Universal garage door opener | 85 | 85 | 85 | |
| Auto-dimming rearview mirror | 165 | 165 | 165 | |
| Sunroof | 1,000 | 800 | ||
| Rear spoiler | 200 | |||
| Leather seating surfaces | 600 | |||
| Convenience Package | 700 | |||
| Bodyside moldings | 149 | 149 | 149 | |
| Universal garage door opener | 56 | 56 | 56 | |
| Auto-dimming rearview mirror | 107 | 107 | 107 | |
| Sunroof | 888 | 715 | ||
| Rear spoiler | 160 | |||
| Leather seating surfaces | 535 | |||
| Convenience Package | 625 | |||
| Options (change) | 1,480 | 480 | 480 | 2,300 |
| Options (change) | 1,200 | 312 | 312 | 2,035 |
| Destination | 770 | 770 | 770 | 640 |
| Total Price | $24,245 | $30,545 | $38,895 | $22,335 |
| Total Invoice | $22,858 | $28,671 | $36,646 | $20,720 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Subaru Impreza / WRX dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Subaru Impreza / WRX vs. Kia Optima
| Lowest Adjusted Price: Subaru Impreza / WRX 2.0i Limited | ||||
| Lowest Adjusted Invoice: Kia Optima EX | ||||
| TrueDelta Adjusted Price Difference: $135 | ||||
| TrueDelta Adjusted Invoice Difference: $210 | ||||
| Model Year | 2013 | 2013 | 2013 | 2007 |
| Model | Impreza / WRX | Impreza / WRX | Impreza / WRX | Optima |
| Trim | 2.0i Limited | WRX Limited | WRX STI Limited | EX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 148hp H4 | 265hp H4 | 305hp H4 | 161hp I4 |
| Transmission | CVT-6 | M5 | M6 | T5 |
| Drivetrain | AWD | AWD | AWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 6 | ?, 6 | ?, 6 | 360, 7 |
| Tire (rear if not all the same) | 205/50-17 | 235/45-17 | 245/40-18 | 205/60-16 |
| Total Price | $24,245 | $30,545 | $38,895 | $22,335 |
| Adjustments for Features | -2,045 | -1,170 | -2,720 | 0 |
| Feature-Adjusted Total Price | $22,200 | $29,375 | $36,175 | $22,335 |
| Cost Above Minimum | $0 | $7,175 | $13,975 | $0 |
| Total Invoice | $22,858 | $28,671 | $36,646 | $20,720 |
| Adjustments for Features | -1,928 | -1,098 | -2,563 | 0 |
| Feature-Adjusted Total Invoice | $20,930 | $27,573 | $34,083 | $20,720 |
| Cost Above Minimum | $0 | $6,643 | $13,153 | $0 |
Features Comparison: Subaru Impreza / WRX vs. Kia Optima
| Model Year | 2013 | 2013 | 2013 | 2007 |
| Model | Impreza / WRX | Impreza / WRX | Impreza / WRX | Optima |
| Trim | 2.0i Limited | WRX Limited | WRX STI Limited | EX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed manually-shiftable CVT | $1100 | |||
| 5-speed manual | $0 | |||
| 6-speed manual | $150 | |||
| 5-speed manually-shiftable automatic | $1000 | |||
| AWD | $1700 | $1700 | $1700 | |
| FWD | $0 | |||
| Accessories | ||||
| Power-adjustable pedals | $125 | |||
| Sunshade, rear | $125 | |||
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Antilock brakes (ABS) | $400 | $400 | $400 | |
| Brake assist | $50 | $50 | $50 | |
| Knee airbag, driver | $75 | |||
| Rollover sensor | $50 | $50 | $50 | |
| Stability control | $400 | $400 | $400 | |
| Traction control | $100 | $100 | $100 | |
| Cargo Management | ||||
| Overhead sunglass holder | $25 | |||
| Climate Control | ||||
| Wiper de-icer | $25 | $25 | $25 | |
| Drivetrain | ||||
| Adjustable center differential | $275 | |||
| Limited-slip front differential | $500 | |||
| Limited-slip rear differential | $300 | |||
| Exterior | ||||
| Body kit | $0 | $0 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
| Hood scoop | $100 | $100 | ||
| Rear spoiler | $200 | $200 | $200 | |
| Tall rear wing-type spoiler | $500 | |||
| Infotainment | ||||
| Aux input | $50 | $50 | $50 | |
| Bluetooth audio streaming | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | |
| Cassette player | $50 | |||
| CD changer, in-dash | $325 | |||
| CD player | $125 | $125 | $125 | |
| HD radio | $50 | |||
| Instruments, Lights, and Mirrors | ||||
| Automatic headlights | $125 | $125 | ||
| Automatic-off headlights | $25 | $25 | ||
| Compass | $0 | $0 | $0 | |
| Illuminated visor mirror, driver | $50 | |||
| Illuminated visor mirror, passenger | $50 | |||
| Turn signals on or near mirrors | $25 | |||
| Visor mirror, driver | $10 | $10 | $10 | |
| Visor mirror, passenger | $10 | $10 | $10 | |
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Center armrest(s), second row | $50 | $50 | ||
| Manual height adjuster, driver seat | $50 | $50 | $50 | |
| Manual lumbar adjuster, driver seat | $50 | |||
| Power fore-aft adjuster, driver seat | $100 | |||
| Power fore-aft adjuster, passenger seat | $100 | |||
| Power height adjuster, driver seat | $100 | |||
| Power recliner, driver seat | $100 | |||
| Power recliner, passenger seat | $100 | |||
| Power tilt adjuster, driver seat | $100 | |||
| Suspension, Wheels, and Tires | ||||
| Sport suspension (upgrade) | $0 | |||
| Ultra-sport suspension (upgrade) | $0 | |||
| Transmission | ||||
| Steering-wheel-mounted transmission controls | $100 | |||
| Total Value of Features | $4,820 | $3,945 | $5,495 | $2,775 |
| Value of Feature Adjustments | $2,045 | $1,170 | $2,720 | $0 |
| Value of Feature Adjustments | -1,928 | -1,098 | -2,563 | 0 |
Specifications Comparison: Subaru Impreza / WRX vs. Kia Optima
| Model Year | 2013 | 2007 |
| Model | Impreza / WRX | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 104.1 in | 107.1 in |
| Length | 180.3 in | 186.4 in |
| Width | 68.5 in | 71.1 in |
| Height | 57.6 in | 58.3 in |
| Curb Weight | 2,912 lb. | 3,143 lb. |
| Fuel Capacity | 14.6 gal. | 17.0 gal. |
| Row 1 Headroom | 39.7 in | 39.8 in |
| Row 1 Shoulder Room | 55.6 in | 57.1 in |
| Row 1 Hip Room | 53.2 in | 54.5 in |
| Row 1 Legroom | 43.5 in | 43.7 in |
| Row 2 Headroom | 37.2 in | 38.0 in |
| Row 2 Shoulder Room | 54.2 in | 56.3 in |
| Row 2 Hip Room | 52.2 in | 54.7 in |
| Row 2 Legroom | 35.4 in | 37.8 in |
| Cargo Volume | 12.0 ft3 | 14.8 ft3 |
Option Package Details
Kia Optima EX
| Convenience Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Sunshade, rear | 125 | No |
| Power-adjustable pedals | 125 | No |
| Total Requested | 200 | 31% |
| Total Not Requested | 450 | 69% |
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