Subaru Impreza / WRX Subaru Impreza / WRX 2013 Kia Optima Kia Optima 2009

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Subaru Impreza / WRX vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Subaru Impreza / WRX vs. Kia Optima Invoice Comparison

Lowest Total Price: $24,835

Kia Optima EX   
Difference: $610

Lowest Total Invoice: $23,030

Kia Optima EX   
Difference: $894

Calculate Payments

  Down Payment Interest Rate Term
Model Year2013201320132009
ModelImpreza / WRXImpreza / WRXImpreza / WRXOptima
Trim2.0i LimitedWRX LimitedWRX STI LimitedEX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $21,995 $29,295 $37,645 $20,690
Base Invoice $20,888 $27,589 $35,564 $19,255
Navigation Package 1,200      
Sunroof 1,000      
Auto-dimming rearview mirror 165 165 165  
Bodyside moldings 230 230 230  
Universal garage door opener 85 85 85  
Navigation system   1,000 1,000 1,200
Premium Package       1,300
Convenience Package       970
Navigation Package 1,066      
Sunroof 888      
Auto-dimming rearview mirror 107 107 107  
Bodyside moldings 149 149 149  
Universal garage door opener 56 56 56  
Navigation system   888 888 1,075
Premium Package       1,160
Convenience Package       865
Options (change) 2,680 1,480 1,480 3,470
Options (change) 2,266 1,200 1,200 3,100
Destination 770 770 770 675
Total Price $25,445 $31,545 $39,895 $24,835
Total Invoice $23,924 $29,559 $37,534 $23,030

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Subaru Impreza / WRX dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Subaru Impreza / WRX vs. Kia Optima

Lowest Adjusted Price and Invoice: Subaru Impreza / WRX 2.0i Limited
TrueDelta Adjusted Price Difference: $1,110
TrueDelta Adjusted Invoice Difference: $723
Model Year2013201320132009
ModelImpreza / WRXImpreza / WRXImpreza / WRXOptima
Trim2.0i LimitedWRX LimitedWRX STI LimitedEX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine148hp H4265hp H4305hp H4175hp I4
TransmissionCVT-6M5M6T5
DrivetrainAWDAWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 6360, 7
Tire (rear if not all the same)205/50-17235/45-17245/40-18215/50-17
Total Price$25,445$31,545$39,895$24,835
Adjustments for Features-1,720-670-2,3200
Feature-Adjusted Total Price$23,725$30,875$37,575$24,835
Cost Above Minimum$0$7,150$13,850$0
Total Invoice$23,924$29,559$37,534$23,030
Adjustments for Features-1,617-628-2,1830
Feature-Adjusted Total Invoice$22,307$28,931$35,351$23,030
Cost Above Minimum$0$6,624$13,044$0

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Features Comparison: Subaru Impreza / WRX vs. Kia Optima

Model Year2013201320132009
ModelImpreza / WRXImpreza / WRXImpreza / WRXOptima
Trim2.0i LimitedWRX LimitedWRX STI LimitedEX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable CVT$1100   
5-speed manual $0  
6-speed manual  $150 
5-speed manually-shiftable automatic   $1000
AWD$1700$1700$1700 
FWD   $0
Accessories 
Power-adjustable pedals   $125
Sunshade, rear   $125
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0  $0
Knee airbag, driver$75   
Rearview camera$200   
Rollover sensor$50$50$50 
Cargo Management 
Overhead sunglass holder   $25
Climate Control 
Wiper de-icer$25$25$25 
Drivetrain 
Adjustable center differential  $275 
Limited-slip front differential  $500 
Limited-slip rear differential  $300 
Exterior 
Body kit $0$0 
Bright-finished exhaust tip(s)$25$25$25 
Hood scoop $100$100 
Rear spoiler$200$200  
Tall rear wing-type spoiler  $500 
Infotainment 
Bluetooth audio streaming$25$25$25 
Bluetooth cell phone link$100$100$100 
HD radio$50   
SMS text-to-speech reader$25   
Traffic information$25   
Voice control for nav and audio$100$100$100 
Instruments, Lights, and Mirrors 
Automatic headlights$125  $125
Automatic-off headlights $25$25 
Illuminated visor mirror, driver   $50
Illuminated visor mirror, passenger   $50
Turn signals on or near mirrors  $25$25
Visor mirror, driver$10$10$10 
Visor mirror, passenger$10$10$10 
Xenon HID headlights $500$500 
Seats and Interior Trim 
Center armrest(s), second row$50  $50
Door sill trim plates  $100$100
Manual height adjuster, driver seat$50$50$50 
Manual lumbar adjuster, driver seat   $50
Metal pedals $75$75 
Power fore-aft adjuster, driver seat   $100
Power fore-aft adjuster, passenger seat   $100
Power height adjuster, driver seat   $100
Power recliner, driver seat   $100
Power recliner, passenger seat   $100
Power tilt adjuster, driver seat   $100
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0  
Ultra-sport suspension (upgrade)  $0 
Transmission 
Steering-wheel-mounted transmission controls$100   
Total Value of Features$4,045$2,995$4,645$2,325
Value of Feature Adjustments$1,720$670$2,320$0
Value of Feature Adjustments-1,617-628-2,1830

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Specifications Comparison: Subaru Impreza / WRX vs. Kia Optima

Model Year20132009
ModelImpreza / WRXOptima
Body4dr Sedan4dr Sedan
Wheelbase104.1 in107.1 in
Length180.3 in189.0 in
Width68.5 in71.1 in
Height57.6 in58.3 in
Curb Weight2,912 lb.3,158 lb.
Fuel Capacity14.6 gal.16.4 gal.
Row 1 Headroom39.7 in39.8 in
Row 1 Shoulder Room55.6 in57.1 in
Row 1 Hip Room53.2 in54.5 in
Row 1 Legroom43.5 in43.7 in
Row 2 Headroom37.2 in38.0 in
Row 2 Shoulder Room54.2 in56.3 in
Row 2 Hip Room52.2 in54.7 in
Row 2 Legroom35.4 in37.8 in
Cargo Volume12.0 ft315.0 ft3

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Option Package Details
Subaru Impreza / WRX 2.0i Limited

Navigation Package
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
Rearview camera200No
Voice control for nav and audio100No
Traffic information25No
205/50VR17 tires400No
SMS text-to-speech reader25No
Total Requested80052%
Total Not Requested75048%

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90062%
Total Not Requested55038%
Convenience Package
FeatureValueRequested?
215/50VR17 tires400No
Heated front seats200Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested20019%
Total Not Requested85081%

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