Toyota Prius Toyota Prius 2010 Audi A4 / S4 Audi A4 / S4 2018

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Toyota Prius vs. Audi A4 / S4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Audi A4 / S4 Invoice Comparison

Lowest Total Price: $34,010

Toyota Prius V   
Difference: $14,035

Lowest Total Invoice: $31,266

Toyota Prius V   
Difference: $13,487

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201820182018
ModelPriusA4 / S4A4 / S4A4 / S4
TrimVA4 2.0T ultraA4 2.0TS4 3.0T
Body4dr Hatch4dr Sedan4dr Sedan4dr Sedan
Base Price $28,070 $36,000 $40,500 $51,400
Base Invoice $26,129 $33,480 $37,666 $47,802
Advanced Technology Package 5,180      
Prestige Package   6,300 6,300 4,400
Premium Plus Package   3,200 3,200  
Carbon fiber rear spoiler   995    
Metallic paint (extra cost)   575 575 575
Driver Assistance Package       1,800
Advanced Technology Package 4,377      
Prestige Package   5,860 5,860 4,092
Premium Plus Package   2,976 2,976  
Carbon fiber rear spoiler   926    
Metallic paint (extra cost)   536 536 536
Driver Assistance Package       1,674
Options (change) 5,180 11,070 10,075 6,775
Options (change) 4,377 10,298 9,372 6,302
Destination 760 975 975 975
Total Price $34,010 $48,045 $51,550 $59,150
Total Invoice $31,266 $44,753 $48,013 $55,079

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Prius vs. Audi A4 / S4

Lowest Adjusted Price and Invoice: Toyota Prius V
TrueDelta Adjusted Price Difference: $5,645
TrueDelta Adjusted Invoice Difference: $5,672
Model Year2010201820182018
ModelPriusA4 / S4A4 / S4A4 / S4
TrimVA4 2.0T ultraA4 2.0TS4 3.0T
Body4dr Hatch4dr Sedan4dr Sedan4dr Sedan
Engine98hp I4 H190hp I4252hp I4354hp V6
TransmissionCVTS7S7T8
DrivetrainFWDFWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8755, 19755, 19755, 19
Tire (rear if not all the same)215/45-17245/40-18245/40-18245/40-18
Total Price$34,010$48,045$51,550$59,150
Adjustments for Features0-8,390-9,790-11,340
Feature-Adjusted Total Price$34,010$39,655$41,760$47,810
Cost Above Minimum$0$0$2,105$8,155
Total Invoice$31,266$44,753$48,013$55,079
Adjustments for Features0-7,815-9,118-10,560
Feature-Adjusted Total Invoice$31,266$36,938$38,895$44,519
Cost Above Minimum$0$0$1,957$7,581

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Features Comparison: Toyota Prius vs. Audi A4 / S4

Model Year2010201820182018
ModelPriusA4 / S4A4 / S4A4 / S4
TrimVA4 2.0T ultraA4 2.0TS4 3.0T
Body4dr Hatch4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
CVT$1000   
7-speed automated manual $1200$1200 
8-speed manually-shiftable automatic   $1300
FWD$0$0  
AWD  $1700$1700
Accessories 
Adaptive cruise control$600   
Adaptive cruise control, all-speed, topography and road sign aware $1100$1100$1100
Low-speed semi-autonomous driving $100$100$100
Remote app $25$25$25
Semi-automated parking system$500   
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0   
Around view cameras $500$500$500
Automatic braking, high-speed or partial $200$200$200
Automatic braking, low-speed $200$200$200
Blind spot warning system $200$200$200
Collision preparation system, rear $100$100$100
Cross-traffic warning, rear $100$100$100
Driver drowsiness monitor $150$150$150
Evasive maneuver assist $200$200$200
Following distance indicator $25$25$25
Forward collision warning $200$200$200
Knee airbag, passenger $75$75$75
Lane departure prevention$150   
Lane keeping assist $400$400$400
Obstacle detection, front $150$150$150
Obstacle detection, rear $250$250$250
Pedestrian detection $50$50$50
Rearview camera$200   
Rollover sensor $50$50$50
Secondary collision brake assist $25$25$25
Torque vectoring, brake-based $100$100$100
Turn assist $25$25$25
Vehicle exit assist $25$25$25
Wide-view front camera $150$150$150
Wide-view rear camera $0$0$0
Cargo Management 
Air-conditioned storage compartment $50$50$50
Cargo cover$75   
Overhead sunglass holder$25   
Climate Control 
Automatic air recirculation $100$100$100
Dual-zone climate control $125$125$125
Heated windshield washer nozzles $15$15$15
Ionizing air filtration$50   
Rain-sensing wipers $175$175$175
Rear air vents with automatic controls $250$250$250
Rear wiper$175   
Variable intermittent wipers$75   
Water-repellent front-door glass$15   
Engine / Motor 
Automatic start / stop $150$150$150
Regenerative braking $0$0$0
Exterior 
Body kit $0$0$0
Bright-finished exhaust tip(s) $25$25$25
Carbon fiber rear spoiler $300  
Laminated front side windows $200$200$200
Rear spoiler$200  $200
Sunroof $900$900$900
Infotainment 
4G LTE connectivity $0$0$0
Android Auto support $100$100$100
Apple CarPlay support $100$100$100
CD changer, in-dash$325   
CD player, remote $100$100$100
DVD-compatible player $0$0$0
Handwriting recognition $200$200$200
HD radio $50$50$50
In-vehicle Internet $150$150$150
Media drive $15$15$15
SD Card slot $25$25$25
Surround sound $250$250$250
Traffic + travel information $25$25$25
Traffic information$25   
USB port $25$25$25
Wi-Fi hotspot $50$50$50
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75$75
Auto-dimming headlights $200$200$200
Auto-dimming passenger-side mirror $75$75$75
Automatic headlights $125$125$125
Automatic-off headlights$25   
Boost gauge   $75
Compass $0$0$0
Digital instruments$0   
Fog light, rear $100$100$100
Head-up display (HUD) $350$350$350
Headlight washers$50   
Interior ambient lighting, configurable $150$150$150
Large color reconfigurable instrument cluster display $250$250$250
Large energy flow and fuel economy display$25   
Power-folding mirrors $50$50$50
Predictive efficiency assist $0$0$0
Road sign information $75$75$75
Tachometer $75$75$75
Turn signals on or near mirrors $25$25$25
Seats and Interior Trim 
Aluminum trim $100$100$100
Door sill trim plates $100$100 
Floor mats $75$75$75
Illuminated door sill trim plates   $200
Manual height adjuster, driver seat$50   
Manual thigh support length adjuster, driver seat   $50
Manual thigh support length adjuster, passenger seat   $50
Massage, driver seat   $100
Massage, passenger seat   $100
Memory system, driver seat $200$200$200
Metal pedals   $75
Power 4-way lumbar adjuster, driver seat $150$150$150
Power 4-way lumbar adjuster, passenger seat   $150
Power fore-aft adjuster, driver seat $100$100$100
Power fore-aft adjuster, passenger seat $100$100$100
Power height adjuster, driver seat $100$100$100
Power height adjuster, passenger seat $100$100$100
Power lumbar adjuster, driver seat$100   
Power recliner, driver seat $100$100$100
Power recliner, passenger seat $100$100$100
Power seatback bolsters, driver seat   $100
Power seatback bolsters, passenger seat   $100
Power tilt adjuster, driver seat $100$100$100
Power tilt adjuster, passenger seat $100$100$100
Synthetic suede door panel trim   $250
Synthetic suede inserts in leather seating surfaces   $0
Upholstered door armrests (optional) $0$0$0
Suspension, Wheels, and Tires 
Sport suspension (upgrade)   $0
Transmission 
Launch control   $100
Steering-wheel-mounted transmission controls $100$100$100
Total Value of Features$3,665$12,055$13,455$15,005
Value of Feature Adjustments$0$8,390$9,790$11,340
Value of Feature Adjustments0-7,815-9,118-10,560

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Specifications Comparison: Toyota Prius vs. Audi A4 / S4

Model Year20102018
ModelPriusA4 / S4
Body4dr Hatch4dr Sedan
Wheelbase106.3 in111.0 in
Length175.6 in186.1 in
Width68.7 in72.5 in
Height58.7 in56.2 in
Curb Weight3,043 lb.3,451 lb.
Fuel Capacity11.9 gal.16.9 gal.
Row 1 Headroom38.6 in38.9 in
Row 1 Shoulder Room54.9 in55.9 in
Row 1 Hip Room52.7 in0.0 in
Row 1 Legroom42.5 in41.3 in
Row 2 Headroom37.6 in37.4 in
Row 2 Shoulder Room53.1 in54.5 in
Row 2 Hip Room51.2 in0.0 in
Row 2 Legroom36.0 in35.7 in
Cargo Volume,
Minimum
21.6 ft313.0 ft3
Cargo Volume,
Maximum
39.6 ft313.0 ft3

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Option Package Details
Toyota Prius V

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Parking guidance system - active500No
Lane departure prevention system150Yes
Telematics service, such as OnStar200Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Total Requested195080%
Total Not Requested50020%

Option Package Details
Audi A4 / S4 A4 2.0T ultra

Prestige Package
FeatureValueRequested?
Head-up display (HUD)350No
Laminated front side windows200No
Power-folding mirrors50No
Around view cameras300No
Wide-view front camera150No
Wide-view rear camera0No
Interior ambient lighting, configurable0No
Upholstered door armrests (optional)0No
Evasive maneuver assist200No
Predictive efficiency assist0No
Adaptive cruise control, all-speed, topography and road sign aware950No
Auto-dimming headlights200No
Lane departure warning200Yes
Road sign information75No
Turn assist25No
Lane keeping assist400No
Following distance indicator25No
Low-speed semi-autonomous driving100No
Large color reconfigurable instrument cluster display250No
Telematics service, such as OnStar200Yes
Handwriting recognition200No
Remote app25No
4G LTE connectivity0No
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
HD radio50No
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Wi-Fi hotspot50No
Total Requested107522%
Total Not Requested379078%
Premium Plus Package
FeatureValueRequested?
Telematics service, such as OnStar200Yes
Obstacle detection, front150No
Obstacle detection, rear250No
Surround sound250No
245/40HR18 tires400No
HD radio50No
Blind spot warning system200No
LED headlights500Yes
Cross-traffic warning, rear100No
Collision preparation system, rear100No
Vehicle exit assist25No
Bang & Olufsen, 755W, 19 speakers (with subwoofer)350No
Memory system, driver seat200No
Satellite radio200Yes
Auto-dimming driver-side mirror75No
Alarm100No
Proximity key250Yes
Auto-dimming passenger-side mirror75No
Total Requested115033%
Total Not Requested232567%

Option Package Details
Audi A4 / S4 A4 2.0T

Prestige Package
FeatureValueRequested?
Head-up display (HUD)350No
Laminated front side windows200No
Power-folding mirrors50No
Around view cameras300No
Wide-view front camera150No
Wide-view rear camera0No
Interior ambient lighting, configurable0No
Upholstered door armrests (optional)0No
Evasive maneuver assist200No
Predictive efficiency assist0No
Adaptive cruise control, all-speed, topography and road sign aware950No
Auto-dimming headlights200No
Lane departure warning200Yes
Road sign information75No
Turn assist25No
Lane keeping assist400No
Following distance indicator25No
Low-speed semi-autonomous driving100No
Large color reconfigurable instrument cluster display250No
Telematics service, such as OnStar200Yes
Handwriting recognition200No
Remote app25No
4G LTE connectivity0No
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
HD radio50No
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Wi-Fi hotspot50No
Total Requested107522%
Total Not Requested379078%
Premium Plus Package
FeatureValueRequested?
Telematics service, such as OnStar200Yes
Obstacle detection, front150No
Obstacle detection, rear250No
Surround sound250No
245/40HR18 tires400No
HD radio50No
Blind spot warning system200No
LED headlights500Yes
Cross-traffic warning, rear100No
Collision preparation system, rear100No
Vehicle exit assist25No
Bang & Olufsen, 755W, 19 speakers (with subwoofer)350No
Memory system, driver seat200No
Satellite radio200Yes
Auto-dimming driver-side mirror75No
Alarm100No
Proximity key250Yes
Auto-dimming passenger-side mirror75No
Total Requested115033%
Total Not Requested232567%

Option Package Details
Audi A4 / S4 S4 3.0T

Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning200Yes
Road sign information75No
Turn assist25No
Lane keeping assist400No
Following distance indicator25No
Low-speed semi-autonomous driving100No
Evasive maneuver assist200No
Predictive efficiency assist0No
Adaptive cruise control, all-speed, topography and road sign aware950No
Total Requested2009%
Total Not Requested197591%
Prestige Package
FeatureValueRequested?
Head-up display (HUD)350No
Laminated front side windows200No
Around view cameras300No
Wide-view front camera150No
Wide-view rear camera0No
Interior ambient lighting, configurable0No
Upholstered door armrests (optional)0No
Large color reconfigurable instrument cluster display250No
Handwriting recognition200No
Remote app25No
Speed limit information0No
4G LTE connectivity0No
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Wi-Fi hotspot50No
Total Requested67528%
Total Not Requested171572%

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