Toyota Prius Toyota Prius 2007 BMW 7-Series BMW 7-Series 2011

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Toyota Prius vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $24,379

Toyota Prius   
Difference: $83,296

Lowest Total Invoice: $22,096

Toyota Prius   
Difference: $77,229

Calculate Payments

  Down Payment Interest Rate Term
Model Year200720072011
ModelPriusPrius7-Series
TrimBaseTouringActiveHybrid 750Li
Body4dr Hatch4dr Hatch4dr Sedan, ext.
Base Price $22,175 $23,070 $106,200
Base Invoice $20,419 $21,171 $97,905
Package 6 4,550 4,175  
Floor mats 184 184  
CD changer, remote     600
Package 6 4,095 3,758  
Floor mats 112 112  
CD changer, remote     545
Options (change) 4,734 4,359 600
Options (change) 4,207 3,870 545
Destination 620 620 875
Gas Tax -3,150 -3,150 0
Total Price $24,379 $24,899 $107,675
Total Invoice $22,096 $22,511 $99,325

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $72,591
TrueDelta Adjusted Invoice Difference: $67,354
Model Year200720072011
ModelPriusPrius7-Series
TrimBaseTouringActiveHybrid 750Li
Body4dr Hatch4dr Hatch4dr Sedan, ext.
Engine76hp I4 H76hp I4 H455hp V8 H
TransmissionCVTCVTT8
DrivetrainFWDFWDRWD
EPA Fuel Economy (city/highway)60/51 MPG60/51 MPG17/26 MPG
Audio (watts, speakers)?, 9?, 9600, 16
Tire (rear if not all the same)185/65-15195/55-16245/45-19
Total Price$24,379$24,899$107,675
Adjustments for Features00-10,705
Feature-Adjusted Total Price$24,379$24,899$96,970
Cost Above Minimum$0$520$0
Total Invoice$22,096$22,511$99,325
Adjustments for Features00-9,875
Feature-Adjusted Total Invoice$22,096$22,511$89,450
Cost Above Minimum$0$415$0

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Features Comparison: Toyota Prius vs. BMW 7-Series

Model Year200720072011
ModelPriusPrius7-Series
TrimBaseTouringActiveHybrid 750Li
Body4dr Hatch4dr Hatch4dr Sedan, ext.
Transmission and Drivetrain 
CVT$1000$1000 
8-speed manually-shiftable automatic  $1300
FWD$0$0 
RWD  $0
Accessories 
Power door closers  $300
Power trunk closer  $350
Remote app  $25
Remote window/roof operation  $15
Sunshade, rear, power  $225
Sunshades, second row, power  $225
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, power  $350
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
Active or whiplash-reducing head restraints, front seats  $0
Knee airbag, driver  $75
Knee airbag, passenger  $75
Obstacle detection, front  $150
Obstacle detection, rear  $250
Tires, run-flat  $150
Cargo Management 
Air-conditioned storage compartment  $50
Cargo cover$75$75 
Cargo mat$40$40 
Console with shifter  $150
Console without shifter$150$150 
Overhead sunglass holder$25$25 
Rear seat pass-through  $100
Ski sack  $50
Climate Control 
Dual-zone climate control  $125
Heated windshield washer nozzles  $15
Rain-sensing wipers  $175
Rear air vents with automatic controls  $250
Rear dual-zone climate control  $125
Rear wiper$175$175 
Residual heat  $50
Variable intermittent wipers$75$75 
Wiper de-icer  $25
Exterior 
Bright-finished exhaust tip(s)  $25
Laminated front side windows  $200
Larger rear spoiler $200 
Rear spoiler$200  
Sunroof  $900
Infotainment 
Bluetooth audio streaming  $25
CD changer, in-dash$325$325 
CD changer, remote  $200
CD player  $125
DVD-compatible player  $0
HD radio  $50
Media drive  $15
SMS text-to-speech reader  $25
Surround sound  $250
Telematics service, such as OnStar  $200
Traffic information  $25
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming passenger-side mirror  $75
Automatic headlights  $125
Compass  $0
Cornering lights  $50
Digital instruments$0$0 
Head-up display (HUD)  $350
Headlight washers  $50
Illuminated vanity mirrors, rear seat  $100
Large energy flow and fuel economy display$25$25 
Mirror tilt-down in reverse  $25
Power-folding mirrors  $50
Steering-linked headlights  $150
Tachometer  $75
Turn signals on or near mirrors  $25
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Folding second row seats$300$300 
Heated front seats  $200
Massage, driver seat  $100
Massage, passenger seat  $100
Memory system, driver seat  $200
Memory system, passenger seat  $150
Power 4-way lumbar adjuster, driver seat  $150
Power 4-way lumbar adjuster, passenger seat  $150
Power fore-aft adjuster, driver seat  $100
Power fore-aft adjuster, passenger seat  $100
Power headrest height adjuster, driver seat  $50
Power headrest height adjuster, passenger seat  $50
Power height adjuster, driver seat  $100
Power height adjuster, passenger seat  $100
Power recliner, driver seat  $100
Power recliner, passenger seat  $100
Power seatback bolsters, driver seat  $100
Power seatback bolsters, passenger seat  $100
Power thigh support length adjuster, driver seat  $100
Power thigh support length adjuster, passenger seat  $100
Power tilt adjuster, driver seat  $100
Power tilt adjuster, passenger seat  $100
Power upper seatback recliner, driver seat  $100
Power upper seatback recliner, passenger seat  $100
Upholstered instrument panel, leather  $1000
Wood trim  $300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical  $500
Electronic systems calibration selector  $200
Rear air springs, auto-leveling  $350
Sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$2,540$2,540$13,245
Value of Feature Adjustments$0$0$10,705
Value of Feature Adjustments00-9,875

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Specifications Comparison: Toyota Prius vs. BMW 7-Series

Model Year20072011
ModelPrius7-Series
Body4dr Hatch4dr Sedan, ext.
Wheelbase106.3 in126.4 in
Length175.0 in205.3 in
Width67.9 in74.9 in
Height58.1 in58.7 in
Curb Weight2,890 lb.4,841 lb.
Fuel Capacity11.9 gal.21.7 gal.
Row 1 Headroom39.1 in40.8 in
Row 1 Shoulder Room55.3 in59.2 in
Row 1 Hip Room51.0 in0.0 in
Row 1 Legroom41.9 in41.2 in
Row 2 Headroom37.1 in38.9 in
Row 2 Shoulder Room53.0 in57.6 in
Row 2 Hip Room51.6 in0.0 in
Row 2 Legroom38.6 in44.3 in
Cargo Volume16.1 ft317.7 ft3

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Option Package Details
Toyota Prius

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125Yes
Xenon HID headlights500Yes
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested387590%
Total Not Requested45010%

Option Package Details
Toyota Prius Touring

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested325088%
Total Not Requested45012%

Option Package Details
BMW 7-Series ActiveHybrid 750Li

CD changer, remote
FeatureValueRequested?
CD changer, remote200Yes
DVD-compatible player0No
Total Requested200100%
Total Not Requested00%

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