Toyota Prius Toyota Prius 2008 Ford Taurus Ford Taurus 2018

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Toyota Prius vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Ford Taurus Invoice Comparison

Lowest Total Price: $25,228

Toyota Prius   
Difference: $19,212

Lowest Total Invoice: $22,875

Toyota Prius   
Difference: $19,173

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820082018
ModelPriusPriusTaurus
TrimBaseTouringSHO
Body4dr Hatch4dr Hatch4dr Sedan
Base Price $22,875 $23,770 $42,770
Base Invoice $21,064 $21,816 $40,418
Package 6 4,550 4,175  
Cargo net 49 49  
Floor mats 184 184  
Navigation system     795
Package 6 4,095 3,758  
Cargo net 34 34  
Floor mats 112 112  
Navigation system     755
Options (change) 4,783 4,408 795
Options (change) 4,241 3,904 755
Destination 720 720 875
Gas Tax -3,150 -3,150 0
Total Price $25,228 $25,748 $44,440
Total Invoice $22,875 $23,290 $42,048

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. Ford Taurus

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $12,072
TrueDelta Adjusted Invoice Difference: $12,417
Model Year200820082018
ModelPriusPriusTaurus
TrimBaseTouringSHO
Body4dr Hatch4dr Hatch4dr Sedan
Engine76hp I4 H76hp I4 H365hp V6
TransmissionCVTCVTT6
DrivetrainFWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 9?, 9390, 12
Tire (rear if not all the same)185/65-15195/55-16245/45-20
Total Price$25,228$25,748$44,440
Adjustments for Features00-7,140
Feature-Adjusted Total Price$25,228$25,748$37,300
Cost Above Minimum$0$520$0
Total Invoice$22,875$23,290$42,048
Adjustments for Features00-6,756
Feature-Adjusted Total Invoice$22,875$23,290$35,292
Cost Above Minimum$0$415$0

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Features Comparison: Toyota Prius vs. Ford Taurus

Model Year200820082018
ModelPriusPriusTaurus
TrimBaseTouringSHO
Body4dr Hatch4dr Hatch4dr Sedan
Transmission and Drivetrain 
CVT$1000$1000 
6-speed manually-shiftable automatic  $1100
FWD$0$0 
AWD  $1700
Accessories 
Heated steering wheel  $100
Keyless entry keypad  $50
Power-adjustable pedals  $125
Remote start  $150
Sunshade, rear, power  $225
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, power  $350
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
911 assist  $25
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Curve control  $50
Obstacle detection, rear  $250
Rollover sensor  $50
Safety key  $5
Torque vectoring, brake-based  $100
Vehicle health reports  $0
Cargo Management 
Cargo cover$75$75 
Cargo mat$40$40 
Console with shifter  $150
Console without shifter$150$150 
Climate Control 
Dual-zone climate control  $125
Rain-sensing wipers  $175
Rear air vents  $100
Rear wiper$175$175 
Variable intermittent wipers$75$75 
Exterior 
Bright-finished exhaust tip(s)  $25
Larger rear spoiler $200 
Rear spoiler$200 $200
Infotainment 
Android Auto support  $100
App support  $0
Apple CarPlay support  $100
Bluetooth audio streaming  $25
CD changer, in-dash$325$325 
CD player  $125
HD radio  $50
Satellite radio  $200
SMS text-to-speech reader  $25
Surround sound  $250
Traffic + travel information  $25
USB port  $25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming headlights  $200
Automatic headlights  $125
Compass  $0
Digital instruments$0$0 
Fog lights$125$125 
Interior ambient lighting  $150
Large color reconfigurable instrument cluster display  $250
Large energy flow and fuel economy display$25$25 
Tachometer  $75
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Door sill trim plates  $100
Heated front seats  $200
Heated second row seats  $200
Memory system, driver seat  $200
Metal pedals  $75
Power fore-aft adjuster, driver seat  $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat  $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat  $100
Power lumbar adjuster, passenger seat  $100
Power recliner, driver seat  $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat  $100
Power tilt adjuster, passenger seat  $100
Synthetic suede inserts in leather seating surfaces  $0
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Machined alloy wheels  $350
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$2,690$2,690$9,830
Value of Feature Adjustments$0$0$7,140
Value of Feature Adjustments00-6,756

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Specifications Comparison: Toyota Prius vs. Ford Taurus

Model Year20082018
ModelPriusTaurus
Body4dr Hatch4dr Sedan
Wheelbase106.3 in112.9 in
Length175.0 in202.9 in
Width67.9 in76.2 in
Height58.1 in60.7 in
Curb Weight2,891 lb.3,970 lb.
Fuel Capacity11.9 gal.20.0 gal.
Row 1 Headroom39.1 in39.0 in
Row 1 Shoulder Room55.3 in57.9 in
Row 1 Hip Room51.0 in56.3 in
Row 1 Legroom41.9 in41.9 in
Row 2 Headroom37.1 in37.8 in
Row 2 Shoulder Room53.0 in56.9 in
Row 2 Hip Room51.6 in55.8 in
Row 2 Legroom38.6 in38.1 in
Cargo Volume14.4 ft320.1 ft3

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Option Package Details
Toyota Prius

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125No
Xenon HID headlights500Yes
CD changer, in-dash200No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested355082%
Total Not Requested77518%

Option Package Details
Toyota Prius Touring

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
CD changer, in-dash200No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested305082%
Total Not Requested65018%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%

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