Volkswagen Touareg Volkswagen Touareg 2010 Kia Optima Kia Optima 2017

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Volkswagen Touareg vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Touareg vs. Kia Optima Invoice Comparison

Lowest Total Price: $34,135

Kia Optima SX   
Difference: $18,104

Lowest Total Invoice: $31,758

Kia Optima SX   
Difference: $15,987

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102017201720172017
ModelTouaregTouaregOptimaOptimaOptimaOptima
TrimVR6 FSIV6 TDIHybrid EXPlug-in Hybrid EXSXSX Limited
Body4dr SUV4dr SUV4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $40,850 $44,350 $30,990 $35,210 $26,855 $36,090
Base Invoice $37,624 $40,830 $28,752 $32,743 $25,023 $33,481
Lux Limited Package 5,100 5,100        
Technology Package 5,200 5,200 5,000 5,250    
All-weather floor mats 289 289        
Universal garage door opener     350 350 350 350
Cargo net     50 50 50 50
Cargo mat     95 95    
Launch Edition         2,900  
SX Base Package         3,085  
Lux Limited Package 4,504 4,504        
Technology Package 4,592 4,592 4,618 4,831    
All-weather floor mats 225 225        
Universal garage door opener     291 291 291 291
Cargo net     42 42 42 42
Cargo mat     78 78    
Launch Edition         2,665  
SX Base Package         2,842  
Options (change) 10,589 10,589 5,495 5,745 6,385 400
Options (change) 9,321 9,321 5,029 5,242 5,840 333
Destination 800 800 895 895 895 895
Gas Tax 0 -1,150 0 -4,919 0 0
Total Price $52,239 $54,589 $37,380 $36,931 $34,135 $37,385
Total Invoice $47,745 $49,801 $34,676 $33,961 $31,758 $34,709

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Volkswagen Touareg vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $15,984
TrueDelta Adjusted Invoice Difference: $14,049
Model Year201020102017201720172017
ModelTouaregTouaregOptimaOptimaOptimaOptima
TrimVR6 FSIV6 TDIHybrid EXPlug-in Hybrid EXSXSX Limited
Body4dr SUV4dr SUV4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine280hp V6225hp V6 D154hp I4 H154hp I4 PiH245hp I4245hp I4
TransmissionT6T6T6T6T6T6
DrivetrainAWD w/4LAWD w/4LFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)300, 11300, 11630, 10630, 10630, 10630, 10
Tire (rear if not all the same)275/40-20275/40-20215/55-17215/55-17235/45-18235/45-18
Total Price$52,239$54,589$37,380$36,931$34,135$37,385
Adjustments for Features-2,120-2,120-1,300-1,1000-2,775
Feature-Adjusted Total Price$50,119$52,469$36,080$35,831$34,135$34,610
Cost Above Minimum$0$2,350$1,945$1,696$0$475
Total Invoice$47,745$49,801$34,676$33,961$31,758$34,709
Adjustments for Features-1,938-1,934-1,206-1,0120-2,576
Feature-Adjusted Total Invoice$45,807$47,867$33,470$32,949$31,758$32,133
Cost Above Minimum$0$2,060$1,712$1,191$0$375

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Features Comparison: Volkswagen Touareg vs. Kia Optima

Model Year201020102017201720172017
ModelTouaregTouaregOptimaOptimaOptimaOptima
TrimVR6 FSIV6 TDIHybrid EXPlug-in Hybrid EXSXSX Limited
Body4dr SUV4dr SUV4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100$1100$1100$1100
AWD w/low range$2200$2200    
FWD  $0$0$0$0
Accessories 
AC power outlet$100$100    
Adaptive cruise control, all-speed  $850$850 $850
Cruise control$150$150  $150 
Power liftgate$350$350    
Proximity trunk or liftgate opener  $125$125$125$125
Sunshades, second row  $125$125$125$125
Brakes, Airbags, and Other Safety 
911 assist  $25$25$25$25
Active or whiplash-reducing head restraints, front seats  $0$0$0$0
Around view cameras     $500
Automatic braking, high-speed or partial  $200$200 $200
Automatic braking, low-speed  $200$200 $200
Blind spot warning system  $200$200$200$200
Cross-traffic warning, rear  $100$100$100$100
Forward collision warning  $200$200 $200
Hill descent control$250$250    
Knee airbag, driver  $75$75$75$75
Lane departure warning  $200$200 $200
Obstacle detection, front$150$150    
Rearview camera$200$200$200$200$200 
Temporary spare tire$150$150  $150$150
Vehicle health reports  $0$0$0$0
Cargo Management 
Air-conditioned storage compartment$50$50    
Cargo cover$75$75    
Rear seat pass-through$100$100    
Roof rails$250$250    
Storage compartment under front seat(s)$50$50    
Climate Control 
Automatic air recirculation$100$100    
Heated windshield washer nozzles$15$15    
Rain-sensing wipers$175$175    
Rear wiper$175$175    
Residual heat$50$50    
Variable intermittent wipers  $75$75$75$75
Drivetrain 
Lockable center differential$150$150    
Engine / Motor 
10 kWh battery pack   $0  
3.3 kW onboard charger   $0  
Automatic start / stop  $150$150  
Exterior 
Active grille shutters  $0$0  
Body kit$0$0$0$0  
Bright-finished exhaust tip(s)$25$25  $25$25
Deep-tinted rear windows$275$275    
Laminated front side windows  $200$200$200$200
Painted brake calipers (optional)    $0$0
Panoramic sunroof  $1200$1200$1200$1200
Rear bumper protector$40$40    
Rear spoiler$200$200  $200$200
Sunroof$900$900    
Infotainment 
Android Auto support  $100$100$100$100
App support  $0$0$0$0
Apple CarPlay support  $100$100$100$100
Bluetooth audio streaming  $25$25$25$25
DVD-compatible player$0$0    
HD radio  $50$50$50$50
Media drive$15$15    
SD Card slot$25$25    
SMS text-to-speech reader  $25$25$25$25
Surround sound  $250$250$250$250
Traffic information  $25$25$25$25
Voice control for external devices  $0$0$0$0
Voice control for nav and audio  $100$100$100$100
Wireless charging station     $75
Instruments, Lights, and Mirrors 
Approach detection    $25$25
Auto-dimming headlights  $200$200 $200
Detailed driving style feedback  $100$100  
Fog lights$125$125    
Headlight washers$50$50    
Large energy flow and fuel economy display  $25$25  
LED headlights  $1000$1000$1000$1000
Mirror tilt-down in reverse$25$25    
Power-folding mirrors  $50$50$50$50
Xenon HID headlights$500$500    
Seats and Interior Trim 
All-weather floor mats$75$75    
Cooled or ventilated front seats  $300$300$300$300
Door sill trim plates$100$100 $100$100$100
Folding second row seats$300$300$300 $300$300
Heated second row seats  $200$200 $200
Interior trim, special color    $0 
Leather door panel trim$250$250    
Memory system, driver seat  $200$200$200$200
Metal pedals    $75$75
Power 4-way lumbar adjuster, passenger seat$150$150    
Power lumbar adjuster, passenger seat  $100$100$100$100
Wood trim, alternative type$300$300    
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350$350  
Chrome-plated alloy wheels     $850
Electronic systems calibration selector    $200$200
Machined alloy wheels    $350 
Performance steering system (optional)    $0$0
Sport suspension (upgrade)    $0$0
Transmission 
Steering-wheel-mounted transmission controls    $100$100
Total Value of Features$9,545$9,545$8,725$8,525$7,425$10,200
Value of Feature Adjustments$2,120$2,120$1,300$1,100$0$2,775
Value of Feature Adjustments-1,938-1,934-1,206-1,0120-2,576

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Specifications Comparison: Volkswagen Touareg vs. Kia Optima

Model Year20102017
ModelTouaregOptima
Body4dr SUV4dr Sedan
Wheelbase112.4 in110.4 in
Length187.2 in191.1 in
Width75.9 in73.2 in
Height68.0 in57.7 in
Curb Weight5,087 lb.3,220 lb.
Fuel Capacity26.4 gal.18.5 gal.
Row 1 Headroom38.7 in39.8 in
Row 1 Shoulder Room57.7 in58.1 in
Row 1 Hip Room0.0 in56.0 in
Row 1 Legroom41.3 in45.5 in
Row 2 Headroom38.3 in37.8 in
Row 2 Shoulder Room57.4 in56.4 in
Row 2 Hip Room0.0 in56.0 in
Row 2 Legroom35.6 in35.6 in
Cargo Volume,
Minimum
31.0 ft315.9 ft3
Cargo Volume,
Maximum
71.0 ft315.9 ft3

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Option Package Details
Volkswagen Touareg VR6 FSI

Lux Limited Package
FeatureValueRequested?
Upgraded leather upholstery0No
Body kit0Yes
Bright-finished exhaust tip(s)25Yes
275/40HR20 tires400No
Wood trim, alternative type300No
Upholstered door panels, leather250No
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power 4-way lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat50Yes
Heated steering wheel100Yes
Total Requested132556%
Total Not Requested105044%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Rearview camera200Yes
Headlight washers50No
DVD-compatible player0No
Proximity key250Yes
Unbranded, 300W, 11 speakers350No
Aux input50Yes
Media drive, large15No
USB port25Yes
SD Card slot25No
Total Requested177580%
Total Not Requested44020%

Option Package Details
Volkswagen Touareg V6 TDI

Lux Limited Package
FeatureValueRequested?
Upgraded leather upholstery0No
Body kit0Yes
Bright-finished exhaust tip(s)25Yes
275/40HR20 tires400No
Wood trim, alternative type300No
Upholstered door panels, leather250No
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power 4-way lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat50Yes
Heated steering wheel100Yes
Total Requested132556%
Total Not Requested105044%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Rearview camera200Yes
Headlight washers50No
DVD-compatible player0No
Proximity key250Yes
Unbranded, 300W, 11 speakers350No
Aux input50Yes
Media drive, large15No
USB port25Yes
SD Card slot25No
Total Requested177580%
Total Not Requested44020%

Option Package Details
Kia Optima Hybrid EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Steering-linked headlights150Yes
LED headlights1000No
Auto-dimming headlights200No
Heated second row seats200No
Sunshades, second row125No
Lane departure warning system200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200No
Interior ambient lighting150Yes
Obstacle detection, rear250Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested115019%
Total Not Requested482581%

Option Package Details
Kia Optima Plug-in Hybrid EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Steering-linked headlights150Yes
LED headlights1000No
Auto-dimming headlights200No
Heated second row seats200No
Sunshades, second row125No
Lane departure warning system200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200No
Interior ambient lighting150Yes
Obstacle detection, rear250Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested100017%
Total Not Requested482583%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Launch Edition
FeatureValueRequested?
Surround sound250No
Dark-colored headliner (optional)0No
Interior trim, special color0No
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200No
Interior ambient lighting150Yes
Rear reading lights0No
Obstacle detection, rear250Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested85026%
Total Not Requested240074%
SX Base Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Steering-linked headlights150Yes
Door sill trim plates100Yes
LED headlights1000No
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25No
HD radio50No
Proximity key250Yes
Perimeter approach lighting25No
Approach detection25No
Proximity trunk or liftgate opener125No
Total Requested125048%
Total Not Requested135052%

Option Package Details
Kia Optima SX Limited

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%

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