The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $24,279 Toyota Prius | ||||
Difference: $6,891 | ||||
Lowest Total Invoice: $22,275 Toyota Prius | ||||
Difference: $7,124 | ||||
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Model Year | 2010 | 2010 | 2009 | 2009 |
Model | Wrangler | Wrangler | Prius | Prius |
Trim | Unlimited Sahara | Unlimited Rubicon | Base | Touring |
Body | 4dr SUV | 4dr SUV | 4dr Hatch | 4dr Hatch |
Base Price | $27,730 | $32,050 | $23,375 | $24,270 |
Base Invoice | $26,254 | $30,186 | $21,758 | $22,519 |
Media Center 730N | 1,550 | 1,550 | ||
Front side airbags | 490 | 490 | ||
Leather seating surfaces | 650 | 650 | ||
Package 6 | 3,150 | 2,775 | ||
Floor mats | 184 | 184 | ||
Media Center 730N | 1,380 | 1,380 | ||
Front side airbags | 436 | 436 | ||
Leather seating surfaces | 579 | 579 | ||
Package 6 | 2,835 | 2,497 | ||
Floor mats | 112 | 112 | ||
Options (change) | 2,690 | 2,690 | 3,334 | 2,959 |
Options (change) | 2,395 | 2,395 | 2,947 | 2,609 |
Destination | 750 | 750 | 720 | 720 |
Gas Tax | 0 | 0 | -3,150 | -3,150 |
Total Price | $31,170 | $35,490 | $24,279 | $24,799 |
Total Invoice | $29,399 | $33,331 | $22,275 | $22,698 |
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Lowest Adjusted Price and Invoice: Toyota Prius | ||||
TrueDelta Adjusted Price Difference: $6,626 | ||||
TrueDelta Adjusted Invoice Difference: $6,874 | ||||
Model Year | 2010 | 2010 | 2009 | 2009 |
Model | Wrangler | Wrangler | Prius | Prius |
Trim | Unlimited Sahara | Unlimited Rubicon | Base | Touring |
Body | 4dr SUV | 4dr SUV | 4dr Hatch | 4dr Hatch |
Engine | 202hp V6 | 202hp V6 | 76hp I4 H | 76hp I4 H |
Transmission | A4 | M6 | CVT | CVT |
Drivetrain | RWD | 4WD, PT w/4L | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 368, 7 | 368, 7 | ?, 9 | ?, 9 |
Tire (rear if not all the same) | 255/70-18 | 255/75-17 | 185/65-15 | 195/55-16 |
Total Price | $31,170 | $35,490 | $24,279 | $24,799 |
Adjustments for Features | -265 | -1,915 | 0 | 0 |
Feature-Adjusted Total Price | $30,905 | $33,575 | $24,279 | $24,799 |
Cost Above Minimum | $0 | $2,670 | $0 | $520 |
Total Invoice | $29,399 | $33,331 | $22,275 | $22,698 |
Adjustments for Features | -250 | -1,799 | 0 | 0 |
Feature-Adjusted Total Invoice | $29,149 | $31,532 | $22,275 | $22,698 |
Cost Above Minimum | $0 | $2,383 | $0 | $423 |
Model Year | 2010 | 2010 | 2009 | 2009 |
Model | Wrangler | Wrangler | Prius | Prius |
Trim | Unlimited Sahara | Unlimited Rubicon | Base | Touring |
Body | 4dr SUV | 4dr SUV | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | ||||
4-speed automatic | $800 | |||
6-speed manual | $150 | |||
CVT | $1000 | $1000 | ||
RWD | $0 | |||
4WD, part-time w/low range | $1700 | |||
FWD | $0 | $0 | ||
Accessories | ||||
Proximity key | $250 | $250 | ||
Universal garage door opener | $100 | $100 | ||
Brakes, Airbags, and Other Safety | ||||
4-wheel disc brakes | $150 | $150 | ||
Full-size spare tire | $225 | $225 | ||
Rearview camera | $200 | $200 | ||
Roll bar | $200 | $200 | ||
Side curtain airbags | $350 | $350 | ||
Temporary spare tire | $150 | $150 | ||
Cargo Management | ||||
Cargo cover | $75 | $75 | ||
Cargo mat | $40 | $40 | ||
Console with shifter | $150 | $150 | ||
Console without shifter | $150 | $150 | ||
Overhead sunglass holder | $25 | $25 | ||
Climate Control | ||||
Automatic climate control, front | $200 | $200 | ||
Interior air filter | $0 | $0 | ||
Rear defrost | $200 | $200 | ||
Rear wiper | $175 | $175 | ||
Drivetrain | ||||
Heavy-duty front axle (optional) | $0 | |||
Limited-slip rear differential | $300 | |||
Lockable front differential | $150 | |||
Lockable rear differential | $150 | |||
Exterior | ||||
Deep-tinted rear windows | $275 | $275 | ||
Externally-mounted spare | $0 | $0 | ||
Larger rear spoiler | $200 | |||
Rear spoiler | $200 | |||
Removable soft top | $2000 | $2000 | ||
Skid plates | $150 | $150 | ||
Tow hook(s), front | $40 | $40 | ||
Tow hook(s), rear | $25 | $25 | ||
Tubular side steps | $350 | |||
Infotainment | ||||
Audio controls on steering wheel | $125 | $125 | ||
CD changer, in-dash | $325 | $325 | ||
CD player | $125 | $125 | ||
DVD-compatible player | $0 | $0 | ||
Media drive | $15 | $15 | ||
Off-road navigation system | $0 | $0 | ||
Satellite radio - one year subscription | $250 | $250 | ||
Traffic information | $25 | $25 | ||
USB port | $25 | $25 | ||
Voice control for nav and audio | $100 | $100 | ||
Instruments, Lights, and Mirrors | ||||
Auto-dimming rearview mirror | $150 | $150 | ||
Compass | $0 | $0 | ||
Digital instruments | $0 | $0 | ||
Heated mirrors | $25 | $25 | ||
Illuminated visor mirror, driver | $50 | $50 | ||
Illuminated visor mirror, passenger | $50 | $50 | ||
Large energy flow and fuel economy display | $25 | $25 | ||
Power mirrors | $150 | $150 | ||
Tachometer | $75 | $75 | ||
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
Center armrest(s), second row | $50 | $50 | ||
Manual height adjuster, driver seat | $50 | $50 | ||
Suspension, Wheels, and Tires | ||||
All-terrain tires | $0 | $0 | ||
Alloy wheels | $350 | $350 | $350 | |
Disconnectable stabilizer bars | $350 | |||
Machined alloy wheels | $350 | |||
Off-road suspension (upgrade) | $0 | |||
Sport suspension (upgrade) | $0 | |||
White-letter tires | $0 | $0 | ||
Total Value of Features | $5,280 | $6,930 | $5,015 | $5,015 |
Value of Feature Adjustments | $265 | $1,915 | $0 | $0 |
Value of Feature Adjustments | -250 | -1,799 | 0 | 0 |
Model Year | 2010 | 2009 |
Model | Wrangler | Prius |
Body | 4dr SUV | 4dr Hatch |
Wheelbase | 116.0 in | 106.3 in |
Length | 184.4 in | 175.0 in |
Width | 73.9 in | 67.9 in |
Height | 72.3 in | 58.1 in |
Curb Weight | 4,181 lb. | 2,891 lb. |
Fuel Capacity | 21.6 gal. | 11.9 gal. |
Row 1 Headroom | 41.3 in | 39.1 in |
Row 1 Shoulder Room | 55.8 in | 55.3 in |
Row 1 Hip Room | 55.6 in | 51.0 in |
Row 1 Legroom | 41.0 in | 41.9 in |
Row 2 Headroom | 40.3 in | 37.1 in |
Row 2 Shoulder Room | 56.8 in | 53.0 in |
Row 2 Hip Room | 56.7 in | 51.6 in |
Row 2 Legroom | 37.2 in | 38.6 in |
Cargo Volume, Minimum | 46.4 ft3 | 14.4 ft3 |
Cargo Volume, Maximum | 82.0 ft3 | 14.4 ft3 |
Media Center 730N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
DVD-compatible player | 0 | No |
Traffic information | 25 | No |
Off-road navigation system | 0 | No |
Media drive, large | 15 | No |
USB port | 25 | No |
Total Requested | 700 | 92% |
Total Not Requested | 65 | 8% |
Media Center 730N | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
DVD-compatible player | 0 | No |
Traffic information | 25 | No |
Off-road navigation system | 0 | No |
Media drive, large | 15 | No |
USB port | 25 | No |
Total Requested | 700 | 92% |
Total Not Requested | 65 | 8% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Package 6 | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | No |
Fog lights | 125 | Yes |
Xenon HID headlights | 500 | No |
Bluetooth cell phone link | 100 | Yes |
Alarm | 100 | No |
CD changer, in-dash | 200 | No |
Universal garage door opener | 100 | No |
Auto-dimming rearview mirror | 150 | No |
JBL, 9 speakers | 350 | No |
Stability control | 400 | Yes |
Aux input | 50 | Yes |
Rearview camera | 200 | No |
MP3-compatible player | 50 | Yes |
Proximity key | 250 | No |
Total Requested | 2375 | 55% |
Total Not Requested | 1950 | 45% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Package 6 | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | No |
Bluetooth cell phone link | 100 | Yes |
Alarm | 100 | No |
CD changer, in-dash | 200 | No |
Universal garage door opener | 100 | No |
Auto-dimming rearview mirror | 150 | No |
JBL, 9 speakers | 350 | No |
Stability control | 400 | Yes |
Aux input | 50 | Yes |
Rearview camera | 200 | No |
MP3-compatible player | 50 | Yes |
Proximity key | 250 | No |
Total Requested | 2250 | 61% |
Total Not Requested | 1450 | 39% |