Audi A6 / S6 Audi A6 / S6 2013 BMW 7-Series BMW 7-Series 2012
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Audi A6 / S6 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $81,870

Audi A6 / S6 S6 4.0 TFSI   
Difference: $53,025

Lowest Total Invoice: $76,204

Audi A6 / S6 S6 4.0 TFSI   
Difference: $48,181

Calculate Payments

  Down Payment Interest Rate Term
Model Year20132012
ModelA6 / S67-Series
TrimS6 4.0 TFSIAlpina B7
Body4dr Sedan4dr Sedan
Base Price $71,900 $122,600
Base Invoice $66,868 $112,970
Innovation Package 5,650  
Comfort Seating Package 1,950  
Cold Weather Package 450  
Sunshade, rear, power 550  
Metallic paint (extra cost) 475  
Driver Assistance Package   2,100
Night vision   2,600
Adaptive cruise control, all-speed   2,400
AWD   3,000
Innovation Package 5,255  
Comfort Seating Package 1,813  
Cold Weather Package 419  
Sunshade, rear, power 511  
Metallic paint (extra cost) 443  
Driver Assistance Package   1,910
Night vision   2,365
Adaptive cruise control, all-speed   2,185
AWD   2,760
Options (change) 9,075 10,100
Options (change) 8,441 9,220
Destination 895 895
Gas Tax 0 1,300
Total Price $81,870 $134,895
Total Invoice $76,204 $124,385

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Audi A6 / S6 dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Audi A6 / S6 S6 4.0 TFSI
TrueDelta Adjusted Price Difference: $51,900
TrueDelta Adjusted Invoice Difference: $47,144
Model Year20132012
ModelA6 / S67-Series
TrimS6 4.0 TFSIAlpina B7
Body4dr Sedan4dr Sedan
Engine420hp V8500hp V8
TransmissionS7T6
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)17/27 MPG14/20 MPG
Audio (watts, speakers)630, 14600, 16
Tire (rear if not all the same)255/40-19245/35-21
Total Price$81,870$134,895
Adjustments for Features0-1,125
Feature-Adjusted Total Price$81,870$133,770
Total Invoice$76,204$124,385
Adjustments for Features0-1,037
Feature-Adjusted Total Invoice$76,204$123,348

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Features Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year20132012
ModelA6 / S67-Series
TrimS6 4.0 TFSIAlpina B7
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
7-speed automated manual$1200 
6-speed manually-shiftable automatic $1100
AWD$1700$1700
Accessories 
Power door closers $300
Power trunk closer $350
Remote app $25
Remote window/roof operation $15
Sunshades, second row$125 
Sunshades, second row, power $225
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Automatic braking, low-speed$200 
Collision preparation system, rear$100 
Hill descent control $250
Lane departure prevention$150 
Rollover sensor$50 
Temporary spare tire$150 
Tires, run-flat $150
Wide-view rear camera$0 
Cargo Management 
Air-conditioned storage compartment $50
Cargo net$40 
Ski sack $50
Climate Control 
Wiper de-icer $25
Drivetrain 
Active rear differential$500 
Engine / Motor 
Dual-mode exhaust, switchable$500 
Regenerative braking$0 
Exterior 
Body kit$0 
Rear spoiler $200
Infotainment 
CD changer, remote $200
Handwriting recognition$200 
In-vehicle Internet$150 
iPod integration$100 
Satellite radio$200 
Satellite radio - one year subscription $250
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Traffic + travel information$25 
Traffic information $25
USB port $25
Voice control for external devices $0
Wi-Fi hotspot$50 
Instruments, Lights, and Mirrors 
Auto-dimming headlights $200
Fog light, rear$100 
Fog lights $125
Headlight washers $50
Illuminated vanity mirrors, rear seat $100
Seats and Interior Trim 
Door sill trim plates $100
Folding second row seats$300 
Illuminated door sill trim plates$200 
Leather door panel trim $250
Metal pedals$75 
Power headrest height adjuster, driver seat $50
Power headrest height adjuster, passenger seat $50
Power thigh bolsters, driver seat$100 
Power thigh bolsters, passenger seat$100 
Power upper seatback recliner, driver seat $100
Power upper seatback recliner, passenger seat $100
Synthetic suede headliner $650
Upholstered instrument panel, leather $1000
Suspension, Wheels, and Tires 
Active stabilizer bars $500
Air suspension, auto-leveling and height adjustable$1000 
Total Value of Features$7,315$8,440
Value of Feature Adjustments$0$1,125
Value of Feature Adjustments0-1,037

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See a complete comparison of Audi A6 / S6 vs. BMW 7-Series features.

Specifications Comparison: Audi A6 / S6 vs. BMW 7-Series

Model Year20132012
ModelA6 / S67-Series
Body4dr Sedan4dr Sedan
Wheelbase114.7 in120.9 in
Length193.9 in199.8 in
Width73.8 in74.9 in
Height57.8 in58.3 in
Curb Weight4,398 lb.4,773 lb.
Fuel Capacity19.8 gal.21.7 gal.
Row 1 Headroom37.2 in40.6 in
Row 1 Shoulder Room57.5 in59.2 in
Row 1 Legroom41.3 in41.2 in
Row 2 Headroom37.8 in38.5 in
Row 2 Shoulder Room56.3 in57.2 in
Row 2 Legroom37.4 in38.4 in
Cargo Volume14.1 ft317.7 ft3

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See a complete comparison of Audi A6 / S6 vs. BMW 7-Series specs.

Option Package Details
Audi A6 / S6 S6 4.0 TFSI

Innovation Package
FeatureValueRequested?
Night vision1750Yes
Head-up display (HUD)350Yes
Lane departure warning system200Yes
Lane departure prevention system150No
Around view cameras300Yes
Wide-view front camera150Yes
Pedestrian detection, night50Yes
Wide-view rear camera0No
Radar- or camera-based collision preparation system0Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200No
Forward collision alert200Yes
Power-folding mirrors50Yes
Blind spot warning system200Yes
Collision preparation system, rear only100No
Total Requested395090%
Total Not Requested45010%
Comfort Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Power thigh support adjuster, driver seat100Yes
Power thigh bolsters, driver seat100No
Power seatback bolsters, driver100Yes
Power thigh support adjuster, passenger seat100Yes
Power thigh bolsters, passenger seat100No
Power seatback bolsters, passenger seat100Yes
Memory system, passenger seat150Yes
Massage, driver seat100Yes
Massage, passenger seat100Yes
Total Requested105084%
Total Not Requested20016%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

Option Package Details
BMW 7-Series Alpina B7

Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Radar- or camera-based collision preparation system0Yes
Forward collision warning200Yes
Total Requested900100%
Total Not Requested00%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
1300 Gas-Guzzler Tax0No
Total Requested00%
Total Not Requested250100%
Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning system200Yes
Blind spot warning system200Yes
Around view cameras300Yes
Wide-view front camera150Yes
Total Requested85081%
Total Not Requested20019%

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