Audi A8 Audi A8 2012 BMW 3-Series BMW 3-Series 2013

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Audi A8 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A8 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $53,275

BMW 3-Series 328i   
Difference: $34,750

Lowest Total Invoice: $49,110

BMW 3-Series 328i   
Difference: $32,816

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220132013
ModelA83-Series3-Series
TrimA8328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $78,750 $36,850 $43,150
Base Invoice $73,237 $34,080 $39,880
Cold Weather Package 800 950 950
Driver Assistance Package 3,000 1,900 1,900
Convenience Package 2,900    
Rear air vents with automatic controls 950    
Sunshades, second row, power 750    
Premium Package   3,100 2,200
Sunshade, rear, power   575 575
Harman/Kardon 600W 16 speakers   875 875
Driver Assistance Plus   700 700
Navigation system   2,150 2,150
Steering-linked headlights   900  
Adaptive cruise control, all-speed   2,400 2,400
Adaptive dampers - electrical   1,000 1,000
Rearview camera   400 400
Metallic paint (extra cost)   550 550
Cold Weather Package 744 865 865
Driver Assistance Package 2,790 1,730 1,730
Convenience Package 2,698    
Rear air vents with automatic controls 883    
Sunshades, second row, power 699    
Premium Package   2,820 2,000
Sunshade, rear, power   525 525
Harman/Kardon 600W 16 speakers   795 795
Driver Assistance Plus   635 635
Navigation system   1,955 1,955
Steering-linked headlights   820  
Adaptive cruise control, all-speed   2,185 2,185
Adaptive dampers - electrical   910 910
Rearview camera   365 365
Metallic paint (extra cost)   500 500
Options (change) 8,400 15,500 13,700
Options (change) 7,814 14,105 12,465
Destination 875 925 925
Total Price $88,025 $53,275 $57,775
Total Invoice $81,926 $49,110 $53,270

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TrueDelta Value Comparison: Audi A8 vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $28,725
TrueDelta Adjusted Invoice Difference: $27,208
Model Year201220132013
ModelA83-Series3-Series
TrimA8328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Engine372hp V8240hp I4300hp I6
TransmissionT8M6T8
DrivetrainAWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 14600, 16600, 16
Tire (rear if not all the same)255/45-19225/50-17225/45-18
Total Price$88,025$53,275$57,775
Adjustments for Features-6,0250-1,150
Feature-Adjusted Total Price$82,000$53,275$56,625
Cost Above Minimum$0$0$3,350
Total Invoice$81,926$49,110$53,270
Adjustments for Features-5,6080-1,060
Feature-Adjusted Total Invoice$76,318$49,110$52,210
Cost Above Minimum$0$0$3,100

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Features Comparison: Audi A8 vs. BMW 3-Series

Model Year201220132013
ModelA83-Series3-Series
TrimA8328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 $1300
6-speed manual $150 
AWD$1700  
RWD $0$0
Accessories 
Hands-free trunk or liftgate $100$100
Power door closers$300  
Power trunk closer$350  
Proximity key$250  
Remote app $25$25
Sunshades, second row $125$125
Sunshades, second row, power$225  
Tilt/telescoping steering wheel, manual $250$250
Tilt/telescoping steering wheel, power$350  
Brakes, Airbags, and Other Safety 
Around view cameras $500$500
Automatic braking, low-speed$200  
Full-size spare tire$225  
Radar- or camera-based collision preparation system$0  
Rear side airbags$300  
Rearview camera$200  
Rollover sensor$50  
Tires, run-flat $150$150
Wide-view front camera $150$150
Cargo Management 
Rear seat pass-through$100  
Ski sack$50  
Climate Control 
Rear air vents with automatic controls$250  
Rear air vents with manual controls $150$150
Rear dual-zone climate control$125  
Engine / Motor 
Automatic start / stop $150$150
Regenerative braking $0$0
Infotainment 
Handwriting recognition$200  
Satellite radio$200  
Satellite radio - one year subscription $250$250
SD Card slot$25  
SMS text-to-speech reader $25$25
Telematics service, such as OnStar $200$200
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Analog clock$25  
Compass $0$0
Cornering lights$50  
Fog light, rear$100  
Seats and Interior Trim 
Door sill trim plates$100  
Folding second row seats $300$300
Memory system, passenger seat$150  
Power headrest height adjuster, driver seat$50  
Power headrest height adjuster, passenger seat$50  
Power seat belt height adjusters, front row$25  
Power thigh support length adjuster, driver seat$100  
Power thigh support length adjuster, passenger seat$100  
Power upper seatback recliner, driver seat$100  
Power upper seatback recliner, passenger seat$100  
Upholstered instrument panel$300  
Suspension, Wheels, and Tires 
Air suspension, auto-leveling and height adjustable$1000  
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls$100  
Total Value of Features$8,750$2,525$3,675
Value of Feature Adjustments$6,025$0$1,150
Value of Feature Adjustments-5,6080-1,060

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Specifications Comparison: Audi A8 vs. BMW 3-Series

Model Year20122013
ModelA83-Series
Body4dr Sedan4dr Sedan
Wheelbase117.8 in110.6 in
Length202.2 in182.5 in
Width76.7 in71.3 in
Height57.5 in56.3 in
Curb Weight4,410 lb.3,361 lb.
Fuel Capacity23.8 gal.15.8 gal.
Row 1 Headroom37.2 in40.3 in
Row 1 Shoulder Room59.1 in55.1 in
Row 1 Legroom41.4 in42.0 in
Row 2 Headroom38.1 in37.7 in
Row 2 Shoulder Room57.8 in55.1 in
Row 2 Legroom38.7 in35.1 in
Cargo Volume13.2 ft313.0 ft3

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Option Package Details
Audi A8 A8

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100No
Heated steering wheel100Yes
Ski sack50No
Steering-wheel-mounted transmission controls100No
Total Requested30055%
Total Not Requested25045%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Steering-wheel-mounted transmission controls100No
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Total Requested130081%
Total Not Requested30019%
Convenience Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Power door closers300No
Power decklid350No
Proximity key250No
Total Requested60040%
Total Not Requested90060%

Option Package Details
BMW 3-Series 328i

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Harman/Kardon, 600W, 16 speakers (with subwoofer)
FeatureValueRequested?
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Surround sound250Yes
Satellite radio - one year subscription250No
Total Requested25029%
Total Not Requested60071%
Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Adaptive shocks - electrical
FeatureValueRequested?
Adaptive shocks - electrical500Yes
Sport suspension (upgrade)250No
Variable steering ratio (optional)0No
Total Requested50067%
Total Not Requested25033%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested210086%
Total Not Requested35014%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
Telematics service, such as OnStar200No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Total Requested76575%
Total Not Requested25025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50Yes
Total Requested550100%
Total Not Requested00%

Option Package Details
BMW 3-Series 335i

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Harman/Kardon, 600W, 16 speakers (with subwoofer)
FeatureValueRequested?
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Surround sound250Yes
Satellite radio - one year subscription250No
Total Requested25029%
Total Not Requested60071%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Adaptive shocks - electrical
FeatureValueRequested?
Adaptive shocks - electrical500Yes
Sport suspension (upgrade)250No
Variable steering ratio (optional)0No
Total Requested50067%
Total Not Requested25033%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested120077%
Total Not Requested35023%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Forward collision alert200Yes
Speed limit information0No
Total Requested400100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
Telematics service, such as OnStar200No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Total Requested76575%
Total Not Requested25025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50Yes
Total Requested550100%
Total Not Requested00%

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