Audi A6 Audi A6 2012 BMW 3-Series BMW 3-Series 2013

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Audi A6 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $51,700

BMW 3-Series 328i   
Difference: $10,380

Lowest Total Invoice: $47,675

BMW 3-Series 328i   
Difference: $10,124

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220132013
ModelA63-Series3-Series
Trim3.0T328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $49,900 $36,850 $43,150
Base Invoice $46,408 $34,080 $39,880
Prestige Package 6,880    
Cold Weather Package 450 950 950
Sport Package 1,000    
Driver Assistance Package 2,500 1,900 1,900
Metallic paint (extra cost) 475 550 550
Premium Package   3,100 2,200
Harman/Kardon 600W 16 speakers   875 875
Driver Assistance Plus   700 700
Navigation system   2,150 2,150
Steering-linked headlights   900  
Adaptive cruise control, all-speed   2,400 2,400
Rearview camera   400 400
Steering-wheel-mounted transmission controls     500
Sport Line     1,950
Prestige Package 6,398    
Cold Weather Package 418 865 865
Sport Package 930    
Driver Assistance Package 2,327 1,730 1,730
Metallic paint (extra cost) 443 500 500
Premium Package   2,820 2,000
Harman/Kardon 600W 16 speakers   795 795
Driver Assistance Plus   635 635
Navigation system   1,955 1,955
Steering-linked headlights   820  
Adaptive cruise control, all-speed   2,185 2,185
Rearview camera   365 365
Steering-wheel-mounted transmission controls     475
Sport Line     1,775
Options (change) 11,305 13,925 14,575
Options (change) 10,516 12,670 13,280
Destination 875 925 925
Total Price $62,080 $51,700 $58,650
Total Invoice $57,799 $47,675 $54,085

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Audi A6 vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $6,680
TrueDelta Adjusted Invoice Difference: $6,679
Model Year201220132013
ModelA63-Series3-Series
Trim3.0T328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Engine310hp V6240hp I4300hp I6
TransmissionT8M6T8
DrivetrainAWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 14600, 16600, 16
Tire (rear if not all the same)245/45-18225/50-17225/45-18
Total Price$62,080$51,700$58,650
Adjustments for Features-3,7000-1,625
Feature-Adjusted Total Price$58,380$51,700$57,025
Cost Above Minimum$0$0$5,325
Total Invoice$57,799$47,675$54,085
Adjustments for Features-3,4450-1,499
Feature-Adjusted Total Invoice$54,354$47,675$52,586
Cost Above Minimum$0$0$4,911

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Features Comparison: Audi A6 vs. BMW 3-Series

Model Year201220132013
ModelA63-Series3-Series
Trim3.0T328i335i
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 $1300
6-speed manual $150 
AWD$1700  
RWD $0$0
Accessories 
Hands-free trunk or liftgate $100$100
Proximity key$250  
Remote app $25$25
Remote window/roof operation $15$15
Tilt/telescoping steering wheel, manual $250$250
Tilt/telescoping steering wheel, power$350  
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0
Around view cameras $500$500
Automatic braking, low-speed$200  
Collision preparation system, rear$100  
Lane departure warning $200$200
Radar- or camera-based collision preparation system$0  
Rearview camera$200  
Rollover sensor$50  
Temporary spare tire$150  
Tires, run-flat $150$150
Wide-view front camera $150$150
Cargo Management 
Air-conditioned storage compartment $50$50
Cargo net$40  
Rear seat pass-through$100  
Climate Control 
Rear air vents with automatic controls$250  
Rear air vents with manual controls $150$150
Rear dual-zone climate control$125  
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Body kit$0  
Bright-finished exhaust tip(s)$25$25 
Infotainment 
CD changer, remote$200  
Handwriting recognition$200  
In-vehicle Internet$150  
iPod integration$100  
Satellite radio$200  
Satellite radio - one year subscription $250$250
SMS text-to-speech reader $25$25
Telematics service, such as OnStar $200$200
Traffic + travel information$25  
Traffic information $25$25
USB port $25$25
Voice control for external devices $0$0
Wi-Fi hotspot$50  
Instruments, Lights, and Mirrors 
Cornering lights$50  
Fog light, rear$100  
Fog lights $125$125
Headlight washers $50$50
Seats and Interior Trim 
Cooled or ventilated front seats$300  
Door sill trim plates  $100
Illuminated door sill trim plates$200  
Manual thigh support length adjuster, driver seat  $50
Manual thigh support length adjuster, passenger seat  $50
Power seatback bolsters, driver seat  $100
Power seatback bolsters, passenger seat  $100
Suspension, Wheels, and Tires 
Sport suspension (upgrade)$0 $0
Transmission 
Steering-wheel-mounted transmission controls$100 $100
Total Value of Features$6,515$2,615$4,240
Value of Feature Adjustments$3,700$0$1,625
Value of Feature Adjustments-3,4450-1,499

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Specifications Comparison: Audi A6 vs. BMW 3-Series

Model Year20122013
ModelA63-Series
Body4dr Sedan4dr Sedan
Wheelbase114.7 in110.6 in
Length193.9 in182.5 in
Width73.8 in71.3 in
Height57.8 in56.3 in
Curb Weight3,683 lb.3,361 lb.
Fuel Capacity19.8 gal.15.8 gal.
Row 1 Headroom37.2 in40.3 in
Row 1 Shoulder Room57.5 in55.1 in
Row 1 Legroom41.3 in42.0 in
Row 2 Headroom37.8 in37.7 in
Row 2 Shoulder Room56.3 in55.1 in
Row 2 Legroom37.4 in35.1 in
Cargo Volume14.1 ft313.0 ft3

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Option Package Details
Audi A6 3.0T

Prestige Package
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Cooled or ventilated front seats300No
Steering-linked headlights150Yes
Body kit0No
Surround sound250Yes
Interior lights, additional0No
Cornering lights50No
Proximity key250No
Sport front fascia (optional)0No
Rear dual-zone climate control125No
Sport rear fascia, e.g. diffuser (optional)0No
Illuminated door sill trim plates100No
Bose, 630W, 14 speakers (with subwoofer)350No
Media drive, large15Yes
Traffic + travel information25No
In-vehicle Internet150No
Wi-Fi hotspot50No
Navigation system600Yes
Handwriting recognition200No
CD changer, remote200No
Xenon HID headlights500Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Auto-dimming driver-side mirror75Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Auto-dimming passenger-side mirror75Yes
HD radio50Yes
245/45HR18 tires400No
Total Requested241551%
Total Not Requested230049%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%
Sport Package
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Steering-wheel-mounted transmission controls100Yes
245/45HR18 tires400No
Total Requested35047%
Total Not Requested40053%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Power-folding mirrors50Yes
Blind spot warning system200Yes
Collision preparation system, rear only100No
Total Requested115079%
Total Not Requested30021%

Option Package Details
BMW 3-Series 328i

Harman/Kardon, 600W, 16 speakers (with subwoofer)
FeatureValueRequested?
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Surround sound250Yes
Satellite radio - one year subscription250No
Total Requested25029%
Total Not Requested60071%
Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested210086%
Total Not Requested35014%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200No
Forward collision alert200Yes
Speed limit information0No
Total Requested20050%
Total Not Requested20050%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
Telematics service, such as OnStar200No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Total Requested76575%
Total Not Requested25025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%

Option Package Details
BMW 3-Series 335i

Harman/Kardon, 600W, 16 speakers (with subwoofer)
FeatureValueRequested?
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Surround sound250Yes
Satellite radio - one year subscription250No
Total Requested25029%
Total Not Requested60071%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Satellite radio - one year subscription250No
Total Requested120077%
Total Not Requested35023%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Around view cameras500No
Wide-view front camera150No
Total Requested60048%
Total Not Requested65052%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200No
Forward collision alert200Yes
Speed limit information0No
Total Requested20050%
Total Not Requested20050%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15Yes
Telematics service, such as OnStar200No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Remote app25No
Total Requested76575%
Total Not Requested25025%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%
Sport Line
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Special exterior trim0No
Special interior trim0No
Dark-colored headliner (optional)0No
225/45VR18 tires400No
Door sill trim plates100Yes
Manual thigh support adjuster, driver seat50No
Power seatback bolsters, driver100No
Manual thigh support adjuster, passenger seat50No
Power seatback bolsters, passenger seat100No
Front sport buckets100No
Total Requested35030%
Total Not Requested80070%

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