| 1 | 0 | 3 | 4 | 3 | 4 |
Audi A6 / S6 vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Audi A6 / S6 vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $50,125 BMW 3-Series 328i | ||||||
| Difference: $7,850 | ||||||
Lowest Total Invoice: $46,265 BMW 3-Series 328i | ||||||
| Difference: $7,710 | ||||||
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| Model Year | 2009 | 2009 | 2009 | 2013 | 2013 | 2013 |
| Model | A6 / S6 | A6 / S6 | A6 / S6 | 3-Series | 3-Series | 3-Series |
| Trim | A6 3.0T | A6 4.2 | S6 | 328i | 335i | ActiveHybrid 3 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $50,100 | $60,950 | $75,900 | $36,850 | $43,150 | $49,650 |
| Base Invoice | $46,593 | $56,682 | $70,588 | $34,080 | $39,880 | $45,860 |
| Prestige Package | 5,100 | |||||
| Cold Weather Package | 450 | 450 | 950 | 950 | 950 | |
| Sport Package | 1,500 | |||||
| Heated second row seats | 225 | |||||
| Sport Line | 2,750 | 1,950 | 1,950 | |||
| Navigation system | 2,150 | 2,150 | 2,150 | |||
| Premium Package | 3,100 | 2,200 | 2,200 | |||
| Steering-linked headlights | 900 | |||||
| Harman/Kardon 600W 16 speakers | 875 | 875 | 875 | |||
| Sunshade, rear, power | 575 | 575 | 575 | |||
| Metallic paint (extra cost) | 550 | 550 | 550 | |||
| Steering-wheel-mounted transmission controls | 500 | 500 | 500 | |||
| DUPL Voice texting capability | 0 | |||||
| Prestige Package | 4,743 | |||||
| Cold Weather Package | 418 | 418 | 865 | 865 | 865 | |
| Sport Package | 1,396 | |||||
| Heated second row seats | 209 | |||||
| Sport Line | 2,505 | 1,775 | 1,775 | |||
| Navigation system | 1,955 | 1,955 | 1,955 | |||
| Premium Package | 2,820 | 2,000 | 2,000 | |||
| Steering-linked headlights | 820 | |||||
| Harman/Kardon 600W 16 speakers | 795 | 795 | 795 | |||
| Sunshade, rear, power | 525 | 525 | 525 | |||
| Metallic paint (extra cost) | 500 | 500 | 500 | |||
| Steering-wheel-mounted transmission controls | 475 | 475 | 475 | |||
| DUPL Voice texting capability | 0 | |||||
| Options (change) | 7,050 | 450 | 225 | 12,350 | 9,750 | 9,750 |
| Options (change) | 6,557 | 418 | 209 | 11,260 | 8,890 | 8,890 |
| Destination | 825 | 825 | 825 | 925 | 925 | 925 |
| Gas Tax | 0 | 0 | 1,300 | 0 | 0 | 0 |
| Total Price | $57,975 | $62,225 | $78,250 | $50,125 | $53,825 | $60,325 |
| Total Invoice | $53,975 | $57,925 | $72,922 | $46,265 | $49,695 | $55,675 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Audi A6 / S6 dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: BMW 3-Series 328i | ||||||
| TrueDelta Adjusted Price Difference: $5,615 | ||||||
| TrueDelta Adjusted Invoice Difference: $5,629 | ||||||
| Model Year | 2009 | 2009 | 2009 | 2013 | 2013 | 2013 |
| Model | A6 / S6 | A6 / S6 | A6 / S6 | 3-Series | 3-Series | 3-Series |
| Trim | A6 3.0T | A6 4.2 | S6 | 328i | 335i | ActiveHybrid 3 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 300hp V6 | 350hp V8 | 435hp V10 | 240hp I4 | 300hp I6 | 335hp I6 H |
| Transmission | T6 | T6 | T6 | M6 | T8 | T8 |
| Drivetrain | AWD | AWD | AWD | RWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 255, 9 | 255, 9 | 255, 9 | 600, 16 | 600, 16 | 600, 16 |
| Tire (rear if not all the same) | 245/40-18 | 245/40-18 | 265/35-19 | 225/45-18 | 225/45-18 | 225/45-18 |
| Total Price | $57,975 | $62,225 | $78,250 | $50,125 | $53,825 | $60,325 |
| Adjustments for Features | -2,235 | -2,285 | -3,010 | 0 | -1,150 | -1,225 |
| Feature-Adjusted Total Price | $55,740 | $59,940 | $75,240 | $50,125 | $52,675 | $59,100 |
| Cost Above Minimum | $0 | $4,200 | $19,500 | $0 | $2,550 | $8,975 |
| Total Invoice | $53,975 | $57,925 | $72,922 | $46,265 | $49,695 | $55,675 |
| Adjustments for Features | -2,081 | -2,127 | -2,805 | 0 | -1,062 | -1,131 |
| Feature-Adjusted Total Invoice | $51,894 | $55,798 | $70,117 | $46,265 | $48,633 | $54,544 |
| Cost Above Minimum | $0 | $3,904 | $18,223 | $0 | $2,368 | $8,279 |
Features Comparison: Audi A6 / S6 vs. BMW 3-Series
| Model Year | 2009 | 2009 | 2009 | 2013 | 2013 | 2013 |
| Model | A6 / S6 | A6 / S6 | A6 / S6 | 3-Series | 3-Series | 3-Series |
| Trim | A6 3.0T | A6 4.2 | S6 | 328i | 335i | ActiveHybrid 3 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |||
| 6-speed manual | $150 | |||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | ||||
| AWD | $1700 | $1700 | $1700 | |||
| RWD | $0 | $0 | $0 | |||
| Accessories | ||||||
| Hands-free trunk or liftgate | $100 | $100 | $100 | |||
| Heated steering wheel | $100 | $100 | $100 | $100 | $100 | |
| Proximity key | $250 | $250 | $250 | |||
| Remote app | $25 | $25 | $25 | |||
| Remote window/roof operation | $15 | $15 | $15 | |||
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | |||
| Tilt/telescoping steering wheel, power | $350 | $350 | $350 | |||
| Brakes, Airbags, and Other Safety | ||||||
| Full-size spare tire | $225 | $225 | $225 | |||
| Knee airbag, driver | $75 | $75 | $75 | |||
| Knee airbag, passenger | $75 | $75 | $75 | |||
| Rearview camera | $200 | $200 | $200 | |||
| Tires, run-flat | $150 | $150 | $150 | |||
| Cargo Management | ||||||
| Air-conditioned storage compartment | $50 | $50 | $50 | |||
| Cargo net | $40 | $40 | $40 | |||
| Rear seat pass-through | $100 | |||||
| Ski sack | $50 | |||||
| Storage compartment under front seat(s) | $50 | $50 | $50 | |||
| Climate Control | ||||||
| Rear air vents | $100 | $100 | $100 | |||
| Rear air vents with manual controls | $150 | $150 | $150 | |||
| Engine / Motor | ||||||
| Automatic start / stop | $150 | $150 | $150 | |||
| Regenerative braking | $0 | $0 | ||||
| Exterior | ||||||
| Bodyside cladding | $350 | |||||
| Bodyside moldings | $75 | $75 | ||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |||
| Infotainment | ||||||
| Bluetooth audio streaming | $25 | $25 | $25 | |||
| CD changer, remote | $200 | $200 | $200 | |||
| CD player | $125 | $125 | $125 | |||
| DUPL Voice texting capability | $50 | |||||
| DVD-compatible player | $0 | $0 | $0 | |||
| HD radio | $50 | $50 | $50 | |||
| iPod integration | $100 | $100 | $100 | |||
| Media drive | $15 | $15 | $15 | |||
| Satellite radio | $200 | $200 | $200 | |||
| Satellite radio - one year subscription | $250 | $250 | $250 | |||
| SMS text-to-speech reader | $25 | $25 | $25 | |||
| Telematics service, such as OnStar | $200 | $200 | $200 | |||
| Traffic information | $25 | $25 | $25 | |||
| USB port | $25 | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | $0 | |||
| Instruments, Lights, and Mirrors | ||||||
| Cornering lights | $50 | $50 | $50 | |||
| Fog light, rear | $100 | $100 | $100 | |||
| Headlight washers | $50 | $50 | $50 | $50 | $50 | |
| Large energy flow and fuel economy display | $25 | |||||
| Power-folding mirrors | $50 | $50 | $50 | |||
| Seats and Interior Trim | ||||||
| Leather door panel trim | $250 | |||||
| Manual thigh support length adjuster, driver seat | $50 | $50 | $50 | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | $50 | $50 | |||
| Power headrest height adjuster, driver seat | $50 | |||||
| Power headrest height adjuster, passenger seat | $50 | |||||
| Power seatback bolsters, driver seat | $100 | $100 | $100 | |||
| Power seatback bolsters, passenger seat | $100 | $100 | $100 | |||
| Suspension, Wheels, and Tires | ||||||
| Electronic systems calibration selector | $200 | $200 | $200 | |||
| Sport suspension (upgrade) | $0 | $0 | $0 | $0 | ||
| Total Value of Features | $4,865 | $4,915 | $5,640 | $2,630 | $3,780 | $3,855 |
| Value of Feature Adjustments | $2,235 | $2,285 | $3,010 | $0 | $1,150 | $1,225 |
| Value of Feature Adjustments | -2,081 | -2,127 | -2,805 | 0 | -1,062 | -1,131 |
Specifications Comparison: Audi A6 / S6 vs. BMW 3-Series
| Model Year | 2009 | 2013 |
| Model | A6 / S6 | 3-Series |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 111.9 in | 110.6 in |
| Length | 193.5 in | 182.5 in |
| Width | 73.0 in | 71.3 in |
| Height | 57.5 in | 56.3 in |
| Curb Weight | 4,124 lb. | 3,361 lb. |
| Fuel Capacity | 21.1 gal. | 15.8 gal. |
| Row 1 Headroom | 38.7 in | 40.3 in |
| Row 1 Shoulder Room | 57.1 in | 55.1 in |
| Row 1 Legroom | 41.3 in | 42.0 in |
| Row 2 Headroom | 37.8 in | 37.7 in |
| Row 2 Shoulder Room | 55.9 in | 55.1 in |
| Row 2 Legroom | 36.9 in | 35.1 in |
| Cargo Volume | 15.9 ft3 | 13.0 ft3 |
Option Package Details
Audi A6 / S6 A6 3.0T
| Prestige Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Tilt/telescoping steering wheel, power | 100 | No |
| Steering-linked headlights | 150 | Yes |
| Rearview camera | 200 | No |
| Surround sound | 250 | Yes |
| Cornering lights | 50 | No |
| Proximity key | 250 | No |
| Voice control for nav and audio | 100 | Yes |
| Steering-wheel-mounted transmission controls | 100 | Yes |
| Bose, 255W, 9 speakers (with subwoofer) | 350 | No |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Door sill trim plates | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | Yes |
| Memory system, driver seat | 200 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Compass | 0 | Yes |
| Special exterior trim | 0 | No |
| 245/40HR18 tires | 400 | No |
| Total Requested | 2300 | 63% |
| Total Not Requested | 1350 | 37% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Sport Package | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | Yes |
| Steering-wheel-mounted transmission controls | 100 | Yes |
| 255/35YR19 tires | 400 | No |
| Total Requested | 350 | 47% |
| Total Not Requested | 400 | 53% |
Option Package Details
Audi A6 / S6 A6 4.2
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
BMW 3-Series 328i
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | Yes |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | ||
| Feature | Value | Requested? |
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | 350 | No |
| Surround sound | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 250 | 29% |
| Total Not Requested | 600 | 71% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | Yes |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| 225/45VR18 tires | 400 | No |
| Door sill trim plates | 100 | Yes |
| Power seatback bolsters, driver | 100 | No |
| Manual thigh support adjuster, passenger seat | 50 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Telematics service, such as OnStar | 200 | No |
| Total Requested | 700 | 69% |
| Total Not Requested | 315 | 31% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Sunroof | 900 | Yes |
| Total Requested | 2100 | 86% |
| Total Not Requested | 350 | 14% |
Option Package Details
BMW 3-Series 335i
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | ||
| Feature | Value | Requested? |
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | 350 | No |
| Surround sound | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 250 | 29% |
| Total Not Requested | 600 | 71% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | Yes |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| 225/45VR18 tires | 400 | No |
| Door sill trim plates | 100 | Yes |
| Power seatback bolsters, driver | 100 | No |
| Manual thigh support adjuster, passenger seat | 50 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Telematics service, such as OnStar | 200 | No |
| Total Requested | 700 | 69% |
| Total Not Requested | 315 | 31% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 1200 | 77% |
| Total Not Requested | 350 | 23% |
Option Package Details
BMW 3-Series ActiveHybrid 3
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | ||
| Feature | Value | Requested? |
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | 350 | No |
| Surround sound | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 250 | 29% |
| Total Not Requested | 600 | 71% |
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 350 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Headlight washers | 50 | Yes |
| Total Requested | 550 | 100% |
| Total Not Requested | 0 | 0% |
| Sport Line | ||
| Feature | Value | Requested? |
| Sport suspension (upgrade) | 250 | Yes |
| Special exterior trim | 0 | No |
| Special interior trim | 0 | No |
| Dark-colored headliner (optional) | 0 | No |
| 225/45VR18 tires | 400 | No |
| Door sill trim plates | 100 | Yes |
| Power seatback bolsters, driver | 100 | No |
| Manual thigh support adjuster, passenger seat | 50 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Manual thigh support adjuster, driver seat | 50 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 500 | 43% |
| Total Not Requested | 650 | 57% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | No |
| Media drive, large | 15 | No |
| SMS text-to-speech reader | 25 | No |
| Bluetooth audio streaming | 25 | No |
| Remote app | 25 | No |
| Telematics service, such as OnStar | 200 | No |
| Total Requested | 700 | 69% |
| Total Not Requested | 315 | 31% |
| Premium Package | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Hands-free trunk or liftgate | 100 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Total Requested | 1200 | 77% |
| Total Not Requested | 350 | 23% |
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