Audi A8 Audi A8 2011 BMW 7-Series BMW 7-Series 2016

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Audi A8 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A8 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $111,475

Audi A8 A8 L   
Difference: $8,770

Lowest Total Invoice: $103,735

Audi A8 A8 L   
Difference: $7,435

Calculate Payments

  Down Payment Interest Rate Term
Model Year20112016
ModelA87-Series
TrimA8 L750i
Body4dr Sedan, ext.4dr Sedan, ext.
Base Price $84,000 $94,400
Base Invoice $78,120 $87,530
Driver Assistance Package 3,000  
Night vision 2,300 2,300
Executive Rear Seat Package 12,500  
Premium Package 2,000  
Drive Select Plus Package 2,300  
Panoramic sunroof with venting rear panel 1,300  
Synthetic suede headliner 1,500  
Heated steering wheel 300  
LED headlights 1,400  
Driver Assistance Plus II   1,700
Driver Assistance Plus   1,900
Rear Executive Lounge Seating Package   5,750
Luxury Seating Package with Cold Weather   3,900
Executive Package   3,200
Interior Design Package   1,800
AWD   3,000
Active steering   1,150
Temporary spare tire   150
Driver Assistance Package 2,790  
Night vision 2,139 2,095
Executive Rear Seat Package 11,626  
Premium Package 1,860  
Drive Select Plus Package 2,139  
Panoramic sunroof with venting rear panel 1,209  
Synthetic suede headliner 1,396  
Heated steering wheel 279  
LED headlights 1,302  
Driver Assistance Plus II   1,545
Driver Assistance Plus   1,730
Rear Executive Lounge Seating Package   5,235
Luxury Seating Package with Cold Weather   3,550
Executive Package   2,910
Interior Design Package   1,640
AWD   2,760
Active steering   1,045
Temporary spare tire   135
Options (change) 26,600 24,850
Options (change) 24,740 22,645
Destination 875 995
Total Price $111,475 $120,245
Total Invoice $103,735 $111,170

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Audi A8 vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Audi A8 A8 L
TrueDelta Adjusted Price Difference: $3,445
TrueDelta Adjusted Invoice Difference: $2,512
Model Year20112016
ModelA87-Series
TrimA8 L750i
Body4dr Sedan, ext.4dr Sedan, ext.
Engine372hp V8445hp V8
TransmissionT8T8
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)17/27 MPG16/25 MPG
Audio (watts, speakers)630, 14600, 16
Tire (rear if not all the same)255/45-19245/45-19
Total Price$111,475$120,245
Adjustments for Features0-5,325
Feature-Adjusted Total Price$111,475$114,920
Total Invoice$103,735$111,170
Adjustments for Features0-4,923
Feature-Adjusted Total Invoice$103,735$106,247

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Features Comparison: Audi A8 vs. BMW 7-Series

Model Year20112016
ModelA87-Series
TrimA8 L750i
Body4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300
AWD$1700$1700
Accessories 
AC power outlet$100 
Adaptive cruise control, all-speed$850 
Adaptive cruise control, all-speed, road sign aware $1000
Hands-free trunk or liftgate $100
Low-speed semi-autonomous driving $100
Remote app $25
Semi-automated parking system $500
Brakes, Airbags, and Other Safety 
Animal detection, night $50
Around view cameras $500
Automatic braking, high-speed or partial $200
Cross-traffic warning, rear $100
Driver drowsiness monitor $150
Full-size spare tire$225 
Hill descent control $250
Lane keeping assist $400
Pedestrian detection $50
Rear side airbags$300 
Rearview camera$200 
Side collision intervention $200
Temporary spare tire $150
Tires, run-flat $150
Wide-view front camera $150
Cargo Management 
Air-conditioned storage compartment $50
Refrigerated storage compartment$250 
Ski sack $50
Climate Control 
Wiper de-icer $25
Drivetrain 
Active rear differential$500 
Engine / Motor 
Automatic start / stop $150
Regenerative braking $0
Exterior 
Active grille shutters $0
Panoramic sunroof $1200
Panoramic sunroof with venting rear panel$1500 
Infotainment 
4G LTE connectivity $0
App support $0
Concierge Services - 3 year subscription $150
Gesture control system $100
In-vehicle Internet $150
Navigation map updates, three years $0
S Voice support $0
Satellite radio$200 
Satellite radio - one year subscription $250
SD Card slot$25 
Siri Eyes Free support $0
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Text dictation $50
Traffic + travel information $25
Traffic information$25 
Voice control for external devices $0
Voice recorder $0
Wi-Fi hotspot $50
Wireless charging station $75
Instruments, Lights, and Mirrors 
Analog clock$25 
Auto-dimming headlights $200
Compass $0
Fog light, rear$100 
Head-up display (HUD) $350
Interior ambient lighting$150 
Interior ambient lighting, configurable $150
Large color reconfigurable instrument cluster display $250
Seats and Interior Trim 
Ceramic controls $0
Heated front row armrests $100
Heated second row armrests $100
Massage, passenger seat $100
Memory system, second row seats$150 
Power headrest height adjuster, passenger seat$50 
Power headrest height adjuster, second row seats $75
Power seat belt height adjusters, front row$25 
Power thigh bolsters, driver seat$100 
Power thigh support length adjuster, passenger seat $100
Power tilt adjuster, second row seats $150
Power upper seatback recliner, passenger seat $100
Power upper seatback recliner, second row seats $150
Upgraded floor mats $0
Upholstered instrument panel$300 
Upholstered instrument panel, leather $1000
Suspension, Wheels, and Tires 
Air suspension, auto-leveling and height adjustable$1000 
Rear air springs, auto-leveling $350
Rear wheel steering $1500
Transmission 
Launch control $100
Total Value of Features$9,075$14,400
Value of Feature Adjustments$0$5,325
Value of Feature Adjustments0-4,923

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Specifications Comparison: Audi A8 vs. BMW 7-Series

Model Year20112016
ModelA87-Series
Body4dr Sedan, ext.4dr Sedan, ext.
Wheelbase122.9 in126.4 in
Length207.4 in206.6 in
Width76.7 in74.8 in
Height57.9 in58.2 in
Curb Weight4,453 lb.4,610 lb.
Fuel Capacity23.8 gal.20.6 gal.
Row 1 Headroom37.2 in39.9 in
Row 1 Shoulder Room59.1 in61.2 in
Row 1 Legroom41.4 in41.4 in
Row 2 Headroom39.1 in38.9 in
Row 2 Shoulder Room57.8 in61.0 in
Row 2 Legroom42.9 in44.4 in
Cargo Volume13.2 ft318.2 ft3

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Option Package Details
Audi A8 A8 L

Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Automatic braking, low-speed200Yes
Forward collision alert200Yes
Total Requested1500100%
Total Not Requested00%
Executive Rear Seat Package
FeatureValueRequested?
Cooled or ventilated second row seats200Yes
Second-row buckets500Yes
Second-row high console250Yes
Massage, second row seats150Yes
AC power outlet100No
Refrigerated storage compartment200No
Foldaway tray table, second row75Yes
Entertainment system with dual headrest screens1200Yes
Power footrest, right rear seat250Yes
Heated second row seats200Yes
Illuminated vanity mirrors, rear seat100Yes
Rear air vents with automatic controls150Yes
Power recliner, second row seats150Yes
Power 4-way lumbar adjuster, second row seats225Yes
Memory system, second row seats150No
Rear dual-zone climate control125Yes
Total Requested357589%
Total Not Requested45011%
Premium Package
FeatureValueRequested?
Wood trim, expanded coverage0No
Cooled or ventilated front seats300Yes
Power thigh bolsters, driver seat100No
Power seatback bolsters, driver100Yes
Power thigh bolsters, passenger seat100No
Power seatback bolsters, passenger seat100No
Massage, driver seat100Yes
Massage, passenger seat100No
Total Requested50056%
Total Not Requested40044%
Drive Select Plus Package
FeatureValueRequested?
Active steering1000Yes
Active rear differential500No
Total Requested100067%
Total Not Requested50033%

Option Package Details
BMW 7-Series 750i

Night vision
FeatureValueRequested?
Night vision1750Yes
Headlight washers50Yes
Pedestrian detection, night50Yes
Animal detection, night50No
Total Requested185097%
Total Not Requested503%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Active steering
FeatureValueRequested?
Active steering1000Yes
Rear wheel steering1500No
Total Requested100040%
Total Not Requested150060%
Driver Assistance Plus II
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Automatic braking, high-speed or partial200No
Lane keeping assist system400No
Adaptive cruise control, all-speed and road sign aware850No
Low-speed semi-autonomous driving100No
Side collision prevention200No
Total Requested00%
Total Not Requested1750100%
Driver Assistance Plus
FeatureValueRequested?
Parking guidance system - active500No
Rear cross-traffic detection100No
Around view cameras300No
Wide-view front camera150No
Blind spot warning system200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Lane departure warning system200Yes
Total Requested80042%
Total Not Requested110058%
Rear Executive Lounge Seating Package
FeatureValueRequested?
Second-row buckets500Yes
Second-row high console250Yes
Rear seat audio controls25No
Foldaway tray table, second row75Yes
Entertainment system with dual headrest screens1200Yes
Power footrest, right rear seat250Yes
Total Requested227599%
Total Not Requested251%
Luxury Seating Package with Cold Weather
FeatureValueRequested?
Massage, second row seats150Yes
Power recliner, second row seats150Yes
Power 4-way lumbar adjuster, second row seats225Yes
Power headrest height adjuster, second row seats75No
Power tilt adjuster, second row seats150No
Power upper seatback recliner, second row seats150No
Heated second row armrests100No
Heated front row armrests100No
Cooled or ventilated second row seats200Yes
Heated steering wheel100Yes
Ski sack50No
Heated second row seats200Yes
Total Requested102562%
Total Not Requested62538%
Executive Package
FeatureValueRequested?
Massage, driver seat100Yes
Massage, passenger seat100No
Sunshades, second row, power225Yes
Upholstered instrument panel, leather700No
Ceramic controls0No
Cooled or ventilated front seats300Yes
Total Requested62544%
Total Not Requested80056%
Interior Design Package
FeatureValueRequested?
Wood trim, expanded coverage0No
Synthetic suede headliner650Yes
Upgraded floor mats0No
Total Requested650100%
Total Not Requested00%

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